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Samsung Electronics

Director, DtC Commercial Sales

Mississauga, ON, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Dec 25, 2026
Posting language: English
Posted: Oct 28, 2026

Original job description

Position Summary

At Samsung Electronics Canada, we take pride in the creativity and diversity of our talented people – they are at the forefront of everything we do. Their skillset and mindset drive our continued success. We want the best of the best at Samsung to join our team, not just those who fit into our Culture but those who will ADD to our Culture and make Samsung an even better place to work.
Did we catch your attention yet?
If you want to work for one of the most recognized brands in the world and one of the Top 100 Employers in Canada...and have a ton of fun…. then please keep reading!

Our Perks:
• Fantastic employee discount on all Samsung products
• Competitive Salary and Performance based incentive plan for all levels
• Employer paid Medical and Dental coverage from day one
• Group RRSP plan that helps you save for the future
• Free on-site gym to get your sweat on
• Subsidized Cafeteria; including free Starbucks coffee/latte machine
• Tuition Reimbursement to keep you learning/Access of Samsung U for 24/7 online learning
• Employee Referral program- we want great talent like you!
• Virtual Pet Care-to ensure the well-being and health of your beloved furry companions!
• Additional Well Being Days for better work life-balance!

Position Summary:

Samsung’s vision is to create a best-in-class customer experience for customers shopping on Samsung.com, Shop Samsung app, B2B and Samsung Stores. Our desire is to be known by consumers as the ‘go to’ destination to buy Samsung products, where one can get best in class OMNI shopping and customer experience. The Director, DtC Commercial Sales for DtC OMNI Sales and Margin performance with a clear focus on Category/channel planning. This role will direct the category management team, promotional cadence and channel strategy to increase new and loyal Samsung customers across the portfolios in Mobile (phone/tablet/PC/wearable) and Consumer Electronics (TV/audio/appliances/Display) for long-term success of the DtC business. This role will have accountability to accelerate growth sales Samsung.com, our other digital properties and Samsung Brand stores, including success in new product launches, Samsung OWNED EVENTS and seasonal campaigns. This includes increasing Samsung customers and returning customer within the ecosystem of the brand.

The position will collaborate closely with the DtC demand planning, platform and Divisional leads, GBMs, Logistics and external operational partners to drive the category strategy, revenue and margins to deliver P&L, Inventory and forecast accuracy KPIS.

This role will be key to create a seamless OMNI channel Experience, prioritizes sales and meeting the long-term DTC Biz portion for Samsung in Canada and global.

Role and Responsibilities

Essential Duties and Responsibilities:

Accountable for the DTC Category P&Ls across the OMNI channel and digital platforms ensuring promotional, marketing and sellout spends meet category targets.
Portfolio sales and channel growth overseeing the sales forecasting, promotions, inventory planning and overall commercial planning in the portfolio to meet all management plan expectations.
Develop strategic priorities to grow market share and increase DTC sales, including Competitive positioning in all categories Mobile and Consumer Electronics for Stores, Consumer site, EPP, Shop APP and Marketplace.
Develop strategies to accelerate B2B and SMB Channels at scale to multiple new External Partner sites and verticals in finance, government, student and direct accounts, including includes the expansion to Samsung Small Business and Marketplace expansion.

Lead the DTC sales team to drive commercial success in campaigns ATL and BTL through deep customer segmentation, offers to create connected experiences online and offline digital experiences, personalization, segmentation at scale and new sellout options for new customers and loyal customers.
Develop promotional strategies, margin management across the channels to meet the category KPIs, ROI and channel mix targets in alignment with various LOBs.
Lead Strategic projects to drive business growth in DTC, to build a seamless OMNI customer experience and expand channels for the future development.
Provide strategic leadership on product placement, aligning with the divisions, specifically as it relates to merchandise focus on assortment, along with inventory management to meet monthly, quarterly and annual targets.
Effectively represent the brand in all “channels” through high touch, connected experiences to showcase the value of Samsung working with merchandising teams.
Work collaboratively with LOB leaders to maximize opportunities, develop premium business and prioritize key innovations into the sale and marketing plans.
Build and lead a high-performing digital team that forges strong cross-functional relationships.

