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Added 6 mins ago
RS
Business System Specialist
Ryder Supply Chain Solutions
Vaughan, ON · CAN - Vaughan ON Langstaff Rd
- Full-time
…implementation and maintenance of computer-based information systems; to install, troubleshoot, maintain and modify computer and network system software; to provide input regarding…
Added 6 mins ago
Financial Services Supervisor & Systems Coordinator-C1433
City of London
London, ON
Assists with Financial Systems including; maintenance of system set-up, systems development, testing, training, issue resolution and user communication. Recommends and implements procedural…
Added 7 mins ago
AC
Data Engineering Team Lead
Atlas Corp.
Vancouver, BC
- $120,000 to $130,000 CAD / year
Bachelor's degree in Computer Science, Information Systems, Engineering, Mathematics, or a related discipline, or equivalent practical experience.
Added 7 mins ago
Manager, Frontline Transformation
CONA Services
Brampton, ON
Proﬁcient in the use of systems utilized by Coke Canada Field Sales (Spring, Spark, ESH, PowerBI and Salient)
Added 7 mins ago
Manager, Sales Initiatives
CONA Services
Brampton, ON
Proﬁcient in the use of systems utilized by Coke Canada Field Sales (Spring, RFA Lite, Spark, ESH, PowerBI and Salient Dashboard)
Added 7 mins ago
Manager, Sales Initiatives
CONA Services
Brampton, ON
Proﬁcient in the use of systems utilized by Coke Canada Field Sales (Spring, RFA Lite, Spark, ESH, PowerBI and Salient Dashboard)
Added 7 mins ago
Manager, Frontline Transformation
CONA Services
Brampton, ON
Proﬁcient in the use of systems utilized by Coke Canada Field Sales (Spring, Spark, ESH, PowerBI and Salient)
Added 7 mins ago
Senior Financial Analyst
CityofOttawa
Ottawa, ON
Operates as a systems and business architect for financial module of SAP, OSL, and File Maker Pro in the development and maintenance of the necessary systems to support the formulation,…
Added 7 mins ago
Cloud Architect (GCP)
Scotiabank
Toronto, ON
Added 7 mins ago
MI
Engineering Co-Op Student
Magna International
Woodbridge, ON
- Full-time
…Powertrain, and we do it by creating world-class powertrain systems. We are a premier supplier for the global automotive industry with full capabilities in design, development, testing and…
Added 7 mins ago
Operations Support Representative 3
FortisBC
Surrey, BC
Working knowledge of computer systems operations, environment and peripherals and various applications software in use in the department (SAP & suite of MS Office products).
Added 7 mins ago
MP
Shipper/Receiver - Qualified
Mother Parkers Tea & Coffee
Mississauga, ON
- $31.11 to $32.11 CAD / hour
- Full-time
Added 7 mins ago
PH
Medical Laboratory Technologist 2- Bilingual
Public Health Ontario
Ottawa, ON
- Full-time
…computer driven equipment including laboratory information…
Added 7 mins ago
VS
Senior NPI Process Manufacturing Engineer
VIAVI Solutions
Ottawa, ON
- Full-time
…application-specific integrated test solutions, optical inspection systems, and a broad ecosystem of plug-in modules - that R&D engineers and production lines worldwide rely on to develop,…
Added 7 mins ago
TO
Host/Hostess
The ONE Group Hospitality
Toronto, ON
- $17.95 to $20 CAD / hour
- Full-time
- Part-time
Experience with OpenTable or similar reservation systems preferred
Added 7 mins ago
UO
Manager, Human Resources
University of British Columbia
Vancouver, BC · UBCV | Institute for Computing Information and Cognitive Systems / Computer Science Building (ICCS)
- $7,158.42 to $10,292.25 CAD / month
- Full-time
…and continued improvements/updates to internal processes and systems to support these activities in an effective and efficient…
Added 7 mins ago
T
Deputy Program Manager (DPM) – Program Enablement
Thales
Ottawa, ON
- Full-time
…model for Program Enablement across AJISS, ensuring digital systems, business processes, and organizational capabilities are aligned to support long-term operational readiness, contract…
Added 7 mins ago
OR
Retail Field Trainer
OSL Retail Services Inc
Vancouver, BC
- Other
Top-tier tools: Best-in-class systems and equipment so you can do your best work
Added 7 mins ago
Specialist Solutions
Independent Electricity System Operator
Canada
This is a unionized position that falls within the Market Ops & Forecast Systems Department in the Information and Technology Services Business Unit
Added 7 mins ago
C
Caseworker, Patient Support & Services
Cencora
Oakville, ON · Quebec, QC · CAN > ON > Oakville > Superior Crt
- Full-time
Certification in reimbursement support, patient access, customer support, service management, customer relationship management systems, or process improvement preferred.
Added 7 mins ago
E
Business Analyst (IT)
EPCOR
AB · Edmonton, Alberta
- Full-time
A degree or diploma in Business, Management Information Systems, Computer Science, or a related field is required.
Added 7 mins ago
CI
Student Intern, IT Business Application Development
Celestica International LP
Toronto, ON
- $23 to $30 CAD / hour
Added 7 mins ago
WM
Sales Associate Full Time - Chinook Centre
Wow! Mobile Boutique
Calgary, AB
- Full-time
Managing cash, point of sale and inventory systems
Added 7 mins ago
T
Senior Manager, Release and Deployment - Credit
TD
Toronto, ON
- Full-time
An undergraduate degree, college diploma, or equivalent experience in technology, engineering, information systems, business, or a related discipline.
Added 7 mins ago
LM
AVP or VP, Distribution
Liberty Mutual Canada
Remote, Canada
- Full-time
- Remote

Vacances Air Canada Vacations / Air Canada Rouge

Customer Data & Identity Specialist (CDP/CRM ecosystem)

Montreal, QC, Canada

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Job details

Experience: 4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Posting language: English
Posted: Nov 9, 2026

Original job description

WHO WE ARE

At Air Canada Vacations, we’re in the business of making dreams travel. That’s why we offer vacation packages, tours, cruises and more tailored to everyone’s individual needs. We like to say we have a vacation for every traveller because we do!

