Marketing Assistant

Position Title: Marketing Assistant

Location: Barrie, Ontario

Reports To: Marketing Manager

We are seeking a highly skilled and visionary Marketing Assistant to lead our creative team in developing compelling visual and written content that aligns with our brand identity and business objectives. The Marketing Assistant will play a pivotal role in enhancing our brand presence and driving engagement through innovative and impactful creative strategies.

Key Responsibilities:

• ·      Develop and execute creative strategies that strengthen brand awareness and support business growth.
• ·      Lead the creation of high-quality visual and written content across digital and print platforms, ensuring consistent brand messaging and identity.
• ·      Plan and execute creative campaigns, delivering projects on time and within budget.
• ·      Maintain and enforce brand standards to ensure a cohesive brand experience across all materials and channels.
• ·      Partner with operations, sales, and product teams to align creative initiatives with business goals, customer insights, and product positioning.
• ·      Develop and manage advertising and marketing campaigns to increase brand visibility and drive sales.
• ·      Produce marketing content including industrial videos, interviews, blog posts, and other materials that communicate Tingue’s value proposition.
• ·      Manage and execute social media strategy across platforms including LinkedIn, Facebook, and Instagram to grow audience engagement and reach.
• ·      Create marketing assets such as branded displays, promotional materials, newsletters, and email campaigns.
• ·      Manage the marketing calendar and project workflow through ClickUp to coordinate campaigns and initiatives.
• ·      Collaborate with external advertising partners and industry associations to align marketing activities with budgets and campaign objectives.
• ·      Develop and distribute press releases and manage external media communications.
• ·      Capture and edit video content for both internal and external marketing initiatives.
• ·      Maintain the product catalog used by internal sales teams.
• ·      Prepare and enhance presentation materials for key meetings, events, and corporate communications.