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Added 15 mins ago
JI
Intermediate IT Business Analyst, Cavendish
J.D. Irving, Limited
Moncton, NB
- Full-time
They can recommend and lead delivery of complex solutions that enable the organization to achieve its goals.
Added 29 mins ago
TC
Program Manager
Tata Consultancy Services
Toronto, ON
- $100,000 to $120,000 CAD / year
- Full-time
Lead complex, enterprise-scale Capital Markets, Treasury, and Market Risk technology transformation programs, including Murex initiatives and regulatory-risk transformation across…
Added 29 mins ago
N
VIE - Asset Manager - Canada (M/F)
Neoen
Toronto, ON
- Full-time
Furthermore, the Asset Manager will oversee all dimensions of operating, including technical, commercial/contractual, regulatory, financial, and corporate & social responsibility, in line…
Added 29 mins ago
MH
Network Support Specialist
Manitoba Hydro
Winnipeg, MB
- Full-time
Under the general direction of the Network and Storage Infrastructure Lead, you will be responsible for Network Administration duties related to the support of the Manitoba Hydro corporate…
Added 29 mins ago
N
VIE - Asset Manager - Canada (M/F)
Neoen
Calgary, AB
- Full-time
Furthermore, the Asset Manager will oversee all dimensions of operating, including technical, commercial/contractual, regulatory, financial, and corporate & social responsibility, in line…
Added 29 mins ago
SD
Senior Technology Architect
Symbiotic Digital
Toronto, ON · Queen's Park Ontario Provincial Government, Ontario
- Contract
recommend, implement, and manage technical architecture including
Added 29 mins ago
SD
IT Enterprise Architect
Symbiotic Digital
Toronto, ON · Downtown Toronto (Ryerson), Ontario
- Contract
measuring business and technical value of applications and solutions.
Added 29 mins ago
M
RQ11623 - Systems Testing/QA Specialist - Senior
Maarut
Toronto, ON
- Contract
against the various components. The tester will work with the testing lead and
Added 29 mins ago
Business Analyst
Aecon
Hamilton, ON
Integrity. We lead by example, with humility and courage.
Added 45 mins ago
Staff Engineer / AI Builder - Toronto
Robots and Pencils
Toronto, ON
We’re looking for a Staff AI Builder to lead the design and delivery of AI/ML systems. This role is ideal for an experienced engineer who thrives on architectural decisions, can confidently…
Added 59 mins ago
TA
Lead Product Manager, Real Time, Personalization, and AI
Treasure AI
Vancouver, BC
- $160,000 to $200,000 CAD / year
- Full-time
Lead the end-to-end product development lifecycle for specific AI Suite and Gen AI capabilities, from ideation to successful launch.
Added 59 mins ago
NS
Leading Garage Mechanic
Nova Scotia Power
Halifax, NS
- Full-time
We are looking for a Leading Garage Mechanic to join our team. Reporting to the Garage Supervisor, you will lead a team of professionals at our location where we offer you a work option.
Added 1 hour ago
AS
Configuration Management Specialist
AirPro SAR Services Inc.
Ottawa, ON
- Full-time
…aircraft baselines and configuration records, and help ensure that technical data remains accurate, controlled, and compliant with contractual and airworthiness…
Added 1 hour ago
AS
ILS Manager
AirPro SAR Services Inc.
Ottawa, ON
- Full-time
…close partnership with the Contract Management Office (CMO) Lead, the ILS Manager will lead a multidisciplinary team to manage and control the Integrated Logistics Support (ILS) function…
Added 1 hour ago
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Analyste, soutien logistique intégré (SLI)/Integrated Logistic Support (ILS) Analyst
Textron
Mirabel, QC
- Full-time
Added 1 hour ago
K
DTC Funnel Specialist
KittySpout
Remote, Canada
- $48,000 to $72,000 USD / year
- Full-time
- Remote
KittySpout / DoggySpout is looking for a hands-on CRO Lead to join our team! You will own every conversion test across our site, landing pages, paid-acquisition funnels, on-site offers and…
Added 1 hour ago
C
Site Foreman - FIFO
Convergint
Fort McMurray, AB
- Full-time
…coordination, project support, maintenance oversight, and hands-on technical assistance, with a strong focus on Building Automation Systems (BAS), building controls, and the effective…
Added 2 hours ago
RT
Principal Adviser Remuneration Strategy
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Montreal, QC
- Full-time
Provide thought leadership and lead key work shaping Rio Tinto’s global approach to base pay.
Added 2 hours ago
RT
Principal Advisor Remuneration
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- Full-time
Lead defined areas of technical work, designing and testing solutions and translating agreed approaches into practical methodologies, tools and guidance.
Added 2 hours ago
A(
Delivery Lead - Operations Transformation
AXIS (AXIS Capital)
Halifax, NS
- Full-time
Job Description: Delivery Lead – Operations Transformation
Added 2 hours ago
HT
Test Engineering Technologist
Husky Technologies
Bolton, ON
- Full-time
…passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a…
Added 2 hours ago
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Senior Engineering Manager - Stratus Imaging Archive
Optum
Richmond, BC
- Full-time
The Senior Engineering Manager will lead engineering teams building and evolving the Stratus Imaging Archive product and play a critical role in advancing our cloud-native Vendor Neutral…
Added 2 hours ago
TZ
Painter Grade 1
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Toronto, ON
- Full-time
In the absence of the Painter Gr.2, this position may be required to perform lead hand duties.
Added 2 hours ago
V
Lead Software Engineer
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Toronto, ON
- Full-time
Collaborate with business analysts and data engineers to translate requirements into technical designs.
Added 2 hours ago
A(
Delivery Lead - Operations Transformation
AXIS (AXIS Capital)
Halifax, NS
- Full-time
Job Description: Delivery Lead – Operations Transformation

