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Added 35 mins ago
T
Engineer II
TD
Toronto, ON
- Full-time
Execute on Engineering strategy as it relates to the introduction of tools and the automation of build, test, release and configure activities across Application, Platform and Infrastructure
Added 1 hour ago
Sr. Service Technician
Super Micro Computer
Quebec, QC
…and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing company among…
Added 1 hour ago
TC
IT Service Desk Analyst
The Citco Group Limited
Toronto, ON
- Full-time
…follow-the-sun support model and reports to the Service Desk…
Added 1 hour ago
T
Manager, Software Delivery Developer - Gen AI and AI-Accelerated Modernization
Toast
Montreal, QC
- $103,000 to $150,000 USD / year
- Full-time
…services firm with more than 10,000 people across Canada, hiring a Manager, Software Delivery Developer for its Gen AI and Software Delivery team in Montreal or Quebec City. The team helps…
Added 1 hour ago
T
Senior Manager - Senior Tech Lead – AI & Technology Transformation
Toast
Montreal, QC
- $103,000 to $190,000 USD / year
- Full-time
…growing focus on bringing AI agents into production across enterprise functions. This Montreal-based Senior Manager, Senior Tech Lead role blends consulting, delivery leadership and…
Added 1 hour ago
T
Senior Manager - Senior AI Architect
Toast
Montreal, QC
- $103,000 to $190,000 USD / year
- Full-time
Toast is recruiting on behalf of one of the world’s largest professional services firms for a Senior Manager, Senior AI Architect based in Montreal. With more than 10,000 people across…
Added 1 hour ago
A
AI Architect, Manager
Avanade
Toronto, ON
- Full-time
…various parts of the business processes, operating systems, and application architectures work together to design a specific AI solution that fits a client’s environmental requirements. The…
Added 2 hours ago
ST
Lead Technician
Stock Transportation
Toronto, ON
- Full-time
Oversee the local use of NELLC's EAM (Enterprise Asset Management) ERP application, and maintenance facility staff to record and to track local maintenance work orders and local parts…
Added 2 hours ago
K
Senior Manager, Private Enterprise (24 months contract)
KPMG
Calgary, AB · AB · Lethbridge, AB · Abbotsford, BC · Burnaby, BC · Chilliwack, BC · Fort St. John, BC · Kamloops, BC · Kelowna, BC · Langley (District), BC · Prince George, BC · Quesnel, BC · Vancouver, BC · Vanderhoof, BC · Vernon, BC · Victoria, BC · Winnipeg, MB · St. John's, NL · Halifax, NS · Hamilton, ON · Kingston, ON · London, ON · North Bay, ON · Oakville, ON · Ottawa, ON · Parry Sound, ON · Perth, ON · Sault Ste. Marie, ON · St. Catharines, ON · Sudbury, ON · Toronto, ON · Vaughan, ON · Waterloo, ON · Windsor, ON · ON · Regina, SK · Saskatoon, SK · Swift Current, SK · Edmonton, Alberta · Langley, British Columbia · Kanata, Ontario
- Temporary
Experience as a Private Enterprise audit manager/senior manager and/or risk management or professional practice role
Added 2 hours ago
HT
IT Internal Auditor
Husky Technologies
Bolton, ON
- Full-time
…successful execution of our internal audit framework built on an enterprise risk management governance model. You will be part of a global team and report to the Senior Manager; IT Audit…
Added 2 hours ago
S
IT Support Analyst
Specsavers
Mississauga, ON
- Full-time
