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Added 4 mins ago
KD
Directeur·rice, Intelligence consommateurs | Consumer Insights Manager
Keurig Dr Pepper
Montreal, QC
- Full-time
Added 4 mins ago
KD
Premier directeur/Première directrice, Intelligence d’affaires et rapports | Senior Manager, Business Intelligence & Reporting
Keurig Dr Pepper
Mississauga, ON · Montreal, QC
- Full-time
…eligibility: medical, dental, disability, life insurance, paid time off (including vacation and personal time), RRSP with company match, tuition reimbursement, employee and family…
Added 4 mins ago
M
Group Finance Manager, Canada Enterprise Team
Microsoft
Toronto, ON
- Full-time
Are you seeking a Group Finance Manager role that is at the forefront of making an impact with some of our largest Canadian enterprises? Looking for an opportunity to be part of a dynamic…
Added 4 mins ago
S
Seasonal Retail Sales Consultant - Part time - Galeries de la Capitale Glassbox, QC
Swarovski
Quebec, QC
- Part-time
Ready to bring brilliance to life with one of the most iconic brands in fashion and design? Join our retail team and be part of a culture where service meets style, and every interaction…
Added 4 mins ago
S
Seasonal Retail sales Consultant - Part time - Galeries de la Capitale Glassbox, QC
Swarovski
Quebec, QC
- Part-time
Ready to bring brilliance to life with one of the most iconic brands in fashion and design? Join our retail team and be part of a culture where service meets style, and every interaction…
Added 4 mins ago
S
Seasonal Retail Sales Consultant - Part Time - Galeries De La Capitale Glassbox, QC
Swarovski
Quebec, QC
- Part-time
Ready to bring brilliance to life with one of the most iconic brands in fashion and design? Join our retail team and be part of a culture where service meets style, and every interaction…
Added 4 mins ago
C
Senior Manager, Complex Accounting
CAE
Montreal, QC
- Full-time
…clients and employees are ready for the moments that matter. Be part of a team where your work makes a difference. You’ll work on impactful projects and turn ideas into reality while…
Added 4 mins ago
EC
Technical Product Specialist
Eaton Corporation
Toronto, ON
- Full-time
Manage assigned technical deliverables and communicate progress, priorities, and risks to the manager and project stakeholders.
Added 4 mins ago
Q
FY27 Intern - Display IP FPGA Emulation Intern - Canada (4 months)
Qualcomm
Markham, ON
- Full-time
…visibility to your project and team, receive support from your manager, and have access to the entire Qualcomm employee community to ensure your success. To round out your internship, we…
Added 19 mins ago
NS
Pharmacist - Seniors Care
Nova Scotia Health Authority
Yarmouth Indian Reserve No. 33, NS · Yarmouth, NS
- Full-time
The Pharmacist works under the supervision of the Manager of Seniors, Western Zone in collaboration with the Clinical Pharmacy Manager at YRH and acts as a member of the interdisciplinary…
Added 19 mins ago
IH
Coordinator | Central Functions
Interior Health Authority
Sparwood, BC
- Full-time
Interior Health is hiring a permanent full-time Coordinator | Central Functions who is passionate about making a difference in health care.
Added 19 mins ago
SH
Sunglass Hut Market Manager Prairies North
Sunglass Hut
Fredericton, NB
- Full-time
Sunglass Hut is part of EssilorLuxottica, a global leader in the design, manufacture and distribution of world-class vision care products, including iconic eyewear, advanced lens technology…
Added 19 mins ago
AC
Reward and Equity - Manager
ACCA Careers
Calgary, AB
- Full-time
We’re looking for a Manager, Global Equity & Reward to help deliver innovative equity compensation solutions for multinational clients. In this role, you’ll manage projects across the full…
Added 19 mins ago
NS
Occupational Therapy Assistant - Rehabilitation Services
Nova Scotia Health Authority
Sydney Indian Reserve No. 28A, NS · Sydney, NS
- Internship
Permanent part-time position; 37.5 hours biweekly
Added 19 mins ago
P
Store Manager-Devonshire Mall
Pandora
Windsor, ON
- Full-time
The Store Manager will be the ultimate Pandora Fan. As the Store Manager, you will fully immerse yourself in our brand, culture, product whilst taking immense pride in delivering…
Added 19 mins ago
F
Creative Director
Foundation
Remote, Canada
- $110,000 to $135,000 CAD / year
- Full-time
- Remote
Your team. You manage and develop the creative makers who aren't yet placed in pods. The resource manager staffs them across pods. When each pod can keep one busy, they move into pods and…
Added 34 mins ago
BG
Trade Marketing Representative - Airdrie, AB
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- Full-time
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Added 34 mins ago
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Enter time for payroll, have it reviewed by the Manager or Supervisor, and submit it to payroll on time.
Added 34 mins ago
RC
Server
Retirement Concepts
Victoria, BC
- $23.89 to $25.54 CAD / hour
- Part-time
The Server reports to the Support Services Manager and/or designate and performs all aspects of service in the dining room, resident lounges and room service for residents, guests, and the…
Added 34 mins ago
LD
Senior Manager, E-Commerce - Digital Merchandising (Contract)
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Added 34 mins ago
1
Product Builder / Senior Product Engineer - AI Products
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Toronto, ON
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Added 34 mins ago
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Digital Operations Manager
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Toronto, ON
- $45,000 to $50,000 CAD / year
- Full-time
Ensure campaigns launch on time, run smoothly, meet quality standards and deliver against client KPIs under guidance from senior ops/strategy leads.
Added 34 mins ago
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TECH Retail Merchandising Manager
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Prince George, BC
- $21.36 to $23.98 CAD / hour
- Other
For more flexibility, as a Regular Part-Time employee, you will be scheduled a minimum of 1456 hours per year, up to 40 hours per week and must be available to work a flexible schedule,…
Added 34 mins ago
EG
Senior Municipal Engineer
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Calgary, AB · Toronto, Ontario
- $130,000 to $170,000 CAD / year
- Full-time
Ready to take the next step in your career? Join Egis and be part of our exciting growth across Canada. As a member of our global team of 23,500+ engineers, architects, scientists and…
Added 49 mins ago
UO
Systems Administrator Operations
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- Full-time
Reporting to the Manager, Data Centre Services, the Systems Administrator Operations works as part of a team to ensure the operational effectiveness of the university’s servers, storage and…