VERB Interactive

Search Strategist (Permanent Full Time)

Remote, Canada

Remote

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Experience: 3+ years of SEO or AI search experience; post-secondary education in marketing, communications, or equivalent experience.
Posting language: English
Posted: Nov 2, 2026

Original job description

VERB is a digital marketing and technology agency with our head office located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of the world’s biggest destinations, resorts, and travel brands - and with our employee travel credit, it’s easy to experience them for yourself. We take a balanced approach to work/life and have fun at the office– or wherever we happen to be working. We are passionate about exceeding expectations and we thrive on jobs other agencies might find too big, or too difficult, or too fast.

Sounds good? Great, here's who we're looking for...

A Search Strategist (SEO Strategist), owns the SEO, GEO, and AI search strategy for their VERB partners, driving visibility across traditional search and AI-generated answers in Google AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, and Copilot. This is a partner-facing role for someone excited to take the lead: strategists are the go-to search expert for their partners, own their AI and traditional search strategies end to end, and are accountable for results. There is no hand-holding. Strategists are backed by a collaborative team, but they set the direction.

Responsibilities:

Act as the primary search contact for their partners, leading calls and presenting reports that explain the rationale behind strategy, tactics, and recommendations.
Lead an integrated SEO and AI search strategy for each partner, aligning with the SEO Pod Lead and the SEO and GEO Strategy Leads.
Lead Generative Engine Optimization (GEO), improving how partners are surfaced, cited, and accurately described in AI-generated answers through entity optimization, structured data, llms.txt, and citation-ready content.
Monitor AI search performance, including brand mentions, share of voice, citations, and answer accuracy, and turn findings into prioritized recommendations.
Own local search strategy, managing listings, location data, and reviews in Yext and optimizing each partner's Google Business Profile.
Manage day-to-day SEO and AI search activities for retainers, and pre- and post-launch activities for new builds, coordinating with content strategists, project managers, developers, and external vendors.
Apply a full range of tactics (site architecture, on-page, technical, schema, and off-page) and manage partner backlink profiles and link-building strategies.
Perform keyword and prompt research, competitor research, and content and website performance analysis using Ahrefs, Semrush, Scrunch, Yext, GSC, GA4, Data Studio, and Claude.
Proactively identify and implement improvements to strategies and tactics, bringing new ideas to partners without waiting for direction.
Collaborate with Accounts, Performance Media, social, creative, and content teams to align search insights, SERP strategy, and content calendars across channels.
Track time and manage tasks in Jira, keeping retainer hours and deliverables on time and on budget.
Provide SEO and AI search training to partners, take part in team training, and stay current on search and AI trends.

