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YouTube Content Strategist
Martell Media
Peachland, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
YouTube Content Strategist
Martell Media
Vancouver, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
YouTube Content Strategist
Martell Media
West Kelowna, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
YouTube Content Strategist
Martell Media
Lake Country, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
YouTube Content Strategist
Martell Media
Kelowna, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
YouTube Content Strategist
Martell Ventures
Kelowna, BC
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Content Creator
Superior Glove
Acton, ON
$50,000 to $65,000 CAD / year
Contract · Temporary
Reporting to the Content Strategist, Team Lead, the Content Creator develops clear, engaging content across a wide range of marketing channels and formats. You’ll create everything from…
Senior Creative Strategist – Paid Social / Online Video (m/f/d)
AutoTrader.ca
Toronto, Ontario
Full-time
As Senior Creative Strategist, you will shape how our brand shows up across paid social, YouTube, creator partnerships, and organic channels.
Senior Creative Strategist – Paid Social / Online Video
AutoTrader.ca
Toronto, ON
As Senior Creative Strategist, you will shape how our brand shows up across paid social, YouTube, creator partnerships, and organic channels.
Short-form Content Strategist
Martell Ventures
Kelowna, BC
We are looking for a highly creative and execution-focused Short-form Creative Strategist to own and scale our short-form content strategy across platforms such as TikTok, Instagram Reels,…
Senior Growth Creative Strategist
Wealthsimple Technologies
Remote, Canada
$152,000 to $190,000 CAD / year
Full-time · Remote
Set the creative strategy and direction for influencer and UGC content, partnering with internal team members and creators to produce performance-oriented work.
Content Creator
VaynerX
Toronto, ON
Full-time
Autonomously ideate large volumes of content across multiple media platforms and tools, with informed guidance from creative leadership
Content Creator
VaynerMedia LLC
Toronto, ON
Autonomously ideate large volumes of content across multiple media platforms and tools, with informed guidance from creative leadership
Senior Creative Strategist (Canada)
Advantage HQ
Remote, Canada
Full-time · Remote
Creative Strategists are the storytellers behind each video ad. This person is creative and analytical: they must be able to communicate a clear message through short form video and…
YouTube Content Strategist
Serv Recruitment
Kelowna, BC
Full-time
Serv, a global executive recruitment partner, is hiring on behalf of our client Martell Media for a YouTube Content Strategist.
YouTube Content Strategist: Martell Media
Serv Recruitment Agency
Kelowna, BC
Full-time
Serv, a global executive recruitment partner, is hiring on behalf of our client Martell Media for a YouTube Content Strategist.
Creative Strategist
HubFit
Remote, Canada
$60,000 to $80,000 CAD / year
Full-time · Remote
We are looking for a hands-on Performance Creative Strategist to be the connective tissue between performance data and creative production. You will own the full upstream strategy behind…
Social Media Coordinator - Professionals
Bushbalm Skincare
Ottawa, ON
$50,000 to $55,000 CAD / year
Full-time
Reporting to the Senior Brand Manager and working closely with the Social Media & Content Strategist, you’ll help bring Bushbalm PRO’s social strategy to life through content creation,…
Added 1 day ago
Content Producer & Editor, Video & Social
Serotina Media Inc.
Toronto, ON
$55,000 to $65,000 CAD / year
Full-time
TLDR: Serotina is hiring a Social Content Producer who knows how to take a strong creative idea and make it real. You’ll work closely with our lead Creative Strategist to translate concepts…
Freelance Social Strategist
Pophaus
Canada
Contract
Translating strategy into creative concepts, content formats, and briefs
Senior Director, Social and Creative Strategy
Salt XC
Toronto, ON
Full-time
We are looking for a hybrid social strategist who balances creative vision with deep analytical rigor to guide our social and creator-led initiatives. In this role, you will act as the…
Senior Director, Social and Creative Strategy
SALT XC
Toronto, ON
We are looking for a hybrid social strategist who balances creative vision with deep analytical rigor to guide our social and creator-led initiatives. In this role, you will act as the…
Senior Content and Social Media Specialist (12 months contract)
HelloFresh
Toronto, ON
Shape the conversation around one of Canada's most recognizable brands. HelloFresh is seeking a content leader to advance the brand's strategic initiatives and shape its comprehensive…
Head of Content & Personal Brand Lead
ECG Brands
Ottawa, ON
Full-time
…personal brand across digital platforms, combining high-level content strategy with hands-on content creation and production. This is a hybrid creator and strategist role, responsible for…
Marketing Director
Buddha Board
Canada
Full-time
As the Director of Marketing, you will own Buddha Board's marketing engine end-to-end. Strategy, brand, content, paid media, retention, influencer, PR, and B2B enablement. As the leader of…

Serv Recruitment Agency

YouTube Content Strategist: Martell Media

Kelowna, BC, Canada

Pay: Compensation: $80,000 - $90,000 CAD Base Salary + $18,000 variable
Job type: Full-time

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At a glance

Automatically prepared from the listing. Check the original description for the full requirements.

