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Added 4 mins ago
Senior Director, Enterprise Systems & AI Enablement
Cineflix
Toronto, ON
Full-time
Cineflix Media is seeking a Senior Director, Enterprise Systems & AI Enablement to lead the practical implementation of our enterprise AI and technology transformation agenda.
Added 4 mins ago
Senior AI Designer - Blight: Survival | Concepteur·rice IA Sénior·e - Blight: Survival
Behaviour Interactive
Montreal, QC
Full-time
…memorable combat encounters. Working closely with the Senior Design Director, the Senior Combat Designer and cross-disciplinary teams, you’ll take features from concept to final…
Added 4 mins ago
Staff Technical Project Manager
Infoblox
Burnaby, BC
12 or more years of related program or technical project management experience in software or cloud-based product development (or equivalent), with deep experience leading complex,…
Added 16 mins ago
Assistant Transportation Manager
Chilliwack School District No. 33
Chilliwack, BC
Full-time
…cost-effective student transportation services. Reporting to the Director of Facilities & Transportation, the Assistant Manager of Transportation assists with the strategic and operational…
Added 16 mins ago
Advisor, Recruitment Services
Sanya’k̓ula
Vancouver, BC
Full-time
Reporting to the Director, Specialty Recruitment, the Specialist, Recruitment & Retention (RR) provides expert advice and guidance on a variety of recruitment & retention issues for both…
Added 16 mins ago
AI Lead
Galent
Toronto, ON
Contract
Lead Operations, Live Programs | AI-Driven Software Development Lifecycle (AI-DLC)
Added 18 mins ago
Director, Technical Product Management - Platform Engineering & Cloud Services
Scotiabank
Toronto, ON
We are seeking a Director, Technical Product Management – Platform Engineering & Cloud Services to lead the product strategy, roadmap, adoption, and delivery of a portfolio of enterprise…
Added 18 mins ago
Executive Assistant
KINGSTON ROSS PASNAK LLP
Edmonton, AB
Full-time
As an Executive Assistant you will be a vital member of the Administration Team, reporting to the Director of People Operations and Partners. You will be responsible for taking initiative…
Added 18 mins ago
Analog Design Intern - BS - 2027 Co-Op
Marvell Technology
Toronto, ON · CA-ON - Ontario - Toronto
Full-time
Marvell’s Central Engineering Team is seeking analog mixed-signal design engineering students to support the development of analog IP products. PEY positions are located at the Marvell…
Added 1 hour ago
Sr Prinicipal Risk
Hatch
Mississauga, ON
Assist the Global Director Risk Management with business development, proposal development at local and lobal level and client engagement
Added 1 hour ago
Business Partner - Financial Services
Okanagan College
Kelowna, BC
Supervises the Accounting Analyst, including assignment of duties, health and safety, orientation, training and staff development, recognition and reward, performance management and…
Added 1 hour ago
HVAC Program Evening Instructor
HEALTH CARE VOCATION
Brampton, ON
$32 to $40 CAD / hour
Management (CRM) software and Learning Management Software (LMS) as required
Added 1 hour ago
HVAC Program Instructor
HEALTH CARE VOCATION
Brampton, ON
$32 to $40 CAD / hour
Management (CRM) software and Learning Management Software (LMS) as required
Added 1 hour ago
Construction Maintenance Electrician(CME) Program Instructor
HEALTH CARE VOCATION
Brampton, ON
$32 to $40 CAD / hour
Use Customer Relationship Management (CRM) software and Learning Management Software (LMS) as required
Added 1 hour ago
Catalogue Developer
SUPERIOR CABINETS
Saskatoon, SK
Assist engineering and IT as it relates to catalogue development.
Added 1 hour ago
Accounting assistant
Archer
Quebec, QC
Full-time
Experience in the use of accounting software (Sage, Acomba, SAP). Experience in using SAP would be an asset.
Added 1 hour ago
People & Talent Acquisition Director
BusPlanner
Remote, Canada
Full-time · Remote
BusPlanner is hiring a People & Talent Acquisition Director to take complete ownership of our recruiting and talent sourcing functions and help scale our growing team. This role is the…
Added 1 hour ago
Engineer III - Structural
Qualus
Vancouver, BC · Calgary, AB
Full-time
Power Your Future with Qualus in our T&D Canada business as a Engineer III - Structural. Reporting to the Director of Engineering, this position is located in our Vancouver, BC office. If…
Added 1 hour ago
People & Talent Acquisition Director
BusPlanner
Canada
Full-time
BusPlanner is hiring a People & Talent Acquisition Director to take complete ownership of our recruiting and talent sourcing functions and help scale our growing team. This role is the…
Added 1 hour ago
Marketing Assistant
ZenaTech Inc.
Toronto, ON
$40,000 to $45,000 CAD / year
Full-time
…business applications. Since 2017, the company has leveraged its software development expertise and expanded its drone design and manufacturing capabilities through ZenaDrone to innovate…
Added 1 hour ago
Engineer III - Structural
Qualus
Vancouver, BC · Greater Vancouver Metropolitan Area
Full-time
Power Your Future with Qualus in our T&D Canada business as a Engineer III - Structural. Reporting to the Director of Engineering, this position is located in our Vancouver, BC office. If…
Added 1 hour ago
Senior Engineer - Structural
Qualus
Vancouver, BC · Greater Vancouver Metropolitan Area
Full-time
Power Your Future with Qualus in our T&D Canada business as a Senior Structural Engineer. Reporting to the Director of Engineering, this position is located in our Vancouver, BC office. If…
Added 1 hour ago
Marketing Engineer & Director of AEO
Notified
Toronto, ON · Greater Toronto Area, Canada
Full-time
We are looking for a Marketing Engineer & Director of AEO to own how our brand is discovered, understood, cited, and recommended across search engines, answer engines, AI assistants, and…
Added 1 hour ago
Senior Technical Project Consultant - Engineering and Asset Management
Mariner
Halifax, NS
If you are an IT Professional, Software Professional, or Management Consultant, that is passionate about career development, data, and problem solving, we want to hear from you! If this…
Added 1 hour ago
Senior Technical Project Consultant - Engineering and Asset Management
Mariner
Halifax, NS
If you are an IT Professional, Software Professional, or Management Consultant, that is passionate about career development, data, and problem solving, we want to hear from you! If this…

