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Added 4 mins ago
E
Shift Lead (LTSH)
E4C
Edmonton, AB
- Full-time
The Shift Lead is responsible for supervising, mentoring, and guiding Community Support Workers. This role emphasizes a trauma-informed perspective, an Indigenous worldview, and a…
Added 4 mins ago
Manager, Frontline Transformation
CONA Services
Brampton, ON
Lead pilot design and stakeholder alignment, using field feedback and performance insights to optimize the execution model
Added 4 mins ago
Manager, Sales Initiatives
CONA Services
Brampton, ON
…of subject matter experts within the organization. They will lead a team who will strategize, support and lead projects and improvement initiatives with a focus on both proﬁtable growth and…
Added 4 mins ago
Manager, Sales Initiatives
CONA Services
Brampton, ON
…of subject matter experts within the organization. They will lead a team who will strategize, support and lead projects and improvement initiatives with a focus on both proﬁtable growth and…
Added 4 mins ago
Manager, Frontline Transformation
CONA Services
Brampton, ON
Lead pilot design and stakeholder alignment, using field feedback and performance insights to optimize the execution model
Added 4 mins ago
CC#26-06-07 Parent Navigator, Cobequid & Nova Families
Nova Scotia Regional Centres for Education & CSAP
Truro, NS
…Hants County. The Parent Navigator, under the direction of the Lead SchoolsPlus Facilitator, assists in navigating children, youth and their families to services and resources in the school…
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Senior Manager, Executive Reporting & Advisory
Scotiabank
Toronto, ON
Lead pillar-level effectiveness assessments and recommend corrective action where delivery is off-track.
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LB
Brand Marketing Future Opportunities
Labatt Breweries of Canada
Toronto, ON
- Full-time
Lead through collaboration. Partner with cross-functional teams and external agencies to deliver integrated programs with impact.
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VS
Senior NPI Process Manufacturing Engineer
VIAVI Solutions
Ottawa, ON
- Full-time
…the growing volume of product variants and re-qualification programs that the pace of technology evolution is…
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UO
Manager, Human Resources
University of British Columbia
Vancouver, BC · UBCV | Institute for Computing Information and Cognitive Systems / Computer Science Building (ICCS)
- $7,158.42 to $10,292.25 CAD / month
- Full-time
…etc.). The Manager, Human Resources will participate as Staff Lead on Faculty Recruiting, Faculty Affairs, and Peer Evaluation…
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Clinical Resource - Field
Bayshore
Calgary, AB
Ability to work independently and effectively lead a high performing team;
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Deputy Program Manager (DPM) – Program Enablement
Thales
Ottawa, ON
- Full-time
…This role demands a highly developed communication skills to lead collaboratively in a cross-functional working…
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T
Deputy Program Manager (DPM) – Ship Readiness & Sustainment (Costal/Core)
Thales
Ottawa, ON · Mill Bay, BC · Halifax, NS
- Full-time
…This role demands highly developed communication skills to lead collaboratively in a cross-functional working environment. Thales delivers on schedule, cost, scope, and quality requirements…
Added 4 mins ago
Kindergarten Manager - AB (MDN)
BrightPath Early Learning & Child Care
Calgary, AB
…Alberta Education. You will partner with the Program Manager to lead and manage the Kindergarten…
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HA
Manager Station Operations
Horizon Air
Sidney, BC · BC-Sidney
- Full-time
Lead team of agents in Canada and establish priorities to meet operational goals and highest-level customer service. Oversees station operational performance and achievement of customer…
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T
Senior Manager, Release and Deployment - Credit
TD
Toronto, ON
- Full-time
TD is seeking a Senior Manager, Release & Deployment to lead how technology change is planned, governed, and safely deployed across the Credit Platform. Reporting to the AVP, Platform…
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LM
AVP or VP, Distribution
Liberty Mutual Canada
Remote, Canada
- Full-time
- Remote
Our core values guide all of our decision-making and come to life through our benefits and employee programs. We offer:
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Développeur logiciel (moteur principal)/Software Developer (Core Engine) - Battlefield
Electronic Arts
Montreal, QC
…to other people's ideas, know how to embrace change, and you lead by…
Added 4 mins ago
Packaging Specialist - Longueuil
Lactalis
Longueuil, QC
Lead the technical development and execution of packaging initiatives by designing and conducting packaging qualification and validation trials for all new products in support of innovation…
Added 4 mins ago
VP
Lead / Senior Piping Materials Engineer
Vista Projects
Calgary, AB
- Full-time
What You Would Do in This RoleLead the discipline and shape how it works. As the Senior / Lead Piping Materials Engineer, you will provide technical and team leadership for piping materials…
Added 4 mins ago
VP
Intermediate Piping Materials Engineer
Vista Projects
Calgary, AB
- Full-time
…piping materials and engineering scope on EPC projects and MOC programs for SAGD, oil sands, and gas processing facilities, from concept through detailed design and construction. You will…
Added 4 mins ago
VP
Junior / E.I.T. Piping Materials Engineer
Vista Projects
Calgary, AB
- Full-time
…piping materials and engineering work on EPC projects and MOC programs for SAGD, oil sands, and gas processing facilities. Working alongside Intermediate, Senior, and Lead Piping Engineers,…
Added 4 mins ago
AC
Nursing Instructor
Assiniboine College
MB · Manitoba, Canada
- $67,144 to $105,334 CAD / year
- Temporary
We invest in our employees’ future through succession planning, forward-looking recruitment, and supportive development programs, with 4% of payroll dedicated to staff professional…
Added 4 mins ago
CL
Fundraising Manager
Cause Leadership Inc.
ON · Ontario, Canada
- $91,000 to $104,000 CAD / year
- Full-time
…acquisition, increased giving and the development of fundraising programs with long-term…
Added 4 mins ago
SD
District Health and Safety Manager
School District 23: Central Okanagan
Kelowna, BC
- $99,206 to $124,008 CAD / year
- Full-time
…excellent reputation for providing outstanding student-centered programs in a diverse and inclusive environment as well as offering a wide range of educational opportunities for students…

Vacances Air Canada Vacations / Air Canada Rouge

Customer Data & Identity Specialist (CDP/CRM ecosystem)

Montreal, QC, Canada

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Job details

Experience: 4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Posting language: English
Posted: Nov 9, 2026

Original job description

WHO WE ARE

At Air Canada Vacations, we’re in the business of making dreams travel. That’s why we offer vacation packages, tours, cruises and more tailored to everyone’s individual needs. We like to say we have a vacation for every traveller because we do!

