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Added 13 mins ago
CO
Temporary Solutions Integration Specialist (up to 8 months)
City of Saint John
Saint John, NB
- Temporary
…maintenance of the City’s website, web-based applications, software, data (including databases and interfaces), enterprise system and other…
Added 13 mins ago
MS
Onboarding Data Architect, AVP
Morgan Stanley
Calgary, AB
- Full-time
Creation of grammar formats and uploading data to the platform
Added 43 mins ago
NC
User Interface Specialist (UX/UI)
Newfoundland Capital Corporation Limited
Montreal, QC
- Full-time
We’re looking for a User Interface Specialist (UX/UI) to join the Apps team and help continuously improve the experience across our music, karaoke, concert and ambient-music apps, as well…
Added 3 hours ago
CU
Senior Ecommerce Specialist
CHEIL USA
Mississauga, ON
- $65,000 to $75,000 CAD / year
…experiences across online, offline and emerging touchpoints, blending data, insights, creativity, and technology to build what’s next, not just respond to what’s…
Added 4 hours ago
M
Cloud & AI Platform Sales Specialist
Microsoft
Toronto, ON
- Full-time
As a Cloud & AI Specialist, you are a business leader with deep technical and business knowledge within our enterprise sales organization, working with our most important customers in…
Added 4 hours ago
RB
Evergreen Client/Banking Advisor
Royal Bank of Canada
Cochrane, AB
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 4 hours ago
RB
Banking Advisor - Brampton & Mississauga (Bilingual: Mandarin, Cantonese, Arabic, Tagalog)
Royal Bank of Canada
ON · BRAMPTON, Ontario
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 5 hours ago
CS
Senior Solution Architect Workday , HCM & Financials
Canadian Standards Association
Toronto, ON
- Full-time
…security, and continuous improvement of CSA Group's Workday platform across Financials (FIN) and Human Capital Management (HCM). This role is subject matter expert for both pillars and owns…
Added 5 hours ago
CS
Senior Technical Architect, Application Development & Support
Canadian Standards Association
Toronto, ON
- Full-time
Translates business requirements and project goals into platform, solution, and coding specifications and credible estimates, and performs code review across all platforms in scope.
Added 5 hours ago
O
NA Sales Representative, Commercial EXA & Hardware Sales Specialist
Oracle
Canada
- Full-time
…Machine is the most cost-efficient and highest performance platform for running Oracle Databases. ExaCS deliver’s the world’s most advanced database cloud by combining the world’s #1…
Added 6 hours ago
R
Banking Advisor - Brampton & Mississauga (Bilingual: Mandarin, Cantonese, Arabic, Tagalog)
RBC
Brampton, ON
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 6 hours ago
R
Evergreen Client/Banking Advisor
RBC
Cochrane, AB
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 6 hours ago
WT
Team Lead, Client Experience Operations (Risk and Security)
Wealthsimple Technologies
Remote, Canada
- $70,000 to $85,000 CAD / year
- Full-time
- Remote
…6–12 CX Specialists at the intersection of Client Experience, Platform Security, and Risk Operations. You are accountable for protecting client assets, de-escalating high-stakes security…
Added 7 hours ago
SC
Civil Designer – Civil 3D proficient
SYSTRA Canada
Toronto, ON
- Full-time
Systra is looking for a Civil 3D Design Specialist for the Cable Containment Design Team to join the new LRT Project in Ontario.
Added 7 hours ago
S
Civil Designer - Civil 3D proficient
SYSTRA
Toronto, ON
- Full-time
Systra is looking for a Civil 3D Design Specialist for the Cable Containment Design Team to join the new LRT Project in Ontario.
Added 7 hours ago
AC
Specialist, Product Delivery - Temporary
Air Canada
Dorval, QC
- Full-time
This role is pivotal in ensuring that complex Distribution Platform capabilities, including New Distribution Capabilities (NDC), B2B and payment solutions, are delivered predictably and in…
Added 8 hours ago
TU
Bioinformatics Specialist
The University of British Columbia
Vancouver, BC
- $8,810.92 to $13,202.5 CAD / month
- Full-time
The Bioinformatics Specialist is responsible for developing and overseeing the Core, including establishing and utilizing centralized analysis pipelines, conducting bioinformatics-based…
Added 8 hours ago
S
Creative Strategist
Santevia
Vancouver, BC · Greater Vancouver Metropolitan Area
- Full-time
Read ad-platform data and explain in plain language what most likely made an ad work.
Added 8 hours ago
BF
Loan Operations Specialist
BridgePoint Financial
Toronto, ON
- Contract
Review all pertinent information, sorting, compiling, and verifying the accuracy of data received prior to entering in the loan documentation system, in a timely manner and with high…
Added 8 hours ago
SI
AI Product Owner
Supra ITS
Mississauga, ON
- Full-time
Pumpkin AI is an enterprise agentic AI platform built and operated by Supra ITS, part of the Canon group. The platform combines a library of specialist agents with a central control plane:…
Added 8 hours ago
PC
Claims Adjudication Specialist
People Corporation
Winnipeg, MB · MB - PC NPW - Wpg
- Full-time
The Claims Adjudication Specialist will actively contribute to the success of People Corporation by providing excellent service and support to our valued clients. This exciting role…
Added 9 hours ago
T
Data Integration Engineer
TekRek
Canada
- Contract
This is a contract role through July 2027 for a data integration specialist. You’ll own how new data sources get onto the bank’s central platform, from finding them to running them in…
Added 9 hours ago
CO
Temporary Solutions Integration Specialist (up to 8 months)
City of Saint John
Saint John, NB
- Temporary
…maintenance of the City’s website, web-based applications, software, data (including databases and interfaces), enterprise system and other…
Added 9 hours ago
RB
Banking Advisor - East York, Scarborough (English and Mandarin/Cantonese or Greek Speaking)
Royal Bank of Canada
Toronto, ON
- Full-time
…on-boarding a new client, or referring a complex opportunity to a specialist, your expertise will contribute to creating meaningful and memorable client experiences to drive client…
Added 9 hours ago
RB
Manager, Financial Crimes Oversight Testing U.S.
Royal Bank of Canada
Toronto, ON
- Full-time
Understanding of basic data analytic concepts and tools and a desire to learn advanced data analytics skills

