Content Marketing Specialist

Job Title: Content Marketing Specialist
Saskatoon, SK (office-first)

Are you energized by turning a blank page into content people actually search for, read and act on? Does finding the keyword nobody else is targeting get you up in the morning? We are looking for a Content Marketing Specialist who writes with an AI edge to help Vendasta reach the small businesses and agencies that need us.

About the Job

Good content is how the right customers find Vendasta. In this role you'll research what our audience is searching for, plan content around it, and write blog posts, website copy, social posts and case studies that rank and convert. You'll use AI tools to research, draft, edit and repurpose faster, then shape every piece so it sounds like us. And you'll check the numbers to see what worked, so the next piece does even better.

Your Impact

As a Content Marketing Specialist you'll work with the content leads and the wider Demand Generation team to:

• Research industry trends, customer pain points and competitors to find timely content ideas.
• Write engaging copy for blog posts, website pages, social media and case studies in Vendasta's voice.
• Use AI tools to research, outline and draft content, then edit the drafts until they meet our brand tone and quality bar.
• Run keyword research and build SEO best practices into every piece, working from the team's content calendar.
• Use AI-powered SEO tools to spot content gaps, trending searches and optimization opportunities.
• Track how content performs (traffic, engagement, conversions), refresh what's underperforming and recommend what to create next.

What You Bring to the Table

You write clear, engaging copy across formats, from blog posts and website pages to social posts and case studies, and you can explain a complex topic simply. You understand SEO principles and keyword research, and you know how to read performance metrics such as organic traffic, click-through rate and conversion rate, then act on them. You already use AI writing and SEO tools such as ChatGPT, Jasper, Clearscope or Surfer SEO, you can follow a structured prompt workflow to get a strong first draft, and you're happy to test new tools and tell the team what works.

About Vendasta

We help businesses get more customers. And keep them. We’re on a mission to build the most trusted AI-powered platform for small businesses and the partners who support them. At Vendasta, you’ll be part of something ambitious: helping bring AI transformation to local businesses at scale. As a team member, you’ll enjoy:

• Competitive health benefits, flex time, and annual work-from-anywhere options
• Equity opportunities and a chance to directly shape our AI future
• A vibrant workplace culture that embraces experimentation, thought leadership, and continuous learning
• A place where building AI isn’t just a buzzword, it’s the core of everything we do

Perks

Join the Vendasta team, where your professional mastery and intellectual growth drive our platform forward. Step into an AI-first organization built for elite problem solvers who thrive on tackling complex business challenges and scaling sophisticated, automation-driven solutions.

Accelerate your professional trajectory through rigorous learning tracks, continuous operational development, and exposure to cutting-edge AI methodologies designed to push the boundaries of the B2B SaaS industry. We are bound by a high-performance culture rooted in our core values - Drive, Innovation, Respect, and Agility - where the true reward is the complexity of the challenge and the scale of your global impact. At Vendasta, you will find the infrastructure to build, the ecosystem to innovate, and an elite peer group required to sharpen your expertise.

Master your craft. Solve the impossible. Build the future of SaaS with us.