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Added 23 mins ago
CT
Roofing Superintendent
CSG Talent
Toronto, ON · Greater Toronto Area, Canada
- $90,000 to $130,000 CAD / year
- Full-time
The position of Field Superintendent is responsible for scheduling and supervising commercial production and service roofing crews on multiple jobsites and locations. This position manages…
Added 2 hours ago
FL
Talent Acquisition & HR Manager
Falco Logistics
Toronto, ON · North York, ON
- Full-time
…growth and is looking for an experienced Talent Acquisition & HR Manager to help lead this expansion and build the People infrastructure required for the company's next…
Added 2 hours ago
SI
Director of Operations
Systemex Industries Conseils
Montreal, QC
- Full-time
Added 3 hours ago
MP
Accounts Receivable Manager
Miramar Property Management | Trivest Condominiums
Toronto, ON
- Full-time
Company Description Miramar Property Management | Trivest Condominiums is an established property management and development organization with over 25 years of experience across the Greater…
Added 3 hours ago
EG
Collections Operations Manager - Surrey
Emterra Group
Surrey, BC
- Full-time
We are seeking an experienced Collections Operations Manager to lead our Surrey Collections operation. This role is accountable for overall safety, service delivery, people, productivity…
Added 4 hours ago
ML
Foodservice Sales Manager
Maple Leaf Foods Inc
BC · British Columbia, Canada
- $96,000 to $141,000 CAD / year
- Part-time
The Regional Manager, Distribution Sales is responsible for the commercial performance, growth, and viability of protein products across all categories and customers in their portfolio.…
Added 4 hours ago
NB
Senior Private Banker
National Bank of Canada
Laval, QC
- Full-time
As part of the Commercial Banking and Private Banking 1859 sector, you will report to the Senior Manager for Laval, Laurentides, Lanaudière and North West of Quebec Region, and join a team…
Added 4 hours ago
MS
Design Lead
Modus Structures Inc
Crossfield, AB
- Full-time
Lead the design development process across a diverse portfolio of modular projects, including residential, commercial, and mixed-use developments.
Added 5 hours ago
KS
Western Regional Sales Manager - Alberta
Kinetic Search Group
AB · Alberta, Canada
- $110,000 to $125,000 CAD / year
- Full-time
…distributor. We are seeking an experienced Western Regional Sales Manager based in Calgary or Edmonton to lead sales development and account management across an established Western…
Added 5 hours ago
AP
Management Staff
Atura Power
Oakville, ON
- Full-time
The Senior Manager, Business Development leads Atura Power’s efforts to advance gas, battery storage, renewable, and low-carbon growth strategies. This role identifies, evaluates, and…
Added 5 hours ago
MM
Manager, Export Liner
MSC Mediterranean Shipping Company
Montreal, QC
- Full-time
The Line Manager - Exports is responsible for the commercial performance, profitability, and strategic growth of assigned export trade(s) from Canada. This role owns the development and…
Added 5 hours ago
WP
Manager, Parking and Commercial Operations
Westerner Park
Red Deer, AB
- Full-time
Westerner Park is seeking an experienced and business-focused Manager, Parking and Commercial Operations to lead the performance and growth of key customer-facing commercial operations,…
Added 5 hours ago
A-
Fréchette, Vins d’exception | Associé(e) aux ventes sur le terrain – Contrat temporaire de 3 mois (avec possibilité d’extension)
A3 - Les agences de vins, bières et spiritueux
Montreal, QC
- Full-time
Reporting to the Sales Manager, the successful candidate will be responsible for growing sales within their territory by working with SAQ stores and license holders, while ensuring the…
Added 6 hours ago
W
Recruiter
Wiraa
Canada
- Part-time
…flatbed hauling services to a diverse range of industrial and commercial customers. The company prides itself on fostering a supportive and collaborative work environment where employees…
Added 7 hours ago
HD Mechanic - Journeyperson
West Coast Reduction Ltd.
Calgary, AB
…repairing, and performing preventative maintenance servicing on commercial transport trucks, trailers, and other company fleet equipment. Reviewing work orders and evaluating repairs are…
Added 7 hours ago
AE
Gas Fitter A / Apprentice
Avenir Energy
Saskatoon, SK
- Full-time
Reporting to the Service Manager, the Gasfitter A plays a vital role in ensuring the safe and efficient installation, maintenance, and service of propane systems. This position is essential…
Added 7 hours ago
BI
Senior Brand Manager, Oncology
Boehringer Ingelheim
Burlington, ON
- Full-time
…milestones and in-market brand performance & contribute to development of cross functional and cross-brand action plans to ensure exceptional customer experience as well as commercial…
Added 8 hours ago
N
Growth Operations Manager
nesto
Toronto, ON
- Full-time
…solutions, with more than CAD $80 billion in residential and commercial mortgages under administration. Trusted by many of the country's leading financial institutions, we combine over 50…
Added 8 hours ago
Brand Manager
Sofina Foods Inc
Markham, ON
Reporting to the Senior Brand Manager, Specialty Deli, the Brand Manager is responsible for the development and execution of marketing strategies, plans and programs that build brand equity…
Added 8 hours ago
J
CLSU Manager (Commercial Support) - Insurance
JobsMedia.io
Toronto, ON
- Full-time
We’re looking for a CLSU (Commercial Lines Support Unit) Manager in Toronto. This is a "people-first" leadership role responsible for driving operational excellence across the support unit.
Added 9 hours ago
T
TikTok Commerce - Senior Category Manager
TikTok
Toronto, ON
- Full-time
…are looking for passionate and talented people to join our commercial team in the Canada, to help build an e-commerce ecosystem that is innovative, secure, and intuitive for our users and…
Added 9 hours ago
B
Tenant Services Coordinator
BGIS
Toronto, ON
- Full-time
…drive innovation for our clients’ businesses. Globally, we manager over 320 million square feet of client portfolios across 30,000+ locations in North America, Europe, Middle East,…
Added 9 hours ago
H
Electrical Designer
HDR
Richmond Hill, ON
- Full-time
…high-performance data centers driving the future of AI to dynamic commercial environments, your work will directly support technological advancement, sustainability, and human experience.…
Added 9 hours ago
H
Site Civil Section Manager
HDR
Toronto, ON · Richmond Hill, ON
- Full-time
HDR is seeking a Site Civil Section Manager to join our growing Building Engineering Services (BES) group in Toronto. In this key leadership position, you will guide our site development…
Added 9 hours ago
B
Territory Manager - Vancouver North
BAT
Vancouver, BC
- Full-time
Imperial Tobacco Canada - A member of the BRITISH AMERICAN TOBACCO GROUP has an exciting opportunity for a Territory Manager – Vancouver.

