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Added 11 mins ago
H
Solution Engineering Manager
Hitachi
Toronto, ON · (RSBU) Toronto
- Full-time
…every corner of the world, our work goes to the cutting-edge of digital transformation and technology. From the multi-cultural strength of our global organisation to the sustainable and…
Added 11 mins ago
SD
Senior Project Manager
Symbiotic Digital
Toronto, ON · Queen's Park Ontario Provincial Government, Ontario
- Contract
We are seeking an experienced Senior Project Manager to lead
Added 11 mins ago
SD
Senior Software Developer - ETL
Symbiotic Digital
ON · Downtown Toronto (Central Bay Street), Ontario
- Contract
experience with data migration planning and execution within digital
Added 11 mins ago
GS
QA Training Specialist
Gilead Sciences
AB · CA - AB - Edmonton
- Full-time
Reporting to Sr. Manager, Quality Systems Training this role supports the development, delivery, and continuous improvement of learning and training programs across Quality and Operations.…
Added 11 mins ago
PC
Junior Compliance Manager ( Calgary, AB)
Phantom Compliance
Crowsnest Pass, AB
- Full-time
Maintain organized digital archives so compliance records remain audit-ready at all times.
Added 11 mins ago
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Senior System Analyst (ID#5593)
New Value Solutions
Vancouver, BC · Greater Vancouver Metropolitan Area
- Contract
…Clinical Trials applications to support a client's Regional Digital Solutions team. The consultant will be responsible for the design, build, testing, and implementation of Clinical Trials…
Added 11 mins ago
GH
Guest Experience Ambassador
Glenhill Hotel
Toronto, ON
- Full-time
…experience in Toronto. Located within the Glenhill Condominium development, the hotel operates alongside private residences, requiring close coordination across shared spaces and…
Added 11 mins ago
RI
Growth Marketing Manager
Realtax Inc.
Newmarket, ON
- Full-time
Reporting to the General Manager, we are hiring a Growth Marketing Manager to establish and lead our in-house marketing function across Realtax and Ontario Tax Sales. As our new Growth…
Added 25 mins ago
Manager, Activation
Kepler Group
Toronto, ON
…two – and by harnessing data and technology across all paid digital media and data-driven CRM…
Added 25 mins ago
Principal Strategic Deal Maker- Sales Executive
Capgemini
Mississauga, ON
…clients. Other responsibilities will include contributing to the development of offerings specific and unique to Capgemini. Existing offerings and frameworks exists, and a large component…
Added 25 mins ago
RB
Client Advisor
Royal Bank of Canada
St. John's, NL
- Part-time
…customer service and are excited to help clients embrace our digital capabilities, you can build a great career with us as a future Account Manager/Banking…
Added 25 mins ago
RB
Client Advisor
Royal Bank of Canada
Winnipeg, MB
- Part-time
…customer service and are excited to help clients embrace our digital capabilities, you can build a great career with us as a future Account Manager/Banking…
Added 40 mins ago
Product Marketing Manager (Strategist)
Digital Extremes
London, ON
Digital Extremes is seeking a strategic and highly collaborative Product Marketing Manager (Strategist) to help drive the global campaign strategies for Warframe and Soulframe. Working…
Added 40 mins ago
RB
Junior Service Agreement Coordinator
Reid Brothers Plumbing & Heating Ltd.
Vancouver, BC
- Full-time
Reports To: Service Agreement Coordinator / Operations Manager
Added 40 mins ago
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Gallery Activation Lead (24-month Contract)
Royal Ontario Museum
Toronto, ON
- $29.76 to $34 CAD / hour
- Part-time
Under the supervision of the Manager, Gallery Engagement and working closely with the Gallery Activation Coordinator, you will provide daily guidance to Gallery Assistants and volunteers as…
Added 40 mins ago
TO
Data and Reporting Specialist
The Ontario SPCA and Humane Society
Whitchurch-Stouffville, ON
- $58,000 to $65,000 CAD / year
- Full-time
In collaboration with the Manager, Digital Fundraising and the Director, Annual Giving, establish A/B testing models to evaluate messaging, call-to-action, ask amounts, and channel timing.
Added 40 mins ago
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Digital Media Analyst
Multiview
Toronto, ON
- $55,000 CAD / year
- Full-time
MultiView is a B2B digital marketing expert. Since our founding in 2000, we have served over 60,000 companies, led over 1 million digital marketing campaigns and served billions of highly…
Added 55 mins ago
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Business Technology Analyst, Winter 2027 (Co-op/Internship) - 4 Months
BMO
Toronto, ON · BMOPLACE
- Full-time
Supports various project teams across the project lifecycle to ensure development is aligned with the business requirements.
Added 55 mins ago
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Radio Producer (French Services) (On Site)
CBC/Radio-Canada
Rouyn-Noranda, QC
- Full-time
…drive-home show. In this role, you will report to the Senior Manager in…
Added 55 mins ago
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Financial Advisor Intern
RBC
Richmond, BC
- Full-time
Champion digital enablement by proactively educating our clients to self-serve, while leading with advice, serving through digital where possible and encouraging our clients to interact…
Added 55 mins ago
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Vice President, Business Markets Ontario North East
RBC
Ottawa, ON
- Full-time
The successful candidate must be located in and fully mobile across the Ontario North East region. Working territory will be discussed with hiring manager.
Added 55 mins ago
R
Client Advisor
RBC
St. John's, NL
- Part-time
…customer service and are excited to help clients embrace our digital capabilities, you can build a great career with us as a future Account Manager/Banking…
Added 55 mins ago
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Data Scientist II
TD
Toronto, ON · Montreal, QC
- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
Added 55 mins ago
T
Senior Counsel (Trusts, Estates and Vulnerable Persons)
TD
Toronto, ON
- Full-time
· Participate in the development and implementation of products, services, digital capabilities and operational process improvements, including issue‑spotting and collaboration with…
Added 1 hour ago
NB
Banking Advisor
National Bank of Canada
Red Deer, AB
- Full-time
This role offers opportunities for development. By obtaining your mutual fund representative licence, if you don’t already have it, you’ll be able to progress in your role and expand your…

