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Valnet

Brand Manager

Montreal, QC, Canada

On-site

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: On-site
Apply by: Nov 7, 2026
Experience: 3–10 years of experience in digital publishing, e-commerce, portfolio management, performance marketing, strategy, or operations.
Posting language: English · French
Posted: Oct 8, 2026

Original job description

English section of this bilingual listing.

Location: On-Site, Montreal

The Opportunity

Valnet is seeking a Brand Manager to own the commercial, financial, and operational performance of one or more digital brands on the Screen portfolio. This role blends strategic P&L ownership with hands-on execution across revenue, content, audience growth, and product monetization. You will act as the central manager for your brand(s), driving profitability, scaling commerce initiatives, and evolving the business from a single-site model into a diversified, multi-surface ecosystem.

This is a high-impact role for someone who thrives at the intersection of strategy, execution, and optimization.

Key Responsibilities:

P&L & Commercial Ownership

Own full P&L performance at the EBITDA level, identifying opportunities for revenue growth and cost optimization.
Manage and scale commerce, affiliate, newsletter, sponsorship, and emerging revenue streams.
Develop and expand repeatable business offerings such as commerce hubs, newsletters, evergreen content products, and landing-page funnels.

Revenue & Growth Strategy

Identify, launch, and manage direct affiliate partnerships to drive high-intent traffic, leads, and conversions.
Build and optimize high-intent funnels across sites, newsletters, landing pages, and utility experiences.
Partner with performance marketing and sales teams to maximize RPM, CVR, retention, and lifetime value.
Integrate commerce and sponsorship placements while maintaining audience trust and editorial integrity.

Content, Product & Audience Development

Collaborate with editorial leaders to align content strategy with user intent, conversion performance, and growth priorities.
Define scalable content and commerce formats that reduce decision friction and improve monetization.
Lead the transition from a single-site model to a multi-product, multi-surface brand ecosystem.
Oversee newsletter programming, segmentation, growth loops, and optimization.

Operational Excellence & Analysis

Allocate budgets strategically to support growth initiatives and long-term profitability.
Monitor KPIs across revenue, traffic, engagement, and conversion; provide clear reporting and actionable insights.
Ensure tracking accuracy, link integrity, and performance visibility across templates and products.
Continuously improve processes, workflows, and execution speed across teams.

Leadership & Collaboration

Act as the primary operator and strategic lead for assigned brand(s).
Work cross-functionally with Editorial, Product, Sales, Performance Marketing, and Leadership.
Foster a culture of accountability, experimentation, and performance.

Qualifications:

3–10 years of experience in digital publishing, e-commerce, portfolio management, performance marketing, strategy, or operations.
Affinity for gaming preferred.
Proven experience owning revenue initiatives and driving measurable growth.
Strong analytical and financial acumen with hands-on P&L experience.
Deep understanding of content monetization, audience development, and digital growth models.
Comfortable operating in fast-paced, high-ownership environments.
Excellent communication and stakeholder management skills.

Benefits:

Full health insurance (medical, dental, vision)
Fitness subscription reimbursement
Competitive compensation and bonus structure
High autonomy with clear ownership and growth potential

Who We Are

Valnet is a fast-growing digital media company built on performance, ownership, and meritocracy. We empower our leaders to move quickly, think like owners, and make real impact. If you’re driven by results and excited to build, scale, and operate digital brands, this is the place to do it.

___________________________________________________________________________

Chef de marque

Lieu de travail : Présentiel, Montréal

Aperçu du poste

Read the full bilingual original

Location: On-Site, Montreal

The Opportunity

This is a high-impact role for someone who thrives at the intersection of strategy, execution, and optimization.

Key Responsibilities:

P&L & Commercial Ownership

Own full P&L performance at the EBITDA level, identifying opportunities for revenue growth and cost optimization.
Manage and scale commerce, affiliate, newsletter, sponsorship, and emerging revenue streams.
Develop and expand repeatable business offerings such as commerce hubs, newsletters, evergreen content products, and landing-page funnels.

