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Added 13 mins ago
BT
Senior Manager Level 3
Baker Tilly Canada
Owen Sound, ON
- Full-time
We are looking for a Senior Manager Level 3 to join our team - a role where your expertise will drive meaningful outcomes and your ambition will help shape what comes next. Here, you’ll…
Added 13 mins ago
MI
Pharmacy Assistant - Part Time
Metro Inc.
Brantford, ON
- Part-time
The Pharmacy Assistant receives direction from the Pharmacy Manager, Pharmacist, and Pharmacy Technician. They interact with internal contacts, including Pharmacy Operations, Pharmacy…
Added 13 mins ago
MI
Pharmacy Assistant - Part Time
Metro Inc.
Kingston, ON
- Part-time
The Pharmacy Assistant receives direction from the Pharmacy Manager, Pharmacist, and Pharmacy Technician. They interact with internal contacts, including Pharmacy Operations, Pharmacy…
Added 1 hour ago
EC
Retail Manager – Closed Competition – Enoch Cree Nation Members Only
Enoch Cree Nation
Spruce Grove, AB
- Full-time
The Manager is responsible for the operational efficiency, financial performance, and overall business operations of the Drug Mart, a retail convenience outlet located within the medical…
Added 1 hour ago
BV
JUNIOR ASSISTANT MANAGER
Bikini Village
Winnipeg, MB
- Full-time
As a member of the management team, you will support the assistant manager and manager in achieving sales goals, maintaining our company standards and motivating your team to excel.
Added 1 hour ago
P
Maintenance Manager Trainee
Penske
Boucherville, QC
- Full-time
Penske's Maintenance Manager Trainee position designed to provide a rich learning and development experience through rigorous on the job training that will ultimately lead you to a…
Added 1 hour ago
W
Pharmacy assistant
Walmart
Calgary, AB
- Part-time
The Pharmacy Assistant assists the Pharmacist in the technical aspects of prescription filling and administrative duties in order to increase the Pharmacist's opportunity to provide patient…
Added 1 hour ago
W
Self Checkout Attendant
Walmart
Port Coquitlam, BC
- Part-time
…interventions in a friendly, reassuring way and escalate cash or technical issues to the Customer Service…
Added 1 hour ago
W
(CAN) Pharmacy Assistant
Walmart
Fort McMurray, AB
- Full-time
The Pharmacy Assistant assists the Pharmacist in the technical aspects of prescription filling and administrative duties in order to increase the Pharmacist's opportunity to provide patient…
Added 3 hours ago
Manager Salvage Services
Insurance Corporation of British Columbia
BC · Nanaimo, BC · New Westminster, BC · Prince George, BC · Vernon, BC · Victoria, Brit
The Manager Salvage Services oversees the operation and administration of salvage functions for assigned facilities and functional portfolios. Sales and revenue performance is a key…
Added 3 hours ago
AT
Project Admin (6 month contact)
AFL Telecommunications
Calgary, AB
- Full-time
This role works closely with the NGM Finance Project Manager, Project Coordinators, Project Analyst, Operations, Accounting, Purchasing, and project delivery teams. The position owns…
Added 4 hours ago
WC
Self Checkout Attendant
Walmart Canada
Port Coquitlam, BC
- Full-time
…interventions in a friendly, reassuring way and escalate cash or technical issues to the Customer Service…
Added 4 hours ago
WC
Pharmacy assistant
Walmart Canada
Calgary, AB
- Full-time
Position Summary...The Pharmacy Assistant assists the Pharmacist in the technical aspects of prescription filling and administrative duties in order to increase the Pharmacist's opportunity…
Added 4 hours ago
CC
Student, Technical Support
Cameco Corporation
Saskatoon, SK
- Full-time
…Cameco’s corporate office is based in Saskatoon. We have mining operations and projects in northern Saskatchewan, Kazakhstan, the United States and Australia. We are also a leading supplier…
Added 4 hours ago
'
Forward Deployment Engineer Lead - Manufacturing
''
Toronto, ON
- Full-time
- Other
Collaborate with AI Platform and Engineering, Knowledge Engineering, AI Deployment and Enablement, and Use Case Governance and Operations leaders to enable effective execution.
Added 4 hours ago
CC
RQ11817 - Telecommunications Project Manager/Leader
CCI- Computer Consultants International, Inc.
Toronto, ON
- Full-time
Knowledge of software development platforms, development methodologies, technical standards with respect to software architecture and design (multi-tier models), technical infrastructure…
Added 5 hours ago
CO
Supervisor, Horticulture
City of Brampton
Brampton, ON
- Full-time
Reports to Manager Forestry And Horticulture. Plans, co-ordinates schedules, recruits, trains, evaluates and supervises the Horticultural Services staff. Provides leadership and direction…
Added 5 hours ago
C
Senior Manager, Complex Accounting-EN
CAE
Montreal, QC
- Full-time
As the Senior Manager of the Complex Accounting team, you will play a strategic role within the finance organization. You will act as an expert for management and business units on the…
Added 5 hours ago
Information Technologist
Health Sciences North
ON · Sudbury, ON
Under the general direction of the Manager, IT Customer Services.
Added 5 hours ago
Information Technologist
Health Sciences North
ON · Sudbury, ON
Under the general direction of the Manager, IT Customer Services.
Added 5 hours ago
A
Support Systems Engineer - NAMER
Ashby
Canada
- Full-time
We’re looking for someone who wants to plant a flag in Support Operations, with the experience to independently lead a system implementation and the ambition to keep raising the bar as our…
Added 5 hours ago
RS
Shipping and Receiving Clerk - Night Shift Sunday - Wednesday
Ryder System, Inc.
Winnipeg, MB
- Full-time
Under supervision from a floor supervisor or manager, the Warehouse Clerk I provides clerical support to an area or shift of the operation. Responsibilities may vary by location but can…
Added 5 hours ago
PM
Tax Senior Specialist
Philip Morris International
Toronto, ON
- Full-time
Partner with Accounting, Treasury, Legal and Operations to provide tax guidance.
Added 6 hours ago
A
Robotics Project Manager
Actalent
Vancouver, BC
- $38 to $52 CAD / hour
- Full-time
The Project Manager will be responsible for the planning, scheduling, budgeting, procurement coordination, and execution of multiple complex robotics and electromechanical product…
Added 6 hours ago
M
Account Manager - Programmatic & Paid Social
Monks
Toronto, ON
- Full-time
As an Account Manager, you'll serve as a key point of contact for clients while managing day-to-day media activation and campaign performance. You'll bring strong technical expertise in…

