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Added 2 hours ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
Under the direction of the designated IT Manager, the Application and Integration Technical Analyst is a technical lead responsible for system architecture, data strategy, and integration…
Added 3 hours ago
PC
Salesforce Platform Owner
Parkland Corporation
Calgary, AB
- Full-time
As of November 1, 2025, Sunoco LP has successfully completed its acquisition of Parkland Corporation. For more information, please visit www.sunocolp.com.
Added 3 hours ago
PC
Salesforce Platform Owner
Parkland Corporation
Calgary, AB
- Full-time
As of November 1, 2025, Sunoco LP has successfully completed its acquisition of Parkland Corporation. For more information, please visit www.sunocolp.com.
Added 3 hours ago
B
Versatile Technologist (Versatile Technologist-General)
Boeing
Winnipeg, MB · CAN - Winnipeg, Canada
- Full-time
Boeing Canada Winnipeg is seeking Network Administrator, reporting to the Senior Information Technology Manager, working out of the Winnipeg, Manitoba, Canada office.
Added 6 hours ago
SM
RQ00833 – Program Manager – Senior
S M Software Solutions Inc
Toronto, ON
- Full-time
We are seeking a Senior Program Manager with extensive experience in program and portfolio management, strategic planning, governance, stakeholder engagement, risk management, and the…
Added 9 hours ago
B
Operational Technology Cybersecurity Lead
BGIS
Toronto, ON
- Full-time
…drive innovation for our clients’ businesses. Globally, we manager over 320 million square feet of client portfolios across 30,000+ locations in North America, Europe, Middle East,…
Added 10 hours ago
S
Regional Sales Manager, Nuclear
Shawflex
Concord, ON
- Full-time
…portfolio of brands, we offer highly engineered solutions, technology and products to support infrastructure markets…
Added 10 hours ago
S
Regional Sales Manager, Nuclear
Shawflex
Toronto, ON · Etobicoke, ON
- Full-time
…portfolio of brands, we offer highly engineered solutions, technology and products to support infrastructure markets…
Added 11 hours ago
Regional Sales Manager, Nuclear
Mattr
Toronto, ON · Vaughan, ON · Etobicoke, ON
…portfolio of brands, we offer highly engineered solutions, technology and products to support infrastructure markets…
Added 11 hours ago
E
Principal Software Engineer
EngRadar
Kitamaat 2, BC
- Full-time
Remote Remote CanadaUS - Boston, MAUS - Houston, TX Posted today commercial operationssales technology
Added 11 hours ago
TH
Technology Partnership Navigator
The Hospital for Sick Children
Toronto, ON
- Full-time
This is a hybrid role with weekly onsite expectations. Reports to the Senior Manager, Research IT Infrastructure with direction from Program Manager, Research Information Risk.
Added 16 hours ago
SM
RQ00833 – Program Manager – Senior
S M Software Solutions Inc
Toronto, ON
- Full-time
We are seeking a Senior Program Manager with extensive experience in program and portfolio management, strategic planning, governance, stakeholder engagement, risk management, and the…
Added 16 hours ago
SM
RQ00816 – Security Specialist – Intermediate
S M Software Solutions Inc
Toronto, ON
- Full-time
Work Arrangement: Hybrid – Up to 3 Days Onsite, Subject to Hiring Manager’s Discretion
Added 18 hours ago
IG
Senior Manager, Global Controls Officer
Insight Global
Toronto, ON
- $115,000 to $160,000 CAD / year
- Full-time
Reporting to the Associate Vice President, Global Controls Office, the Senior Manager leads and monitors Information Technology (IT) processes and controls within the ICFR program. The…
Added 21 hours ago
PC
310 Certified Technician
Parsons Corporation
Markham, ON
- Full-time
Reporting to the Audit Manager, you will be accountable for:
Added 22 hours ago
N
Senior Product Manager
nesto
Montreal, QC
- Full-time
Familiarity with lending technology, origination platforms, or financial data infrastructure.
Added 23 hours ago
ST
Senior Data Engineer
Sensor Tower
Remote, Canada
- Full-time
- Remote
…fast-growing exciting environment. You will report to our Engineering Manager while working closely with the cross-functional product development team and…
Added 23 hours ago
PC
Salesforce Platform Owner
Parkland Corporation
Calgary, AB
- Full-time
As of November 1, 2025, Sunoco LP has successfully completed its acquisition of Parkland Corporation. For more information, please visit www.sunocolp.com.
Added 1 day ago
HP
Maintenance Technician
Hazelview Properties
Toronto, ON
- Full-time
…residential and commercial areas as directed by the Facilities Manager. Working under the direction of the Facilities Manager, this role is critical to maintaining the building's physical…
Added 1 day ago
Customer Data & Identity Specialist
Vacances Air Canada Vacations / Air Canada Rouge
Montreal, QC
Reporting to the Digital Analytics Manager, the Specialist ensures that customer data provided by Enterprise Data team is accurately mapped, standardized, unified, and made activation‑ready…
Added 1 day ago
WM
Operations Manager Trainee
Waste Management, Inc. (WM)
Brampton, ON
- Full-time
The Operations Manager Trainee (OMT) training program is intended to prepare individuals to become front-line Operations Managers. The majority of the day is spent in the field, interacting…
Added 1 day ago
ST
Sequential Excavation Method (SEM) Manager
Scarborough Transit Connect
Toronto, ON · Scarborough, ON
- Full-time
Position Title: Sequential Excavation Method (SEM) Manager
Added 1 day ago
H
Mechanical BIM Designer
HDR
Toronto, ON
- Full-time
…Engineering Services Group, you’ll help design the critical infrastructure that supports the digital age and shapes the spaces where people work, connect, and thrive. From high-performance…
Added 1 day ago
LM
DIRECTOR OF INFORMATION TECHNOLOGY
Lacroix Médecine Privée
Quebec, QC
- Full-time
In a context of sustained growth and transformation of its activities, Lacroix Medical Group is seeking a Director of Information Technology who will actively contribute to the…
Added 1 day ago
LM
Dermatologist
Lacroix Médecine Privée
Dollard-Des Ormeaux, QC
- Full-time
Experts in human resources, medical recruitment, information technology, legal affairs, marketing, finance, and Customer service