Skills and Qualifications

Requirements

Education:

Bachelor’s degree in Business Administration, Marketing or related field.

Knowledge:

Superior qualitative and quantitative analytical capabilities, with an outstanding body of work demonstrating high quality, innovative deliverables and an exceptional understanding of consumer behavior.
Highly developed communication & relationship skills.
Strategic thinking combined with strict attention to tactical details and execution.
A keen knowledge of innovative market share growth, direct marketing techniques and approaches using industry best practices, including critical channels like social media and mobile.

Knowledge of Demand generation platforms including social media, performance Marketing, loyalty.
Knowledge of Multivariate Testing platforms, such as Optimizely.
Excellent written and verbal communication, analytical and strategic thinking skills.

Experience:

Bachelor's Degree with 15+ years of directly related experience in sales, retail & Omni channel environment.

5+ years of experience working with customer data analytics, demand generation, instore marketing.
5+ years of experience working within an e-commerce enabled website environment, developing campaigns and strategies to drive both traffic and profitability acquire new customers (SEM, SEO, affiliate, SEM).
Experience leading a sales function of an E-commerce, Retail or Consumer Electronics company.
Demonstrated ability to balance operations and implement strategic/innovative solutions.
Project and program management expertise.
Team/People management inclusive of both day-to-day coaching with an emphasis on career development.
Strong analytical capabilities and a solid understanding of how to leverage tools such as Excel Other Professional Attributes.
Demonstrated competency in persuasive communication skills using both oral and written modes for internal and external personnel at all management and staff organizational levels to obtain critical project decisions.
Plan, organize and prioritize multiple complex assignments and projects.
The ability to lead a team of employees to a common goal.
Ability to work in a team environment, in order to achieve personal and project team goals and to complete projects within established time frames.
The ability to accept tasks and problems/situations that differ, requiring creativity to search for solutions among learned consequences.
Ability to motivate large groups of team members to achieve above and beyond their current capability.

Samsung is an equal employment opportunity employer.

Samsung has an accommodation process in place and provides accommodations for job applicants with disabilities as appropriate. Assessment and selection materials and procedures can be made available in accessible formats and methods as appropriate. If you require a specific accommodation because of disability or medical need, please let us know when selected to take part in our recruitment process so that reasonable arrangements can be made for the appropriate accommodations to be in place as you move through our process.

We thank you for your interest in working for Samsung. Only candidates selected for an interview will be contacted.

Please note that we reserve the right to remove or modify job postings at any time.

#INDM

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.

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More about this job

Responsibilities

The Director will lead the DtC commercial sales strategy, overseeing category management, promotional cadence, and channel growth across mobile and consumer electronics portfolios. They are responsible for driving P&L performance, inventory accuracy, and creating a seamless omni-channel customer experience across digital properties and brand stores.

Requirements

Candidates must possess a Bachelor's degree and over 15 years of experience in sales, retail, and omni-channel environments. Strong analytical capabilities, leadership experience in e-commerce, and a proven track record in demand generation and strategic planning are required.

Skills

Category management
Sales forecasting
Omni channel strategy
P&L management
Demand generation
Customer segmentation
Digital marketing
E-commerce
Inventory planning
Strategic planning
Team leadership
Data analytics
B2B sales
Merchandising
Performance marketing
Multivariate testing

Benefits

Employee discount
Performance based incentive plan
Medical coverage
Dental coverage
Group RRSP plan
On-site gym
Subsidized cafeteria
Tuition reimbursement
Employee referral program
Virtual pet care
Well being days

Visa sponsorship

Not detected in the job text

Keywords

DtC
Omni channel
Category management
P&L
Mobile
Consumer electronics
E-commerce
Sales forecasting
Promotional strategy
B2B
SMB
Digital marketing
Customer segmentation
SEM
SEO
Affiliate marketing
Optimizely
Demand generation
Inventory management
Merchandising
Performance marketing
Multivariate testing
Strategic leadership
Retail
Marketplace expansion

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