Reliable Corporation

Sales Representative

Burlington, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Experience: Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Overview

Founded in Toronto in 1955, Reliable is a proud, family-owned business built on a legacy of product innovation. Over the decades, we have earned a dedicated following among home enthusiasts, quilters, and fashion lovers who value exceptional quality. Our advanced sewing machines, steam cleaners, garment steamers, and irons feature proprietary technology designed to deliver unmatched reliability and performance. Engineered for excellence, our professional-grade steam cleaning products are trusted daily across both households and demanding commercial industries, including dental labs, jewelry stores, hospitals, and restaurants.

Summary

Reliable is seeking a motivated Sales Representative to grow new business and strengthen relationships with key accounts. Reporting to the Sales Manager, you will manage an assigned account portfolio while prospecting, qualifying leads, and converting opportunities across a diverse customer base.

This role combines cold calling, inbound lead follow-up, trade-show participation, consultative selling, and ongoing account management.

What You’ll Do

Make outbound cold calls and follow up consistently with prospective customers.
Respond to inbound inquiries from the web, phone, email, and in-person visits.
Research and qualify leads from referrals, marketing campaigns, trade shows, online sources, and business directories.
Build and maintain a pipeline of target accounts, with a focus on relationship development and new-business growth.
Understand customer needs and recommend appropriate Reliable products and solutions.
Prepare quotations, sales decks, and presentations as required.
Attend and represent Reliable at trade shows across North America.
Collaborate with internal teams, suppliers, and channel partners to support sales opportunities.
Track weekly, monthly, and quarterly sales activity, pipeline progress, and performance metrics.
Maintain accurate customer records in Zoho CRM, NetSuite ERP, Zendesk, Excel, and other business systems.
Close sales and support customers through the ordering and onboarding process.

