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Added 12 mins ago
GE
Buffet Server Assistant
Grey Eagle Resort & Casino
Calgary, AB
- Full-time
Confirm with the Line Lead or designated kitchen employee that the order is complete before leaving the service window.
Added 12 mins ago
AH
Combined Laboratory & X-Ray Technologist II
Alberta Health Services
Lacombe, AB
- Part-time
…knowledge relating to profession. Training and/or demonstrated experience related to quality improvement, conflict resolution and customer service. Extensive experience in use of computer…
Added 12 mins ago
AH
Planner
Alberta Health Services
Red Deer, AB
- Full-time
…processes and requirements is integral to this position. Strong customer service skills, discretion, and attention to detail are essential, as is an ability to link broader health care and…
Added 12 mins ago
SP
Bilingual Customer Success Manager (French/English)
Salesforce Partner Canada
Montreal, QC
- Full-time
…digital transformation, regulatory compliance, and improved customer and member outcomes through the Salesforce platform. Direct experience with Financial Services Cloud is…
Added 12 mins ago
GE
Stage Bar Server Assistant
Grey Eagle Resort & Casino
Calgary, AB
- Full-time
Confirm with the Line Lead or designated kitchen employee that the order is complete before leaving the service window.
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GE
Sous Chef *12-Month Contract*
Grey Eagle Resort & Casino
Calgary, AB
- Contract
Required to possess a Red Seal certificate along with 4-5 years’ experience in a progressive lead role or supervisory capacity of a large volume foodservice operation.
Added 12 mins ago
LE
Key Account Manager, IT Retail
LG Electronics
Toronto, ON
- Full-time
…combined with our culture of challenge and change, enables us to lead in today’s dynamic…
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Hospitality F&B Assistant Manager
Grey Eagle Resort & Casino
Calgary, AB
- Full-time
Under the Tsuut’ina lens; this occupation helps to build the “Little Chief Restaurant” as an Indigenous experience for our customers through a ‘customer comes first’ attitude by providing…
Added 12 mins ago
PR
Sales Director
Pacific Rim Engineered Products (1987) Ltd.
Surrey, BC
- Full-time
Lead growth. Build relationships. Shape the future.
Added 12 mins ago
BR
Lead, Full Time - Ottawa Tanger
Banana Republic
Ottawa, ON · Kanata, ON
- Full-time
All leads are expected to become experts of the brand's selling behaviors by role modeling these behaviors with every customer who walks through our doors and allowing us to provide an…
Added 12 mins ago
GE
Blaze Bar & Grill Server Assistant
Grey Eagle Resort & Casino
Calgary, AB
- Full-time
Confirm with the Line Lead or designated kitchen employee that the order is complete before leaving the service window.
Added 12 mins ago
GE
Executive Housekeeper
Grey Eagle Resort & Casino
Calgary, AB
- Full-time
Customer service experience and well-developed leadership skills.
Added 41 mins ago
HN
Intermediate Accountant
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Canada
- Full-time
Lead and support month-end and year-end close processes, ensuring deadlines are met
Added 56 mins ago
VIE - Procurement Equity Manager
Alstom
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…portfolio in the industry. Every day, more than 80 000 colleagues lead the way to greener and smarter mobility worldwide, connecting cities as we reduce carbon and replace…
Added 56 mins ago
Service Manager
Alstom
Montreal, QC
Demonstrable experience of managing customer-facing contracts, ideally in services
Added 1 hour ago
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Tech Lead - Application Development N 4C
BrightClaim
Montreal, QC
- Full-time
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Added 1 hour ago
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Talent and Business Operations Manager, Stores
sephora.com
Halifax, NS
- Full-time
…the world. Our constant innovation, our ability to see and lead trends, and our focus on providing an outstanding customer experience make us the most-loved beauty community and top of mind…
Added 1 hour ago
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Commercial HVAC Service Technician
Captiveaire - Region 114 Western PA
Rivière-Saint-Jean, QC
- Full-time
Leader in the industry for over 40 years with innovative technologies, unmatched service, competitive pricing, and rapid lead times.
Added 1 hour ago
NS
Marketing Coordinator
Northern Strands
Saskatoon, SK
- Full-time
Customer service experience is considered an asset
Added 1 hour ago
C
GRC Consultant
Cyberr
Canada
- Full-time
S.ISO/IEC 27001 Lead Auditor Certification Experience or certification in PCI DSS, CMMC, and/or FedRAMP would be an asse
Added 1 hour ago
A
Channel Specialist
ABB
Milton, ON
- Full-time
At ABB, we help industries run leaner and cleaner - and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join…
Added 1 hour ago
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Sr. Financial Analyst, Global Finance Operations
''
Toronto, ON
- Full-time
…about creating exceptional work experiences - together. With a customer-first mindset, we make doing business with McCain…
Added 1 hour ago
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Finance Manager, Plant Operations
''
Portage la Prairie, MB
- Full-time
…about creating exceptional work experiences - together. With a customer-first mindset, we make doing business with McCain…
Added 2 hours ago
C-
Commercial HVAC Service Technician
Captiveaire - Region 114 Western PA
Montreal, QC
- Full-time
Leader in the industry for over 40 years with innovative technologies, unmatched service, competitive pricing, and rapid lead times.
Added 2 hours ago
T
Senior Partnerships Manager - Toronto
Teamtailor
Toronto, ON
- Full-time
You'll work toward clear revenue and lead generation targets for building partnerships that generate real revenue in the Canadian market, using the global playbook as your foundation and…

