Account Representative II (Events - Canada)

Brief Description

Responsible for the sale and management of a portfolio of products and services including tradeshows, events, media, sponsorship, and advertising. The Account Representative II will prospect new accounts and renew current accounts equally

MAJOR FUNCTIONS:

• Promote and sell new and existing exhibitor accounts in assigned territory
• Research and identify new prospect opportunities using technology tools, social media, newsfeeds, and other methods.
• Research and identify key contacts within new accounts.
• Cross-sell accounts into additional SME events and up-sell accounts into additional products offerings including sponsorships.
• Provide exceptional customer service to account base.
• Maintain a complete electronic record of sales activity in company CRM system and Salesforce.
• Travel to prospect new customers and service existing customers (to include, but not limited to, SME and competitive events, and customer offices).
• Meet or exceed all sales metrics, as assigned (i.e., call volume, number of meetings, sales revenue, etc.)
• Prepare and present targeted customer proposals
• Prepare for and actively participate in weekly goal setting and goal achieving meetings
• Develop and maintain high level of product, industry, and client knowledge.
• Other duties as assigned.

Requirements

MINIMUM EDUCATION, SKILLS AND EXPERIENCE REQUIREMENTS:

• Bachelor’s degree in Business, or Marketing required, or equivalent related professional experience.
• Three or more years sales experience with manufacturing, events or tradeshow organization sales preferred.
• Prior phone sales, direct sales or customer service activities required.
• Self-motivated, competitive, and highly driven to exceed set goals.
• Ability to think strategically to identify, generate, nurture and qualify leads to turn them into sales ready opportunities.
• Aptitude for overcoming objections and effectively communicating value proposition to key decision makers and influencers.
• Proficient in standard Microsoft Office programs including Outlook, Word, Excel and Power Point
• Effective written and verbal communication skills; strong organizational skills
• Experience in manufacturing preferred. Experience working in a fast paced, multi-tasking environment

KEY COMPETENCIES:

Core competencies:

• Communication and Collaboration
• Relationship Management
• Professionalism and Integrity
• Critical Thinking and Decision-Making
• Execution
• Initiative, Leadership, and Development

Job specific competencies:

• Manufacturing industry and/or tradeshow knowledge
• Sales and consultative business development
• Employer Branding
• Customer service-oriented mindset
• Strategic planning
• Client relationship management
• Negotiation

WORKING CONDITIONS:

• Normal office environment
• Primary office location: Markham, Ontario
• Regular, in-person attendance required
• Travel required (25% - 50%)
• Some exposure to hazards of forklift, trucks, fumes, etc. on-site

Summary

POSITION TITLE: Account Representative II

GROUP: SME Canada

SME is an Equal Opportunity Employer.

Applicants must live in Canada and legally be authorized to work there. Also, must be able to travel to/from the United States.

The salary range for this position is $57,200 - $71,000 per year, based on experience and qualifications. Offers typically fall within this range based on individual qualifications and budget availability. Certain positions may also be eligible for bonus/incentive compensation, subject to role and company policies.