Vacances Air Canada Vacations / Air Canada Rouge

Customer Data & Identity Specialist

Montreal, QC, Canada

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Job details

Experience: 4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Posting language: English
Posted: Oct 21, 2026

Original job description

WHO WE ARE

At Air Canada Vacations, we’re in the business of making dreams travel. That’s why we offer vacation packages, tours, cruises and more tailored to everyone’s individual needs. We like to say we have a vacation for every traveller because we do!

If you're someone who's passionate about exploring the world and sharing that enthusiasm with our customers, we'd love to welcome you to our team.

For over 50 years, Air Canada Vacations has been making travel easy, so come and join us in helping fellow Canadians create unforgettable memories wherever they go.

Don’t miss this opportunity! Submit your application by October 30, 2026 to be considered for this exciting opportunity.

WHAT YOU'LL BE DOING

The Customer Data & Identity Specialist is responsible for defining, maintaining, and optimizing the unified customer profile across the organization’s CDP. This role owns the data schema, data quality processes, identity resolution rules, and the business-ready data model that fuels analytics, activation, and personalization.

Reporting to the Digital Analytics Manager, the Specialist ensures that customer data provided by Enterprise Data team is accurately mapped, standardized, unified, and made activation‑ready across marketing and analytics platforms. This role is deeply technical and operational, focusing on how data is structured and stitched within the CDP, not on interpreting insights nor defining marketing strategy.