3+ years of SEO or AI search experience; post-secondary education in marketing, communications, or equivalent experience.
Demonstrated knowledge of ranking factors and SEO best practices, and of how AI answer engines such as Google AI Overviews, AI Mode, and ChatGPT select, cite, and describe brands.
Recent experience identifying and fixing technical SEO issues on CMSs such as WordPress and Drupal.
Experience crawling sites and managing indexing in Google Search Console, using tools such as Screaming Frog, Semrush, and Ahrefs.
Knowledge of robots.txt, regular expressions, schema markup, and entity optimization.
Experience managing Google Business Profiles and local listings through platforms such as Yext.
Working knowledge of GA4, Data Studio, or other analytics tools, and of Jira or similar time-tracking tools.
Experience managing organic search for multiple partners; hospitality and tourism experience is an asset.
Excited to be partner-facing: enjoys leading calls, presenting reports, and clearly explaining the rationale behind decisions.
Self-directed and accountable, with the confidence to own partner strategy end to end without close supervision.
Demonstrated ability to write content for SEO and AI search.
Strong analytical, problem-solving, and written and verbal communication skills, with close attention to detail.
Highly organized, able to manage multiple projects in a fast-paced environment, and open to feedback.
Experience with social or paid media campaigns is an asset.

Our benefits are anything but basic! Vacation time is available from day one plus we offer an extra paid week off during our annual holiday closure between Christmas and New Years!

We provide an annual travel credit (for non-work related travel), and free office snacks and drinks to keep you energized when you’re around.

In addition, we offer the following benefits, and are always looking for new ways to enhance what we offer:

Premium co-share option for Group Health Insurance (medical, dental, vision)
$1000 annual allowance to use towards a Health Spending OR Wellness Spending Account
Company matching RRSP program
Top up for Parental/Pregnancy leave
Hybrid work arrangements (3 days in office per week for local employees)
Remote opportunities available for other locations.
Career Advancement
Professional and Personal Development opportunities
Internal recognition programs
Recreational sports teams and social event
Transit and fitness discounts

This posting is for an existing vacancy.

Please note, we use automated tools, including the AI-enabled technology available with our ATS system Workable, to support certain aspects of our recruitment process, such as organizing applications and identifying potential matches based on role related criteria. These tools are used to assist with administrative and screening activities only. All hiring decisions including shortlisting, interview selection, and final decisions are reviewed and made by a human.

VERB is committed to an inclusive hiring process. If you require accommodations at any stage during our recruitment process, please let us know and we will work to support you.

Apply About employer

More about this job

Responsibilities

The Search Strategist leads integrated SEO and AI search strategies for partners, acting as the primary point of contact for strategy and performance reporting. They are responsible for managing local search, technical SEO, and optimizing content for generative AI engines to ensure brand visibility.

Requirements

Candidates must have at least 3 years of SEO or AI search experience and a post-secondary education in marketing, communications, or a related field. Proficiency in SEO tools like Ahrefs, Semrush, and Google Search Console, along with experience managing CMS platforms like WordPress or Drupal, is required.

Skills

SEO strategy
Generative engine optimization
AI search strategy
Local search strategy
Technical SEO
Data analysis
Content strategy
Client management
Keyword research
Prompt engineering
Link building
Analytics
Project management
Communication skills

Benefits

Vacation time
Paid holiday closure
Annual travel credit
Group health insurance
Health spending account
Wellness spending account
RRSP matching program
Parental leave top up
Professional development
Internal recognition programs
Transit discounts
Fitness discounts

Visa sponsorship

Not detected in the job text

Keywords

SEO
GEO
AI Search
Google AI Overviews
ChatGPT
Gemini
Perplexity
Copilot
Ahrefs
Semrush
Yext
Google Search Console
GA4
Data Studio
Claude
Jira
WordPress
Drupal
Schema Markup
Entity Optimization
Digital Marketing
Hospitality
Tourism
Content Strategy
Technical SEO
Link Building
Local Search
Performance Media
Search Strategy

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