Trulioo

Senior Demand Generation Manager

Remote, Canada

Remote

Full-time

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Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 26, 2026

Original job description

Are you ready to embark on a career that truly affects people around the world? Trulioo invites you to be a catalyst for change in the dynamic realm of digital identity verification. As the global front-runner in our industry, we are redefining how businesses grow, innovate and comply online.

Picture yourself at the forefront of innovation, contributing to our award-winning platform that enables organizations worldwide to quickly onboard customers, optimize costs and combat fraud. Fueled by Silicon Valley support, Trulioo stands as the trusted platform that can verify more than 5 billion people and 700 million business entities spanning 195 countries.

But Trulioo is more than a tech company. We are a united force of dedicated experts committed to establishing trust online - and we’re proud to be recognized as a BC Top Employer for the second consecutive year, reflecting our commitment to an inclusive, collaborative, and people-first workplace.

Headquartered in Vancouver and with strategic hubs in San Diego and Dublin, we foster a culture of collaboration and open communication. Our offices support a hybrid model and staff typically work three days per week at a hub location. Join us where excitement meets innovation and contribute to a world where trust and technology unite.

What We Offer

Comprehensive Benefits: We provide a robust benefits package for full-time, permanent employees, including health, dental, and vision coverage, retirement plans with company match, paid time off, parental leave, and an annual education & training stipend (equivalent to $1,000 in local currency). Specific benefits may vary by location and will be discussed further during the interview process.
Flexible Hybrid Working Environment: Our offices are designed to support both collaboration and flexibility. Enjoy weekly lunches, quality coffee, and regular social events. Many locations also feature parent rooms, on-site gyms, comfortable lounges, and adaptable workstations to support your comfort and productivity.
Wellness: We care about your well-being. Team members have access to wellness workshops and events, as well as a complimentary Headspace subscription to help you stay focused, grounded, and energized.
Employee Resource Groups: Belonging is an important part of doing your best work. Our ERGs provide an inclusive space, support and community for employees of diverse backgrounds and allies. We host informative, fun sessions and celebrations that are often open to the entire organization.

Position Summary

Reporting to the Head of Marketing, the Senior Demand Generation Manager is responsible for owning net new pipeline for mid-market and enterprise accounts, with a real account-based motion built in from the start. You run webinar, email, paid, website, and event channels as one connected engine, and you're measured on the pipeline that comes out of it, not the campaigns you ship. You partner closely with product marketing and content, manage our external paid digital acquisition agency, own the events team, and build a tight daily working relationship with sales development, which sits in the revenue organization.

This role is expected to leverage AI and emerging technologies to improve productivity, enhance decision-making, and continuously optimize how work is performed.

This is a full-time, permanent position based out of our Vancouver or San Diego office on a hybrid model (3 days per week in-office). Candidates outside these locations may be considered for a fully remote arrangement within North America.

What You'll Be Doing

Own integrated demand generation and account-based marketing strategy and execution across webinar, email, paid, website, and event channels, for net new mid-market and enterprise acquisition.
Co-own the acquisition funnel target with sales, tracking it daily and partnering with sales development leadership to convert demand into qualified pipeline.
Build and maintain attribution and lead scoring in partnership with marketing operations, reporting weekly and monthly on acquisition pipeline performance, and make program and channel decisions, including cutting what isn't earning its spend.
Lead the events team, with a mandate to make it a pipeline-accountable function across net new and, with Lifecycle, expansion-focused events.
Manage the external paid digital acquisition agency relationship and its performance, and own messaging, assets, and ideal customer profile definition in partnership with product marketing and content.
Leverage AI and emerging technologies to improve productivity, streamline workflows, and identify opportunities for continuous improvement while ensuring the responsible, secure, and compliant use of AI tools.
Build and direct AI-enabled workflows across campaigns, targeting, and personalization, reviewing outputs against pipeline results before scaling them.

