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Executive Assistant, GAM
CIBC
Toronto, ON
- Full-time
In addition to base pay, compensation for this role includes participation in an annual discretionary incentive or bonus program.
Added 15 mins ago
HT
Director, Finance (CSM)
Husky Technologies
Bolton, ON
- Full-time
…with us as we pursue our ambitious growth strategy. We are a leader in developing state-of-the-art technology and it is this technology base that uniquely positions us to serve customers…
Added 15 mins ago
CA
Machine Operator - Afternoon shift
Collins Aerospace
Oakville, ON
- Full-time
Collins Aerospace is a leader in technologically advanced, intelligent solutions that help redefine the aerospace and defense industry. With a comprehensive portfolio and deep technical…
Added 15 mins ago
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CNC Machinist - Rotational Shifts only + Benefits package + Paid time off +Shift Premium+ RRSP benefits
Husky Technologies
Bolton, ON
- Full-time
Supervise the machine while it executes the program and make any necessary adjustments to produce the desired result.
Added 15 mins ago
Coating Sr Researcher
Tenaris
Toronto, ON
…and company bonuses, vacation and personal time off, wellness program, professional development opportunities, and…
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Health Care Aide
Winnipeg Regional Health Authority
Dauphin, MB
…the limits of their abilities under the direction of the team…
Added 31 mins ago
Sr Mgr Perf & Prod Marketing
Rogers Communications
Toronto, ON
Rogers is looking for a strategic, data-driven and engaging leader to join our team as Senior Manager, Performance & Product Marketing across our leading media brand portfolio. This role…
Added 31 mins ago
Marketing Manager
Rogers Communications
Toronto, ON · Montreal, QC
…committed to keeping Canadians connected. As Canada's market leader, Rogers Wireless offers a range of specialized plans, products, and services through its three wireless brands: Rogers,…
Added 31 mins ago
Dir. Sportsnet Marketing
Rogers Communications
Toronto, ON
The Senior Director, Marketing is the portfolio marketing leader for Rogers Sports & Media, responsible for building audiences, accelerating subscription growth and strengthening the market…
Added 45 mins ago
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Programme Discovery - Fiabilité de l'alimentation
ABB
Montreal, QC
- Full-time
ABB is a global technology leader advancing the digital transformation of industries. Our mission is to power progress, combining engineering excellence, innovative solutions, and…
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Director of Training - SaaS, Healthcare - Greater Vancouver
Sycle
Vancouver, BC
- Full-time
Sycle is seeking a Director of Training to build, modernize, and lead a scalable training program for customers, partners, and internal teams. The primary focus is transforming Sycle’s…
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Sr Financial Analyst
CBRE
Toronto, ON
- Full-time
When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and…
Added 45 mins ago
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Business Development Manager - Data Center Services
CBRE
Toronto, ON
- Full-time
When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and…
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Retail Brand Experience Supervisor-CAMBRIDGE CENTRE
Bath & Body Works
Cambridge, ON
- $22.95 CAD / hour
- Full-time
As a Brand Experience Supervisor, you will have the opportunity to work in partnership with the Brand Experience Leader to develop outstanding associates, deliver exceptional and consistent…
Added 45 mins ago
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Manager, Media Planning
Starcom Canada
Toronto, ON
- Full-time
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at…
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Licensed Practical Nurse
Shannex Incorporated
Halifax, NS
- Full-time
Comprehensive health, vision, and dental benefits plan, including an Employee and Family Assistance Program
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Clinical Leader | Temporary Full time | CVH | Birthing Suite
Trillium Health Partners
ON · ON, Canada
- Full-time
…Children’s, Clinical Manager and Educator, the BSU Clinical Leader (CL) is responsible for the daily planning, coordination and flow of the Birthing Suites Unit. In this role, the CL…
Added 1 hour ago
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Controls Engineer
Actalent
Surrey, BC
- $50 to $62 CAD / hour
- Contract
Program, configure, and troubleshoot PLCs and HMIs.
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Health, Safety And Environment Advisor
Actalent
Ajax, ON
- $43 to $55 CAD / hour
- Full-time
Recommend improvements to safety practices, procedures, and programs to enhance overall safety performance and program effectiveness.
Added 1 hour ago
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Energy Conservation Engineer
The University of British Columbia
Vancouver, BC
- $9,599.75 to $14,385.5 CAD / month
- Full-time
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Responsable senior de projets numériques et IA / Senior Digital & AI Project Leader
Airbus
Mirabel, QC · Montreal, QC
- Full-time
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Staff Software Architect - Ground Control Software
MDA
Brampton, ON
- Full-time
…world firsts and more than 450 missions, MDA Space is a global leader in communications satellites, Earth and space observation, and space exploration and infrastructure. The MDA Space team…
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Vice-président(e), tarification / VP, Underwriting
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- Full-time
…objectifs de nos clients et en renforçant notre position de leader sur le…
Added 1 hour ago
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Clinical Nurse Specialist
Alberta Health Services
Calgary, AB · Greater Calgary Metropolitan Area
- Temporary
…practice palliative care nurse consultant, nursing practice leader, expert practitioner, educator, and contributes to quality improvement and research initiatives. The CNS is responsible…
Added 2 hours ago
CW
Business Development Specialist, full-time position
City Wide Facility Solutions
Burnaby, BC
- $43,000 to $55,000 CAD / year
- Full-time
City Wide Facility Solutions is a leader in the building maintenance industry, with a locations that serve communities across the Canada and U.S. Our company mission is to create a ripple…