Santevia

Creative Strategist

Vancouver, BC, Canada
Greater Vancouver Metropolitan Area, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Nov 26, 2026
Posting language: English
Posted: Oct 27, 2026

Original job description

The Creative Strategist is a data-driven role at the heart of Santevia's customer acquisition. You will own the creative testing roadmap for paid social, which means turning customer reviews, conversations and ad performance data into distinct ad concepts. You'll also write briefs that designers, editors and creators can produce on the first pass, and decide which concepts launch and which get cut. The work runs on a weekly creative cycle, and each month you'll report on what worked, what didn't and what changes next. You will work closely with Marketing, Growth and our creative and creator teams, reporting to the Director of Growth.

This role is well suited to someone who is curious about what makes customers buy, makes decisions from data, and can explain health and science topics simply and accurately. You'll bring 3+ years of paid social creative strategy for a DTC brand or performance agency, experience supporting $100K+ in monthly ad spend, and a portfolio of concepts with the results they produced. What we need is sharp analytical judgment, strong writing, and an AI-first way of working.

Key Performance Indicators

Grow the number of new ads that become winners each month.
Hit the target win rate for new ads without cutting testing volume.
Bring new concepts to the target cost per acquisition in priority markets.
Keep every priority persona and funnel stage covered by live, distinct concepts.

Primary Responsibilities

Creative Strategy

Own the creative testing roadmap for paid media: which personas, angles, offers, formats and funnel stages to test, and in what order.
Develop and prioritize testable hypotheses about customer motivations, objections, messaging, and offers, using creative experimentation to generate insights that improve acquisition performance over time. Winning here means you can say: here is what we learned from customers this month and this is how we can use that to acquire next month.
Translate the brand positioning and approved claims into angles, hooks and proof points that sell.
Mine reviews, support conversations, call transcripts, surveys, comments and perform competitive research for the customer language and objections that become new angles.
Keep a portfolio of genuinely distinct concepts live for every priority persona, not variations of one idea.
Plan sale, launch and seasonal creative with the Marketing Manager against the marketing calendar.
Give the Social Media Manager the angles for creator briefs, and decide which creator content goes into paid testing.
Coach external creators to enable them to make winning creative.
Collaborate with Growth and CRO teams to ensure creative messaging, customer promises, and proof points carry consistently from advertising through landing pages and the purchase experience.

Weekly Creative Cycle

Turn the weekly performance read into the creative requirement for the next cycle.
Write the weekly slate of creative directions and review every concept the creative team builds against them.
Make the greenlight-or-kill call on every concept, and record the reason for every kill.
Write briefs the creative team can produce on the first pass: audience, angle, hook, script or layout, references, specs and due date.
Flag concepts that need more than one cycle to produce, so they are planned separately.
Approve finished assets against the brief and hand them to the eCommerce Specialist for launch.
Deliver each cycle's directions and briefs on schedule.