Reliable Corporation

Sales Representative

Burlington, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Experience: Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Overview

Founded in Toronto in 1955, Reliable is a proud, family-owned business built on a legacy of product innovation. Over the decades, we have earned a dedicated following among home enthusiasts, quilters, and fashion lovers who value exceptional quality. Our advanced sewing machines, steam cleaners, garment steamers, and irons feature proprietary technology designed to deliver unmatched reliability and performance. Engineered for excellence, our professional-grade steam cleaning products are trusted daily across both households and demanding commercial industries, including dental labs, jewelry stores, hospitals, and restaurants.

Summary

Reliable is seeking a motivated Sales Representative to grow new business and strengthen relationships with key accounts. Reporting to the Sales Manager, you will manage an assigned account portfolio while prospecting, qualifying leads, and converting opportunities across a diverse customer base.

This role combines cold calling, inbound lead follow-up, trade-show participation, consultative selling, and ongoing account management.

What You’ll Do

Make outbound cold calls and follow up consistently with prospective customers.
Respond to inbound inquiries from the web, phone, email, and in-person visits.
Research and qualify leads from referrals, marketing campaigns, trade shows, online sources, and business directories.
Build and maintain a pipeline of target accounts, with a focus on relationship development and new-business growth.
Understand customer needs and recommend appropriate Reliable products and solutions.
Prepare quotations, sales decks, and presentations as required.
Attend and represent Reliable at trade shows across North America.
Collaborate with internal teams, suppliers, and channel partners to support sales opportunities.
Track weekly, monthly, and quarterly sales activity, pipeline progress, and performance metrics.
Maintain accurate customer records in Zoho CRM, NetSuite ERP, Zendesk, Excel, and other business systems.
Close sales and support customers through the ordering and onboarding process.

