Jobs in Canada

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Added 4 months ago
CN
Specialist, Issues Management & Training
Canadian Nuclear Laboratories
Chalk River, Ontario
- Full-time
Are you looking for a role that will challenge you and allow you to drive continuous improvement across a dynamic organization? Do you enjoy delivering training, solving complex issues,…
Added 5 months ago
DC
Senior Transportation Engineer/Project Manager (City of Winnipeg)
Dillon Consulting Limited
Winnipeg, Manitoba
- Full-time
Commit to self-development and ongoing learning and professional development
Added 5 months ago
E
Manager / Senior Manager - Supply Chain, Procurement (Defense Sector Focus)
EY
Ottawa, Ontario
- Full-time
To Qualify for the Role, You Must Have
Added 4 months ago
NS
Account Manager (Infuencer)
North Strategic
Toronto, Ontario
- $68,000 to $75,000 CAD / year
- Full-time
Acumen for social creative development; ability to work with and manage production partners during client campaign planning and execution ((i.e. manage creative specs and assets, work…
Added 4 months ago
SC
Manager, Audience Strategy
Starcom Canada
Toronto, Ontario
- Full-time
Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development Allowance
Added 4 months ago
D|
Senior Manager – Validation & Technology Transfer (VTT)
DECIEM | THE ABNORMAL BEAUTY COMPANY
Ontario · Ontario, Canada
- Full-time
Access to Development Grants & a LinkedIn Learning membership to help you keep growing and learning.
Added 3 months ago
AD
Investment Associate
Adi Development Group
Burlington, ON
- $95,000 to $120,000 CAD / year
- Full-time
ADI Development Group is a vertically integrated Canadian real estate developer and investment manager based in the Greater Toronto Area. With an established track record across Canadian…
Added 3 months ago
AD
Analyst, Investments
Adi Development Group
Burlington, ON
- $85,000 to $110,000 CAD / year
- Full-time
ADI Development Group is a vertically integrated Canadian real estate developer and investment manager based in the Greater Toronto Area. With an established track record across Canadian…
Added 3 months ago
EH
Management Trainee
Enterprise Holdings
Vancouver, BC
- Full-time
Must have 6 months cumulative experience or involvement in any of the following: · Must have a valid Canadian Class 5 driver's license with no more than two moving violations and/or at fault accidents within the last three years
Added 3 months ago
SC
Sales Associate
Staples Canada
Guelph, ON
- Part-time
Calmly de-escalate and assist in complex customer situations to ensure their concerns are addressed effectively or refer to a manager/supervisor.
Added 3 months ago
Manager, Indigenous Policy & Services
Government of Alberta
Edmonton, AB
Do you thrive in fast paced and dynamic environments? Are you known for getting things done while supporting corporate alignment? Do you have experience working with First Nations or Metis…
Added 3 months ago
NB Building Operator
The Armour Group Limited
Fredericton, NB
The Armour Group Limited is one of the leading hospitality, development and construction companies in Atlantic Canada. With its dedicated team of professionals, The Armour Group Limited…
Added 3 months ago
SD
Assistant Front Store Manager, Hourly Full Time Flexible Shifts
Shoppers Drug Mart
Okotoks, AB
- Full-time
…support of a national brand. Benefit from a purchase discount program, flexible and varied schedules, competitive pay and online learning through…
Added 2 months ago
Project Configuration and Change Manager
Alstom
Saint-Bruno, QC
You'll take full accountability for the end-to-end Configuration and Change Management (CCM) process and deliverables in high-criticality projects or programs. Day-to-day, you’ll work…
Added 3 months ago
W
Senior Manager, Digital Strategy - Paid Search
Walmart
Mississauga, ON
- Full-time
The Senior Manager, Digital Strategy – Paid Search will lead the strategy, execution, and optimization of Walmart Canada's Paid Search program to drive quality traffic and maximum ROI. This…
Added 2 months ago
Modern Workplace Engineer - Intune & Endpoint Management
Scotiabank
Toronto, ON · Scarborough, ON
📚 Continuous learning and development - participate in projects, conferences, and events that help you build new skills and gain relevant knowledge.
Added 2 months ago
Senior Product Manager - Auth0
Okta
Toronto, ON
We are hiring a Senior Product Manager to join our MFA team who will help secure logins for thousands of customers and millions of people around the world. Auth0 safeguards applications and…
Added 3 months ago
EH
Management Trainee
Enterprise Holdings
Richmond Hill, ON
- Full-time
Must have 6 months cumulative experience or involvement in any of the following:
Added 3 months ago
MC
Call Centre Sales Manager
MCI Careers
Sydney Indian Reserve No. 28A, NS · Sydney, NS
- Full-time
At MCI we are committed to fostering an environment where professionals can build meaningful careers, access continuous learning and development opportunities and contribute to the success…
Added 5 months ago
N(
Instructors, Workplace Essential Skills (Talent Pipeline)
NBCC (New Brunswick Community College)
Fredericton, New Brunswick
- $33.85 to $52.08 CAD / hour
- Full-time
Under the direction of the Business Development Manager, this position is primarily responsible for delivering and facilitating the classroom component of the Workplace Essential Skills…
Added 4 months ago
C
Gestionnaire de projet (Junior/Intermédiaire)
CGI
Montreal, Quebec
- Full-time
An environment that promotes professional development and continuous learning
Added 5 months ago
TH
Senior Software Developer (Askuity division)
The Home Depot Canada
Toronto, Ontario
- Full-time
At The Home Depot Canada, we want you to feel valued and supported. The pay range you see represents base salary only. In addition, your total rewards may include: semi-annual bonuses tied…
Added 4 months ago
KB
Assistant Store Manager - Back-end Ops
Kent Building Supplies
Windsor, Nova Scotia
- Full-time
As an Assistant Store Manager – Back‑End Operations, you will play a critical leadership role in ensuring these business lines are supported through safe, efficient, and accurate…
Added 4 months ago
PH
Registered Nurse, Interventional Radiology, OR Surgical Suite - BC Children’s Hospital
Provincial Health Services Authority
Vancouver, British Columbia
- Part-time
Provide input to the Program Manager, or delegate, regarding policies, procedures and operational requirements.
Added 4 months ago
KC
Manager, Financial Crimes- Data Analytics
KPMG Canada
Ottawa, Ontario
- Full-time
Lead financial crimes compliance analytics initiatives by spearheading the development and implementation of innovative solutions that improve the efficiency and effectiveness of financial…