What You'll Bring

Bachelor's degree in marketing, business, or a related field, or equivalent experience.
8+ years in B2B SaaS demand generation or growth marketing, selling specifically into mid-market and enterprise accounts. Self-serve or small business motion alone won't translate here.
Strong cross-functional operating skill with sales, product marketing, content, and marketing operations.
Comfort operating in both enterprise buying committees and faster-moving mid-market cycles, with a clear point of view on running each differently.
A track record of building a demand generation and account-based marketing strategy from the ground up, including account selection, segmentation, and investment prioritization, not just executing against an existing playbook.
Experience co-owning a pipeline or revenue number with sales, including the strategic tradeoffs that come with it.
Hands-on fluency building and defending attribution and lead-scoring models.
Experience managing an agency relationship with real performance accountability.
Experience with the following tools/technology: Marketo and Salesforce, at a working-knowledge level.
A demonstrated use of AI that drove a growth outcome, such as a workflow, test, or targeting model you built or directed and that others on your team adopt, with results to show.

Nice to Have

Background in fintech, identity, compliance, or another regulated B2B category.
Direct experience with an account-based marketing platform such as Demandbase, 6sense, or a comparable tool.
Experience with go-to-market engineering tools like Clay, or building no-code automations that connect CRM, enrichment, and outbound systems.

Interview Process

At Trulioo, we strive to create an interview experience that is transparent, engaging, and respectful of your time. Our process is designed to help us learn more about your skills and experience while giving you insight into our team, culture, and the impact of the work we do.

Here's what you can expect throughout the interview process:

Recruiter Interview: 30 minutes
Hiring Manager Interview: 45–60 minutes
Panel/Assignment/Presentation: 60 minutes
Final Leadership Interview: 30–45 minutes

Thriving at Trulioo

At Trulioo, you’re not just an employee. You’re a valued member of our Trulicrew on a journey of professional and personal growth with a world-class organization. With Trulioo, you have the power to revolutionize the intersection of technology, digital trust and online identity to open the global economy to everyone. Together, we can shape the digital future.

We’re on the lookout for exceptional people to empower with trust, autonomy and the freedom to cultivate their potential. Your curiosity, meticulous attention to detail and passion to contribute are highly valued. If that resonates with you, apply today to become a part of our team. Join us in shaping a future where your career isn’t just a journey but also a boundless exploration into the possibilities of technology and digital identity verification.

Get an inside look at life at Trulioo by following us on LinkedIn, or learn more about us at www.trulioo.com

If you don’t see yourself fully reflected in every job requirement listed on the posting above, we still encourage you to reach out and apply. Research has shown that minorities and underrepresented groups often only apply when they feel 100% qualified. We are committed to creating a more equitable, inclusive and diverse company and we strongly encourage applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientations, and life experiences to apply.

Trulioo welcomes applications from people with disabilities. Support is available upon request for candidates taking part in all aspects of the selection process. Finally, we know from time-to-time emergencies happen and you may need to reschedule an interview - we understand and encourage you to be in communication without worrying about losing the opportunity or your credibility.

Privacy Notice

As part of our job application process, Trulioo collects, processes, and discloses personal data for the purpose of identifying suitable candidates for our job openings. For more detail, please visit Trulioo’s Website Privacy Policy in the section “When you apply for a job”.

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More about this job

Responsibilities

The Senior Demand Generation Manager is responsible for owning the net new pipeline for mid-market and enterprise accounts through integrated marketing channels. This role involves partnering with sales and product marketing to execute account-based strategies while leveraging AI to optimize performance and productivity.

Requirements

Candidates must have 8+ years of experience in B2B SaaS demand generation with a proven track record in account-based marketing. Proficiency in Marketo, Salesforce, and the ability to build and defend attribution models are essential requirements for this role.

Skills

Demand generation
Account-based marketing
B2B SaaS
Pipeline management
Marketing strategy
Sales alignment
Attribution modeling
Lead scoring
Digital acquisition
AI-enabled workflows
Marketo
Salesforce
Cross-functional leadership
Data-driven decision making
Campaign management

Benefits

Health insurance
Dental coverage
Vision coverage
Retirement plans with company match
Paid time off
Parental leave
Annual education and training stipend
Wellness workshops
Headspace subscription
Employee resource groups

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Account-Based Marketing
B2B SaaS
Fintech
Identity Verification
Compliance
Marketo
Salesforce
Demandbase
6sense
Clay
AI
Automation
Pipeline Management
Lead Scoring
Attribution
Digital Marketing
Enterprise Sales
Mid-market
Go-to-market strategy
Marketing Operations
Content Marketing
Product Marketing
Customer Acquisition
No-code
CRM
Growth Marketing
Performance Marketing
Strategic Planning
Data Analytics

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