Brand Manager
- Oakville, ON, Canada
$30 to $35 CAD / hour · Contract
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Job details
- Pay
- $30 to $35 CAD / hour
- Job type
- Contract
- Apply by
- Experience
- Minimum 5 years of progressive brand marketing experience.
- Posting language
- English
- Posted
Original job description
Our client is seeking an experienced Brand Manager to join a growing consumer packaged goods (CPG) organization on a 6-month contract. The ideal candidate is a hands-on marketer with a strong CPG background who can balance strategic thinking with flawless execution. You'll work closely with internal stakeholders, agency partners, finance teams, and media partners to drive business results and ensure brand objectives are achieved.
Key Responsibilities:
- Lead and support brand marketing initiatives across the Canadian market.
- Execute integrated marketing campaigns from planning through implementation.
- Partner with media agencies to evaluate and optimize media plans and investments.
- Collaborate with creative teams and agency partners to manage artwork updates, packaging changes, and marketing assets.
- Support innovation and new product initiatives from concept through launch.
- Analyze brand, consumer, and category performance data to identify actionable insights and opportunities.
- Work closely with finance partners to manage budgets and monitor P&L performance.
- Present recommendations and performance insights to key stakeholders.
Qualifications:
- Minimum 5 years of progressive brand marketing experience.
- Consumer Packaged Goods (CPG) experience is required.
- Previous experience working as a Brand Manager, Senior Brand Manager, or Associate Brand Manager.
- Strong understanding of media planning, media analysis, and agency management.
- Experience supporting innovation and new product launches.
- Demonstrated ability to manage both strategic planning and day-to-day execution.
- Strong analytical skills with the ability to extract business insights from data.
- Experience managing marketing budgets and P&L responsibilities.
More about this job
Responsibilities
Lead brand marketing initiatives and integrated campaigns in the Canadian market, coordinating with agencies, creative teams, media partners, and internal stakeholders. Support product innovation and launches, analyze brand and category performance, manage budgets and P&L monitoring, and present recommendations to stakeholders.
Requirements
Requires at least five years of progressive brand marketing experience, including experience in the consumer packaged goods industry and in a Brand Manager, Senior Brand Manager, or Associate Brand Manager role. Candidates should have experience with media planning and agency management, product launches, strategic and hands-on execution, data analysis, and marketing budgets and P&L responsibilities.
Skills
- Brand Marketing
- Consumer Packaged Goods
- Integrated Marketing Campaigns
- Media Planning
- Media Analysis
- Agency Management
- Marketing Budget Management
- P&L Management
- Brand Strategy
- New Product Launches
- Innovation Support
- Data Analysis
- Consumer Insights
- Category Performance Analysis
- Stakeholder Presentations
- Marketing Execution
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Management & Leadership
- Data & Analytics
Keywords
- Brand Management
- Consumer Packaged Goods
- Canadian Market
- Brand Marketing
- Integrated Marketing Campaigns
- Media Planning
- Media Investment Optimization
- Agency Management
- Creative Development
- Artwork Updates
- Packaging Changes
- Marketing Assets
- Product Innovation
- New Product Launches
- Brand Performance
- Consumer Insights
- Category Performance
- Business Analysis
- Marketing Budgets
- P&L Performance
- Stakeholder Management
- Contract