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Added 1 hour ago
Enterprise Account Executive
Computacenter AG & Co. oHG
Toronto, ON · Markham/Toronto, ON
We are seeking a highly motivated and experienced Sales Account Manager to join our team. This position will be responsible for managing and growing our Enterprise Class Customers within…
Added 2 hours ago
CC
Global Account Manager
Cogent Communications
Toronto, ON · North York, ON
- Full-time
Identify new business opportunities within a prescribed Regional Sales Territory via sourcing and Hunting to identify new business opportunities within a global sales territory and target…
Added 4 hours ago
GC
Senior Manager Media and Business Development
geekspeak Commerce
Whitby, ON
- Full-time
…broader media practice. They'll support major opportunities and key client decisions, while you manage your sales pipeline and help the team deliver…
Added 13 hours ago
Technical Product Manager - Geomembrane and Specialty market
Intertape Polymer Group (IPG)
Truro, NS · NS
Along with Sales and Finance teams develop annual subclass budget by account and product family.
Added 14 hours ago
CA
Account Executive - Emerging & Commercial Acc
CloudKettle, a Bell Canada company
Toronto, ON
- Full-time
Account Ownership & Relationship Management: Serve as the primary executive contact for mid-sized and growing commercial accounts. Build long-term, high-trust relationships with key client…
Added 16 hours ago
EK
Commercial Kitchen + Bar Designer
Earls Kitchen + Bar
Vancouver, BC
- $65,000 to $85,000 CAD / year
- Full-time
In this role, you'll play a key part in the Store Development Project Team, executing functional and innovative kitchen and bar designs for new store and renovation projects across North…
Added 17 hours ago
Business Developer (FX Financial Solutions)
Ebury
Toronto, ON
Becoming an FX Expert (Client Portfolio Manager): Excel at building client relationships and providing financial advice to manage key client portfolios as a trusted advisor.
Added 19 hours ago
IF
Customer Development Manager FMS
Impact Fulfillment Services
Montreal, QC
- Full-time
…management (Gestion des relations avec le client)], tels que Sales Force (Force de vente),…
Added 23 hours ago
PC
National Account Manager
PIP Canada
Mississauga, ON
- Full-time
It is with this view and vision that we are currently seeking a National Accounts Manager (NAM). The NAM is a high-impact sales leader responsible for driving growth and profitability…
Added 1 day ago
LS
Account Sales Manager – OEM Manufacturer (Residential HVAC/Hydronics)
Lock Search Group
Vancouver, BC · Greater Vancouver, BC
- Full-time
The primary focus of the Account Manager is to grow the sales and promotion of residential and light commercial HVAC and Hydronics equipment by providing technical, administrative, and…
Added 1 day ago
PI
National Account Manager
Protective Industrial Products
Mississauga, ON
- Full-time
It is with this view and vision that we are currently seeking a National Accounts Manager (NAM). The NAM is a high-impact sales leader responsible for driving growth and profitability…
Added 1 day ago
GC
MANAGER, BUSINESS DEVELOPMENT – ATLANTIC CANADA
Giffen Consulting Ltd.
St. John's, NL · Greater St. John's Metropolitan Area
- Full-time
Manager, Business Development - Atlantic Canada
Added 1 day ago
FL
Talent Acquisition & HR Manager
Falco Logistics
Toronto, ON · North York, ON
- Full-time
Build and maintain strong pipelines of freight brokers, account executives, carrier sales professionals, operations talent and other key hires.
Added 1 day ago
SI
Director of Operations
Systemex Industries Conseils
Montreal, QC
- Full-time
Added 1 day ago
FH
Night Auditor
Fairmont Hotels & Resorts
AB · Edmonton, AB
- $24.93 to $25.93 CAD / hour
- Full-time
…sought-after locations, as well as the prestigious MICHELIN Key 2025 and Condé Nast Traveler 2025 Readers’ Choice Awards. World-class service awaits our guest’s every need. Our dedicated…
Added 1 day ago
KS
Western Regional Sales Manager - Alberta
Kinetic Search Group
AB · Alberta, Canada
- $110,000 to $125,000 CAD / year
- Full-time
…distributor. We are seeking an experienced Western Regional Sales Manager based in Calgary or Edmonton to lead sales development and account management across an established Western…
Added 1 day ago
CH
Sales & Catering Manager - Courtyard by Marriott Edmonton Downtown
Concord Hospitality Enterprises
Edmonton, AB
- Full-time
Being the Sales & Catering Manager at a Concord Hospitality property means you hold an important key to the hotel’s success. You will develop and foster hotel business through direct sales,…
Added 1 day ago
J
Major Account Manager
JobsMedia.io
Mascouche, QC
- Full-time
We are seeking an experienced Key Account Manager for a large company in the industrial sector. This individual will assume strategic responsibility for a portfolio of key accounts, with a…
Added 1 day ago
NM
Corporate Precision Agriculture Manager
Nelson Motors and Equipment
Avonlea, SK
- Full-time
Reporting to the General Manager, you will lead the development and implementation of integrated solutions across the organization to improve connectivity, strengthen the customer…
Added 1 day ago
J
Personal Lines Account Manager
JobsMedia.io
Toronto, ON
- Internship
We are seeking a Personal Lines Account Manager who excels in providing comprehensive client service. In this role, you will manage a portfolio of accounts and support clients with their…
Added 1 day ago
J
Personal Lines Account Manager
JobsMedia.io
Scugog, ON
- Full-time
A leading independent insurance brokerage is seeking a highly personable and knowledgeable Personal Lines Account Manager to provide outstanding customer service. In this role, you will…
Added 1 day ago
CP
Motorola Wireless National Account Manager
Channel Partners
Toronto, ON
- Full-time
The purpose of the Motorola Wireless National Account Manager is to drive training opportunities and key business initiatives with higher-level dealer management teams. You will be…
Added 1 day ago
B
Territory Manager - Vancouver North
BAT
Vancouver, BC
- Full-time
Imperial Tobacco Canada - A member of the BRITISH AMERICAN TOBACCO GROUP has an exciting opportunity for a Territory Manager – Vancouver.
Added 1 day ago
T
Senior New Business Account Executive
Tailscale
Toronto, ON
- Full-time
We are looking for ambitious sellers to join our New Business Account Executive team. This is not a “farmer” role. You will be assigned inbound leads via round robin, however you will also…
Added 1 day ago
CC
Global Account Manager
Cogent Communications
Toronto, ON · North York, ON
- Full-time
Identify new business opportunities within a prescribed Regional Sales Territory via sourcing and Hunting to identify new business opportunities within a global sales territory and target…

