General Manager

Company Description TheKey is a home care provider with 24 years of experience delivering science-backed, personalized care that enhances life at home. Care teams use the proprietary Balanced Care Method® to support clients’ cognitive, physical, social, and emotional well-being, enabling more independent and meaningful living. Local caregivers are supported by national expertise and resources, combining a personal touch with a comprehensive approach to care. TheKey’s commitment to excellence is demonstrated by a 4.8 Google rating and 12 million hours of care provided annually. The organization focuses on anticipating needs, tracking progress, and ensuring families feel supported at every stage of care.

Role Description The General Manager is a full-time, on-site role based in Winnipeg, MB, responsible for overseeing daily operations, service delivery, and team performance within the local branch. This position manages staffing levels, client onboarding, scheduling, and quality assurance to ensure consistent, high-standard care. The General Manager leads, coaches, and develops office and field teams, setting clear goals and monitoring key performance indicators. They collaborate with Regional Director of Operations and Senior Leadership on strategic initiatives, continue to follow and implement company processes, manage and Go To Matejkey Sales, and drive growth through relationship-building with clients, families, and community partners. The role also includes problem resolution, risk management, and continuous improvement of systems to support exceptional client and family experiences.

Qualifications

• Proven leadership and people management skills, including team coaching, performance management, and conflict resolution.
• Strong operations and organizational skills, with experience in scheduling, workflow optimization, and process improvement.
• Business and financial acumen, including budgeting, forecasting, and analyzing key performance metrics.
• Excellent communication and relationship-building skills for working with clients, families, staff, and community partners.
• Customer service and problem-solving abilities, with a focus on delivering high-quality, consistent care experiences.
• Proficiency with office software, data tracking, and reporting tools; comfort learning new systems and technologies.
• Experience in healthcare, home care, or related service industries is strongly preferred.
• Preferred Bachelor’s degree in business, healthcare administration, Sales amd Marketing, or a related field, or equivalent combination of education and experience.
• Ability to work on-site in Winnipeg, MB, with flexibility to respond to urgent operational needs as they arise.