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Responsibilities

Develop and own the YouTube content strategy to drive audience growth and engagement through high-potential video concepts. Analyze performance metrics to optimize content and collaborate with the team to execute world-class narratives.

Requirements

Proven experience in YouTube content strategy and analytics with a strong background in storytelling and scripting. Must be a proactive self-starter comfortable working in a fast-paced, creator-led environment.

Experience

2 to 5 years

Working hours

40 hours per week

Work arrangement

On-site

Skills

YouTube Content Strategy
Storytelling
Scriptwriting
YouTube Analytics
Audience Growth
Content Optimization
Performance Data Analysis
Video Production
Trend Analysis
Narrative Development
Content Planning
Strategic Planning

Visa sponsorship

Not detected in the job text

Keywords

YouTube
Content Strategy
Analytics
Retention Metrics
Scriptwriting
Film Production
Directing
Audience Behavior
Creator Economy
Digital Media
Content Systems
Video Marketing

Original job description

Serv, a global executive recruitment partner, is hiring on behalf of our client Martell Media for a YouTube Content Strategist.

Join the Team:

Martell Media is a fast-growing media and education company focused on building impactful content, scaling audiences, and creating category-leading brands. The team moves quickly, values ownership, and is committed to producing world-class content that drives both audience growth and business results.

More information can be found here: https://www.danmartell.com

Position Responsibilities:

If you are a rare individual who understands what makes content perform at scale and can turn ideas into videos that attract millions of views, this role is for you.

Martell Media is looking for an experienced YouTube Content Strategist who can help shape the future of the company's YouTube presence. This is not a junior content role. We are looking for someone who already understands YouTube at a high level, has a strong storytelling background, and can confidently bring recommendations, ideas, and strategic direction to the team.

Success in this role means consistently identifying content opportunities, creating compelling narratives, analyzing performance data, and helping develop content that grows both audience and revenue.

This role includes:

Developing and owning YouTube content strategy focused on audience growth and engagement
Generating high-potential video concepts with the ability to identify million-plus view opportunities
Writing compelling scripts that align with channel objectives and audience interests
Analyzing YouTube performance metrics and translating insights into actionable recommendations
Continuously testing, optimizing, and improving content performance based on analytics
Collaborating directly with Dan Martell and the broader content team on content planning and execution
Participating in video production and filming when required
Staying current on YouTube trends, platform changes, and emerging content opportunities
Challenging assumptions and proactively identifying opportunities for channel growth and improvement
Contributing to content systems and processes that support long-term channel success

Qualifications

Proven experience developing content strategy for YouTube channels
Strong understanding of YouTube analytics, audience behavior, retention metrics, and content optimization
Demonstrated success creating, scripting, or producing high-performing YouTube content
Exceptional storytelling and narrative development skills
Experience identifying content trends and translating them into successful video concepts
Ability to make strategic recommendations backed by performance data
Comfortable working in a fast-paced, creator-led environment
Strong communication skills with confidence to present ideas and challenge existing approaches
Experience in film production, directing, scriptwriting, or content production is considered a strong asset but is not required
Self-starter who requires minimal oversight and can operate independently

Our Ideal Teammate Is Someone Who:

Is proactive and accountable
Thinks strategically and executes consistently
Communicates with clarity and confidence
Brings a positive, growth-oriented mindset
Is highly organized and dependable
Embraces learning and feedback
Cares deeply about doing great work
Has strong creative instincts supported by data and analytics
Is passionate about storytelling and audience growth
Brings fresh ideas and isn't afraid to challenge the status quo

Location: In Office-Kelowna, BC

Compensation: $80,000 - $90,000 CAD Base Salary + $18,000 variable

Employment Type: Full-Time Employee

Serv uses AI tools in our recruitment process, including developing job postings and note-taking during interviews. AI is not used to screen, assess, or select candidates. All resumes are reviewed by a human, and all hiring decisions are made by humans. Any AI-generated output used during the recruitment process is reviewed by a human before action is taken.

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