Rogers Communications

Sr Mgr Perf & Prod Marketing

Toronto, ON, Canada

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Job details

Posting language: English
Posted: Oct 29, 2026

Original job description

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love - and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story!

Who we are looking for:

Rogers is looking for a strategic, data-driven and engaging leader to join our team as Senior Manager, Performance & Product Marketing across our leading media brand portfolio. This role will lead the strategy and execution required to acquire, engage and retain Canadian sports and entertainment fans across our streaming product suite, including direct-to-consumer subscription services, websites and apps across digital platforms.

The Senior Manager will connect paid media, first-party data, UX/UI, and customer insights into one integrated growth engine. They will lead a high-performing team, set clear priorities and performance standards, and partner across the business to deliver sustainable subscriber growth, stronger engagement and improved retention.

What you will do:

Performance marketing and growth:

Own and drive the performance marketing roadmap, annual strategy and investment priorities for Sportsnet, Citytv and discovery digital and direct-to-consumer products.
Lead the end-to-end campaign lifecycle, including audience and channel strategy, briefing, creative and media evaluation, optimization, measurement and post-campaign reporting.
Establish clear objectives, KPIs, testing plans and reporting frameworks across acquisition, conversion, engagement, churn reduction and customer lifetime value.
Use product, campaign and customer analytics to identify growth opportunities, improve conversion and deepen engagement across the customer journey.
Oversee agency and platform partners, ensuring strong strategic thinking, disciplined execution, transparent reporting and continuous performance improvement.

Product Marketing:

Define and prioritize product features and requirements to improve acquisition and onboarding journeys.
Collaborate with Product and Development to influence the product roadmap for merchant growth initiatives.
Build, maintain, and operate an always-on, continuous optimization model of non-paid marketing activities (platform marketing partnerships, app store creative and copy, marketing webpages and buy flow)
Utilize data and testing to unlock new insights on our customer base and create innovative ways to grow the business Manage advertising relationships between brand and platform partners.
Manage optimizing content, copy, and assets to improve discoverability and maintain accuracy

Team leadership and cross-functional influence

Lead, coach and develop a team of performance marketing and CRM professionals, setting clear accountabilities, objectives and development plans.
Create an inclusive, high-performance team culture grounded in collaboration, curiosity, accountability and continuous learning.
Prioritize team capacity and workflow, remove barriers, and ensure work is focused on the highest-impact customer and business opportunities.
Act as a senior champion for our digital streaming and direct-to-consumer business, aligning stakeholders across marketing, product, editorial, social, sales, communications, data, technology, finance and legal.
Present performance, insights, risks and recommendations to senior leaders, translating performance data into clear decisions and roadmaps.