Sofina Foods Inc

Brand Manager

Markham, ON, Canada

Hiring Range: CAD $84,070 - $120,220

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Job details

Pay: Hiring Range: CAD $84,070 - $120,220
Apply by: Nov 17, 2026
Experience: Minimum 3-5+ years CPG/ brand marketing experience;
Posting language: English
Posted: Oct 27, 2026

Original job description

Job Summary:

Reporting to the Senior Brand Manager, Specialty Deli, the Brand Manager is responsible for the development and execution of marketing strategies, plans and programs that build brand equity and drive profitable growth for assigned brands.

Key Responsibilities:

Brand Strategy & Planning

Develop & execute annual and long-term brand strategies aligned to business objectives.
Support annual brand planning and budgeting cycles for branded initiatives.
Use consumer, shopper, and market insight to identify growth opportunities for the brand.
Ensure all activity aligns to brand positioning, messaging, and tone of voice, to deliver consistency across all touchpoints (including working closely with trade marketing counterparts to ensure alignment within retail execution as well).

Product & Innovation Management

Initiate NPD and EPD projects, generating concepts in collaboration with Innovation and sales teams.
Conduct feasibility analysis, business cases, and post-launch reviews.
Monitor portfolio performance to identify improvement opportunities (packaging, recipe, pack size, format, pricing).

Brand Activation & Communications

Support the development and delivery of integrated marketing campaigns across digital, social, PR, shopper marketing, and trade.
Manage day-to-day relationships with digital, PR, and research agencies, ensuring high-quality output on time and within budget.
Lead packaging design development and artwork approval processes.
Oversee brand content creation and digital/social strategy implementation, ensuring strong community engagement.

Commercial & Category Collaboration

Support the commercial and trade teams to optimize retailer meetings, range reviews, and joint business plans.
Lead brand input into promotional strategy and pricing architecture.
Analyze category and competitor performance to inform strategic decision-making.

Financial Management

Manage marketing (A&P) spend and optimize ROMI.
Conduct performance reviews and identify corrective actions.

Governance & Compliance

Ensure all marketing communications, packaging, and claims adhere to Health Canada/CFIA/GS1 regulatory standards
Maintain brand guidelines and ensure compliance across internal teams and partners.

Requirements:

Completion of a Degree/Diploma in a Business or marketing discipline;
Minimum 3-5+ years CPG/ brand marketing experience;
Results-driven leader with strategic mindset;
Passion for consumers and building brands;
Strong understanding of the digital landscape including advertising, social media, media planning and copy development
Excellent communication, interpersonal and persuasion skills with the ability to understand audiences and tailor communication appropriately.
Excellent analytical and critical thinking skills – with the ability to turn data into actionable insights (Experience with AC Nielsen data required);
Strong knowledge of sales, marketing and consumer insights functions;
High level of proficiency in MS Office (Word, Excel and PowerPoint).
A detail-oriented individual with the ability to multi-task is required.

Job Posting Range:

Hiring Range: CAD $84,070 - $120,220
Bonus: This position is eligible for a bonus up to 10% of base salary subject to the plan terms and conditions.
Please note that the expected hiring range provided is derived from a group of like roles within Sofina. The final offer amount for this role will be dependent on geographical region, applicable experience, skillset of the candidate and internal equity.

This position is currently an active vacancy.

Sofina Foods Inc. is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (‘AODA’). Applicants are asked to make their needs/requirements, for the purpose of accommodation under AODA, known to Human Resources when they are contacted for an interview.

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More about this job

Responsibilities

The Brand Manager is responsible for developing and executing marketing strategies to build brand equity and drive profitable growth for assigned brands. They will also manage product innovation, integrated marketing campaigns, and collaborate with commercial teams to optimize category performance.

Requirements

Candidates must hold a degree or diploma in a business or marketing discipline and possess at least 3-5 years of CPG or brand marketing experience. Strong analytical skills, proficiency in MS Office, and experience with AC Nielsen data are required.

Skills

Brand Strategy
Marketing Planning
Product Management
NPD
EPD
Digital Marketing
Social Media Strategy
Project Management
Financial Management
Category Management
Data Analysis
AC Nielsen
Communication Skills
Interpersonal Skills
MS Office
Regulatory Compliance

Benefits

Bonus

Visa sponsorship

Not detected in the job text

Keywords

Brand Manager
CPG
Marketing Strategy
Brand Equity
NPD
EPD
Digital Marketing
Social Media
Shopper Marketing
Trade Marketing
AC Nielsen
Category Management
Financial Management
ROMI
Health Canada
CFIA
GS1
Regulatory Compliance
Packaging Design
Market Insight
Business Case
Pricing Architecture
Brand Positioning
MS Office
Analytical Skills
Communication Skills
Project Management
Brand Planning
Consumer Insights
Retail Execution

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