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Added 6 mins ago
Fleet Analyst
Keyera
Calgary, AB
Full-time
Keyera is currently seeking a Fleet Analyst to join our Calgary based Commercial Operations team. This exciting and dynamic role will be responsible for supporting the Commercial Rail Team…
Added 6 mins ago
Analyst, Data Insights & Business Transformation (12 Months Fixed Term Contract/Secondment)
CIBC
Toronto, ON
Full-time
…and implementation readiness. Assist with data remediation, process improvement, and control enhancement initiatives. Identify practical opportunities to simplify processes and improve the…
Added 20 mins ago
Clinical Trial Financial Control Analyst, Oncology Portfolio
RI-MUHC | Research Institute of the MUHC | #rimuhc
Montreal, QC
Full-time
We are seeking a Clinical Trial Financial Control Analyst to provide independent financial control and reconciliation for Oncology-sponsored clinical research studies. Reporting within the…
Added 20 mins ago
Senior Financial Analyst, Customer Support
Loblaw Companies Limited
Toronto, ON
Full-time
Loblaw is seeking a highly motivated and customer-focused Senior Financial Analyst to join our Enterprise Business Services team in a centralized Customer Support role. This position is…
Added 20 mins ago
Senior Analyst, Transport Business Development
Loblaw Companies Limited
Brampton, ON
Full-time
Using transportation, financial, and operational data, the Sr. Analyst provides insights that support accurate pricing, effective program management, revenue assurance, and continuous…
Added 22 mins ago
Retail and Wealth Operational Risk Analyst, Winter 2027 (Co-op/Internship) - 4 Months
BMO
Toronto, ON · BMOPLACE
Full-time
…motivated student intern to support data-driven risk management, process improvement, and operational excellence initiatives. This role provides hands-on experience analyzing large…
Added 22 mins ago
Senior Consultant - Microsoft Sentinel and Defender Engineer
EY
Winnipeg, MB · Toronto, ON · Quebec, QC · Saskatoon, SK · Halifax, NS · St. John's, NL · Saint John, NB · London, ON · Vancouver, BC · Victoria, BC · Edmonton, AB · Ottawa, ON · Dieppe, NB · ON · AB · Waterloo, ON · Calgary, AB
EY is seeking a senior, hands-on Microsoft security engineer to support the design, implementation, and continuous improvement of our Managed Detection and Response (MDR) services. You will…
Added 22 mins ago
Senior Business Analyst
Manulife
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Full-time
The Senior Business Analyst is a key team member who partners with business stakeholders, Product Owners, and cross-functional teams to identify, analyze, and document business requirements…
Added 34 mins ago
Senior Finance Operations Analyst, Collections & Cash Management
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Toronto, ON
Full-time
Identify and implement process improvement initiatives across Collections, Cash Applications, and Accounts Payable (AP) functions.
Added 34 mins ago
Analyst, ERP Systems, ERP Finance
University of Calgary
Calgary, AB
Full-time
Participate in ERP Finance projects, enhancements, implementations, and process-improvement initiatives.
Added 34 mins ago
Business Analyst #26-23971
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$81 to $84 CAD / hour
Contract
We are seeking an experienced IT Business Systems Analyst V to join an enterprise-level team supporting Identity & Access Management (IAM) initiatives within a leading financial…
Added 34 mins ago
Merchandising Analyst
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Assist Merchandising team as necessary with category performance, and process improvement.
Added 34 mins ago
Technical Analyst - Technology - Education Centre
Rocky View Schools
Airdrie, AB
Full-time
RVS invites applications for a full-time (35 hrs/wk) Technical Analyst position starting November 2, 2026. The location of this position will be at the Education Centre in Airdrie, Alberta.
Added 35 mins ago
Clinical Business Analyst – Patient Access
IRENYS
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Identify risks, dependencies, and opportunities for process improvement.
Added 35 mins ago
Operations Financial Analyst
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Full-time
The Operations Analyst role is responsible for performing standardized or routine professional accounting and financial analysis work for Americas North Operations. The primary job duties…
Added 36 mins ago
Senior Analyst, Valuation & Analytics
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Contribute to reporting quality, process controls and continuous improvement.
Added 36 mins ago
Manager, Strategic Planning & Process Redesign - 12‑month contract
Indigo Books & Music
Toronto, ON
$110,000 to $120,000 CAD / year
Full-time
The Manager, Strategic Planning & Process Redesign supports Indigo’s enterprise strategic planning process by managing the planning calendar, preparing tools and materials, facilitating…
Added 51 mins ago
business operations analyst
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Montreal, QC
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Added 52 mins ago
ECH - Senior Financial Analyst
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Identify and execute process improvement initiatives to enhance the flow, accuracy, and timeliness of financial and operational information to senior leadership.
Added 52 mins ago
INFORMATION TECHNOLOGY - BUSINESS ANALYST
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Calgary, AB
Reporting to the Director of Business Systems, Information Technology, the IT Business Analyst, Finance position is the subject matter expert for financial processes (GL, AP, AR, Fixed…
Added 52 mins ago
Enrolment Operations and Business Systems Analyst (I/O: October 2026 - March 2027)
Mohawk College
Hamilton, ON
…Transformation team, the Enrolment Operations & Business Systems Analyst is a key member of the Registrar’s Office (RO) and is responsible for providing a combination of technical,…
Added 1 hour ago
HSEQR Analyst / Analyste en SSQAR
IMCD Group B.V.
Canada
The HSEQR Analyst supports IMCD Canada's Health, Safety, Environment, Quality and Regulatory Affairs programs through the management of compliance documentation, customer requests, and…
Added 1 hour ago
Python (Ab Initio) Engineer
Citi
Mississauga, ON
Full-time
The Applications Development Senior Programmer Analyst is an intermediate level position responsible for participation in the establishment and implementation of new or revised application…
Added 1 hour ago
IT Business Sr Analyst
Citi
Toronto, ON
Full-time
The IT Business Senior Analyst is an intermediate-level position responsible for liaising between business users and technologists to exchange information in a concise, logical and…
Added 1 hour ago
Analyst, Business Analytics
CIBC
Toronto, ON
Full-time
…you'll make a meaningful difference in our clients' lives. As an Analyst, Business Analytics, you'll build strong relationships with internal partners, understand their business reporting…