What you will bring:

8+ years of progressive experience in performance, digital, growth or lifecycle marketing, with meaningful experience in a subscription, direct-to-consumer or digital product environment.
Demonstrated people leadership experience, including hiring, coaching, performance management, prioritization and development of team members.
Deep knowledge of the digital advertising ecosystem, including paid search, paid social, programmatic, video, app and emerging performance channels.
Hands-on fluency with campaign, web and product analytics platforms, and the ability to turn data into clear insights, decisions and optimization actions.
Experience developing CRM and lifecycle programs, including segmentation, journey design, personalization, experimentation, retention and win-back.
Working knowledge of marketing automation, customer data platforms and CRM technologies, with an understanding of data governance, privacy and consent requirements.
Strong commercial judgement and experience managing budgets, agencies, vendors and performance forecasts.
Excellent stakeholder management, communication and presentation skills, with the ability to influence across functions and at senior levels.
A strong point of view on digital, CRM and consumer trends, paired with curiosity about emerging technologies and competitor experiences.
Passion for sports, digital media and creating meaningful connections with Canadian sports fans.

How success will be measured:

Efficient subscriber and customer growth against agreed acquisition and conversion targets.
Improvement in engagement, retention, renewal, churn and customer lifetime value.
Growth in the effectiveness and scale of segmented, personalized lifecycle journeys.
Clear, trusted measurement and actionable performance reporting across the funnel.
A highly engaged, accountable and developing team that delivers strong work consistently.
Effective cross-functional alignment, disciplined agency management and continuous improvement in how work gets done.

What’s in it for you?

We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you’ll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:

Competitive salary & annual bonus
Competitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.
Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.
Paid time off for volunteering
Company matching contributions to charities you support
Growth & Development Opportunities:
- • Self-driven career development programs
- • Rogers First: priority in applying to internal roles of interest
Wellness Programs:
- Employee & Family Assistance Program
- Virtual Healthcare
- Cognitive Behavioural Therapy (CBT)
- Low or no-cost fitness membership
Our commitment to diversity:
- An inclusive and diverse workplace where you can bring your whole self to work.

If you are selected to move forward in the recruitment process, here is what you can expect:

15-minute phone screen with your recruiter, an interview with Hiring Manager. Best of luck!

To protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.

Schedule: Full time Shift: Day Length of Contract: Not Applicable (Regular Position) Work Location: 333 Bloor Street East (824), Toronto, ON Travel Requirements: None Background Check(s) Required: Criminal Record and Credit Check Posting Category/Function: Marketing & Marketing Research / Analysis Requisition ID: 344720

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.

Posting Notes: Corporate

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More about this job

Responsibilities

The Senior Manager will lead the strategy and execution for performance and product marketing across the media brand portfolio to drive subscriber growth and engagement. They will manage a high-performing team while collaborating cross-functionally to optimize customer journeys and marketing campaigns.

Requirements

Candidates must have 8+ years of experience in performance, digital, or growth marketing within a subscription or direct-to-consumer environment. Strong leadership skills, fluency in analytics platforms, and the ability to influence stakeholders at senior levels are required.

Skills

Performance marketing
Product marketing
Digital strategy
Growth marketing
Lifecycle marketing
Data analytics
CRM
Stakeholder management
Team leadership
Budget management
Digital advertising
Customer insights
Campaign management
Marketing automation
Strategic planning
Project management

Benefits

Competitive salary
Annual bonus
Health and dental benefits
Pension plan
RRSP
TFSA
Stock matching programs
Discounts on Rogers services
Discounts on Blue Jays tickets
Paid time off for volunteering
Company matching contributions to charities
Employee & Family Assistance Program
Virtual healthcare
Cognitive behavioural therapy
Fitness membership

Visa sponsorship

Not detected in the job text

Keywords

Performance Marketing
Product Marketing
Digital Streaming
Direct-to-consumer
Subscription Services
Sportsnet
Citytv
Discovery
CRM
Data Analytics
Customer Lifetime Value
Churn Reduction
Paid Search
Paid Social
Programmatic
App Store Optimization
Marketing Automation
Customer Data Platforms
Budget Management
Stakeholder Management
Media Portfolio
Growth Engine
UX/UI
First-party Data
Campaign Lifecycle
KPIs
Digital Platforms
Content Optimization
Strategic Leadership
Cross-functional Influence

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