Reporting to the IT Service Delivery Manager, the IT Support Analyst will be the first point of contact for all IT incidents and requests from retail stores and our Mississauga Support…
Added 2 hours ago
T
Engineer I
TD
Toronto, ON
- Full-time
Execute on Engineering strategy as it relates to the introduction of tools and the automation of build, test, release and configure activities across Application, Platform and Infrastructure
Added 3 hours ago
T
Senior Customer Marketing Manager
Trulioo
Remote, Canada
- Full-time
- Remote
Reporting to the Head of Marketing, the Senior Customer Marketing Manager owns expansion and adoption marketing for our existing mid-market and enterprise customer base. You partner closely…
Added 3 hours ago
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Senior Demand Generation Manager
Trulioo
Remote, Canada
- Full-time
- Remote
Reporting to the Head of Marketing, the Senior Demand Generation Manager is responsible for owning net new pipeline for mid-market and enterprise accounts, with a real account-based motion…
Added 3 hours ago
TP
Technology Delivery Manager
Toronto Pearson International Airport
Toronto, ON
- Full-time
Reporting to the Associate Director, Technology Delivery, the Technology Delivery Manager is responsible for leading the end‑to‑end technical delivery of digital solutions that enable…
Added 3 hours ago
SI
Lead Product Manager, User Acquisition (scribd.com)
Scribd, Inc.
Toronto, ON
- Full-time
…people across the globe move beyond access and into insight, application, and…
Added 3 hours ago
ME
Chief Financial Officer
MNP Executive Search & Professional Recruitment
Hay River, NT
- Full-time
…expertise in long-term financial planning, capital allocation, enterprise risk management, and organizational performance, alongside a demonstrated ability to support critical investment…
Added 3 hours ago
SR
Senior Contract Manager
Stellar Recruitment Inc.
Vancouver, BC
- $100 to $130 CAD / hour
- Contract
…compensation isn't reflected in this posting, please send your application for review regarding related…
Added 3 hours ago
SH
Senior Manager, Analytics & Insights
SE Health
Markham, ON
- Full-time
The Senior Manager, Analytics & Insights leads SE Health’s analytics delivery team and owns the partnership between that team and the business. This hands-on leadership role exists to…
Added 3 hours ago
B
Communications Coordinator
BMO
Toronto, ON · FCP
- Full-time
Remains alert to new trends, tools and methods of communication, and makes recommendations on their application.
Added 3 hours ago
B
Business Analyst, Security Education
BMO
Toronto, ON · FCP
- Full-time
Focus is primarily on business/group within BMO; may have broader, enterprise-wide focus.
Added 3 hours ago
B
Head, CBB Lending & Segment Operations
BMO
Toronto, ON · BMOPLACE
- Full-time
…sound adjudication, quality decision-making, and consistent application of credit policies and…
Added 3 hours ago
R
Hyper Automation Lead
Raise
Calgary, AB
- Full-time
Added 3 hours ago
TU
Finance Analyst
The University of British Columbia
Vancouver, BC
- $6,143.67 to $8,830.25 CAD / month
- Full-time
…analysis, information, and operational support to the Finance Manager and the Executive…
Added 3 hours ago
TG
Senior Manager, AI and Data
TMX Group
Toronto, ON
- $165,000 to $175,000 CAD / year
- Full-time
Work across business lines, enterprise architecture, and technology teams to align on platforms and standards.

