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Added 1 hour ago
HC
Sales Development Representative
Harris Computer
Toronto, ON · Office - Toronto - Richmond St
- Full-time
…TouchBistro helps restaurateurs streamline and simplify their operations, increase sales, drive revenue, and deliver a stellar guest…
Added 1 hour ago
CC
Retail Area Manager
Canna Cabana
Calgary, AB
- Full-time
The Retail Area Manager shall provide leadership, direction, and accountability for our Retail Stores Team in a designated region. The ideal candidate is a leader in driving results through…
Added 3 hours ago
Account Manager_Operations_Cleaning_Industry_London
United Services Group
London, ON · St. Thomas, ON · Woodstock, ON
…deliver exceptional partner and customer experiences, increase revenue per store, and improve retention…
Added 3 hours ago
CO
Supervisor of Cultural Services
City of Niagara Falls
Niagara Falls, ON
- Full-time
The Supervisor of Cultural Services is responsible for overseeing the day-to-day operations of cultural programming and revenue-generating activities at the Niagara Falls Exchange and…
Added 3 hours ago
T
Software Engineer II, Earnings
Toast
Toronto, ON
- Full-time
…commitment to customer success. We help restaurants streamline operations, increase revenue, and deliver amazing guest experiences through our platform that combines restaurant point of…
Added 4 hours ago
C
Westhills Assistant Manager
Cineplex
Calgary, AB · CPX Westhills Cinemas
- Part-time
Right now, Cineplex is looking for a dynamic Part-Time Assistant Manager.
Added 4 hours ago
Sr. Account Manager - West
United Services Group
Kelowna, BC · Vancouver, BC · BC
…deliver exceptional partner and customer experiences, increase revenue per store, and improve retention…
Added 4 hours ago
A
Hearing Aid Specialist or Audiologist
Amplifon
Chilliwack, BC
- Full-time
…providing personalized consultations. Reporting to the Senior Area Manager, you will lead sales of hearing aids and accessories while educating the community on the importance of hearing…
Added 4 hours ago
AC
Marketing, Communications & Catering Manager
Aramark Canada
Toronto, ON
- Full-time
The Marketing, Communications & Catering Manager is responsible for developing and executing marketing initiatives, managing internal communications, and overseeing the planning,…
Added 5 hours ago
C
Trnctn Mgmt Sr Consultant
CBRE
Toronto, ON
- Full-time
…commercial real estate services and investment firm (based on 2024 revenue). The company has more than 140,000 employees (including Turner & Townsend employees) serving clients in more than…
Added 5 hours ago
U
Intermediate Accountant
Univerus
Toronto, ON · North York, ON
- $50,000 to $65,000 CAD / year
- Full-time
…and private sectors. Our flagship product, Unity ERP, powers operations in local government, utilities, construction, manufacturing, health and safety, education, and…
Added 5 hours ago
CG
Food Service Supervisor Full Time
Compass Group Canada
Ottawa, ON · Nepean, ON
- Full-time
Learn from and assist the Shift Manager to resolve labour relation issues, track and produce reports on weekly inventories, sales revenue, labour and food cost.
Added 6 hours ago
G
Karma Yoga Program
GoodWork.ca
Regina, SK · Greater Regina Metropolitan Area
- Internship
…Rehabilitation, coordinating with the Grants and Prospect Development Manager while ultimately sharing information with the Board of Directors, you will help shape the future of our…
Added 6 hours ago
CG
Food Service Supervisor Full Time
Compass Group Canada
Ottawa, ON · Nepean, ON
- $20 CAD / hour
- Full-time
Learn from and assist the Shift Manager to resolve labour relation issues, track and produce reports on weekly inventories, sales revenue, labour and food cost.
Added 6 hours ago
WM
Coordinator, Production & Content Media Operation
Warner Music Canada
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Job Title: Production & Content Media Operations Coordinator (Maternity Coverage)
Added 8 hours ago
EC
PS C&I National Sales Manager
Eaton Corporation
Toronto, ON · Windsor, ON · Ottawa, ON · Mississauga, ON · Burlington, ON · Milton, ON · Montreal, QC · Brossard, QC · Delta, BC · Airdrie, AB · Edmonton, AB · Calgary, AB
- Full-time
The Power Systems (PS) Commercial/Industrial (C&I) National Sales Manager (NSM) position requires a highly motivated, preferably competitive personality, with strong leadership and…
Added 8 hours ago
V
Senior Analyst, Sales Reporting
Vale
Canada
- Full-time
…based in Toronto, Ontario. This role reports to the Commercial Operations…
Added 8 hours ago
CO
Assistant Manager, Transportation Planning
City of Nanaimo
BC · British Columbia, Canada
- Full-time
Assistant Manager, Revenue Services - City of Nanaimo
Added 9 hours ago
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Property Manager
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Regina, SK
- Full-time
The Property Manager is responsible for the day-to-day management and performance of an assigned residential property portfolio. Reporting to the Area Manager, the Property Manager oversees…
Added 9 hours ago
Licensed Dispatcher
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Reporting to the Manager, Operational Control, a Licensed Dispatcher is responsible for all technical aspects of flight planning for all aircraft and works closely with the pilot-in-command…
Added 9 hours ago
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Account Manager - Montreal East
TK Elevator
Montreal, QC
- Full-time
…jobs are completed profitably, and the branch meets annual revenue…
Added 9 hours ago
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Operations Manager
Paladin Security Group Ltd
Burnaby, BC
- $85,000 to $100,000 CAD / year
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The Operations Manager provides leadership and operational governance across the Vancouver Branch, ensuring that internal processes, operational systems and front-line teams are equipped to…
Added 9 hours ago
HD
Affiliate & Creator Growth Manager
Hadley Designs
Remote, Canada
- $75,000 to $125,000 CAD / year
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…for generations. Our goal is to reach $100 million in annual revenue by…
Added 9 hours ago
Technician
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Kamloops, BC
…you will operate independently. This position reports to a Manager of Business Operations and may require occasional travel to a secondary location within the…
Added 9 hours ago
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Billing Coordinator
Open Text Corporation
Waterloo, ON
- Other
Reporting to the Billing Operations Manager, the Billing Coordinator plays an integral role in ensuring billing accuracy and timeliness across our global order-to-cash process. You will…