What We’re Looking For

Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Proven ability to cold call, qualify leads, manage a pipeline, and close sales.
Strong relationship-building and consultative selling skills.
Comfortable owning target accounts and taking responsibility for revenue growth.
Excellent verbal and written communication skills.
Highly organized, detail-oriented, and able to manage multiple accounts and follow-ups.
Self-motivated, resilient, and professional when handling rejection.
Strong computer skills, including Microsoft Office, G Suite, and CRM/ERP systems.
Experience with Zoho CRM and NetSuite is an asset.
Ability to quickly learn technical product details and explain them clearly.
French or Spanish language skills are assets.
Ability to work independently and as part of a team.

What Reliable Offers

Competitive base salary
Commission and bonus structure tied to performance.
Dental care and extended health benefits.
A stable, family-owned company with more than 70 years of experience
Broad sales exposure across more than 25 industries

Requirements

Ability to reliably commute to North York, ON before starting work.
English proficiency is required; French and/or Spanish are preferred.
Full-time, in-person availability Monday to Friday.

Benefits:

Dental care
On-site parking
Paid time off
Vision care

Education:

Bachelor's Degree (required)

Experience:

Sales: 2 years (required)

Work Location: In personRole Description This is a full-time, on-site Sales Representative role based in Burlington, ON. The Sales Representative will engage prospective and existing customers, present product features and benefits, and recommend solutions from Reliable’s sewing, fabric care, and steam cleaning lines. Responsibilities include managing a sales pipeline, qualifying leads, preparing quotes, and closing sales, as well as maintaining accurate records in CRM tools. The role involves collaborating with customer service and operations to ensure smooth order processing, timely delivery, and strong post-sale support. The Sales Representative will also participate in product training, trade shows, and outreach campaigns to grow brand presence and meet or exceed sales targets.

Qualifications

Proven sales skills, including prospecting, lead qualification, negotiation, and closing in a B2B or B2C environment.
Customer relationship management skills, such as maintaining accounts, handling inquiries, and providing consultative product guidance.
Communication and presentation skills, including clear verbal and written communication and confidence in product demos.
Basic business and technology skills, including familiarity with CRM software, online sales platforms, and standard office applications.
Ability to learn technical product details and explain benefits and use cases to diverse customers in commercial and consumer markets.
Strong organizational and time-management abilities to handle multiple accounts, follow-ups, and daily sales activities.
Self-motivated mindset with a focus on meeting targets, collaborating with colleagues, and contributing to a positive team culture.
High school diploma required; post-secondary education in business, marketing, or a related field is an asset.
Previous experience in retail, industrial equipment, or home/commercial products sales is considered an advantage.

Apply About employer

More about this job

Responsibilities

Prospect and qualify leads, manage target accounts and the sales pipeline, recommend Reliable products, prepare quotes and presentations, and close sales. Maintain accurate CRM and ERP records, support customers through ordering and onboarding, collaborate with internal teams, and represent the company at trade shows.

Requirements

The posting calls for at least five years of B2B sales experience, with demonstrated ability to cold call, qualify leads, manage a pipeline, build relationships, and close sales. Candidates should be organized, self-motivated, comfortable learning technical products, proficient with office and CRM/ERP tools, and have a bachelor's degree listed as required; high school education is also described as required in the role description.

Skills

B2B Sales
Cold Calling
Lead Qualification
Pipeline Management
Account Management
Consultative Selling
Negotiation
Closing Sales
Product Demonstrations
Quotation Preparation
Trade Show Participation
Sales Presentations
Microsoft Office
Zoho CRM
NetSuite ERP

Benefits

Dental Care
Extended Health Benefits
On-Site Parking
Paid Time Off
Vision Care
Commission
Performance Bonus

Visa sponsorship

Not detected in the job text

Keywords

B2B Sales
B2C Sales
Cold Calling
Lead Qualification
Sales Pipeline
Account Management
Consultative Selling
Negotiation
Sales Closing
CRM
Zoho CRM
NetSuite ERP
Zendesk
Microsoft Office
G Suite
Excel
Quotations
Sales Presentations
Product Demonstrations
Trade Shows
Manufacturing
Consumer Products
Capital Equipment
Sewing Machines
Fabric Care
Steam Cleaning
Order Processing
Customer Onboarding
Revenue Growth

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