Starcom Canada

Manager, Audience Strategy

Toronto, ON, Canada

The salary range for this position is CAD 70-75k per year. · Full-time

Apply on LinkedIn About employer

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Job details

Pay: The salary range for this position is CAD 70-75k per year.
Job type: Full-time
Posting language: English
Posted: Jun 19, 2026

Original job description

Company Description

About Us:

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

You will be joining a well recognised agency with credentials:

Great Places to Work certified three years in a row
Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work
2022 Media Agency of the Year
2023 Media Agency of the Year finalist

What We Offer

Work Your World program enabling you to experience working from anywhere in Canada or overseas for up to 6 weeks a year
Extended long weekends throughout the year with an additional day off each long weekend
Wellness & Tech benefits to support what’s most important to you
Birthday leave
Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development Allowance
Local and Global Mobility within the Publicis Groupe network

Overview

Media starts with the audience. Audience Design sits at the intersection of Strategy, Data, and Technology - driving growth through scalable, data-led solutions powered by Lotame and Epsilon Identity across Publicis Groupe.

The Audience Strategy Manager operates at the center of Planning and Activation, partnering closely with media planners, activation specialists (programmatic and social), data and analytics teams, and product/identity experts (Publicis ID, Lotame, Epsilon). They also collaborate directly with internal agency stakeholders and clients to translate business objectives into actionable audience strategies.

This role leverages data and analytics to identify growth opportunities through net-new audience segments and data-driven tactics aligned to client briefs. Responsibilities include developing and presenting best-in-class audience solutions and ensuring activation and reporting accurately reflect the audience strategy and performance narrative in partnership with activation teams.

The role requires fluency across programmatic and social execution, as well as the ability to translate briefs into strategic audience frameworks. The Audience Strategy Manager acts as a connective layer across strategy, data, and activation teams to drive consistency and impact.

The ideal candidate brings a strong foundation in media strategy, activation, or analytics, with expertise in segmentation, research methodologies, and advertising technology. They are highly analytical, collaborative, and thrive in a fast-paced, transformation-driven environment.