Revenue & Growth Strategy

Identify, launch, and manage direct affiliate partnerships to drive high-intent traffic, leads, and conversions.
Build and optimize high-intent funnels across sites, newsletters, landing pages, and utility experiences.
Partner with performance marketing and sales teams to maximize RPM, CVR, retention, and lifetime value.
Integrate commerce and sponsorship placements while maintaining audience trust and editorial integrity.

Content, Product & Audience Development

Collaborate with editorial leaders to align content strategy with user intent, conversion performance, and growth priorities.
Define scalable content and commerce formats that reduce decision friction and improve monetization.
Lead the transition from a single-site model to a multi-product, multi-surface brand ecosystem.
Oversee newsletter programming, segmentation, growth loops, and optimization.

Operational Excellence & Analysis

Allocate budgets strategically to support growth initiatives and long-term profitability.
Monitor KPIs across revenue, traffic, engagement, and conversion; provide clear reporting and actionable insights.
Ensure tracking accuracy, link integrity, and performance visibility across templates and products.
Continuously improve processes, workflows, and execution speed across teams.

Leadership & Collaboration

Act as the primary operator and strategic lead for assigned brand(s).
Work cross-functionally with Editorial, Product, Sales, Performance Marketing, and Leadership.
Foster a culture of accountability, experimentation, and performance.

Qualifications:

3–10 years of experience in digital publishing, e-commerce, portfolio management, performance marketing, strategy, or operations.
Affinity for gaming preferred.
Proven experience owning revenue initiatives and driving measurable growth.
Strong analytical and financial acumen with hands-on P&L experience.
Deep understanding of content monetization, audience development, and digital growth models.
Comfortable operating in fast-paced, high-ownership environments.
Excellent communication and stakeholder management skills.

Benefits:

Full health insurance (medical, dental, vision)
Fitness subscription reimbursement
Competitive compensation and bonus structure
High autonomy with clear ownership and growth potential

Who We Are

___________________________________________________________________________

Chef de marque

Lieu de travail : Présentiel, Montréal

Aperçu du poste

Valnet est à la recherche d’un(e) chef de marque pour assurer la performance commerciale, financière et opérationnelle d’une ou plusieurs marques numériques. Ce rôle combine une responsabilité complète du P&L avec une exécution concrète des stratégies de croissance, de monétisation et d’optimisation des opérations.

Vous agirez comme responsable principal de votre portefeuille de marques, avec pour mission de maximiser la rentabilité, de développer les initiatives commerciales et de faire évoluer les marques vers un modèle multi-produits et multi-plateformes.

Responsabilités:

Gestion du P&L et performance commerciale

Assumer la responsabilité complète du P&L au niveau EBITDA, en identifiant les leviers de croissance des revenus et d’optimisation des coûts.
Développer, gérer et faire croître les revenus issus de l’affiliation, du commerce, des infolettres, des commandites et de nouvelles initiatives de monétisation.
Lancer et faire évoluer des offres commerciales répétables (hubs de commerce, infolettres, franchises saisonnières, produits de contenu evergreen, entonnoirs de conversion).

Stratégie de croissance et revenus

Identifier, négocier et gérer des partenariats d’affiliation directs générant du trafic à forte intention et des conversions.
Concevoir et optimiser des entonnoirs de conversion à travers les sites, infolettres, pages d’atterrissage et produits utilitaires.
Collaborer étroitement avec les équipes marketing de performance et ventes afin d’optimiser le RPM, le taux de conversion, la rétention et la valeur à long terme.
Intégrer les initiatives commerciales et commanditées tout en préservant la confiance de l’audience et l’intégrité éditoriale.

