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Added 14 mins ago
NC
Manager, Business Analysis
NAV CANADA
Ottawa, ON
- Full-time
Adaptable and organized, with the ability to manage competing priorities in a dynamic environment.
Added 14 mins ago
TH
Head Cashier Full-Time - 7050 Spruce Grove
The Home Depot Canada
Spruce Grove, AB
- Full-time
The Head Cashier plays an important role supporting the Front End Supervisor in motivating front end associates to follow GET behaviours and provide customers a great shopping experience.…
Added 14 mins ago
TH
Head Cashier - Full Time (Carleton Place)
The Home Depot Canada
Carleton Place, ON
- Full-time
The Head Cashier plays an important role supporting the Front End Supervisor in motivating front end associates to follow GET behaviours and provide customers a great shopping experience.…
Added 14 mins ago
FB
Produce Supervisor I
Farm Boy Inc.
Ottawa, ON
- $18.4 CAD / hour
- Full-time
At Farm Boy, we believe in supporting our Team Members throughout their careers. From the head office to the individual store, we’re proud to stand out in the market as a workplace that…
Added 14 mins ago
SG
Employee Experience Manager
Saliance Global Holdings Co. Ltd
Calgary, AB · Greater Calgary Metropolitan Area
- Full-time
Reporting to the GM, the Employee Experience Manager is an active and contributing member of the department head’s team, and acts as a subject matter specialist for the Senior Leadership…
Added 14 mins ago
BW
Environmental Technician
Baseline Water Resource Inc.
Calgary, AB
- Full-time
…primarily field based with flexible work options (hybrid work…
Added 14 mins ago
A
Store Manager (temporary)
Ardene
Brantford, ON
- $17.95 CAD / hour
- Full-time
Comply with all head office requests regarding store operations.
Added 14 mins ago
S&
Retail Store Manager
SPIER & MACKAY
Mississauga, ON
- Full-time
Collaborate with head office teams on merchandising, operations, and customer feedback
Added 29 mins ago
C
Food Service Supervisor
Cook
Orillia, ON
- Full-time
Coordinate frequent workplace inspections and WHMIS training of all staff and promptly report any workplace accident or incident to head office.
Added 29 mins ago
BS
Caissier(ère) à temps partiel / Part-Time Cashier
Browns Shoes
Mont-Royal, QC
- Part-time
If you're outgoing, love building connections with customers, and thrive in a fast-paced environment, this is the perfect opportunity to make your mark. Are ready to grow, earn, and build a…
Added 29 mins ago
NF
Category Specialist - Contract
Nature's Fare Markets
Surrey, BC
- Contract
The ability to prioritize tasks, adapt quickly to shifting demands, and maintain clarity amidst complexity in a dynamic environment.
Added 44 mins ago
TH
Head Cashier Full-Time - 7050 Spruce Grove
The Home Depot
Spruce Grove, AB
- Full-time
The Head Cashier plays an important role supporting the Front End Supervisor in motivating front end associates to follow GET behaviours and provide customers a great shopping experience.…
Added 44 mins ago
Head of Trading
Pembina Pipeline Corporation
Calgary, AB
…Entrepreneurial Pembina has a diverse and inclusive working environment that provides employees with a positive and engaging work experience where they are recognized and empowered. Learn…
Added 44 mins ago
SS
Human Resources Generalist\Conseiller(ère) en Ressources Humaine
Samuel, Son & Co.
Laval, QC
- Full-time
Translate Human Resources documentation and other corporate documents for Head Office.
Added 59 mins ago
YO
Ropes Program Head
YMCA of Greater Toronto
Torrance, ON
- Part-time
The Ropes Program Head supports the safe and effective operation of the high and low ropes courses and delivers engaging ropes programming for camp and leadership participants. The position…
Added 59 mins ago
YO
Sailing Program Head
YMCA of Greater Toronto
Torrance, ON
- Part-time
The Sailing Program Head coordinates and delivers safe, engaging, skill-based sailing programs in the camp environment. The position supports participants and staff across sailing and other…
Added 59 mins ago
BP
Dish Washer
Boston Pizza
Edmonton, AB
- Full-time
Come for a job, stay for a career – there are exciting opportunities for career growth within the restaurant or at Boston Pizza head office
Added 59 mins ago
RG
Mechanical Maintenance Millwright
ROCKWOOL Group
Milton, ON
- $44.43 CAD / hour
- Full-time
Personal protective equipment that includes high visibility safety vests, safety glasses, shoes, gloves and head protection
Added 59 mins ago
FB
Cashier
Farm Boy Inc.
Ottawa, ON
- From $17.95 CAD / hour
- Part-time
At Farm Boy, we believe in supporting our Team Members throughout their careers. From the head office to the individual store, we’re proud to stand out in the market as a workplace that…
Added 59 mins ago
FB
Customer Service Representative
Farm Boy Inc.
Ottawa, ON
- From $17.95 CAD / hour
- Part-time
At Farm Boy, we believe in supporting our Team Members throughout their careers. From the head office to the individual store, we’re proud to stand out in the market as a workplace that…
Added 59 mins ago
S
Sales Associate
Structube
Toronto, ON
- Full-time
…design, furniture and accessories. We foster an inspiring work environment where collaboration and camaraderie prevail, whether working in our stores or at our Head…
Added 59 mins ago
AT
Chief Anti-Money Laundering Officer (CAMLO) & Canadian MLRO
AML Talent
Canada
- $140,000 to $160,000 CAD / year
- Full-time
Primary Reporting Lines: Global Head of Compliance (Administrative) and Canadian Board of Directors (Governance & AML Program Oversight)
Added 1 hour ago
Traffic Manager
Imperial Brady
Mississauga, ON · Montreal, QC · Saint-Laurent, QC
Bilingual (English & French). Employee needs to be able to communicate with the head office, outside vendors, and suppliers etc.
Added 1 hour ago
SEASONAL ASSOCIATE
Boutique La Vie En Rose
Sherwood Park, AB
…professional career in a committed and constantly evolving…
Added 1 hour ago
SEASONAL ASSOCIATE
Boutique La Vie En Rose
Saskatoon, SK
…professional career in a committed and constantly evolving…