Reliable Corporation

Sales Representative

Burlington, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Experience: Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Overview

Founded in Toronto in 1955, Reliable is a proud, family-owned business built on a legacy of product innovation. Over the decades, we have earned a dedicated following among home enthusiasts, quilters, and fashion lovers who value exceptional quality. Our advanced sewing machines, steam cleaners, garment steamers, and irons feature proprietary technology designed to deliver unmatched reliability and performance. Engineered for excellence, our professional-grade steam cleaning products are trusted daily across both households and demanding commercial industries, including dental labs, jewelry stores, hospitals, and restaurants.

Summary

Reliable is seeking a motivated Sales Representative to grow new business and strengthen relationships with key accounts. Reporting to the Sales Manager, you will manage an assigned account portfolio while prospecting, qualifying leads, and converting opportunities across a diverse customer base.

This role combines cold calling, inbound lead follow-up, trade-show participation, consultative selling, and ongoing account management.

What You’ll Do

Make outbound cold calls and follow up consistently with prospective customers.
Respond to inbound inquiries from the web, phone, email, and in-person visits.
Research and qualify leads from referrals, marketing campaigns, trade shows, online sources, and business directories.
Build and maintain a pipeline of target accounts, with a focus on relationship development and new-business growth.
Understand customer needs and recommend appropriate Reliable products and solutions.
Prepare quotations, sales decks, and presentations as required.
Attend and represent Reliable at trade shows across North America.
Collaborate with internal teams, suppliers, and channel partners to support sales opportunities.
Track weekly, monthly, and quarterly sales activity, pipeline progress, and performance metrics.
Maintain accurate customer records in Zoho CRM, NetSuite ERP, Zendesk, Excel, and other business systems.
Close sales and support customers through the ordering and onboarding process.

