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Added 11 mins ago
T1
Assistant District Manager
Tier 1 Energy Holdings LLC
Leduc, AB
- Full-time
Working closely with the District Manager, the Assistant District Manager provides hands-on support to field personnel, assists with operational planning and scheduling, helps address field…
Added 11 mins ago
IO
Events Coordinator
Irving Oil
Saint John, NB
- Full-time
Coordinate the planning and execution of company events in collaboration with the Event Manager and Event Planners
Added 11 mins ago
General Duty Nurse (N2) - Women's Health Labour & Delivery
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Registered Psychiatric Nurse/ Registered Nurse (N2) - PY3 South
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Health Care Aide - SMHC - Geriatric Area 8 MH
Winnipeg Regional Health Authority
Selkirk, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Staff Pharmacist - 2015
Winnipeg Regional Health Authority
Winnipeg, MB
Under the general supervision of the designated Pharmacy Manager, the incumbent is responsible for the provision of pharmacy services to accommodate the medication and medication-related…
Added 11 mins ago
Nursing Assistant
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Patient Transport Assistant
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
General Duty Nurse (N2) - Women's Health Labour & Delivery
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
General Duty Nurse (N2) - Patient Services
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Unit Clerk - Inpatients
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Manager Health Services
Winnipeg Regional Health Authority
Winnipeg, MB
Under the direction of the Director Health Services or designate, the Manager Health Services oversees and manages inter-disciplinary team(s) consisting of staff who provide direct care to…
Added 11 mins ago
Manager of Central Staffing
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient- centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Perioperative Nurse (N2) - OR Child Health
Winnipeg Regional Health Authority
Winnipeg, MB
Under the direction of the O.R. Manager, Health Services, the incumbent is responsible for: promotion and compliance with the HSC mission, objectives, goals, policies and procedures for…
Added 11 mins ago
Secretary 3 - Allied Health
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Licensed Practical Nurse (LPN) - GH6 - Respiratory/General Neurology
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Nurse 2 - Home Care Nursing St. Vital-
Winnipeg Regional Health Authority
Winnipeg, MB
Under the general supervision of the Manager Health Services and while demonstrating a commitment to the mission, vision and values of the WRHA, the Registered Nurse (RN) provides nursing…
Added 11 mins ago
General Duty Nurse (N2) - Women's Float Team
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
Lead Hand - Supply and Distribution
Winnipeg Regional Health Authority
Winnipeg, MB
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
General Duty Nurse (N2) - Women's Health Labour & Delivery
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
Registered Psychiatric Nurse/ Registered Nurse (N2) - PY3 South
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
Manager of Central Staffing
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient- centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
Secretary 3 - Allied Health
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
Unit Clerk - Inpatients
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…
Added 11 mins ago
SH
Licensed Practical Nurse (LPN) - GH6 - Respiratory/General Neurology
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
Shared Health leads the planning and coordinates the integration of patient-centered clinical and preventive health services across Manitoba. The organization also delivers some…

Sun Life

Manager, Marketing Analytics and Insights

Toronto, ON, Canada
Waterloo, ON, Canada
Sun Life Toronto One York, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Nov 12, 2026
Experience: 8+ years of progressive experience in digital marketing, analytics, strategy development, or business growth functions
Posting language: English
Posted: Nov 5, 2026

Original job description

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do.

At Sun Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. Our values shape how we work: caring, authentic, bold, inspiring, and impactful.

When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives.

Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

The Growth & Performance team within Sunlife's Client Experience Office is continuously launching and testing new ideas, platforms, and solutions to generate new leads and identify opportunities for existing clients and group members. The Manager, Marketing Analytics & Insights will be responsible for managing marketing analytics, external digital funnel performance metrics, and providing data-driven insights to support Sunlife's strategic growth initiatives.

What will you do?