Sun Life

Manager, Brand Strategy & Governance

Toronto, ON, Canada
Waterloo, ON, Canada
Sun Life Toronto One York, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Nov 8, 2026
Posting language: English
Posted: Oct 27, 2026

Original job description

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do.

At Sun Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. Our values shape how we work: caring, authentic, bold, inspiring, and impactful.

When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives.

Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

The Manager, Brand Strategy & Governance reports to the Director, Global Brand Strategy in Global Marketing. The successful candidate is an experienced professional with a background in brand strategy and management. They will be instrumental in helping steer our overall brand strategy, including supporting our brand architecture, global creative direction and key campaigns.

What will you do?

Maintain the role of the Sunlife Brand Architecture
Build and maintain Sunlife’s brand governance programs including (Brand and creative review process, develop and manage adherence to brand policies, establish appropriate brand training programs)
Develop and evolve new and existing tools and resources to advance the brand strategy including Playbooks, Quick Reference Guides, etc.
Support the rollout and implementation of the refreshed Sunlife brand across global markets.
Manage Corporate ID (global trademark, searches, registrations, domain names, working with legal, brand monitoring vendor)
Develop Employee Engagement programs (identify employee engagement opportunities to deepen the understanding and alignment to the brand)
Drive industry-setting practices and trends related to brand governance for a global organization
Build and maintain relationships with key business partners and seek knowledge to understand the business strategies and opportunities for brand engagement and alignment
Support development of global marketing campaigns across all channels, with a focus on digital

What do you need to succeed?

University or college degree in Marketing, Business or Communications. MBA an asset
Minimum of six to eight years of progressive marketing experience
Brand agency experience is an asset
Knowledge of brand management principles, best practices, and processes
Relationship management and consulting: strong partnering approach to build and maintain relationships with key business partners, exercise diplomacy, mediation, and a consultative, collaborative approach, especially when dealing with senior leaders
Business knowledge: Demonstrate business acumen and ability to translate knowledge of the business strategies and goals into opportunities for brand alignment
Communication: Ability to articulate recommended strategies and positions backed by factual content; demonstrated communication and writing skills
Leading through influence: Guide project team without direct management authority; hold stakeholders accountable to the brand; communicate goals and plans effectively to business partners
Problem solving: Results oriented and decisive while managing in a complex environment
Organization and project management: Proven track record of successfully operating in a matrix environment; effectively manage multiple projects and tasks; budget management

What's in it for you?

The opportunity to move along a variety of career paths with amazing networking potential
Flexible Benefits from the day you join to meet the needs of you and your family
We’re committed to creating an inclusive and respectful environment. Our goal is to make sure all our employees have the chance to live up to their full potential
We’re honoured to be recognized as a 2026 Best Workplaces in Ontario by Great Place to Work® Canada
We are thrilled to be recognized by Excellence Canada with their top-level certification, the Canada Order of Excellence for Mental Health at Work®, for prioritizing employee well-being, fostering a positive work culture, and achieving excellence in mental health

*LI-NB1

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our Clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e-mail a request to thebrightside@sunlife.com.

We are proud to be a hybrid organization that offers our employees the choice and flexibility to work from both the office and virtually based on the needs of the business, our Clients and you.

We may use artificial intelligence to support candidate sourcing, screening, interview scheduling.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

85,000/85 000 - 128,000/128 000

Job Category:

Marketing

Posting End Date:

07/11/2026

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More about this job

Responsibilities

The Manager, Brand Strategy & Governance is responsible for maintaining brand architecture, managing brand governance programs, and developing tools to support global brand strategy. They will also collaborate with business partners to align brand initiatives with business goals and support the development of global marketing campaigns.

Requirements

Candidates must have a university or college degree in Marketing, Business, or Communications, with an MBA considered an asset. A minimum of six to eight years of progressive marketing experience is required, along with strong relationship management and strategic communication skills.

Skills

Brand strategy
Brand governance
Brand architecture
Marketing
Relationship management
Consulting
Business acumen
Communication
Project management
Digital marketing
Strategic planning
Stakeholder management
Budget management
Brand management

Benefits

Flexible benefits
Inclusive environment
Mental health support

Visa sponsorship

Not detected in the job text

Keywords

Brand Strategy
Brand Governance
Marketing
Brand Architecture
Corporate ID
Trademark
Employee Engagement
Digital Marketing
Business Acumen
Project Management
Matrix Environment
Budget Management
Consulting
Global Marketing
Brand Training
Creative Direction

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