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Added 13 mins ago
NI
HVAC Sales Manager-Western Canada
Navien, Inc.
Canada
- Full-time
The ideal candidate for this position must be familiar with the HVAC industry. This individual will need to implement sales plans to ensure the achievement of agreed objectives and sales…
Added 13 mins ago
SI
Supervisor
SNDL Inc.
Canmore, AB · Value Buds Canmore Road (Renewal)
- Full-time
Value Buds is looking for a motivated Store Supervisor to support daily retail operations and lead by example on the sales floor. This role is ideal for someone with retail leadership…
Added 13 mins ago
JI
Project Sales Associate
J.D. Irving, Limited
Edmundston, NB
- Full-time
Project Centre Sales Representatives are sales professionals that partner with customers to fully understand their needs and assist in planning construction and renovation projects. As…
Added 13 mins ago
A
Store Assistant Manager
Ardene
Winnipeg, MB
- Full-time
The Assistant Manager supports the Store Manager to achieve sales objectives, improve employee performance and ensure efficient store operations. The Assistant Manager must lead by example…
Added 13 mins ago
M
Sales Leader
Manulife
Toronto, ON
- Full-time
At Manulife, we are looking for an energetic and highly motivated sales leader to lead a team of Licensed Financial Consultants within our Wealth and Retirement business. This is an…
Added 13 mins ago
C
Food Service Supervisor, Full Time
Cook
Milton, ON
- Full-time
Learn from and assist the Shift Manager to resolve labour relation issues, track and produce reports on weekly inventories, sales revenue, labour and food cost.
Added 13 mins ago
K
Account Executive
Kiocafe
Toronto, ON
- Full-time
Partner with Marketing to support lead generation campaigns and sales initiatives.
Added 13 mins ago
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Marketing Manager
Kiocafe
Toronto, ON
- Full-time
Develop lead generation campaigns that support the sales pipeline and customer acquisition.
Added 13 mins ago
SI
Retail Operations Supervisor
Staples Inc.
North Battleford, SK
- Full-time
As a Retail Operations Supervisor, you will play a pivotal role in driving sales and operational excellence. You will lead by example, providing engaging customer service that consistently…
Added 13 mins ago
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Regional Operations Manager, Cleaning Services
BGIS
Calgary, AB
- Part-time
Always demonstrate the values of the company and lead by example
Added 13 mins ago
Assistant Store Manager Winners Swift Current
The TJX Companies, Inc.
Swift Current, SK
Drive store performance by supporting sales results, managing expenses, and overseeing key operations including merchandising, backroom, frontline, cash office, customer service, markdowns,…
Added 28 mins ago
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Builder Project Sales Manager - Home Appliance / Single Family Builder
LG Electronics Canada
Toronto, ON · North York, ON
- Full-time
Department: Home Solution Sales – Home Appliance, SKS, Builder Sales
Added 28 mins ago
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Senior Manager, Quality Assurance and Financial Crime Operations – Canada
Sunlife
Toronto, ON
- Full-time
Lead consistent, risk-based quality assurance reviews of name screening and transaction monitoring alert decisions, EDD reviews, FIU investigations, regulatory reporting practices and…
Added 28 mins ago
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Senior Strategic Account Manager
AT&T
Toronto, ON
- Full-time
Full Sales Cycle Ownership: Lead and manage the complete sales process from prospecting through contract negotiation and close, engaging stakeholders from business champions to C-suite…
Added 28 mins ago
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Senior Account Manager
AOT Technologies
Canada
- Full-time
You'll be the senior relationship lead for a set of client accounts. You'll protect delivery quality, keep each account's contracts and finances healthy, and find new ways to help clients…
Added 28 mins ago
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Manager Marketing & Communications
E2IP TECHNOLOGIES
Montreal, QC
- Full-time
Plan and lead targeted campaigns aimed at priority accounts, industries, and buyer roles, in partnership with Sales and the Strategic Account Managers
Added 28 mins ago
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Merchant Support Advisor, Canada (Canada )
Shopify
Canada
- Full-time
Background in training or mentoring others (team lead, SME, or similar) is a plus
Added 28 mins ago
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Senior Sales Director - Aerospace and Defence
Solace Power
Mount Pearl, NL
- Full-time
The Senior Sales Director – Aerospace & Defence will lead Solace Power’s sales and business development activities across the aerospace and defence market. This role is responsible for…
Added 28 mins ago
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Leasing Manager
Townline
Victoria, BC
- Full-time
…fully integrated in-house Development, Construction, Finance, Sales, Leasing, Customer Care, and Marketing teams, Townline is involved in every stage of the development…
Added 28 mins ago
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Senior Surety Representative
Gallagher
Victoria, BC
- $88,000 to $138,000 USD / year
- Full-time
…believe that when businesses are protected, they’re free to grow, lead, and innovate. You’ll be backed by our digital ecosystem: a client-centric suite of consulting tools making it easier…
Added 28 mins ago
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Trader, Commodities
Olympic Industries ULC
North Vancouver, BC
- $55,000 to $250,000 CAD / year
- Contract
…you've ventured into entrepreneurship, worked in door-to-door sales, or excelled in commission-based roles, that's a plus. Competing in high-level sports like varsity, provincial, or…
Added 28 mins ago
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Customer Operations Leader- Store Experience
Indigo
Langley (District), BC · City of Langley, BC
- $18.85 to $23.55 CAD / hour
- Full-time
Lead execution of activities to support strategic priorities, sales goals, and profitability targets
Added 28 mins ago
CC
Business Development Manager (Lower Mainland, Fraser Valley)
Caesarstone Canada
Abbotsford, BC
- Full-time
The ideal candidate is a relationship driven sales professional who enjoys developing new business, presenting innovative surface solutions, and influencing design and decisions.
Added 28 mins ago
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Shopper Marketing Manager
Confidential
Vancouver, BC
- Full-time
Our client is seeking a strategic and results-oriented Shopper Marketing Manager to lead the development and execution of shopper marketing, retail activation, and channel marketing…
Added 28 mins ago
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Fire Alarm Project Manager
Onyx-Fire Protection Services Inc.
Mississauga, ON
- Full-time
Onyx Fire is seeking a Project Manager to lead fire alarm installation projects from planning through close-out. Based in Mississauga and supporting projects across Ontario, you will…