Responsibilities

Support planning teams in developing and presenting data-driven audience strategies, including participation in client recommendations and presentations
Translate client business objectives into actionable audience strategies, identifying net-new audience opportunities and data-driven tactics to drive performance
Manage audience creation using audience building platforms (eg Lotame), and push to activation SSPs, DSPs, and social channels – Inclusive of seat set up and technical troubleshooting with tech and engineering teams
Use research and platform tools (e.g., Vividata, GWI, Lotame) to define, segment, and analyze audiences, surfacing insights to strengthen strategies
Lead client communication on audience solutions, clearly articulating approach, value, and performance while addressing questions and feedback
Partner with planning and activation teams (e.g., Precision, Apex) to ensure seamless execution, with audience strategies accurately reflected in campaign setup and performance reporting across digital and offline channels
Contribute to tracking and measurement discussions across DSPs, social platforms, and offline channels (OOH, TV) to ensure audience performance is clearly understood
Drive education and adoption of audience solutions by advancing internal and client understanding of data capabilities, segmentation, and evolving products
Manage knowledge sharing across teams, ensuring stakeholders are up to date on audience capabilities, tools, and innovations
Collaborate with global teams to support alignment on audience segmentation, data, tools, and broader ad tech narratives
Support innovation and testing of new audience tools and methodologies, providing feedback to improve performance and usability
Develop client-facing materials, including audience strategies, data presentations, and performance reports
Foster strong client relationships by setting clear expectations, proactively identifying opportunities, and continuously delivering incremental value
Maintain strong knowledge of research methodologies, segmentation techniques, and advertising technology platforms

Qualifications

Bachelor’s degree from a four-year college or university
3-5 years of progressive levels of responsibility in 360 media planning, media research, or buying and management with a focus in digital and platforms evolution.
Familiarity with data visualization using tools such as Tableau, R, and advanced knowledge of Microsoft Excel and PowerPoint
Strong understanding of audience tools (Vividata, GWI, Lotame)
Strong understanding of digital marketing, CRM, and audience segmentation
Strong understanding of Online Display, Video and Mobile campaigns, as well as knowledge of Ad Tech platforms
Familiarity / experience with third-party ad serving platforms, DSPs, CDPs, 3rd Party data, pixels and Ad Servers
Familiarity with customer acquisition goals and optimizing to CPA, CTR, Completion Rate, etc.
Understand Web analytics tools (e.g., Google Analytics)
Understand Identity Solution tools (eg. Epsilon, Liveramp, Neustar)
Excellent Communication Skills - Clearly and concisely convey ideas both verbally and in writing. Actively listen to others and provide constructive feedback.
Team Collaboration - Work seamlessly with cross-functional teams to achieve common goals. Facilitate effective communication and coordination between team members.
Cross-Functional Knowledge: Understand the roles and responsibilities of different teams within the organization. Bridge gaps in understanding between technical and non-technical teams.
Cultural Awareness - Respect and appreciate diverse cultural backgrounds within the team. Adapt communication styles to accommodate cultural differences.
Problem-Solving Skills - Collaborate with teams to identify and solve challenges. Encourage a problem-solving mindset within the team.

Additional Information

Salary

Transparency matters to us. The salary range for this position is CAD 70-75k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom however, only those candidates selected for an interview will be contacted.

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More about this job

Responsibilities

The Audience Strategy Manager develops and presents data-driven audience strategies, translating client business objectives into actionable plans. They collaborate with various teams to ensure seamless execution and performance reporting across digital and offline channels.

Requirements

Candidates should have a bachelor's degree and 3-5 years of experience in media planning, research, or buying with a focus on digital platforms. Strong analytical skills and familiarity with audience tools and advertising technology are essential.

Skills

Media Strategy
Audience Segmentation
Data Analysis
Digital Marketing
Advertising Technology
Client Communication
Problem-Solving
Collaboration
Research Methodologies
Audience Tools
Data Visualization
Web Analytics
CRM
Programmatic Execution
Social Media
Presentation Skills

Benefits

Work Your World Program
Extended Long Weekends
Wellness & Tech Benefits
Birthday Leave
Learning & Development Opportunities
Professional Development Allowance
Local and Global Mobility

Visa sponsorship

Not detected in the job text

Keywords

Audience Strategy
Media Planning
Data-Driven Solutions
Lotame
Epsilon
Programmatic
Social Media
Client Presentations
Audience Segmentation
Research Tools
Digital Campaigns
Ad Tech
Google Analytics
CRM
Data Visualization
Audience Building
Performance Reporting
Client Communication
Problem-Solving
Collaboration
Presentation Skills
Audience Insights
Segmentation Techniques
Advertising Technology
Digital Marketing
Audience Tools
Vividata
GWI
DSPs
SSPs

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Jobs in Canada