What We’re Looking For

Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Proven ability to cold call, qualify leads, manage a pipeline, and close sales.
Strong relationship-building and consultative selling skills.
Comfortable owning target accounts and taking responsibility for revenue growth.
Excellent verbal and written communication skills.
Highly organized, detail-oriented, and able to manage multiple accounts and follow-ups.
Self-motivated, resilient, and professional when handling rejection.
Strong computer skills, including Microsoft Office, G Suite, and CRM/ERP systems.
Experience with Zoho CRM and NetSuite is an asset.
Ability to quickly learn technical product details and explain them clearly.
French or Spanish language skills are assets.
Ability to work independently and as part of a team.

What Reliable Offers

Competitive base salary
Commission and bonus structure tied to performance.
Dental care and extended health benefits.
A stable, family-owned company with more than 70 years of experience
Broad sales exposure across more than 25 industries

Requirements

Ability to reliably commute to North York, ON before starting work.
English proficiency is required; French and/or Spanish are preferred.
Full-time, in-person availability Monday to Friday.

Benefits:

Dental care
On-site parking
Paid time off
Vision care

Education:

Bachelor's Degree (required)

Experience:

Sales: 2 years (required)

Work Location: In personRole Description This is a full-time, on-site Sales Representative role based in Burlington, ON. The Sales Representative will engage prospective and existing customers, present product features and benefits, and recommend solutions from Reliable’s sewing, fabric care, and steam cleaning lines. Responsibilities include managing a sales pipeline, qualifying leads, preparing quotes, and closing sales, as well as maintaining accurate records in CRM tools. The role involves collaborating with customer service and operations to ensure smooth order processing, timely delivery, and strong post-sale support. The Sales Representative will also participate in product training, trade shows, and outreach campaigns to grow brand presence and meet or exceed sales targets.

Qualifications

Proven sales skills, including prospecting, lead qualification, negotiation, and closing in a B2B or B2C environment.
Customer relationship management skills, such as maintaining accounts, handling inquiries, and providing consultative product guidance.
Communication and presentation skills, including clear verbal and written communication and confidence in product demos.
Basic business and technology skills, including familiarity with CRM software, online sales platforms, and standard office applications.
Ability to learn technical product details and explain benefits and use cases to diverse customers in commercial and consumer markets.
Strong organizational and time-management abilities to handle multiple accounts, follow-ups, and daily sales activities.
Self-motivated mindset with a focus on meeting targets, collaborating with colleagues, and contributing to a positive team culture.
High school diploma required; post-secondary education in business, marketing, or a related field is an asset.
Previous experience in retail, industrial equipment, or home/commercial products sales is considered an advantage.

Apply About employer

More about this job

Responsibilities

Prospect and qualify leads, manage target accounts and the sales pipeline, recommend Reliable products, prepare quotes and presentations, and close sales. Maintain accurate CRM and ERP records, support customers through ordering and onboarding, collaborate with internal teams, and represent the company at trade shows.

Requirements

The posting calls for at least five years of B2B sales experience, with demonstrated ability to cold call, qualify leads, manage a pipeline, build relationships, and close sales. Candidates should be organized, self-motivated, comfortable learning technical products, proficient with office and CRM/ERP tools, and have a bachelor's degree listed as required; high school education is also described as required in the role description.

Skills

B2B Sales
Cold Calling
Lead Qualification
Pipeline Management
Account Management
Consultative Selling
Negotiation
Closing Sales
Product Demonstrations
Quotation Preparation
Trade Show Participation
Sales Presentations
Microsoft Office
Zoho CRM
NetSuite ERP

Benefits

Dental Care
Extended Health Benefits
On-Site Parking
Paid Time Off
Vision Care
Commission
Performance Bonus

Visa sponsorship

Not detected in the job text

Keywords

B2B Sales
B2C Sales
Cold Calling
Lead Qualification
Sales Pipeline
Account Management
Consultative Selling
Negotiation
Sales Closing
CRM
Zoho CRM
NetSuite ERP
Zendesk
Microsoft Office
G Suite
Excel
Quotations
Sales Presentations
Product Demonstrations
Trade Shows
Manufacturing
Consumer Products
Capital Equipment
Sewing Machines
Fabric Care
Steam Cleaning
Order Processing
Customer Onboarding
Revenue Growth

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