TechInsights

Segment Marketing Manager

Ottawa, ON, Canada

Expected salary range: $90,780 - $96,120 CAD · Full-time

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Job details

Pay: Expected salary range: $90,780 - $96,120 CAD
Job type: Full-time
Apply by: Jan 25, 2027
Experience: 4–5 years of industry experience in B2B or segment marketing, with in-depth knowledge of integrated digital marketing
Posting language: English
Posted: Oct 27, 2026

Original job description

OUR STORY
TechInsights is the information Platform for the semiconductor industry.

Regarded as the most trusted source of actionable, in-depth intelligence related to semiconductor innovation and surrounding markets, TechInsights’ content informs decision makers and professionals whose success depends on accurate knowledge of the semiconductor industry - past, present, or future.

Over 650 companies and 150,000 users access the TechInsights Platform, the world’s largest vertically integrated collection of unmatched reverse engineering, teardown, and market intelligence in the semiconductor industry. This collection includes detailed circuit analysis, imagery, semiconductor process flows, device teardowns, illustrations, costing and pricing information, forecasts, market analysis, and expert commentary. TechInsights’ customers include the most successful technology companies who rely on TechInsights’ analysis to make informed business, design, and product decisions faster and with greater confidence. For more information, visit www.techinsights.com.

WHY WORK WITH US

Company-sponsored training and development opportunities
Comprehensive benefits package (health, dental, vision, wellness, RRSP/401K Matching, annual fitness reimbursement)
Flexible vacation policy
Trusted device reimbursement program
Community involvement opportunities through charitable alliances: https://www.techinsights.com/community-involvement
Wellness resources and support
Inclusive environment that prioritizes diversity, equity, and accessibility
High-growth company driven by high performance
Expected salary range: $90,780 - $96,120 CAD

THE OPPORTUNITY:
TechInsights is looking for a Segment Marketing Manager in Denver to plan and run integrated digital marketing programs for key customer segments across all regions. You’ll build the full-year marketing plan for your segments, turn our semiconductor intelligence into content that generates leads, and run campaigns across email, social, paid advertising, events, and PR. You’ll work closely with segment leaders, technical product managers, sales, and the wider marketing team, and you’ll help the team bring in new leads through platform engagement and inbound requests. This is a hands-on role for an experienced marketer who works independently, uses data to make decisions, and wants a direct effect on pipeline growth.