VERB Interactive

Search Strategist (Permanent Full Time)

Vancouver, BC, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: May 1, 2027
Experience: 3+ years of SEO or AI search experience; post-secondary education in marketing, communications, or equivalent experience
Posting language: English
Posted: Nov 2, 2026

Original job description

VERB is a digital marketing and technology agency with our head office located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of the world's biggest destinations, resorts, and travel brands - and with our employee travel credit, it's easy to experience them for yourself. We take a balanced approach to work/life and have fun at the office- or wherever we happen to be working. We are passionate about exceeding expectations and we thrive on jobs other agencies might find too big, or too difficult, or too fast.

Sounds good? Great, here's who we're looking for...

A Search Strategist (SEO Strategist), owns the SEO, GEO, and AI search strategy for their VERB partners, driving visibility across traditional search and AI-generated answers in Google AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, and Copilot. This is a partner-facing role for someone excited to take the lead: strategists are the go-to search expert for their partners, own their AI and traditional search strategies end to end, and are accountable for results. There is no hand-holding. Strategists are backed by a collaborative team, but they set the direction.

Responsibilities:

Act as the primary search contact for their partners, leading calls and presenting reports that explain the rationale behind strategy, tactics, and recommendations
Lead an integrated SEO and AI search strategy for each partner, aligning with the SEO Pod Lead and the SEO and GEO Strategy Leads
Lead Generative Engine Optimization (GEO), improving how partners are surfaced, cited, and accurately described in AI-generated answers through entity optimization, structured data, llms.txt, and citation-ready content
Monitor AI search performance, including brand mentions, share of voice, citations, and answer accuracy, and turn findings into prioritized recommendations
Own local search strategy, managing listings, location data, and reviews in Yext and optimizing each partner's Google Business Profile
Manage day-to-day SEO and AI search activities for retainers, and pre- and post-launch activities for new builds, coordinating with content strategists, project managers, developers, and external vendors
Apply a full range of tactics (site architecture, on-page, technical, schema, and off-page) and manage partner backlink profiles and link-building strategies
Perform keyword and prompt research, competitor research, and content and website performance analysis using Ahrefs, Semrush, Scrunch, Yext, GSC, GA4, Data Studio, and Claude
Proactively identify and implement improvements to strategies and tactics, bringing new ideas to partners without waiting for direction
Collaborate with Accounts, Performance Media, social, creative, and content teams to align search insights, SERP strategy, and content calendars across channels
Track time and manage tasks in Jira, keeping retainer hours and deliverables on time and on budget
Provide SEO and AI search training to partners, take part in team training, and stay current on search and AI trends

