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Added 11 mins ago
TC
Advancement Communications Specialist
The Christian Reformed Church in North America
ON
- $26.31 CAD / hour
- Part-time
The Advancement Communications Specialist will work alongside the Communications Manager to execute day-to-day communications across drafting, digital production, channel management, and…
Added 41 mins ago
Senior Associate, Programmatic
WPP Media
Toronto, ON
The Senior Associate, Programmatic is responsible for overseeing all day-to-day campaign activity for your assigned brands and campaigns. You will own the account management, service,…
Added 41 mins ago
T
Senior Manager, Data Science – Marketing Measurement & Analytics
TD
Toronto, ON
- Full-time
The Senior Manager, Data Science – Marketing Measurement & Analytics will lead a team responsible for advancing how TD measures, understands and optimizes Marketing performance.
Added 41 mins ago
D
Gestionnaire, Planification Média
DAC
Montreal, QC
- Full-time
Added 41 mins ago
M
Strategic Marketing Manager
Manulife
Toronto, ON · Waterloo, ON · Montreal, QC
- Full-time
We’re looking for an outgoing, passionate, results-driven Strategic Marketing Manager to join the Manulife Insurance Marketing team. We're building deeper relationships with advisors, and…
Added 1 hour ago
S
Lifecycle Operations Specialist
SIGA
Saskatoon, SK
- Full-time
Reporting to the Manager of Lifecycle Marketing, this position is responsible for designing, executing, and optimizing customer lifecycle marketing campaigns, customer journeys, and…
Added 1 hour ago
Manager, Campaign Designer
Scotiabank
Toronto, ON
The successful candidate will be part of a dynamic, innovative team that supports the Campaign Design and Execution functions within Scotiabank’s Canadian Bank Analytics group. This…
Added 1 hour ago
RJ
Senior Manager, Marketing Intelligence and Effectiveness
Raymond James
Toronto, ON
- Full-time
…services to Canadians seeking customized solutions to their wealth management…
Added 1 hour ago
Associate, Programmatic
WPP Media
Toronto, ON
The Programmatic Coordinator is responsible for assisting in day-to-day campaign activity for your assigned brands and campaigns. You will work with the Programmatic Manager in service,…
Added 1 hour ago
UG
Supervisor, Creative Services and Strategy (Temporary, Full-time) Vancouver
Union Gospel Mission (Vancouver)
Vancouver, BC
- Full-time
Reporting to the Manager, Marketing (MM) the Supervisor Creative Services & Strategy (SCSs) is responsible for overseeing creative strategy, the creative process and project management for…
Added 1 hour ago
FB
Retail Media Manager
fgf brands
Toronto, ON · Greater Toronto Area, ON
- Other
FGF Brands is searching for an experienced Retail Media Manager to join our dynamic team!
Added 2 hours ago
OC
Fund Development Officer, Monthly Giving (Acquisition)
Oxfam Canada
Ottawa, ON
- Full-time
Under direction of the Manager, Monthly Giving, coordinate Face-to-Face and Telemarketing campaigns, including attending regular meetings, providing training, and coordinating with vendors…
Added 2 hours ago
LM
Head of Digital Performance
Lacroix Médecine Privée
Quebec, QC
- Full-time
…always on the lookout for new trends, the Digital Performance Manager enjoys experimenting, innovating, and pushing boundaries. Whether through campaign optimization, advanced data…
Added 2 hours ago
KB
Department Manager - Inside LBM/Kitchens/Bath/Flooring/Paint/Household/Decor
Kent Building Supplies
Saint John, NB
- Full-time
Department Managers are responsible for the sales results and daily management of their area. This includes executing marketing campaigns, managing inventory, and participating in meetings…
Added 2 hours ago
DF
Senior Brand Manager, Canada
Designs for Health
Toronto, ON
- Full-time
The Senior Brand Manager, Canada will play a key role in developing and executing marketing initiatives that support brand growth, practitioner engagement, and digital commerce performance…
Added 3 hours ago
A
Advertising Sales Rep Senior Analyst - Direct Partner Manager
Accenture
Mississauga, ON
- Full-time
…opportunities and leveraging insights to optimize advertising campaign outcomes, focusing on key metrics such as CPA, ROI, ROAS, and CPC, while setting the standard for strategic account…
Added 3 hours ago
BG
Advertising Account Manager
Brandt Group of Companies
Regina, SK
- Full-time
The Advertising Account Manager is responsible for owning the marketing roadmap for an assigned portfolio, translating business objectives into strategic advertising plans. This role leads…
Added 3 hours ago
B
Senior Analyst, Campaign Delivery
BMO
Toronto, ON · BMOPLACE
- Full-time
…campaigns that drive the business forward. Working with Leads Management, responsibilities include implementing campaign data requirements developed by internal business partners,…
Added 3 hours ago
Manager, Campaign Analytics
Scotiabank
Toronto, ON
The successful candidate will be part of a dynamic, innovative team that supports the Campaign Analytics functions within Scotiabank’s Canadian Bank Analytics group. This individual will be…
Added 3 hours ago
SP
Google Ads Media Buyer / Growth Strategist (Remote)
Sweat Pants Agency
Remote, Canada
- Remote
Everyone can run a search campaign. Almost nobody can tell you whether it worked.
Added 3 hours ago
R
Director, Business Marketing – Canada
RBC
Toronto, ON
- Full-time
…business priorities and core content themes. Own the Canadian campaign calendar and creative briefs. Collaborate with Digital Marketing on paid, owned, and earned-media…
Added 4 hours ago
IH
Marketing Manager
Inspired HR Ltd
Calgary, AB
- Part-time
Inspired HR is looking for a Marketing Manager to strengthen our brand, grow awareness of our services, and help turn meaningful connections into lasting client relationships.
Added 4 hours ago
AG
Senior Media Planner
Adelphi Group
Toronto, ON
- Full-time
Maintain the media plan and regularly evaluate campaign performance.
Added 4 hours ago
H
Senior Product Marketing Manager
Hach
Vancouver, BC · London, ON · CAN - Vancouver - Aquatic Informatics ULC
- $125,000 to $150,000 CAD / year
- Full-time
…provide software solutions that address critical water-data management, analytics, and compliance challenges for the rapidly growing water industry. Our solutions range from software for…
Added 5 hours ago
CC
Senior Ecommerce Specialist
Cheil Canada
Mississauga, ON
- $60,000 to $65,000 CAD / year
- Contract
…planning and execution of e-Commerce site development, content management, content development, new product launch, sales and promotion planning, marketing, SCM, budget management & partner…