WHAT YOU’LL DO

Develop and own a fully integrated marketing plan for assigned customer segments
Evaluate and build customer and prospect databases using available tools and resources
Match relevant business content to the marketing plan, working with internal stakeholders to fill gaps
Contribute to the team’s goal of generating 100 leads per week
Build and launch campaigns on schedule to meet monthly lead targets
Run campaigns across email, social media, paid advertising, digital and in-person events, and PR
Work with Marketing Technology and Digital Production to deliver high-quality marketing assets on time
Work with Business Development Representatives to make sure marketing leads get fast, high-quality follow-up
Use a test-and-learn approach to keep improving campaign performance
Deliver a weekly summary of marketing activity, including email, advertising, and social media performance
Review weekly lead activity and follow up with sales on sales-ready leads that haven’t moved forward

WHAT YOU’LL BRING

Bachelor’s degree in Marketing, Communications, or a related field
4–5 years of industry experience in B2B or segment marketing, with in-depth knowledge of integrated digital marketing
Experience with Salesforce, including using it to manage prospect databases, track leads, and report on campaigns, plus familiarity with marketing automation tools
Hands-on experience running multichannel campaigns across email, social, paid media, events, and PR
A strong record of building marketing plans that deliver measurable lead generation results
Strong analytical skills, with experience tracking, reporting on, and improving campaign performance
Knowledge of marketing best practices, the competitive landscape, and what sets a company apart in its market
Ability to solve complex problems creatively and use judgment based on analysis of multiple data sources
Excellent communication skills, including explaining complex information clearly and building consensus
Proven ability to work across functions with sales, product, and marketing teams
Self-motivated and able to work independently with minimal guidance
Ability to lead projects and act as a resource and mentor for less experienced colleagues
An interest in technology or the semiconductor industry is an asset

As part of the recruitment process for this position, you will be required to submit your latest citizenship and/or permanent residency information. This information will be used to comply with U.S. Export Control Laws and Regulations.

WORKING ARRANGEMENT
This role is on-site at our Ottawa office.

Technology knows no bounds, and neither does TechInsights. Bringing together talented humans from different perspectives, backgrounds and abilities is something we take seriously. We’re committed to building an inclusive environment that welcomes you to be your authentic self and allows us to push past the boundaries together.

TechInsights is committed to meeting the needs of people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

AI technology may be used to assist in the screening and assessment of applications for this position. Our recruiters are involved at every stage, and all hiring decisions are made by People and hiring teams.

As part of any recruitment process, TechInsights collects and processes personal data relating to job applicants. We are committed to being transparent about how we collect and use that data and to meeting our data protection obligations. Our Privacy policy can be referenced here: https://www.techinsights.com/privacy-policy

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More about this job

Responsibilities

Develop and execute integrated digital marketing plans for specific customer segments to drive lead generation and pipeline growth. Collaborate with cross-functional teams including sales, product management, and marketing to deliver high-quality campaigns across multiple channels.

Requirements

Requires a bachelor's degree in Marketing or a related field and 4-5 years of B2B marketing experience. Candidates must possess strong analytical skills and hands-on experience with Salesforce and multichannel digital marketing campaigns.

Skills

Integrated digital marketing
Lead generation
Salesforce
Marketing automation
Campaign management
Data analysis
B2B marketing
Content strategy
Project management
Communication
Stakeholder management
Public relations
Social media marketing
Paid advertising
Market intelligence
Strategic planning

Benefits

Health insurance
Dental insurance
Vision insurance
Wellness resources
RRSP/401K matching
Annual fitness reimbursement
Flexible vacation policy
Trusted device reimbursement program
Company-sponsored training and development

Visa sponsorship

Not detected in the job text

Keywords

Segment Marketing
B2B Marketing
Semiconductor Industry
Lead Generation
Salesforce
Marketing Automation
Digital Marketing
Campaign Management
Market Intelligence
Public Relations
Paid Media
Data Analysis
Pipeline Growth
Product Marketing
Integrated Marketing
Customer Segmentation
Marketing Strategy
Content Marketing
Event Marketing
Business Development

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