Own data & insights for our External Digital Funnel, including web, paid, organic search, LLM discoverability & social media
Track paid funding performance over time, highlighting areas of opportunity and where targets were missed or exceeded
Provide a single source of truth for the external digital teams and agency partners to continuously optimize our digital marketing campaigns
Identify trends in organic search (branded and generic) & social media performance and share of voice as it relates to media spend and seasonality
Partner with SEO and SEM teams to continuously optimize & enhance our engines and lead the A/B testing agenda

Define & analyze core marketing KPIs (impressions, page visits, clicks, leads & visit to lead conversion, cost per impression, cost per click, cost per lead, cost of acquisition)

Partner closely with the Manager, Leads Strategy & Insights to set robust targets & forecasts and tell a complete story of external digital funnel performance and its impact on overall leads acquisition portfolio
Prepare data insights and reporting packages for senior leadership, translating data into actionable recommendations as needed
Assist in the development of business cases and financial models for new strategic initiatives, including investments in marketing technology and campaigns
Leverage analytics and consumer insights to drive investment prioritization and improve user experience on owned channels
Champion a "test and learn" strategy to scale effective digital content marketing initiatives nationally

What will you need to succeed?

8+ years of progressive experience in digital marketing, analytics, strategy development, or business growth functions
University degree in Business, Marketing, or related field; MBA or professional certifications (e.g., Digital Analytics) considered an asset
Experience in life insurance/wealth management or other financial services industry
Expertise in visual analytics and design principles
Advanced proficiency in Adobe Analytics, Adobe Target, Microsoft Excel, Tableau, and PowerPoint
Strong ability to combine data from multiple sources, create compelling visualizations, and tell impactful stories with data
Exceptional analytical skills with proven ability to translate data analysis into strategic recommendations, forecasts, and planning
Deep understanding of digital marketing tracking, pixels, optimization, and measurement
Digital media strategy, planning, and buying experience; in-platform experience a plus (Google platforms, Meta, Amazon, LLMs, Reddit, TikTok)
Superior interpersonal skills, with proven ability to collaborate and influence across multiple levels of an organization
Self-motivated, able to work both independently and collaboratively with multi-functional teams
Strong presentation and written communication skills with significant exposure to senior management
Ability to manage multiple concurrent objectives, projects, and activities with effective judgment in prioritizing

What’s in it for you?

We’re proud to be recognized as a company with a 2026 Most Trusted Executive team by Great Place to Work® Canada
Access to short-term assignments or ‘Gigs’ across the organization, to help you develop new skills and connections.
A collaborative and interactive team environment
Charitable giving through our You Give, We Give program lets you give back to your community – and in many cases, we’ll match your contributions.
Care Days available for self-care or care of others (i.e., family or others you may support) and Sick Days to support your well-being.

*LI-MS

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our Clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e-mail a request to thebrightside@sunlife.com.

We are proud to be a hybrid organization that offers our employees the choice and flexibility to work from both the office and virtually based on the needs of the business, our Clients and you.

We may use artificial intelligence to support candidate sourcing, screening, interview scheduling.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

85,000/85 000 - 128,000/128 000

Job Category:

Marketing

Posting End Date:

11/11/2026

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More about this job

Responsibilities

The Manager, Marketing Analytics & Insights will oversee data and performance metrics for the external digital funnel to support strategic growth. They will provide actionable insights, manage A/B testing agendas, and collaborate with teams to optimize digital marketing campaigns.

Requirements

Candidates must have 8+ years of experience in digital marketing, analytics, or strategy, along with a university degree in a relevant field. Proficiency in tools like Adobe Analytics, Tableau, and Excel is required, as well as strong data storytelling and analytical capabilities.

Skills

Marketing analytics
Digital marketing
Adobe Analytics
Adobe Target
Tableau
Microsoft Excel
Data visualization
SEO
SEM
Strategic planning
Financial modeling
A/B testing
Lead generation
Performance metrics
Communication skills

Benefits

Charitable giving matching program
Care days
Sick days
Incentive plans
Short-term assignments

Visa sponsorship

Not detected in the job text

Keywords

Marketing Analytics
Digital Funnel
SEO
SEM
Adobe Analytics
Adobe Target
Tableau
Data Visualization
Lead Acquisition
A/B Testing
Financial Services
Life Insurance
Wealth Management
KPIs
Digital Media Strategy
Google Platforms
Meta
Amazon
LLMs
Reddit
TikTok
Business Growth
Strategic Initiatives
Marketing Technology
Consumer Insights
Data Analysis
Forecasting
Performance Metrics
Share of Voice
Digital Content Marketing

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