Category & Shopper Insight Manager

Category Shopper Insight Manager

• Function: Customer Development / Category & Shopper Insight

• Scope: Local Canada

• Location: Toronto – Corporate Headquarters (Hybrid)

• Terms & Conditions: Full-time position. Candidates must have the legal right to work in Canada. No relocation support available. Travel within Toronto stores is required (less than 10% out of Toronto).

JOB PURPOSE

This role exists to turn shopper and category insights into growth opportunities, enabling stronger retailer partnerships, data-driven decision-making, and category growth across Canada. The Category Shopper Insight Manager plays a key role in developing actionable recommendations, influencing stakeholders, and driving business results through strategic category management and shopper-focused insights.

KEY RESPONSIBILITIES

• Build and strengthen strategic relationships with retailers.

• Develop and execute Category Growth Plans.

• Identify growth opportunities through analytics and shopper insights.

• Create compelling selling stories and recommendations backed by data.

• Lead category management initiatives and best practices.

• Support Joint Business Planning (JBP) and annual business planning processes.

• Evaluate innovation opportunities and provide listing recommendations.

• Partner with internal and external stakeholders to drive category growth and business results.

REQUIRED QUALIFICATIONS

• 2–3+ years of experience in Category Management, Shopper Insights, Account Management, Brand Management, or related areas.

• Experience working with retailers or FMCG/manufacturing organizations.

• Advanced proficiency in Excel, PowerPoint, and Word.

• Experience with NielsenIQ, MarketTrack, Homescan, LDIA or similar market research tools.

• Strong analytical, reporting, communication, and stakeholder management skills.

• Knowledge of shelf/space management and planogram development.

• University degree in Business, Marketing, or a related field.

• Valid Ontario driver's license.

PREFERRED QUALIFICATIONS

• Knowledge of AI tools such as Microsoft Copilot, Claude, ChatGPT, or similar platforms.

ADDITIONAL INFORMATION

• Hybrid role based in Toronto – Corporate Headquarters (Minimum requirement of 3 days per week in the office/on-site).

• Travel required within Toronto stores (less than 10%).

• No relocation assistance available.

Pay: The pay range for this position is $84,900-$127,300. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. 

Bonus: This position is bonus eligible. 

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverage for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. 

Unilever uses artificial intelligence tools in the hiring process to screen or assess applicants. However, hiring decisions will be made by the line manager and in accordance with applicable employment standards and human rights laws. All information collected, used or disclosed during the application and interview process will be subject to Unilever’s Privacy Policy

------------------------------------------------------------

Unilever Canada is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity or expression, age, national or ethnic origin, marital status, family status, disability, genetic characteristics, and a conviction for which a pardon has been granted.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: These lines are reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses.

Unilever Canada est une organisation engagé à la diversité et à l'inclusion pour stimuler nos résultats d'affaires et créer un meilleur avenir chaque jour pour nos employés, les consommateurs globaux, les partenaires et les communautés. Nous croyons qu'un effectif diversifiée nous permet de faire correspondre nos ambitions de croissance et de stimuler l'inclusion dans l'entreprise. Tous les candidats qualifiés recevront la considération pour un emploi sans égard à la race, la couleur, la religion, le sexe, l'orientation sexuelle, l'identité ou l'expression de genre, l'âge, l'origine nationale ou ethnique, l'état matrimonial, la situation familiale, l'invalidité, les caractéristiques génétique, et une condamnation pour laquelle un pardon a été accordée.

Si vous êtes une personne handicapée qui a besoin d'aide à tout moment au cours de notre processus de recrutement, veuillez communiquer avec nous au NA.Accommodations@unilever.com. Veuillez noter: ces lignes sont réservées aux personnes handicapées ayant besoin d'aide et ne sont pas un moyen d'enquêter sur les postes.