If you're someone who's passionate about exploring the world and sharing that enthusiasm with our customers, we'd love to welcome you to our team.

For over 50 years, Air Canada Vacations has been making travel easy, so come and join us in helping fellow Canadians create unforgettable memories wherever they go.

Don’t miss this opportunity! Submit your application by November 13, 2026 to be considered for this exciting opportunity.

WHAT YOU'LL BE DOING

The Customer Data & Identity Specialist is responsible for defining, maintaining, and optimizing the unified customer profile across the organization’s CDP. This role owns the data schema, data quality processes, identity resolution rules, and the business-ready data model that fuels analytics, activation, and personalization.

Reporting to the Digital Analytics Manager, the Specialist ensures that customer data provided by Enterprise Data team is accurately mapped, standardized, unified, and made activation‑ready across marketing and analytics platforms. This role is deeply technical and operational, focusing on how data is structured and stitched within the CDP, not on interpreting insights nor defining marketing strategy.

Define and maintain the unified customer profile and associated data model within the CDP/CRM ecosystem.
Own the data schema, properties, event structures, and naming conventions across customer data assets within the platform.
Ensure data quality, including data freshness, completeness, and accuracy across all sources, diagnose and resolve data discrepancies between source systems and the CDP.
Manage identity resolution rules (stitching) to ensure correct merging of customer identifiers (Email, Cookies, IDs) across channels and devices.
Partner with Digital Analytics, Martech, CRM, and Enterprise Architects to define requirements for data pipelines, ensuring incoming data is "activation-ready" for marketing use cases.
Manage website behavior data collection, tagging requirements, and data standardization regarding the CDP
Ensure proper ingestion, normalization, and mapping of web, CRM, and offline customer data.
Support the CDP Platform Lead to orchestrate segment distribution to website personalization, email, media platforms and other activation channels and ensure proper governance of segment names, logic, and usage.
Design the scoring algorithm (weights, thresholds, decays), technically build and operationalize the score calculation and ensure scoring outputs are available to CRM, CDP, analytics, and activation systems.
Support compliance and data governance to ensure proper handling of customer data.

WHAT YOU BRING TO THE TEAM

4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Strong technical understanding of database architecture and pipelines, identity resolution, data modeling concepts, and event tracking standards (GA4, GTM, etc.)
Ability to diagnose data quality issues and work with technical teams to resolve them
Good understanding of SQL for data validation and auditing
Ability to translate complex data flows into business context for marketing stakeholders
Hands-on experience implementing an enterprise level CDP, a strong asset
Familiarity with Canada & Quebec privacy regulations, an asset.
Excellent communication skills to translate data mechanics into business context
Bilingual written and spoken

WHY WORK WITH US?

Our team loves to travel, and we have one of the most generous employee travel programs in the industry. You’ll be eligible for travel privileges for yourself and other eligible persons once you’ve completed 6 months of service
Hybrid work model: Corporate Mandate of 4 days in office (Tuesday, Wednesday, Thursday + 4th day of your choice) and 1 day from home
We value your wellbeing and offer a wide variety of benefit plans, including health and dental, for you and your family
We offer training and development tools to help unlock your full potential

Please note that these benefits apply to permanent, full-time employees.

Visit our Careers page for a full list of benefits.

OUR COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION

Air Canada Vacations is committed to ensuring a Diverse, Equitable, and Inclusive Workplace, fundamental to its core values. We celebrate the uniqueness of every individual, listen to every voice, and instill a sense of belonging in our people that allows each team member’s authentic self to truly shine.

We encourage individuals of all backgrounds to apply as we strive to create a diverse team that mirrors the diversity of the customers and communities we serve as an equal opportunity employer. Should you require any accommodation, please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

Linguistic Requirements

When qualifications are equal, preference will be given to bilingual candidates. The position involves daily interactions with partners, clients, and colleagues located outside of Quebec.

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More about this job

Responsibilities

The Customer Data & Identity Specialist defines, maintains, and optimizes the unified customer profile and data model within the CDP/CRM ecosystem. This role manages identity resolution rules, data quality processes, and ensures data is activation-ready for marketing and analytics platforms.

Requirements

Candidates must have at least 4 years of experience with CDP or CRM data infrastructure and a strong technical understanding of database architecture and data modeling. Proficiency in SQL and the ability to translate complex data flows into business context for stakeholders are required.

Skills

Customer Data Platform
CRM
Data modeling
Identity resolution
SQL
Data quality
Data pipelines
GA4
GTM
Data governance
Marketing technology
Database architecture
Event tracking
Data validation
Segmentation

Benefits

Employee travel program
Health insurance
Dental insurance
Training and development tools

Visa sponsorship

Not detected in the job text

Keywords

CDP
CRM
Data modeling
Identity resolution
SQL
GA4
GTM
Data governance
Marketing technology
Database architecture
Data pipelines
Segmentation
Data quality
Event tracking
Normalization
Data ingestion
Personalization
Analytics
Privacy regulations
Customer profile

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