Scotiabank

Manager, Campaign Analytics

Toronto, ON, M5H 1H1, Canada

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Job details

Apply by: Nov 6, 2026
Experience: 5+ years of related experience needed, preferably within a banking or retail industry
Posting language: English
Posted: Oct 29, 2026

Original job description

Requisition ID: 277931

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

The successful candidate will be part of a dynamic, innovative team that supports the Campaign Analytics functions within Scotiabank’s Canadian Bank Analytics group. This individual will be focused on maximizing the impact of our targeted marketing efforts by providing meaningful insights and analysis to our partners on campaign performance.

What will you do in this role?

Provide insights and recommendations on marketing initiatives within Canadian Banking to business line and marketing partners.
Analyze and synthesize large data sets to identify trends and opportunities based on a customer-first approach to driving acquisition and engagement
Partner with business line and marketing teams to define and size the target audience opportunity
Provide Pre-Sizing, Segmentation and Response Forecasting to inform campaign design and drive efficiency
Optimizing Customer & Channel Allocation based on customer behaviour, preferences and prior results
Work collaboratively with stakeholders to define KPIs and benchmarks for campaigns and create reporting to track performance
Pre and Post Campaign Deep Dives – Going beyond offer acceptance and analysing performance using channel data, utilization, stickiness, cost of acquisition, revenue etc. to quantify the true impact of marketing campaigns.
Analyze campaign outcomes to identify drivers of success or underperformance. Present and share results and insights with stakeholders and maintain strong lines of communication
Working in breakout squads collaboration with marketing, execution and business lines with to identify new opportunities to drive better customer experiences

What you'll bring?

Experience working with large data sets and relational databases and SQL skills (Python, Google Cloud Platform, DB2 etc.)
Experience with analytical tools such as Python / SAS / Google Cloud / Power BI
Experience with targeted leads/campaign execution and segmentation an asset
Experience working with multiple business partners and delivery timelines
Analytical background with a quantitative focus, such as statistics, applied mathematics, economics, computer science

Self-motivated, strong quantitative skills, attention to detail, a high aptitude for problem solving and a natural interest in understanding customer behavior
Strong Communication and collaboration skills
5+ years of related experience needed, preferably within a banking or retail industry

Interested?

If your experience is closely related but doesn’t align perfectly with every qualification, we do encourage you to apply - you might be the right candidate for this or other roles at Scotiabank!

At Scotiabank, every employee is empowered to reach their fullest potential, respected for who they are and, embraced for their differences. That’s why we work to grow and diversify talent and engage employees in a performance-oriented culture.

What's in it for you?

Scotiabank wants you to be able to bring your best self to work – and life, every day. With a focus on holistic well-being, our many flexible benefit programs are designed to help support your unique family, financial, physical, mental, and social health needs.

Location(s): Canada : Ontario : Toronto

Scotiabank is a leading bank in the Americas. Guided by our purpose: "for every future", we help our customers, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets.

At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.

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More about this job

Responsibilities

The manager will provide insights and recommendations on marketing initiatives to drive acquisition and engagement within Canadian Banking. They will also collaborate with stakeholders to define KPIs, perform campaign deep dives, and optimize customer and channel allocation.

Requirements

Candidates should have 5+ years of experience in banking or retail with strong quantitative skills and proficiency in SQL, Python, and analytical tools. An analytical background in statistics, mathematics, economics, or computer science is required.

Skills

Campaign analytics
SQL
Python
SAS
Google Cloud Platform
Power BI
Data analysis
Segmentation
Response forecasting
KPI definition
Marketing strategy
Customer behavior analysis
Statistical analysis
Applied mathematics
Economics
Communication

Benefits

Flexible benefit programs
Holistic well-being support

Visa sponsorship

Not detected in the job text

Keywords

Campaign Analytics
Marketing
SQL
Python
SAS
Google Cloud Platform
Power BI
DB2
Segmentation
Response Forecasting
KPIs
Data Analysis
Statistics
Applied Mathematics
Economics
Computer Science
Banking
Retail
Customer Acquisition
Customer Engagement
Relational Databases
Channel Allocation
Performance Reporting
Quantitative Analysis
Stakeholder Management

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