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Added 5 mins ago
P
Business Development Manager (Bilingual)
Purpose
Montreal, QC
- Full-time
Support the Wholesaler by proactively following up on meetings, road shows, events, and webcasts.
Added 5 mins ago
PC
Inside Sales Representative
Peninsula Canada
Vancouver, BC
- $70,000 to $80,000 CAD / year
- Full-time
…hands-on exposure to our industry-leading services, world-class sales training, and the support needed to start earning commission in your first month. This is an office-based…
Added 5 mins ago
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Business Development Manager Toronto
Digicast
Toronto, ON
- Full-time
We are looking for a strategic, driven, relationship-focused sales professional to build and grow Digicast’s Toronto market.
Added 5 mins ago
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Accountant
Corus Entertainment
Toronto, ON
- Full-time
…our Toronto head office. Reporting directly to the Finance Manager, Advertising Revenues, this role is part of a team that oversees month end processes (for both revenue and expenses) to…
Added 5 mins ago
TC
Inside Sales Representative
TP-Link Canada Inc.
Richmond Hill, ON
- $55,000 to $70,000 CAD / year
- Full-time
We are seeking an interesting and interested Inside Sales Representative to join our growing team. The Inside Sales Representative will play a fundamental role in achieving our ambitious…
Added 5 mins ago
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Account Manager, Commercial Insurance
Navacord
Vancouver, BC
- $65,000 to $90,000 CAD / year
- Full-time
The Account Manager, Commercial Insurance plays a pivotal role in delivering exceptional service to Navacord’s commercial clients. This role is responsible for managing day-to-day client…
Added 5 mins ago
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Assistant Manager
Mark's
Westbank, BC
- Full-time
Provide exceptional omni-channel experience by offering in-store eCommerce sales and fulfilling eCommerce orders within defined service levels.
Added 5 mins ago
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Financial Controller
W3Global
Montreal, QC
- $120,000 to $130,000 CAD / year
- Full-time
Supervise the Accounting Manager in the reconciliation of all financial data.
Added 6 mins ago
WC
(CAN) OMNI Assistant Manager
Walmart Canada
Halifax, NS
- Full-time
Position Summary...To support the Store Manager and manage store operations according to Company guidelines and lead Associates to ensure friendly, helpful service and drive profitable…
Added 6 mins ago
TC
Assistant Store Manager Winners Willobrook Mall
TJX Canada – Winners, Marshalls, HomeSense
Langley (District), BC · City of Langley, BC
- $48,592.5 to $68,029.5 CAD / year
- Full-time
We’re looking for an Assistant Store Manager who is passionate about fostering an inclusive and supportive environment. In this role, you’ll empower your team to deliver unforgettable…
Added 6 mins ago
MAC Core - 12 Hour Key Holder - Calgary, Alberta
ELC Beauty LLC
Calgary, AB
We are looking for a dynamic and inspirational Key Holder to support the Store Manager and Assistant Manager to ensure the smooth efficient running of the Store. You will use your…
Added 6 mins ago
Acting Store Manager Upper Canada Mall
EssilorLuxottica Group
Newmarket, ON
The Store Manager is an on-the-floor leader, not only performing all store functions, but also acting as a guide and role model for the team. Coaches, develops and inspires the team so that…
Added 6 mins ago
Manager, Business Banking, Client Campaigns - Toronto, ON
Scotiabank
Toronto, ON
Work effectively with internal Bank partners and stakeholders such as: Global Business Payments, Business Banking Sales Support, Business Services Centre, Customer Contact Centre, and other…
Added 6 mins ago
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Beauty Advisor
London Drugs Limited
New Westminster, BC
- Other
The job of a London Drugs BEAUTY ADVISOR is to help the beauty department meet its sales and marketing objectives while ensuring top-notch customer service and retail beauty advice.
Added 6 mins ago
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Merchandiser, Hourly Part Time Flexible Shifts
Shoppers Drug Mart
Lethbridge, AB
- Part-time
Supports Front Store Manager/Assistant Front Store Manager in maintaining the quality and standards
Added 6 mins ago
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Senior Manager, Store Space Design
Walmart
Mississauga, ON
- Full-time
As the Senior Manager of Store Space Design, you will lead the strategic planning and execution of store remodels and format initiatives that drive sales growth, enhance profitability, and…
Added 6 mins ago
Sales Representative, Local Media
Bell
Halifax, NS
…success of your clients. Joining our collaborative team of sales and marketing professionals in the HALIFAX, NS region (backed by the most extensive research, marketing and creative support…
Added 20 mins ago
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Sales Support Specialist - Central Zone
Toyota Motor Corporation
Toyota Canada Inc - Central Zone Office
- Full-time
…team. This is a full-time opportunity and will report to Zone Sales Manager - Central. The successful candidate will coordinate all sales management functions to allow field staff to…
Added 20 mins ago
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Lumber & Building Materials Sales Associate Full- Time - 7058 St. Vital
The Home Depot
Winnipeg, MB
- Full-time
Sales Associates provide fast, friendly service by actively seeking out customers to assess their needs and provide assistance. Sales Associates have an emphasis on department and product…
Added 20 mins ago
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Front End Associate: Part Time - COURTENAY
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Courtenay, BC
- Part-time
Front-end associates proactively direct customers to open registers and support customers at the assisted check-outs throughout the store. The front end associate will excel at processing…
Added 20 mins ago
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Relationship Manager, Business Markets
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Toronto, ON
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Completion of the Associate Account Manager training program, or have previous experience as a small business owner, or in similar field
Added 20 mins ago
Sr. Technical Account Manager - Media Specialist, Strategic Industries
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Media Specialist TAMs work hand-in-hand with Media Specialist Solutions Architecture (SA) teams in AWS Sales with Media Specialist SAs working to understand customer needs and design…
Added 20 mins ago
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Workforce Transformation Manager (HR Transformation)
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Ottawa, ON
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Added 36 mins ago
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Future Leaders Program – Management Trainee
Emco Corporation: Plumbing, HVAC, Waterworks, Industrial, Irrigation, Fire Protection
Charlottetown, PE
- $52,500 CAD / year
- Full-time
…delivering high-quality products and sustainable solutions to support residential, commercial, and infrastructure projects across the…
Added 36 mins ago
DD
The Shoe Co. - Sales Associate
DSW Designer Shoe Warehouse
Kelowna, BC
- Internship
As a (Part-time) Sales Associate, you will report to the Store Manager and assist in fostering inclusivity and diverse customer connections. In this role, you will be responsible for…