Trulioo

Senior Demand Generation Manager

Remote, Canada

Remote

Full-time

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Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 26, 2026

Original job description

Are you ready to embark on a career that truly affects people around the world? Trulioo invites you to be a catalyst for change in the dynamic realm of digital identity verification. As the global front-runner in our industry, we are redefining how businesses grow, innovate and comply online.

Picture yourself at the forefront of innovation, contributing to our award-winning platform that enables organizations worldwide to quickly onboard customers, optimize costs and combat fraud. Fueled by Silicon Valley support, Trulioo stands as the trusted platform that can verify more than 5 billion people and 700 million business entities spanning 195 countries.

But Trulioo is more than a tech company. We are a united force of dedicated experts committed to establishing trust online - and we’re proud to be recognized as a BC Top Employer for the second consecutive year, reflecting our commitment to an inclusive, collaborative, and people-first workplace.

Headquartered in Vancouver and with strategic hubs in San Diego and Dublin, we foster a culture of collaboration and open communication. Our offices support a hybrid model and staff typically work three days per week at a hub location. Join us where excitement meets innovation and contribute to a world where trust and technology unite.

What We Offer

Comprehensive Benefits: We provide a robust benefits package for full-time, permanent employees, including health, dental, and vision coverage, retirement plans with company match, paid time off, parental leave, and an annual education & training stipend (equivalent to $1,000 in local currency). Specific benefits may vary by location and will be discussed further during the interview process.
Flexible Hybrid Working Environment: Our offices are designed to support both collaboration and flexibility. Enjoy weekly lunches, quality coffee, and regular social events. Many locations also feature parent rooms, on-site gyms, comfortable lounges, and adaptable workstations to support your comfort and productivity.
Wellness: We care about your well-being. Team members have access to wellness workshops and events, as well as a complimentary Headspace subscription to help you stay focused, grounded, and energized.
Employee Resource Groups: Belonging is an important part of doing your best work. Our ERGs provide an inclusive space, support and community for employees of diverse backgrounds and allies. We host informative, fun sessions and celebrations that are often open to the entire organization.

Position Summary

Reporting to the Head of Marketing, the Senior Demand Generation Manager is responsible for owning net new pipeline for mid-market and enterprise accounts, with a real account-based motion built in from the start. You run webinar, email, paid, website, and event channels as one connected engine, and you're measured on the pipeline that comes out of it, not the campaigns you ship. You partner closely with product marketing and content, manage our external paid digital acquisition agency, own the events team, and build a tight daily working relationship with sales development, which sits in the revenue organization.

This role is expected to leverage AI and emerging technologies to improve productivity, enhance decision-making, and continuously optimize how work is performed.

This is a full-time, permanent position based out of our Vancouver or San Diego office on a hybrid model (3 days per week in-office). Candidates outside these locations may be considered for a fully remote arrangement within North America.

What You'll Be Doing

Own integrated demand generation and account-based marketing strategy and execution across webinar, email, paid, website, and event channels, for net new mid-market and enterprise acquisition.
Co-own the acquisition funnel target with sales, tracking it daily and partnering with sales development leadership to convert demand into qualified pipeline.
Build and maintain attribution and lead scoring in partnership with marketing operations, reporting weekly and monthly on acquisition pipeline performance, and make program and channel decisions, including cutting what isn't earning its spend.
Lead the events team, with a mandate to make it a pipeline-accountable function across net new and, with Lifecycle, expansion-focused events.
Manage the external paid digital acquisition agency relationship and its performance, and own messaging, assets, and ideal customer profile definition in partnership with product marketing and content.
Leverage AI and emerging technologies to improve productivity, streamline workflows, and identify opportunities for continuous improvement while ensuring the responsible, secure, and compliant use of AI tools.
Build and direct AI-enabled workflows across campaigns, targeting, and personalization, reviewing outputs against pipeline results before scaling them.

What You'll Bring

Bachelor's degree in marketing, business, or a related field, or equivalent experience.
8+ years in B2B SaaS demand generation or growth marketing, selling specifically into mid-market and enterprise accounts. Self-serve or small business motion alone won't translate here.
Strong cross-functional operating skill with sales, product marketing, content, and marketing operations.
Comfort operating in both enterprise buying committees and faster-moving mid-market cycles, with a clear point of view on running each differently.
A track record of building a demand generation and account-based marketing strategy from the ground up, including account selection, segmentation, and investment prioritization, not just executing against an existing playbook.
Experience co-owning a pipeline or revenue number with sales, including the strategic tradeoffs that come with it.
Hands-on fluency building and defending attribution and lead-scoring models.
Experience managing an agency relationship with real performance accountability.
Experience with the following tools/technology: Marketo and Salesforce, at a working-knowledge level.
A demonstrated use of AI that drove a growth outcome, such as a workflow, test, or targeting model you built or directed and that others on your team adopt, with results to show.