If you're someone who's passionate about exploring the world and sharing that enthusiasm with our customers, we'd love to welcome you to our team.

For over 50 years, Air Canada Vacations has been making travel easy, so come and join us in helping fellow Canadians create unforgettable memories wherever they go.

Don’t miss this opportunity! Submit your application by November 13, 2026 to be considered for this exciting opportunity.

WHAT YOU'LL BE DOING

The Customer Data & Identity Specialist is responsible for defining, maintaining, and optimizing the unified customer profile across the organization’s CDP. This role owns the data schema, data quality processes, identity resolution rules, and the business-ready data model that fuels analytics, activation, and personalization.

Reporting to the Digital Analytics Manager, the Specialist ensures that customer data provided by Enterprise Data team is accurately mapped, standardized, unified, and made activation‑ready across marketing and analytics platforms. This role is deeply technical and operational, focusing on how data is structured and stitched within the CDP, not on interpreting insights nor defining marketing strategy.

Define and maintain the unified customer profile and associated data model within the CDP/CRM ecosystem.
Own the data schema, properties, event structures, and naming conventions across customer data assets within the platform.
Ensure data quality, including data freshness, completeness, and accuracy across all sources, diagnose and resolve data discrepancies between source systems and the CDP.
Manage identity resolution rules (stitching) to ensure correct merging of customer identifiers (Email, Cookies, IDs) across channels and devices.
Partner with Digital Analytics, Martech, CRM, and Enterprise Architects to define requirements for data pipelines, ensuring incoming data is "activation-ready" for marketing use cases.
Manage website behavior data collection, tagging requirements, and data standardization regarding the CDP
Ensure proper ingestion, normalization, and mapping of web, CRM, and offline customer data.
Support the CDP Platform Lead to orchestrate segment distribution to website personalization, email, media platforms and other activation channels and ensure proper governance of segment names, logic, and usage.
Design the scoring algorithm (weights, thresholds, decays), technically build and operationalize the score calculation and ensure scoring outputs are available to CRM, CDP, analytics, and activation systems.
Support compliance and data governance to ensure proper handling of customer data.

WHAT YOU BRING TO THE TEAM

4 years of experience working with a Customer Data Platform (CDP), CRM data infrastructure, or marketing data operations
Strong technical understanding of database architecture and pipelines, identity resolution, data modeling concepts, and event tracking standards (GA4, GTM, etc.)
Ability to diagnose data quality issues and work with technical teams to resolve them
Good understanding of SQL for data validation and auditing
Ability to translate complex data flows into business context for marketing stakeholders
Hands-on experience implementing an enterprise level CDP, a strong asset
Familiarity with Canada & Quebec privacy regulations, an asset.
Excellent communication skills to translate data mechanics into business context
Bilingual written and spoken

WHY WORK WITH US?

Our team loves to travel, and we have one of the most generous employee travel programs in the industry. You’ll be eligible for travel privileges for yourself and other eligible persons once you’ve completed 6 months of service
Hybrid work model: Corporate Mandate of 4 days in office (Tuesday, Wednesday, Thursday + 4th day of your choice) and 1 day from home
We value your wellbeing and offer a wide variety of benefit plans, including health and dental, for you and your family
We offer training and development tools to help unlock your full potential

Please note that these benefits apply to permanent, full-time employees.

Visit our Careers page for a full list of benefits.

OUR COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION

Air Canada Vacations is committed to ensuring a Diverse, Equitable, and Inclusive Workplace, fundamental to its core values. We celebrate the uniqueness of every individual, listen to every voice, and instill a sense of belonging in our people that allows each team member’s authentic self to truly shine.

We encourage individuals of all backgrounds to apply as we strive to create a diverse team that mirrors the diversity of the customers and communities we serve as an equal opportunity employer. Should you require any accommodation, please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

Linguistic Requirements

When qualifications are equal, preference will be given to bilingual candidates. The position involves daily interactions with partners, clients, and colleagues located outside of Quebec.

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More about this job

Responsibilities

The Customer Data & Identity Specialist defines, maintains, and optimizes the unified customer profile and data model within the CDP/CRM ecosystem. This role manages identity resolution rules, data quality processes, and ensures data is activation-ready for marketing and analytics platforms.

Requirements

Candidates must have at least 4 years of experience with CDP or CRM data infrastructure and a strong technical understanding of database architecture and data modeling. Proficiency in SQL and the ability to translate complex data flows into business context for stakeholders are required.

Skills

Customer Data Platform
CRM
Data modeling
Identity resolution
SQL
Data quality
Data pipelines
GA4
GTM
Data governance
Marketing technology
Database architecture
Event tracking
Data validation
Segmentation

Benefits

Employee travel program
Health insurance
Dental insurance
Training and development tools

Visa sponsorship

Not detected in the job text

Keywords

CDP
CRM
Data modeling
Identity resolution
SQL
GA4
GTM
Data governance
Marketing technology
Database architecture
Data pipelines
Segmentation
Data quality
Event tracking
Normalization
Data ingestion
Personalization
Analytics
Privacy regulations
Customer profile

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