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Supervisor, Marketing and Communications (TZWC)

  • Toronto, ON, Canada

$79,056 to $89,000 CAD / year · Full-time

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Job details

Pay
$79,056 to $89,000 CAD / year
Job type
Full-time
Apply by
Experience
Must have 8+ years of proven experience in public relations/communications/fundraising environment.
Working hours
40 hours per week
Posting language
English
Posted

Original job description

Marketing and Communications Supervisor ( 1year contract)

Department: Wildlife Conservancy

Rate of Pay: $79,056 to $89,900 per year

Duration: Contract

Hours of Work: 40 hours per week

Number of Positions Open: 1

Looking for a career with a dynamic organization that is committed to protecting wildlife? We are interested in dedicated individuals who are positive, enthusiastic, and passionate about connecting people, animals, conservation science and traditional knowledge to fight extinction. Your Toronto Zoo makes animal well-being a priority in all operations and shows respect for all wildlife.

Apply Online by November 20, 2026.

Position Purpose: The Supervisor, Marketing and Communications leads the development and execution of marketing and communications initiatives that support the Toronto Zoo Wildlife Conservancy’s fundraising, stewardship, campaign and awareness goals. This role drives revenue, and oversees internal and external communications, including social media, media relations, donor communications, and fundraising collateral (print and digital), etc. while ensuring consistent brand messaging across all channels

This position is responsible for supervising marketing and communication unionized staff members, managing external vendors and agency partners, and overseeing the creation of fundraising, stewardship, campaign, and event-related collateral. The Supervisor leads media relations, social media strategy, donor communications, proposal and presentation development, and recognition and stewardship programs. This role is also responsible for the organization rebranding project which takes place over the next 18 months.

The role also provides a leadership role and oversight for the development and execution of capital campaign marketing and communications materials in partnership with external agencies, ensuring alignment with campaign objectives, timelines, budgets, and brand standards. Working collaboratively with internal and external stakeholders, the Supervisor helps drive organizational growth, supports the implementation of the Toronto Zoo Strategic Plan, and advances the Toronto Zoo Wildlife Conservancy’s fundraising and conservation goals. This role will also be vital in the preparation and campaign readiness for the next capital campaign launch starting in 2030.

Core Role Responsibilities

In consultation with the various members of the Toronto Zoo Wildlife Conservancy, this role will:

  • Inform and provide strategic insight into the planning and execution of all organizational communications, messaging, marketing, public relations, and philanthropic engagement initiatives.
  • Oversees a multidisciplinary portfolio encompassing media relations, communications, fundraising and capital campaign communications, donor and sponsor engagement, digital marketing, stewardship, awareness, and all public-facing communications programs to drive revenue growth and advance the Toronto Zoo Wildlife Conservancy mission and strategic objectives.
  • Provides strategic leadership and oversight for all digital communications channels, including the TZWC website, email marketing, digital fundraising campaigns, online donor engagement, digital advertising, and social media platforms to maximize audience reach, engagement, and fundraising results. This includes the development and monitoring of digital content strategies, including website content, blogs, campaign landing pages, email communications, and social media content, using performance analytics and industry best practices to drive engagement and conversion.
  • Oversees the optimization, and ongoing development of the TZWC website and TZWC shopify site, ensuring content remains current, engaging, accessible, and aligned with organizational priorities, fundraising objectives, and brand standards.
  • Responsible for hitting financial targets through key initiatives including, but not limited to Direct Mail, Digital initiatives, and other opportunities.
  • Ensures a cohesive brand experience for donors and prospects, seeking opportunities for cultivation, facilitating giving, and communicating impact to enhance engagement and stewardship.
  • Oversees marketing and communications support for Toronto Zoo (TZ) and Toronto Zoo Wildlife Conservancy fundraising events, ensuring promotional, sponsorship, stewardship, and recognition materials support event and fundraising objectives.
  • Collaborates with Toronto Zoo Strategic Communications staff and other members of the wider TZ management team to identify and amplify compelling TZWC/TZ stories and priorities through media relations, websites, social media, digital campaigns, publications, and other communication channels.
  • Leads relationships with external agencies, consultants, digital partners, and vendors, including oversight of marketing, creative, print, web, digital, and capital campaign communications projects, ensuring deliverables meet organizational goals, timelines, budgets, and brand standards.
  • Provides strategic leadership for capital campaign communications, overseeing the development and execution of campaign marketing materials, digital assets, website content, and donor engagement communications in partnership with external agencies and stakeholders.
  • Directs annual budgeting, forecasting, and financial planning activities, ensuring resources are effectively allocated to achieve organizational goals and priorities.
  • Ensures adherence to organizational policies, brand standards, accessibility requirements, and communications best practices across all marketing, digital, and communications activities.
  • Participates in ongoing professional development and training and fosters a culture of innovation, collaboration, and continuous improvement within the marketing and communications function.
  • Provides cross-functional leadership and support on organizational priorities, special projects, and strategic initiatives as required.
  • Leads and develops the Marketing and Communications team, providing strategic direction, coaching, mentorship, and performance management for staff across the portfolio; oversees team resources, priorities, and workflows while fostering cross-functional collaboration and supporting the successful execution of organizational priorities, special projects, and strategic initiatives.

Health & Safety

Contributes and participates through actions and behaviours a positive attitude towards workplace Health, Safety and Wellness including psychological safety and well-being. This includes but is not limited to the following:

  • Works in a safe manner at all times in compliance with the Ontario Occupational Health and Safety Act, WHMIS legislation and Toronto Zoo Safety Policy.
  • Ensures that all hazards and incidents are reported immediately.
  • Attends and participates in Health, Safety and Wellness training and educations sessions provided by the Zoo and externally as appropriate to position responsibilities.