UPL

Marketing Manager Canada

Canada

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Job details

Apply by: Sep 30, 2027
Experience: · Minimum of 10 years of progressive experience in the agricultural chemical, crop protection, seed, fertilizer, or related agriculture industry.
Posting language: English
Posted: Sep 29, 2026

Original job description

about upl:

UPL (NSE: UPL & BSE: 512070, LSE: UPLL) is focused on emerging as a premier global provider of total crop solutions designed to secure the world’s long-term food supply. Winning farmers hearts across the globe, while leading the way with innovative products and services that make agriculture sustainable, UPL is the fastest growing company in the industry. Our successes in the field add up to powerful financials. UPL delivers results from protecting crops that translate into attractive investor value. Based on the recognition that humankind is one community, UPL’s overarching commitment is to improve areas of its presence, workplace and customer engagement. please visit upl-ltd.com and follow us on LinkedIn, Twitter, Instagram and Facebook.

Our purpose is ‘OpenAg’. An agriculture network that feeds sustainable growth for all. No limits, no borders.

(EOE) Equal opportunity employer statement:

UPL provides equal employment opportunities (EEO) to all employees and applicants irrespective of their race, colour, religion, gender, marital status, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. In addition to federal law requirements, in every location in which the company has facilities, UPL complies with applicable state and local laws governing non-discrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

UPL also reinforces EEO through its Corporate Business Principles and Code of Business Conduct

Job Summary:

The Marketing Manager, Canada is responsible for the strategic management and annual profit and loss performance of assigned product portfolios. This role collaborates closely with cross-functional teams, including Sales, Key Account Management, Supply Chain, Finance, Product Development, Regulatory Affairs, and Global Marketing, to drive business growth and achieve organizational objectives. The Marketing Manager provides market insights, strategic direction, and ongoing support to the sales organization to ensure successful execution of product strategies and attainment of revenue and profitability goals.