Rogers Communications

Sr Mgr Perf & Prod Marketing

Toronto, ON, Canada

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Job details

Posting language: English
Posted: Oct 29, 2026

Original job description

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love - and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story!

Who we are looking for:

Rogers is looking for a strategic, data-driven and engaging leader to join our team as Senior Manager, Performance & Product Marketing across our leading media brand portfolio. This role will lead the strategy and execution required to acquire, engage and retain Canadian sports and entertainment fans across our streaming product suite, including direct-to-consumer subscription services, websites and apps across digital platforms.

The Senior Manager will connect paid media, first-party data, UX/UI, and customer insights into one integrated growth engine. They will lead a high-performing team, set clear priorities and performance standards, and partner across the business to deliver sustainable subscriber growth, stronger engagement and improved retention.

What you will do:

Performance marketing and growth:

Own and drive the performance marketing roadmap, annual strategy and investment priorities for Sportsnet, Citytv and discovery digital and direct-to-consumer products.
Lead the end-to-end campaign lifecycle, including audience and channel strategy, briefing, creative and media evaluation, optimization, measurement and post-campaign reporting.
Establish clear objectives, KPIs, testing plans and reporting frameworks across acquisition, conversion, engagement, churn reduction and customer lifetime value.
Use product, campaign and customer analytics to identify growth opportunities, improve conversion and deepen engagement across the customer journey.
Oversee agency and platform partners, ensuring strong strategic thinking, disciplined execution, transparent reporting and continuous performance improvement.

Product Marketing:

Define and prioritize product features and requirements to improve acquisition and onboarding journeys.
Collaborate with Product and Development to influence the product roadmap for merchant growth initiatives.
Build, maintain, and operate an always-on, continuous optimization model of non-paid marketing activities (platform marketing partnerships, app store creative and copy, marketing webpages and buy flow)
Utilize data and testing to unlock new insights on our customer base and create innovative ways to grow the business Manage advertising relationships between brand and platform partners.
Manage optimizing content, copy, and assets to improve discoverability and maintain accuracy

Team leadership and cross-functional influence

Lead, coach and develop a team of performance marketing and CRM professionals, setting clear accountabilities, objectives and development plans.
Create an inclusive, high-performance team culture grounded in collaboration, curiosity, accountability and continuous learning.
Prioritize team capacity and workflow, remove barriers, and ensure work is focused on the highest-impact customer and business opportunities.
Act as a senior champion for our digital streaming and direct-to-consumer business, aligning stakeholders across marketing, product, editorial, social, sales, communications, data, technology, finance and legal.
Present performance, insights, risks and recommendations to senior leaders, translating performance data into clear decisions and roadmaps.