Requirements

3+ years of SEO or AI search experience; post-secondary education in marketing, communications, or equivalent experience
Demonstrated knowledge of ranking factors and SEO best practices, and of how AI answer engines such as Google AI Overviews, AI Mode, and ChatGPT select, cite, and describe brands
Recent experience identifying and fixing technical SEO issues on CMSs such as WordPress and Drupal
Experience crawling sites and managing indexing in Google Search Console, using tools such as Screaming Frog, Semrush, and Ahrefs
Knowledge of robots.txt, regular expressions, schema markup, and entity optimization
Experience managing Google Business Profiles and local listings through platforms such as Yext
Working knowledge of GA4, Data Studio, or other analytics tools, and of Jira or similar time-tracking tools
Experience managing organic search for multiple partners; hospitality and tourism experience is an asset
Excited to be partner-facing: enjoys leading calls, presenting reports, and clearly explaining the rationale behind decisions
Self-directed and accountable, with the confidence to own partner strategy end to end without close supervision
Demonstrated ability to write content for SEO and AI search
Strong analytical, problem-solving, and written and verbal communication skills, with close attention to detail
Highly organized, able to manage multiple projects in a fast-paced environment, and open to feedback
Experience with social or paid media campaigns is an asset

Benefits

Our benefits are anything but basic! Vacation time is available from day one plus we offer an extra paid week off during our annual holiday closure between Christmas and New Years!

We provide an annual travel credit (for non-work related travel), and free office snacks and drinks to keep you energized when you're around.

In addition, we offer the following benefits, and are always looking for new ways to enhance what we offer:

Premium co-share option for Group Health Insurance (medical, dental, vision)
$1000 annual allowance to use towards a Health Spending OR Wellness Spending Account
Company matching RRSP program
Top up for Parental/Pregnancy leave
Hybrid work arrangements (3 days in office per week for local employees)
Remote opportunities available for other locations.
Career Advancement
Professional and Personal Development opportunities
Internal recognition programs
Recreational sports teams and social event
Transit and fitness discounts

This posting is for an existing vacancy.

Please note, we use automated tools, including the AI-enabled technology available with our ATS system Workable, to support certain aspects of our recruitment process, such as organizing applications and identifying potential matches based on role related criteria. These tools are used to assist with administrative and screening activities only. All hiring decisions including shortlisting, interview selection, and final decisions are reviewed and made by a human.

VERB is committed to an inclusive hiring process. If you require accommodations at any stage during our recruitment process, please let us know and we will work to support you.

Apply About employer

More about this job

Responsibilities

Own and lead partners’ traditional SEO, local search, and AI search strategies, including GEO, technical optimization, content, listings, and performance monitoring. Serve as the primary partner-facing search expert, presenting recommendations and coordinating delivery with internal teams and external vendors.

Requirements

Requires at least three years of SEO or AI search experience, knowledge of SEO ranking factors and AI answer engines, and hands-on experience with technical SEO, site crawling, indexing, local listings, and analytics tools. Candidates should be self-directed, organized, analytical, strong communicators, and comfortable managing multiple partner accounts and presenting strategy; relevant post-secondary education or equivalent experience is expected.

Skills

Search Engine Optimization
Generative Engine Optimization
AI Search Strategy
Technical SEO
Local SEO
Structured Data
Entity Optimization
Keyword Research
Competitor Research
Google Search Console
Google Analytics 4
Yext
Ahrefs
Semrush
Screaming Frog
Partner Communication

Benefits

Vacation Time From Day One
Extra Paid Week Off During Annual Holiday Closure
Annual Travel Credit
Free Office Snacks and Drinks
Group Health Insurance
Medical Insurance
Dental Insurance
Vision Insurance
Health Spending Account
Wellness Spending Account
Company-Matched RRSP Program
Parental and Pregnancy Leave Top-Up
Hybrid Work Arrangements
Remote Work Opportunities
Career Advancement
Professional and Personal Development
Internal Recognition Programs
Recreational Sports Teams
Social Events
Transit Discounts
Fitness Discounts

Visa sponsorship

Not detected in the job text

Keywords

SEO
Generative Engine Optimization
AI Search
Google AI Overviews
Google AI Mode
ChatGPT
Gemini
Perplexity
Copilot
Google Search Console
Google Analytics 4
Data Studio
Ahrefs
Semrush
Scrunch
Yext
Screaming Frog
Jira
WordPress
Drupal
Robots.txt
Regular Expressions
Schema Markup
Entity Optimization
Structured Data
Google Business Profile
Local Listings
Backlink Management
Keyword Research
Technical SEO

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