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Steele Auto Group

Marketing Specialist

PE, Canada

Full-time

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Job details

Job type: Full-time
Experience: You have 2+ years of experience in marketing or digital media
Posting language: English
Posted: Oct 30, 2026

Original job description

At Steele Auto Group, work is more than a job. It is a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you. Your passion. Your purpose. Your potential.

As a Marketing Specialist with Steele Auto Group, you will engage our dealerships on digital media platforms, transforming our customer experience from a great one to the best one.  You will be innovative in your strategic planning and implementation, keeping up to date on the ever-changing world of digital marketing. If you have a creative mindset, passion for digital media, and you are driven by a need to grow, we invite you to apply today!

Compensation: Salary is commensurate with skills, experience, and qualifications

The Steele Advantage

100% Matched Retirement Savings Plan - Because your future matters
Flexible Health & Dental Plans – Affordable, dependable coverage for the people who matter most
Mental Health & Wellness Support – 24/7 confidential support for you and your family
Employee Discounts – On vehicle purchases, parts, and service at any of our locations
Access to Steele University – learn anytime, anywhere and earn rewards as you grow your skills!

How you will make an impact:

Developing marketing strategies for campaigns, projects, websites, and social media
Managing social media accounts, including engagement, messages, leads, and reviews
Managing paid digital campaigns and budgets across SEM platforms
Tracking and analyzing key marketing metrics and communicating performance results
Ensuring marketing materials align with brand guidelines and Steele Auto Group’s vision
Collaborating with General Managers on radio, print, social media, email, and text campaigns
Coordinating community partnerships and events in collaboration with General Managers
Managing relationships with community partners, vendors, and digital service providers, including Kijiji, CarGurus, AutoTrader, and Rapid Response
Coordinating the design and development of marketing materials, including business cards, flyers, and print advertisements.

What drives your success:

You have 2+ years of experience in marketing or digital media
You have relevant post-secondary education in marketing, communications, or a related field
You have experience with digital marketing, including SEO, SEM, email marketing, social media, display advertising, and content marketing
You have strong communication skills, both written and verbal, along with excellent proofreading and editing abilities
You have strong organizational and time-management skills, with excellent attention to detail
You can problem-solve, manage competing priorities, and meet deadlines in a fast-paced environment
You can work effectively both independently and as part of a team
You’re comfortable using a variety of design software and digital tools

Please note that this role is not eligible for Immigration Assistance due to the specific National Occupational Classifications (NOC) requirements.

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More about this job

Responsibilities

The Marketing Specialist will develop and implement digital marketing strategies, including managing social media, paid campaigns, and marketing metrics. They will also collaborate with General Managers to coordinate community events and ensure all marketing materials align with brand guidelines.

Requirements

Candidates must have at least 2 years of experience in marketing or digital media and relevant post-secondary education. Strong communication, organizational, and technical skills in digital marketing tools and design software are required.

Skills

Digital marketing
Strategic planning
Social media management
SEO
SEM
Email marketing
Content marketing
Display advertising
Marketing metrics analysis
Communication skills
Proofreading
Editing
Organizational skills
Time-management
Design software
Problem-solving

Benefits

Flexible health and dental plans
Mental health and wellness support
Employee discounts
Access to Steele University

Visa sponsorship

Not detected in the job text

Keywords

Marketing
Digital media
SEO
SEM
Social media
Email marketing
Display advertising
Content marketing
Marketing metrics
Brand guidelines
Campaign management
Kijiji
CarGurus
AutoTrader
Rapid Response
Design software
Strategic planning
Community partnerships

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