What you will bring:

8+ years of progressive experience in performance, digital, growth or lifecycle marketing, with meaningful experience in a subscription, direct-to-consumer or digital product environment.
Demonstrated people leadership experience, including hiring, coaching, performance management, prioritization and development of team members.
Deep knowledge of the digital advertising ecosystem, including paid search, paid social, programmatic, video, app and emerging performance channels.
Hands-on fluency with campaign, web and product analytics platforms, and the ability to turn data into clear insights, decisions and optimization actions.
Experience developing CRM and lifecycle programs, including segmentation, journey design, personalization, experimentation, retention and win-back.
Working knowledge of marketing automation, customer data platforms and CRM technologies, with an understanding of data governance, privacy and consent requirements.
Strong commercial judgement and experience managing budgets, agencies, vendors and performance forecasts.
Excellent stakeholder management, communication and presentation skills, with the ability to influence across functions and at senior levels.
A strong point of view on digital, CRM and consumer trends, paired with curiosity about emerging technologies and competitor experiences.
Passion for sports, digital media and creating meaningful connections with Canadian sports fans.

How success will be measured:

Efficient subscriber and customer growth against agreed acquisition and conversion targets.
Improvement in engagement, retention, renewal, churn and customer lifetime value.
Growth in the effectiveness and scale of segmented, personalized lifecycle journeys.
Clear, trusted measurement and actionable performance reporting across the funnel.
A highly engaged, accountable and developing team that delivers strong work consistently.
Effective cross-functional alignment, disciplined agency management and continuous improvement in how work gets done.

What’s in it for you?

We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you’ll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:

Competitive salary & annual bonus
Competitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.
Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.
Paid time off for volunteering
Company matching contributions to charities you support
Growth & Development Opportunities:
- • Self-driven career development programs
- • Rogers First: priority in applying to internal roles of interest
Wellness Programs:
- Employee & Family Assistance Program
- Virtual Healthcare
- Cognitive Behavioural Therapy (CBT)
- Low or no-cost fitness membership
Our commitment to diversity:
- An inclusive and diverse workplace where you can bring your whole self to work.

If you are selected to move forward in the recruitment process, here is what you can expect:

15-minute phone screen with your recruiter, an interview with Hiring Manager. Best of luck!

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Schedule: Full time Shift: Day Length of Contract: Not Applicable (Regular Position) Work Location: 333 Bloor Street East (824), Toronto, ON Travel Requirements: None Background Check(s) Required: Criminal Record and Credit Check Posting Category/Function: Marketing & Marketing Research / Analysis Requisition ID: 344720

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.

Posting Notes: Corporate

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More about this job

Responsibilities

The Senior Manager will lead the strategy and execution for performance and product marketing across the media brand portfolio to drive subscriber growth and engagement. They will manage a high-performing team while collaborating cross-functionally to optimize customer journeys and marketing campaigns.

Requirements

Candidates must have 8+ years of experience in performance, digital, or growth marketing within a subscription or direct-to-consumer environment. Strong leadership skills, fluency in analytics platforms, and the ability to influence stakeholders at senior levels are required.

Skills

Performance marketing
Product marketing
Digital strategy
Growth marketing
Lifecycle marketing
Data analytics
CRM
Stakeholder management
Team leadership
Budget management
Digital advertising
Customer insights
Campaign management
Marketing automation
Strategic planning
Project management

Benefits

Competitive salary
Annual bonus
Health and dental benefits
Pension plan
RRSP
TFSA
Stock matching programs
Discounts on Rogers services
Discounts on Blue Jays tickets
Paid time off for volunteering
Company matching contributions to charities
Employee & Family Assistance Program
Virtual healthcare
Cognitive behavioural therapy
Fitness membership

Visa sponsorship

Not detected in the job text

Keywords

Performance Marketing
Product Marketing
Digital Streaming
Direct-to-consumer
Subscription Services
Sportsnet
Citytv
Discovery
CRM
Data Analytics
Customer Lifetime Value
Churn Reduction
Paid Search
Paid Social
Programmatic
App Store Optimization
Marketing Automation
Customer Data Platforms
Budget Management
Stakeholder Management
Media Portfolio
Growth Engine
UX/UI
First-party Data
Campaign Lifecycle
KPIs
Digital Platforms
Content Optimization
Strategic Leadership
Cross-functional Influence

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