AZA (Association Of Zoo’s & Aquariums

  • Understands and is committed to working to ensure our Zoo continues to exceed AZA Accreditation Standards in day to day work, in all areas including: animal care, guest experience, health and welfare, safety, conservation, education, and general operations.

Equity, Diversity, Inclusion & Accessibility

  • Participates and commits to continuous learning and improvement in equity, diversity, inclusion and accessibility (EDIA).
  • Knows and applies best practices in EDIA strategies, systems and policies.
  • Respects and values the differences of experiences and knowledge.
  • Commits to eliminating barriers.
  • Actively creates an inclusive and welcoming environment across the organization.

Other Duties

  • Assists guests on-site as required and ensures excellent customer service is provided by TZWC/Zoo staff.
  • Other duties as assigned by Manager or ED or their designate.

Technical Knowledge And Skills

  • Must have post-secondary degree or diploma in public relations, communications or journalism or the equivalent amount of training and related experience.
  • Must have 8+ years of proven experience in public relations/communications/fundraising environment.
  • Experience with copywriting for social media and/or traditional media.
  • Understanding of corporate social media platforms, to include, but not be limited to: Facebook, LinkedIn, X, YouTube, Instagram.
  • Previous experience in either fundraising or attractions trade would be an asset.
  • Must be able to communicate effectively.
  • Must have strong attention to detail.
  • Possess prior experience in:
  • Donor solicitation, recognition and stewardship
  • Event execution
  • Project management
  • Promotional materials/print production
  • Web site design and content
  • Donor software, fundraising databases and Moves Management process.
  • Must be knowledgeable in the use of computerized programs and systems.
  • Well-developed interpersonal skills, along with strong communications skills.
  • Must be able to maintain accurate records and be able to produce brief but concise written reports.
  • Must be able to exercise discretion in the handling of confidential matters.
  • Must have a working knowledge of the Ontario Occupational Health & Safety Act and WHMIS legislation.
  • Must be able to work occasional weekends, shifts and holidays as scheduled.
  • Must be able to deal with staff and public in a courteous and efficient manner.
  • Capable of meeting the physical requirements of the position.

The above statement reflects the general duties considered necessary to describe the principal functions of the job as identified and shall not be considered as a detailed description of all the work requirements that may be inherent in the position.

While we appreciate the interest of all applicants, only those selected for an interview will be contacted. The successful candidate may be required to provide a police reference check and/or driver’s abstract, at their own expense as a condition of employment. Candidates may be required to take a written and/or practical examination relevant to the position.

Your Toronto Zoo values the importance of inclusive recruitment practices and strives to create a workplace that reflects and celebrates the rich diversity of our city. Please let us know if you require specific accommodations to be in place before you begin the interview process.

Your Toronto Zoo respects the principles of equity, diversity and inclusion and seeks to model these principles in all that we do. We are committed to fostering an inclusive workforce where all employees feel respected, supported and valued. We strive to create an environment that represents the rich diversity of our guests and our community and encourage applications from all qualified individuals who can contribute to enhancing our commitment to equity, diversity and inclusion. Applications are especially encouraged from racialized persons/persons of colour, Indigenous/Aboriginal People of North America, persons with disabilities, LGBTQ2S+ persons, and women. Your Toronto Zoo makes animal well-being a priority in everything we do, respecting wildlife, caring for our team, guest and community. We are a welcoming place to visit, volunteer, and work, united by a shared commitment to conservation, connection, and reconciliation. We blend science and traditional knowledge to protect species and their habitats, and we invite others to join us as Guardians of Wild, acting together to ensure wildlife and wild spaces thrive.

This job posting is for an existing vacancy within our organization.

Your Toronto Zoo uses artificial intelligence to screen, assess or select applicants.

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More about this job

Responsibilities

Lead the Toronto Zoo Wildlife Conservancy’s marketing and communications strategy, including fundraising, capital campaigns, media relations, digital channels, donor engagement, events, and a rebranding project. Supervise the marketing and communications team, manage agency and vendor relationships, oversee budgets and brand standards, and support organizational and conservation goals.

Requirements

Requires a post-secondary degree or diploma in public relations, communications, journalism, or equivalent training and experience, plus at least eight years of relevant experience. Candidates should have experience in fundraising or communications, donor stewardship, events, project management, promotional materials, website content, and donor databases, along with strong communication, interpersonal, and organizational skills.

Skills

  • Marketing Strategy
  • Communications Strategy
  • Fundraising
  • Media Relations
  • Social Media Management
  • Digital Marketing
  • Donor Engagement
  • Donor Stewardship
  • Copywriting
  • Project Management
  • Event Execution
  • Vendor Management
  • Budgeting and Forecasting
  • Team Leadership
  • Website Content Management

Visa sponsorship

Not detected in the job text

Categories

  • Marketing
  • Management & Leadership
  • Creative & Media
  • Environmental & Sustainability

Keywords

  • Public Relations
  • Communications
  • Fundraising
  • Capital Campaign
  • Media Relations
  • Social Media
  • Facebook
  • LinkedIn
  • X
  • YouTube
  • Instagram
  • Digital Marketing
  • Email Marketing
  • Digital Fundraising
  • Website Content
  • Shopify
  • Donor Engagement
  • Donor Solicitation
  • Donor Recognition
  • Donor Stewardship
  • Fundraising Databases
  • Moves Management
  • Copywriting
  • Print Production
  • Event Execution
  • Project Management
  • Vendor Management
  • Budgeting
  • Brand Standards
  • Accessibility

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