What We’re Looking For

Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Proven ability to cold call, qualify leads, manage a pipeline, and close sales.
Strong relationship-building and consultative selling skills.
Comfortable owning target accounts and taking responsibility for revenue growth.
Excellent verbal and written communication skills.
Highly organized, detail-oriented, and able to manage multiple accounts and follow-ups.
Self-motivated, resilient, and professional when handling rejection.
Strong computer skills, including Microsoft Office, G Suite, and CRM/ERP systems.
Experience with Zoho CRM and NetSuite is an asset.
Ability to quickly learn technical product details and explain them clearly.
French or Spanish language skills are assets.
Ability to work independently and as part of a team.

What Reliable Offers

Competitive base salary
Commission and bonus structure tied to performance.
Dental care and extended health benefits.
A stable, family-owned company with more than 70 years of experience
Broad sales exposure across more than 25 industries

Requirements

Ability to reliably commute to North York, ON before starting work.
English proficiency is required; French and/or Spanish are preferred.
Full-time, in-person availability Monday to Friday.

Benefits:

Dental care
On-site parking
Paid time off
Vision care

Education:

Bachelor's Degree (required)

Experience:

Sales: 2 years (required)

Work Location: In personRole Description This is a full-time, on-site Sales Representative role based in Burlington, ON. The Sales Representative will engage prospective and existing customers, present product features and benefits, and recommend solutions from Reliable’s sewing, fabric care, and steam cleaning lines. Responsibilities include managing a sales pipeline, qualifying leads, preparing quotes, and closing sales, as well as maintaining accurate records in CRM tools. The role involves collaborating with customer service and operations to ensure smooth order processing, timely delivery, and strong post-sale support. The Sales Representative will also participate in product training, trade shows, and outreach campaigns to grow brand presence and meet or exceed sales targets.

Qualifications

Proven sales skills, including prospecting, lead qualification, negotiation, and closing in a B2B or B2C environment.
Customer relationship management skills, such as maintaining accounts, handling inquiries, and providing consultative product guidance.
Communication and presentation skills, including clear verbal and written communication and confidence in product demos.
Basic business and technology skills, including familiarity with CRM software, online sales platforms, and standard office applications.
Ability to learn technical product details and explain benefits and use cases to diverse customers in commercial and consumer markets.
Strong organizational and time-management abilities to handle multiple accounts, follow-ups, and daily sales activities.
Self-motivated mindset with a focus on meeting targets, collaborating with colleagues, and contributing to a positive team culture.
High school diploma required; post-secondary education in business, marketing, or a related field is an asset.
Previous experience in retail, industrial equipment, or home/commercial products sales is considered an advantage.

Apply About employer

More about this job

Responsibilities

Prospect and qualify leads, manage target accounts and the sales pipeline, recommend Reliable products, prepare quotes and presentations, and close sales. Maintain accurate CRM and ERP records, support customers through ordering and onboarding, collaborate with internal teams, and represent the company at trade shows.

Requirements

The posting calls for at least five years of B2B sales experience, with demonstrated ability to cold call, qualify leads, manage a pipeline, build relationships, and close sales. Candidates should be organized, self-motivated, comfortable learning technical products, proficient with office and CRM/ERP tools, and have a bachelor's degree listed as required; high school education is also described as required in the role description.

Skills

B2B Sales
Cold Calling
Lead Qualification
Pipeline Management
Account Management
Consultative Selling
Negotiation
Closing Sales
Product Demonstrations
Quotation Preparation
Trade Show Participation
Sales Presentations
Microsoft Office
Zoho CRM
NetSuite ERP

Benefits

Dental Care
Extended Health Benefits
On-Site Parking
Paid Time Off
Vision Care
Commission
Performance Bonus

Visa sponsorship

Not detected in the job text

Keywords

B2B Sales
B2C Sales
Cold Calling
Lead Qualification
Sales Pipeline
Account Management
Consultative Selling
Negotiation
Sales Closing
CRM
Zoho CRM
NetSuite ERP
Zendesk
Microsoft Office
G Suite
Excel
Quotations
Sales Presentations
Product Demonstrations
Trade Shows
Manufacturing
Consumer Products
Capital Equipment
Sewing Machines
Fabric Care
Steam Cleaning
Order Processing
Customer Onboarding
Revenue Growth

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