Public Relations Account Manager

You’ve mastered the fundamentals. You know how to pitch, manage media lists, deliver coverage, and keep programs moving. Now you’re ready for more - more strategy, more client leadership, more ownership.

Swerve is looking for a PR Account Manager who’s ready to step out of the Senior Specialist lane and into a more client-facing, strategic role within a fast-paced agency environment. If you thrive in agency life and want to help shape programs - not just execute them - this role is for you.

Agency experience is a MUST.

What You’ll Do

As a PR Account Manager at Swerve, you’ll lead day-to-day client relationships while driving smart, results-oriented PR programs.

Client & Program Leadership

• Own day-to-day client communications and account management
• Lead execution of PR programs while ensuring KPIs are met (and exceeded)
• Develop, track, and optimize program KPIs - flagging opportunities and course-correcting when needed
• Manage client budgets, ensuring work stays within scope and forecasting proactively

Strategy & Planning

• Develop thoughtful, tailored PR plans aligned to client goals and target audiences
• Lead and contribute to strategic brainstorms and planning sessions
• Stay ahead of industry trends to educate clients and internal teams

Team Leadership

• Manage and mentor junior team members, ensuring high-quality support across accounts
• Review and oversee reporting (weekly coverage, monthly reports, wrap reports)
• Contribute to performance feedback, hiring, and team development

Media, Influencers & Execution

• Draft and edit media materials (press releases, briefing books, fact sheets, etc.)
• Build and maintain existing strong media relationships
• Lead and manage influencer programs, including FTC compliance, budgets, contracts, and deliverables
• Vet and manage third-party vendors (freelancers, creatives, production partners, etc.)

Agency Growth & Culture

• Participate in new business pitches and presentations
• Support awards submissions, case studies, and agency marketing materials
• Represent Swerve and clients at events and trade shows
• Contribute to agency social media as needed

What We’re Looking For

• 4–6+ years of PR experience, with agency experience required
• Currently a Senior PR Specialist or similar, ready to take on more strategic and client-facing responsibility
• Proven experience managing media relations and integrated PR programs
• Strong organizational, communication, and leadership skills
• Experience managing budgets, timelines, and junior team members
• Deep understanding of influencer marketing and FTC regulations
• Comfortable working in a fast-paced, entrepreneurial agency environment

Our Values (a.k.a. How We Work)

At Swerve, we live our values every day:

• Solutions-Oriented: You focus on answers, not roadblocks
• Scrappy: You move fast, adapt quickly, and don’t wait for permission
• Committed: To your clients, your team, and the work
• Pride of Work: You care deeply about quality, creativity, and impact

Why Swerve?

We’re a collaborative agency where smart thinking, hustle, and creativity are valued. You’ll have real ownership, direct client exposure, and the chance to grow your career in a meaningful way.

Ready to level up from Senior Specialist to strategic leader? Apply now.