Nice to Have

Background in fintech, identity, compliance, or another regulated B2B category.
Direct experience with an account-based marketing platform such as Demandbase, 6sense, or a comparable tool.
Experience with go-to-market engineering tools like Clay, or building no-code automations that connect CRM, enrichment, and outbound systems.

Interview Process

At Trulioo, we strive to create an interview experience that is transparent, engaging, and respectful of your time. Our process is designed to help us learn more about your skills and experience while giving you insight into our team, culture, and the impact of the work we do.

Here's what you can expect throughout the interview process:

Recruiter Interview: 30 minutes
Hiring Manager Interview: 45–60 minutes
Panel/Assignment/Presentation: 60 minutes
Final Leadership Interview: 30–45 minutes

Thriving at Trulioo

At Trulioo, you’re not just an employee. You’re a valued member of our Trulicrew on a journey of professional and personal growth with a world-class organization. With Trulioo, you have the power to revolutionize the intersection of technology, digital trust and online identity to open the global economy to everyone. Together, we can shape the digital future.

We’re on the lookout for exceptional people to empower with trust, autonomy and the freedom to cultivate their potential. Your curiosity, meticulous attention to detail and passion to contribute are highly valued. If that resonates with you, apply today to become a part of our team. Join us in shaping a future where your career isn’t just a journey but also a boundless exploration into the possibilities of technology and digital identity verification.

Get an inside look at life at Trulioo by following us on LinkedIn, or learn more about us at www.trulioo.com

If you don’t see yourself fully reflected in every job requirement listed on the posting above, we still encourage you to reach out and apply. Research has shown that minorities and underrepresented groups often only apply when they feel 100% qualified. We are committed to creating a more equitable, inclusive and diverse company and we strongly encourage applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientations, and life experiences to apply.

Trulioo welcomes applications from people with disabilities. Support is available upon request for candidates taking part in all aspects of the selection process. Finally, we know from time-to-time emergencies happen and you may need to reschedule an interview - we understand and encourage you to be in communication without worrying about losing the opportunity or your credibility.

Privacy Notice

As part of our job application process, Trulioo collects, processes, and discloses personal data for the purpose of identifying suitable candidates for our job openings. For more detail, please visit Trulioo’s Website Privacy Policy in the section “When you apply for a job”.

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More about this job

Responsibilities

The Senior Demand Generation Manager is responsible for owning the net new pipeline for mid-market and enterprise accounts through integrated marketing channels. This role involves partnering with sales and product marketing to execute account-based strategies while leveraging AI to optimize performance and productivity.

Requirements

Candidates must have 8+ years of experience in B2B SaaS demand generation with a proven track record in account-based marketing. Proficiency in Marketo, Salesforce, and the ability to build and defend attribution models are essential requirements for this role.

Skills

Demand generation
Account-based marketing
B2B SaaS
Pipeline management
Marketing strategy
Sales alignment
Attribution modeling
Lead scoring
Digital acquisition
AI-enabled workflows
Marketo
Salesforce
Cross-functional leadership
Data-driven decision making
Campaign management

Benefits

Health insurance
Dental coverage
Vision coverage
Retirement plans with company match
Paid time off
Parental leave
Annual education and training stipend
Wellness workshops
Headspace subscription
Employee resource groups

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Account-Based Marketing
B2B SaaS
Fintech
Identity Verification
Compliance
Marketo
Salesforce
Demandbase
6sense
Clay
AI
Automation
Pipeline Management
Lead Scoring
Attribution
Digital Marketing
Enterprise Sales
Mid-market
Go-to-market strategy
Marketing Operations
Content Marketing
Product Marketing
Customer Acquisition
No-code
CRM
Growth Marketing
Performance Marketing
Strategic Planning
Data Analytics

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