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Steam Whistle Brewing

Territory Retail Sales Manager

Toronto, ON, Canada
Greater Toronto Area, Canada, Canada

Full-time

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Job details

Job type: Full-time
Apply by: May 3, 2027
Experience: 3 years + experience in retail sales in Beverage Alcohol industry considered an asset
Posting language: English
Posted: Nov 4, 2026

Original job description

We have an exciting opportunity for a Retail Sales Representative to promote and sell Steam Whistle pilsner and our other brands within the GTA.

Responsibilities:

Achieve annual company goals and objectives set for the retail channels within the given territory
Execute sales and marketing initiatives, new product launches, enhancing brand awareness and in-store relationships
Represent the brands at retail events within the retail channels. Organize, solidify and attend new store openings, and ensure product listings and merchandising in place
Seek new opportunities to customize and increase brand exposure via display, coldbox placement, adhoc opportunities
Build seasonal and promotional displays at retail, and pre-selling promotional activity to drive growth
Visit various retail stores within the given territory based on prescribed frequency and routing guidelines; identifying new distribution opportunities; building a partnerships that maximizes profitable share and volume through distribution, visibility and service for your region
Build, maintain and provide as requested, call route plans, field notes, pictures and competitive intel
Manage budget as provided
Assist the distribution department as required to maintain sales and relationships and to support corporate initiatives and programs and provide emergency delivery support when called upon
Review and analyze key sales data and comprehend rep reports
Proactively use and maintain retail sales tools to inform and influence goals in store; ie-8 week report, Last Call, CRM, Daily/Weekly/Monthly reports etc.
To use every opportunity to build relationships with drinkers and key influencers that result in brand loyalty and repeat purchase
To execute corporate and marketing initiatives and leverage them into consumer loyalty and beer sales
To effectively manage the given territory, ensuring all administration records and information is current and up to date
Attend and participate in various company sales and marketing meetings
Maintain a full understanding of the products, history and brand activity
To fully understand and comply with the legal and regulatory regulations of the Alcohol and Gaming Commission, appropriate to Ontario
To ensure that timely and accurate expense reports are submitted when due

The salary range for this position is $55,000 to $68,000 base, plus bonus, and branded vehicle.

AI Disclosure - We do not use Artificial Intelligence in our recruitment/selection process.

Skills and Experience:

Retail experience is an asset, along with the ability to manage your own time, build strong relationships and increase sales
Detailed oriented problem solver and fresh-thinking
Ability to generate account based merchandising solutions
Takes initiatives in pursuing daily objectives
Strong organization and time management skills
Ability to work independently and in a team environment
Outgoing and personable with the ability to create strong relationships, and quickly build rapport
Produce Monthly reporting and trade highlights
Resourceful with an entrepreneurial spirit
Valid Driver’s G License
3 years + experience in retail sales in Beverage Alcohol industry considered an asset

We Offer:

The opportunity to work for one of Canada’s Best Managed Companies
Paid training and development, related to area of work
12-pack of beer each week
Competitive pay, and quarterly bonus plan
Friendly, collaborative environment
3 weeks vacation to start with additional day per year to 20 days
6 paid wellness days
Health and Dental Benefits Program
Employee Assistance Program
Branded Vehicle
Cell Phone
Subsidized Gym Membership
Epic Parties

Diversity/Equality

Steam Whistle Brewing is an equal opportunity employer and encourages applications from all qualified candidates. We are dedicated to building a diverse workforce. We will accommodate individuals with disabilities throughout the recruitment process. Please advise us of any requirements and we will do our best to meet your needs. Hr@steamwhistle.ca

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More about this job

Responsibilities

Manage retail sales across the assigned Greater Toronto Area territory by meeting sales goals, developing store relationships, securing distribution and merchandising opportunities, and executing promotional and brand initiatives. Analyze sales data, maintain territory plans and records, manage the budget and expenses, and support distribution and company programs as needed.

Requirements

Retail experience is an asset, and three or more years of retail sales experience in the beverage alcohol industry is considered an asset. Candidates should be organized, self-directed, personable, detail-oriented, able to build relationships and merchandising solutions, and hold a valid Ontario G driver’s license.

Skills

Retail Sales
Territory Management
Relationship Building
Account-Based Merchandising
Sales and Marketing Execution
Time Management
Organization
Problem Solving
Sales Data Analysis
Reporting
Communication
Independent Work
Teamwork
Initiative
Valid Driver’s License

Benefits

Paid Training and Development
Weekly 12-Pack of Beer
Quarterly Bonus Plan
Three Weeks of Vacation to Start
Additional Vacation Day per Year up to 20 Days
Six Paid Wellness Days
Health and Dental Benefits
Employee Assistance Program
Branded Vehicle
Cell Phone
Subsidized Gym Membership

Visa sponsorship

Not detected in the job text

Keywords

Retail Sales
Beverage Alcohol
Territory Management
Sales Goals
Sales and Marketing Initiatives
Product Launches
Brand Awareness
Retail Events
Store Openings
Product Listings
Merchandising
Display Placement
Cold Box Placement
Promotional Displays
Distribution
Call Route Plans
Field Notes
Competitive Intelligence
Budget Management
Sales Data Analysis
CRM
Sales Reporting
Consumer Loyalty
Alcohol and Gaming Commission of Ontario Regulations
Expense Reporting
Ontario G Driver’s License

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