Viral Nation

Sr. Analyst, Business Intelligence

Toronto, ON, Canada

Pay: This role has an annual salary range of $80,000 to $95,000.
Job type: Full-time
Apply by: Oct 21, 2026
Experience: 5+ years of experience in marketing analytics, data analysis, or related roles.
Posting language: English
Posted: Sep 21, 2026

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Original job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

We are seeking an experienced Senior Analyst to join our dynamic Business Intelligence team. The Senior Analyst will play a pivotal role in driving marketing strategies, optimizing campaign performance, and maximizing ROI through advanced analytics and insights generation. This position offers an exciting opportunity for an analytical thinker with a passion for marketing to make a significant impact within our organization.

What You'll Do Here:

Lead the development and delivery of strategic reports and insights, translating complex data into actionable recommendations that drive business growth and marketing optimization.
Conduct advanced analysis and modeling using both primary and secondary research methods to uncover trends, opportunities, and performance drivers.
Act as a strategic partner to cross-functional teams, providing data-driven recommendations to support key business initiatives and decision-making.
Develop and optimize sophisticated dashboards and reporting frameworks using BI tools to enable leadership with real-time, actionable insights.
Ensure data governance and compliance, collaborating with technology, product, and data engineering teams to maintain data integrity and regulatory standards.
Drive process improvements and innovation, identifying opportunities to enhance analytical capabilities, streamline workflows, and implement best practices.
Manage and consolidate data from diverse sources, ensuring comprehensive and high-quality inputs for business analysis and strategic planning.
Provide mentorship and guidance to junior team members, fostering knowledge sharing and skill development across the team.
Stay ahead of industry trends and emerging technologies, leveraging insights to provide thought leadership and shape future business strategies.
Lead stakeholder engagements, effectively communicating insights, recommendations, and complex data concepts to non-technical audiences at various organizational levels.

You'll Need To Have:

Bachelor's degree in Business Administration, Marketing, Statistics, Economics, Business Analytics, or a related field; Master's degree preferred.
5+ years of experience in marketing analytics, data analysis, or related roles. Marketing agency work experience preferred.
Experience with DSPs, Paid Media, and social media platforms preferred.
Experience in executing brand tracking and Brand Lift research preferred.
Experience in Google Cloud Platforms and BI tools such as Looker and Looker Studio preferred.
Proficiency in data analysis tools such as Python, R, SQL, or similar scripting languages.
Experience with marketing analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.
Strong analytical skills with the ability to translate data into actionable insights and recommendations.
Excellent communication and presentation skills, with the ability to convey complex ideas to non-technical audiences.
Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
Strong attention to detail and a passion for problem-solving and continuous improvement.

This role has an annual salary range of $80,000 to $95,000. This range reflects the full scope and progression of the role, from building capability to operating with sustained impact at a higher level. In addition to base salary, we offer a comprehensive benefits and total rewards package designed to support our team as they grow with us.
Where an offer falls within this range is determined through the interview process. Candidates are benchmarked by the hiring team based on role scope, relevant experience, skill alignment, and expected impact, using consistent and objective criteria. Compensation Philosophy:
At Viral Nation, compensation is structured, performance-led, and market-aligned. Pay decisions are intentional, based on role requirements, performance, and market alignment by country, and are set to maintain internal pay equity across comparable roles and levels.
Compensation progression is tied to demonstrated performance, expanded scope, and sustained contribution over time, not tenure alone. Employee compensation is reviewed regularly through formal performance reviews and check-ins to ensure alignment with role expectations and impact. AI in Recruitment: Viral Nation does not use AI-enabled tools to screen, assess, rank, or select candidates – our hiring teams make all hiring decisions. AI note-taking tools may be used during interviews.

DEI Commitment:

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.

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More about this job

Responsibilities

The Senior Analyst will lead the development of strategic reports and insights to optimize marketing performance and drive business growth. They will act as a strategic partner to cross-functional teams while managing data governance and mentoring junior staff.

Requirements

Candidates must have a bachelor's degree and at least 5 years of experience in marketing analytics or data analysis. Proficiency in BI tools, SQL, Python or R, and experience with marketing platforms are required.

Skills

Business Intelligence
Marketing Analytics
Data Analysis
SQL
Python
R
Looker
Looker Studio
Google Cloud Platform
Google Analytics
Adobe Analytics
Data Modeling
Strategic Reporting
Brand Tracking
Data Governance
Communication

Visa sponsorship

Not detected in the job text

Keywords

Business Intelligence
Marketing Analytics
Data Analysis
SQL
Python
R
Looker
Looker Studio
Google Cloud Platform
Google Analytics
Adobe Analytics
Brand Lift
Data Governance
Paid Media
DSPs
Marketing Strategy
ROI
Data Modeling
Reporting
Strategic Planning
Cross-functional Collaboration
Data Engineering
Performance Drivers
Primary Research
Secondary Research
Digital Brands
Social-first Ecosystems
Data Integrity
Regulatory Standards
Stakeholder Engagement

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