Sage

Lead, Account-Based Marketing Strategy (ABX)

Toronto, ON, Canada

Pay: For this role, in those locations, the target salary range for new hires is C$140,000 to C$160,000.
Job type: Full-time
Apply by: Oct 24, 2026
Experience: 5+ years of experience in B2B SaaS account-based marketing, account-based experience with direct experience building and scaling ABX/ABM programs.
Posting language: English
Posted: Sep 24, 2026

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Original job description

Job Description

Sage is scaling a more coordinated account-based growth motion across our mid-market products including Sage Intacct, Sage X3, and Sage CRE. In this role you'll help define how we prioritize target accounts, engage buying groups, align Marketing and Sales Development, measure account progression, and improve pipeline quality across key growth markets.

At Sage, ABX refers to the coordinated account-based motion across Marketing, Sales Development, Sales, Data, Digital, and Campaigns - from account prioritization and buying-group engagement to funnel health, opportunity creation, pipeline quality, and revenue impact.

Reporting to a Senior Director, you'll lead the ABX strategy and operating model that helps teams focus on the right accounts, understand where accounts are progressing or stalling, and make the changes needed to improve account engagement, opportunity creation, pipeline quality, and revenue outcomes.

Activation is owned by another dedicated ABM role. Your focus is the broader ABX strategy that ensures those investments and related account-based motions are connected to clear account priorities, stronger funnel insight, coordinated cross-functional support, and measurable pipeline outcomes.

This is a strong fit for a strategic, analytical B2B SaaS marketer who has already led account-based strategy and knows how to connect account selection, buying-group engagement, funnel insight, Sales Development alignment, and performance measurement to pipeline outcomes. You will diagnose what is working, identify where the motion is breaking down, build business cases for change, and influence teams across Marketing, Sales Development, Sales, Data, Digital, and Campaigns to improve how Sage engages and converts priority accounts.

Who is Sage & Why Join?

Sage helps small to medium-sized businesses to succeed with AI-powered Accounting, Finance and ERP software. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing with confidence.

Join a global B2B SaaS company with the scale, customer base, and investment to make ABX a meaningful growth lever - not a side initiative.
Step into a role with genuine opportunity to shape and mature Sage’s U.S. account-based approach as the model continues to evolve.
Work on high-priority products and growth markets where your impact can be visible across Marketing, Sales, pipeline, and revenue.

Location Requirement: Hybrid; 3 days per week from either our Toronto office.