Define and maintain the unified customer profile and associated data model within the CDP/CRM ecosystem.
Own the data schema, properties, event structures, and naming conventions across customer data assets within the platform.
Ensure data quality, including data freshness, completeness, and accuracy across all sources, diagnose and resolve data discrepancies between source systems and the CDP.
Manage identity resolution rules (stitching) to ensure correct merging of customer identifiers (Email, Cookies, IDs) across channels and devices.
Partner with Digital Analytics, Martech, CRM, and Enterprise Architects to define requirements for data pipelines, ensuring incoming data is "activation-ready" for marketing use cases.
Manage website behavior data collection, tagging requirements, and data standardization regarding the CDP
Ensure proper ingestion, normalization, and mapping of web, CRM, and offline customer data.
Support the CDP Platform Lead to orchestrate segment distribution to website personalization, email, media platforms and other activation channels and ensure proper governance of segment names, logic, and usage.
Design the scoring algorithm (weights, thresholds, decays), technically build and operationalize the score calculation and ensure scoring outputs are available to CRM, CDP, analytics, and activation systems.
Support compliance and data governance to ensure proper handling of customer data.

WHAT YOU BRING TO THE TEAM

4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Strong technical understanding of database architecture and pipelines, identity resolution, data modeling concepts, and event tracking standards (GA4, GTM, etc.)
Ability to diagnose data quality issues and work with technical teams to resolve them
Good understanding of SQL for data validation and auditing
Ability to translate complex data flows into business context for marketing stakeholders
Hands-on experience implementing an enterprise level CDP, a strong asset
Familiarity with Canada & Quebec privacy regulations, an asset.
Excellent communication skills to translate data mechanics into business context
Bilingual written and spoken

WHY WORK WITH US?

Our team loves to travel, and we have one of the most generous employee travel programs in the industry. You’ll be eligible for travel privileges for yourself and other eligible persons once you’ve completed 6 months of service
Hybrid work model: Corporate Mandate of 4 days in office (Tuesday, Wednesday, Thursday + 4th day of your choice) and 1 day from home
We value your wellbeing and offer a wide variety of benefit plans, including health and dental, for you and your family
We offer training and development tools to help unlock your full potential

Please note that these benefits apply to permanent, full-time employees.

Visit our Careers page for a full list of benefits.

OUR COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION

Air Canada Vacations is committed to ensuring a Diverse, Equitable, and Inclusive Workplace, fundamental to its core values. We celebrate the uniqueness of every individual, listen to every voice, and instill a sense of belonging in our people that allows each team member’s authentic self to truly shine.

We encourage individuals of all backgrounds to apply as we strive to create a diverse team that mirrors the diversity of the customers and communities we serve as an equal opportunity employer. Should you require any accommodation, please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

Linguistic Requirements

When qualifications are equal, preference will be given to bilingual candidates. The position involves daily interactions with partners, clients, and colleagues located outside of Quebec.

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More about this job

Responsibilities

The Customer Data & Identity Specialist is responsible for defining, maintaining, and optimizing the unified customer profile and data model within the CDP. This role manages identity resolution, data quality, and ensures data is activation-ready for marketing and analytics platforms.

Requirements

Candidates must have at least 4 years of experience with CDP or CRM data infrastructure and a strong technical understanding of database architecture and data pipelines. Proficiency in SQL and the ability to translate complex data flows into business context are essential requirements.

Skills

Customer Data Platform
CRM
Data modeling
Identity resolution
SQL
Data quality
GA4
GTM
Data pipelines
Marketing analytics
Data governance
Database architecture
Event tracking
Normalization
Segmentation

Benefits

Employee travel program
Health insurance
Dental insurance
Training and development tools

Visa sponsorship

Not detected in the job text

Keywords

Customer Data Platform
CDP
CRM
Data Schema
Identity Resolution
Data Quality
SQL
GA4
GTM
Data Pipelines
Marketing Technology
Data Governance
Database Architecture
Event Tracking
Normalization
Segmentation
Data Modeling
Privacy Regulations
Digital Analytics
Enterprise Architecture

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