Contenu, produit et développement de l’audience

Travailler en collaboration avec les équipes éditoriales pour aligner les stratégies de contenu avec l’intention utilisateur et les objectifs de performance.
Définir des formats de contenu et de commerce évolutifs visant à réduire la friction décisionnelle et améliorer la conversion.
Piloter la transition d’un modèle mono-site vers un écosystème multi-produits et multi-surfaces.
Superviser la programmation, la segmentation, la croissance et l’optimisation des infolettres.

Analyse, opérations et optimisation

Allouer stratégiquement les budgets afin de soutenir les initiatives de croissance et la rentabilité à long terme.
Suivre et analyser les indicateurs clés de performance (revenus, trafic, engagement, conversion) et produire des rapports clairs et actionnables.
Garantir l’exactitude du suivi, l’intégrité des liens et la qualité des données de performance.
Améliorer continuellement les processus opérationnels et éditoriaux afin d’accroître l’efficacité et la rapidité d’exécution.

Leadership et collaboration

Agir comme responsable opérationnel principal des marques assignées.
Collaborer étroitement avec les équipes éditoriales, produit, ventes, marketing de performance et direction.
Favoriser une culture axée sur la responsabilisation, la performance et l’expérimentation.

Exigences:

5 à 10 ans d’expérience dans un rôle lié à la publication numérique, au commerce électronique, à la gestion de portefeuille, à la stratégie, aux opérations ou au marketing de performance.
Expérience démontrée dans la gestion et la croissance de revenus numériques.
Solides compétences analytiques et financières, incluant une expérience en gestion de P&L.
Excellente compréhension de la monétisation de contenu, du développement d’audience et des modèles de croissance numérique.
Capacité à évoluer dans un environnement rapide, autonome et orienté résultats.
Excellentes compétences en communication et en collaboration interfonctionnelle.

Avantages:

Assurance santé complète (soins médicaux, dentaires et de la vue)
Programme de remboursement d’abonnement à une salle de sport
Rémunération compétitive et structure de bonification
Forte autonomie et réelles opportunités d’évolution

Qui nous sommes

Valnet est une entreprise de médias numériques en forte croissance, guidée par la performance, l’autonomie et une culture méritocratique. Nous donnons à nos leaders les moyens d’agir comme de véritables propriétaires, d’innover rapidement et d’avoir un impact concret. Si vous souhaitez bâtir, optimiser et faire croître des marques numériques à grande échelle, Valnet est l’endroit idéal.

Apply About employer

More about this job

Responsibilities

Own the commercial, financial, and operational performance of assigned digital brands, including EBITDA-level P&L, revenue growth, cost optimization, and budget allocation. Lead monetization, audience and content development, newsletter and commerce initiatives, performance analysis, and cross-functional execution to scale brands into multi-product, multi-surface ecosystems.

Requirements

Requires 3–10 years of experience in digital publishing, e-commerce, portfolio management, performance marketing, strategy, or operations, with demonstrated success growing revenue initiatives. Candidates should have strong financial and analytical skills, hands-on P&L experience, knowledge of content monetization and digital audience growth, and excellent communication and stakeholder-management abilities; gaming affinity is preferred.

Skills

P&L Management
Financial Analysis
Revenue Growth
Digital Publishing
E-commerce
Affiliate Marketing
Content Monetization
Audience Development
Performance Marketing
Conversion Optimization
Newsletter Management
Budget Allocation
KPI Reporting
Strategic Planning
Stakeholder Management
Cross-functional Collaboration

Benefits

Health Insurance
Competitive Compensation
Bonus Structure
Autonomy
Growth Opportunities

Visa sponsorship

Not detected in the job text

Keywords

Digital Publishing
E-commerce
P&L
EBITDA
Affiliate Partnerships
Affiliate Marketing
Commerce
Newsletters
Sponsorships
Revenue Growth
Cost Optimization
Performance Marketing
RPM
Conversion Rate
Retention
Lifetime Value
Content Monetization
Audience Development
Content Strategy
Landing Pages
Conversion Funnels
Budget Allocation
KPI Monitoring
Traffic Analytics
Engagement
Link Integrity
Digital Brand Management
Gaming

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