Key Responsibilities

Key Responsibilities:

Own the account-based experience (ABX) strategy across Sage Intacct, X3, and CRE in the U.S., defining priority account motions, account plays, cross-functional orchestration, and success measures tied to pipeline and revenue outcomes.
Define how priority accounts and buying groups should be identified, segmented, prioritized, and engaged based on account fit, intent, engagement, buying stage, and business opportunity.
Partner closely with the ABM activation to ensure media strategy, audience targeting, account prioritization, and campaign activation align to the broader ABX strategy and account journey.
Partner with Data Strategy and Analytics to establish actionable target-account views, strengthen account-level measurement, monitor progression, and improve visibility into where accounts are advancing or stalling.
Partner with XDR and Sales leadership to strengthen coordinated account follow-up, sales engagement, handoffs, and feedback loops across Marketing and Sales Development.
Monitor ABX performance across products using account engagement, buying-group coverage, account progression, opportunity creation, pipeline quality, pipeline influence, and revenue outcomes.
Identify performance gaps and root causes, and develop data-backed recommendations for changes to targeting, investment, account plays, process, campaign strategy, measurement, or cross-functional execution.
Establish repeatable frameworks and ways of working that clarify how Marketing, Sales, XDR, Product Marketing, Data, Digital, Campaigns, and Marketing Operations support priority accounts across the buying journey.
Translate account and funnel performance into clear recommendations, business cases, and executive-ready decision points for Marketing and Sales leadership.
Surface risks, dependencies, and resource needs early, and drive cross-functional alignment around the actions required to improve ABX performance.

What we're looking for? Qualifications:

5+ years of experience in B2B SaaS account-based marketing, account-based experience with direct experience building and scaling ABX/ABM programs.
Demonstrated experience developing account-based strategies across multiple products, segments, verticals, or sales motions, including defining how different account tiers and audiences should be prioritized and engaged.
Experience using account intelligence such as firmographic, intent, engagement, buying-stage, opportunity, and CRM data to identify priority accounts, inform account plays, and determine when and how Marketing and Sales should engage.
Strong understanding of account and buying-group engagement across the B2B SaaS buying journey, including account progression, opportunity creation, pipeline quality, sales handoff, and revenue impact.
Demonstrated ability to orchestrate coordinated account-based motions across Marketing, Sales, XDR/SDR, Product Marketing, Marketing Operations, Digital, Campaigns, Data, and Analytics teams.
Strong business ownership with the ability to structure complex problems, identify dependencies, define recommended actions, clarify ownership, and drive cross-functional progress through influence.
Strong analytical skills with the ability to monitor account and funnel performance, identify gaps, diagnose root causes, and translate data into clear recommendations and actions.
Experience defining success measures and evaluating the effectiveness of account-based programs using account engagement, progression, opportunity, pipeline, and revenue metrics.
Experience building data-backed business cases for changes to audience strategy, investment, programs, processes, technology, or ways of working.
Strong communication and stakeholder management skills, with the confidence to lead cross-functional discussions, challenge existing approaches, surface risks, and drive decisions.
Ability to operate effectively in a complex, fast-moving environment with multiple products, stakeholders, dependencies, and competing priorities.

Compensation offered will be determined by factors such as location, level, job-related knowledge, education, and experience. Certain provinces in Canada require job postings to include a reasonable estimate of the salary range applicable to the role. For this role, in those locations, the target salary range for new hires is C$140,000 to C$160,000. In addition to base salary, employees will participate in a bonus plan (20%) based on company and individual performance. Our talent acquisition team will provide specific opportunities on our bonus or incentive programs. The range listed is just one component of the Sage total compensation package.

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More about this job

Responsibilities

Lead the U.S. ABX strategy across Sage Intacct, X3, and CRE, defining priority-account motions, buying-group engagement, cross-functional coordination, and measures tied to pipeline and revenue. Analyze account and funnel performance, identify gaps, and drive data-backed recommendations and decisions with Marketing, Sales, Sales Development, Data, Digital, and Campaigns teams.

Requirements

Requires at least five years of B2B SaaS account-based marketing experience, including building and scaling ABX or ABM strategies across products, segments, or sales motions. Candidates should bring strong analytical, communication, and stakeholder-management skills, with experience coordinating cross-functional teams and connecting account engagement and progression to pipeline and revenue outcomes.

Skills

Account-Based Marketing Strategy
Account-Based Experience
B2B SaaS Marketing
Account Prioritization
Buying-Group Engagement
Cross-Functional Orchestration
Sales Development Alignment
Account Intelligence
Funnel Performance Analysis
Pipeline Measurement
Revenue Measurement
Data-Driven Decision-Making
Business Case Development
Stakeholder Management
Executive Communication
Marketing Analytics

Visa sponsorship

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Keywords

Account-Based Experience
Account-Based Marketing
B2B SaaS
Sage Intacct
Sage X3
Sage CRE
Account Prioritization
Buying Groups
Account Segmentation
Firmographic Data
Intent Data
CRM Data
Account Engagement
Account Progression
Opportunity Creation
Pipeline Quality
Pipeline Influence
Revenue Outcomes
Sales Development
XDR
Marketing Operations
Product Marketing
Data Strategy
Analytics
Campaign Activation
Audience Targeting
Funnel Measurement
Cross-Functional Orchestration
Business Case Development
Executive Decision-Making

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