Closed listing
Content Marketing Specialist
- Fredericton, NB, Canada
Full-time
This opening has closed.
The original listing is kept below for reference.
Job details
- Job type
- Full-time
- Closing date
- Working hours
- 36.25 hours per week
- Posting language
- English
- Posted
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Search current openingsOriginal job description
Archived listing. The details below describe a past opening.
The Opportunity
Fredericton, NB
In-person
Marketing and Advertising
Experienced
Full-time
$46,251 - $57,812 / year
Competition Number: 074-26.27
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Pension plan
Life Insurance
Disability Insurance
Employee Assistance Program
Tuition Aid
Closing Date: October 8th, 2026 at 4:00 PM
CENTRE FOR LEARNING FUTURES
The Centre for Learning Futures at UNB is the university's hub for lifelong learning, supporting community engagement and revenue growth through innovative programming. The Strategic Marketing, Sales & Communication unit drives recruitment, sales, marketing, and retention across a broad portfolio.
What We Offer
Full-time | 1-year Term | Fredericton | On-Campus
Standard Work Hours: Mon - Fri | 8:15 am - 4:30 pm | 36.25 hours per week
Salary Range: $46,251 - $57,812 per annum
YOUR FOCUS
Reporting to Assistant Director, Strategic Marketing, Sales & Communication, the Content Marketing Specialist is responsible for planning, creating, and managing high-quality content across digital and print platforms to support marketing campaigns, strengthen brand presence, and meet contractual marketing deliverables for corporate and partner programs. This role guarantees content accuracy, consistency, and engagement while collaborating with internal teams and external stakeholders.
- Develop and edit compelling content for a variety of platforms, including advertisements, blogs, social media posts, press releases, and website pages.
- Maintain a consistent brand voice and tone while tailoring messaging to diverse audiences.
- Ensure all content aligns with CLF's strategic marketing objectives, engages readers, and drives conversions.
- Create authentic and engaging narratives that showcase CLF's impact.
- Conduct interviews with learners, partners, and stakeholders to gather testimonials and success stories.
- Support video content development by contributing to storyboards and scripts that bring CLF's programs to life.
- Ensure accuracy and currency of CLF's web presence by reviewing existing content and identifying areas that require updates or improvements.
- Escalate required changes through the appropriate workflow channels.
- Monitor for outdated information, broken links, or inconsistencies and provide clear recommendations to maintain a dynamic, informative, and user-friendly website.
- Plan and manage content calendars to ensure timely delivery of marketing materials for campaigns and initiatives.
- Coordinate with sales and marketing teams to align content with enrollment cycles, promotional events, and strategic priorities.
- Collaborate with graphic designers, digital specialists, and external partners to manage co-branded marketing initiatives.
- Work with corporate clients, partners and internal teams to fulfill contractual marketing deliverables.
- Ensure accuracy and professionalism of all marketing materials through meticulous proofreading and editing.
- Review proposals, campaign content, and translated documents for clarity, grammar, and adherence to brand guidelines.
- Check for consistency across platforms and ensure compliance with accessibility and institutional standards.
- Assist with content audits, review partner materials, and provide input on improvements to content workflows.
- Additional related duties as required to support departmental goals and priorities.
- College diploma in Marketing, Communications, or a related field.
- Minimum 3 years in content creation, digital marketing, or related roles.
- An equivalent combination of education and experience may be considered.
- Exceptional writing and editing skills.
- Familiarity with Content Management Systems (CMS) for coordinating website updates.
- Proficiency in social media platforms.
- Strong understanding of SEO and digital marketing best practices.
- Ability to collaborate across teams and manage multiple projects.
- Attention to detail and quality control.
More about this job
Responsibilities
Plan, create, edit, and manage content across digital and print channels to support marketing campaigns, strengthen the brand, and meet partner and corporate marketing commitments. Coordinate content calendars and stakeholder contributions, maintain accurate and accessible web content, and ensure marketing materials are consistent, polished, and aligned with brand guidelines.
Requirements
A college diploma in Marketing, Communications, or a related field is required, along with at least three years of experience in content creation, digital marketing, or a related role; an equivalent combination of education and experience may be considered. Candidates should have strong writing and editing skills, familiarity with CMS platforms and social media, knowledge of SEO and digital marketing practices, and the ability to collaborate, manage multiple projects, and maintain high attention to detail.
Skills
- Content Creation
- Writing
- Editing
- Digital Marketing
- Content Marketing
- Content Management Systems
- Social Media
- Search Engine Optimization
- Brand Management
- Content Planning
- Proofreading
- Project Management
- Stakeholder Collaboration
- Accessibility Standards
- Website Content Management
Benefits
- Health Insurance
- Dental Insurance
- Paid Time Off
- Pension Plan
- Life Insurance
- Disability Insurance
- Employee Assistance Program
- Tuition Aid
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Education
- Sales
Keywords
- Content Marketing
- Digital Marketing
- Marketing Campaigns
- Content Creation
- Content Editing
- Brand Voice
- Social Media
- Blogs
- Press Releases
- Website Content
- Content Management Systems
- Search Engine Optimization
- Content Calendars
- Video Storyboards
- Video Scripts
- Testimonials
- Success Stories
- Co-Branded Marketing
- Marketing Deliverables
- Content Audits
- Proofreading
- Accessibility Standards
- Higher Education
- Enrollment Marketing
- Partner Marketing