Performance Analysis

Lead the weekly review of which ads won and lost, by concept, persona and angle.
Record the likely reason each winner won or loser lost, and the next test that would confirm it.
Watch for creative fatigue and refresh winners as their performance starts to slip.
Map coverage across personas, products, funnel stages and markets, and fill the gaps that matter commercially.
Present a monthly creative read to the Director of Growth and the Marketing Manager: what worked, what didn't, what changes next.

Quality and Compliance

Check every ad before launch for hook, message, claims, captions, specs and naming.
Keep every ad within approved claims, and send new claims to Product for approval before production.
Keep briefs, ad names and test results current in the shared creative workflow, so every asset traces to its concept, persona and creator.
Work within the brand standards set by Marketing, and bring proposed exceptions to the Marketing Manager with evidence.

Other Duties

Assist the team with additional work as assigned, demonstrating a can-do attitude.

Required Skills

Bring three or more years as a creative strategist, or in a similar role, on paid social for a direct-to-consumer brand or performance agency.
Demonstrated experience developing paid social creative that supported at least $100,000 in monthly advertising spend while meeting defined acquisition efficiency targets.
Demonstrate a track record of developing creative that has scaled profitable customer acquisition, with a working understanding of CPA, ROAS, AOV, and contribution margin.
Show a portfolio of concepts and the results they produced.
Read ad-platform data and explain in plain language what most likely made an ad work.
Write hooks, scripts and briefs that designers, editors and creators can produce on the first pass.
Understand how ad platforms now use creative to find audiences, and plan for creative diversity.
Explain health and science topics simply and accurately, within approved claims.
Work AI-first, using AI tools for research, analysis and drafting at volume.
Run a weekly production cadence with teammates in other locations and time zones.

Attributes We Look For

Analytical: Reads ad-platform data and explains in plain language why an ad won or lost. You look past the headline numbers to the concept, persona and angle behind the result, and you name the next test that would confirm it.
Curious: Goes looking for what makes customers buy. You dig through reviews, comments, support conversations and competitors' ads for the language and objections that become new angles.
Decisive: Makes the greenlight-or-kill call on every concept and stands behind it. You decide quickly, write down why, and move the team on to the next cycle.
Organized: Keeps a weekly production cadence running on schedule across teammates in different locations and time zones. You keep briefs, ad names and test results up to date, so every asset traces back to its concept, persona and creator.
Candid: Says plainly what worked, what didn't and what changes next. You give direct, useful feedback on concepts and creator content, and you bring evidence when you think a brand standard should bend.
Resourceful: Finds ways to test more and learn faster. You use AI tools for research, analysis and drafting at volume, and you coach creators to make their best work.
Accountable: Owns the results of the creative program, not just the output. You deliver directions and briefs on time, keep every ad within approved claims, and treat the win rate and CPA targets as your own.

Daily Tasks

Check yesterday's ad results and flag early winners and fatigue.
Write or sharpen creative directions and briefs for the current cycle.
Review concepts and finished assets from the creative team.
Read new reviews, comments and support conversations for angles.
Agree with the eCommerce Specialist what launches next.
Log what this week's tests taught the team.

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More about this job

Responsibilities

Own the paid social creative testing roadmap, develop distinct concepts and production-ready briefs, and make decisions about which ads launch or are cut. Analyze performance, maintain creative coverage across personas and funnel stages, ensure claims and brand compliance, and report monthly findings and next steps.

Requirements

Requires at least three years of paid social creative strategy experience for a DTC brand or performance agency, experience supporting at least $100,000 in monthly ad spend, and a portfolio showing creative results. Candidates should be analytical, strong writers, comfortable with acquisition metrics and AI tools, and able to explain health and science topics accurately.

Skills

Paid Social Creative Strategy
Creative Testing
Performance Analysis
Customer Research
Ad Copywriting
Creative Brief Writing
A/B Testing
CPA and ROAS Analysis
DTC Marketing
Creator Coaching
AI Tools
Claims Compliance
Cross-Functional Collaboration
Project Management
Creative Production

Visa sponsorship

Not detected in the job text

Keywords

Paid Social
Direct-To-Consumer
Creative Strategy
Creative Testing Roadmap
Customer Acquisition
Ad Concepts
Creative Briefs
Performance Marketing
CPA
ROAS
AOV
Contribution Margin
Customer Research
Competitive Research
Creative Fatigue
Funnel Stages
Personas
Creator Content
Landing Pages
CRO
Approved Claims
Brand Standards
AI Tools
Ad Performance Data
Marketing Calendar
Creative Production

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