JOb Responsibilities:

60% - Portfolio Management & Commercial Execution

Develop and execute annual business and marketing plans for assigned product portfolios, including sales volume targets, pricing strategies, market positioning, and profitability objectives.
Partner with Marketing, Sales, and Finance teams to design and implement annual market programs that drive customer demand and support business growth.
Provide ongoing commercial and marketing support to the sales organization, fostering strong collaboration and alignment to achieve portfolio goals.
Lead advertising, communications, promotional, and public relations initiatives to support portfolio strategies and enhance brand presence.
Manage product forecasting and supply planning activities for assigned portfolios, ensuring accurate monthly demand forecasts and alignment with supply chain requirements.

25% - Strategic Planning & Market Analysis

Develop and maintain a rolling five-year strategic plan for assigned portfolios to achieve sales, market share, and profitability objectives.
Conduct market research, customer analysis, and competitive intelligence to identify emerging trends, risks, and growth opportunities.
Recommend pricing, positioning, and profitability strategies for existing and future products across targeted customer segments and markets.
Lead and manage approved projects through the organization's project management processes, ensuring timely execution and achievement of business objectives.

15% - Business Development & Innovation

Identify opportunities to expand existing product offerings and develop new product concepts through market analysis and customer insights.
Collaborate with cross-functional project teams to establish priorities, build business cases, and evaluate commercial viability of new opportunities.
Negotiate, manage, and maintain strategic agreements with third-party partners and suppliers.
Partner closely with Global Marketing and Product Development teams to align local market needs with broader business and innovation strategies.

REQUIRED EDUCATION AND EXPERIENCE:

· BA/BS degree in Agricultural Science, Business Administration, Marketing, or a related field required.

Advanced degree (MBA or related discipline) is preferred.

· Minimum of 10 years of progressive experience in the agricultural chemical, crop protection, seed, fertilizer, or related agriculture industry.

· Demonstrated experience in product marketing, portfolio management, strategic planning, and commercial execution.

· Proven ability to develop and execute business plans that drive revenue growth, market share expansion, and profitability.

· Experience collaborating with cross-functional teams, including Sales, Finance, Supply Chain, Regulatory, and Product Development.

TRAVEL: 40-50% of time on the job

UPL COMPETENCIES:

Adaptability & Resilience: Recognizes and is open to changing circumstances and alters behavior and scales up as necessary; increases personal awareness and appreciation of individual and cultural differences to create an open, inclusive, and accepting workplace

Entrepreneurial Mindset: Has a creative mindset and ability to think holistically, takes calculated risks and maximizes opportunities

Results Orientations: Takes action, pursues goals with persistence and achieves results; communicates goals and vision to the team to drive enthusiasm and ambition

Execution Excellence: Enhances the speed of execution and builds efficiency in processes, systems and people; has sharp focus on quality-orientation

Strategic Orientation: Demonstrates knowledge of the social, economic, and environmental factors and how they impact the business. Identifies key issues that could impact the business and develops strategy through an analytical lens / design thinking

Building Teams and Talent: Empowers colleagues through knowledge sharing and delegation, quickly establishing rapport; provides recognition for achievements and accomplishments

Customer Centricity: Understands the customer needs and pain points, fulfills the needs and expectations by focusing on creating value for customers

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More about this job

Responsibilities

The Marketing Manager is responsible for the strategic management and annual profit and loss performance of assigned product portfolios in Canada. This role involves leading cross-functional teams to drive business growth, execute marketing plans, and provide market insights to the sales organization.

Requirements

Candidates must have a bachelor's degree in Agricultural Science, Business, or Marketing, with an MBA preferred. A minimum of 10 years of progressive experience in the agricultural chemical or crop protection industry is required.

Skills

Portfolio management
Strategic planning
Commercial execution
Market analysis
Business development
Product forecasting
Supply planning
Pricing strategy
Market positioning
Cross-functional collaboration
Project management
Competitive intelligence
Customer analysis
Brand management
Public relations
Negotiation

Visa sponsorship

Not detected in the job text

Keywords

Marketing Manager
Agriculture
Crop protection
Portfolio management
Strategic planning
Profit and loss
Commercial execution
Market research
Supply chain
Product development
Regulatory affairs
Business development
Forecasting
Pricing strategy
Brand presence
Competitive intelligence
OpenAg
Agricultural science
Business administration
Project management

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