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Added 2 days ago
Creative Director & Graphic Designer
Judith & Charles
Montreal, QC
Full-time
We are looking for a highly motivated, organized, and versatile Creative Director & Graphic Designer with a passion for luxury fashion and an impeccable eye for design. Reporting directly…
Added 3 days ago
Director, Creative Services
Article
Vancouver, BC
$172,420 to $191,580 CAD / year
Full-time
…challenging, meaningful problems. This is where you come in, as our Director, Creative Services, you’ll lead the business and operations behind our Creative Services function, making sure…
Added 2 days ago
Director, Creative Services
Article
Vancouver, BC
$172,420 to $191,580 CAD / year
Full-time
…challenging, meaningful problems. This is where you come in, as our Director, Creative Services, you’ll lead the business and operations behind our Creative Services function, making sure…
Added 3 days ago
Senior Director, Social and Creative Strategy
Salt XC
Toronto, ON
Full-time
ROLE: SENIOR DIRECTOR, SOCIAL & CREATIVE STRATEGY
Added 4 days ago
Senior Director, Social and Creative Strategy
SALT XC
Toronto, ON
ROLE: SENIOR DIRECTOR, SOCIAL & CREATIVE STRATEGY
Added 4 days ago
Creative Director – Product & Building Set Design
Playwell Bricks
Halifax, NS
Full-time
We are seeking a Creative Director – Product & Building Design to lead the creative development of Playwell Bricks products.
Added 11 days ago
Creative Director (YouTube)
Pok Pok
Toronto, ON
Full-time
Creative lead & on-set director, Studio Pok Pok YouTube team
Added 15 days ago
Executive Creative Director - AntiSocial
The Climax Engineering company Limited
Toronto, ON
Full-time
We are looking for an Executive Creative Director (ECD) to lead the creative vision of AntiSocial. As Executive Creative Director, you’ll be the senior creative leader for AntiSocial,…
Added 16 days ago
Executive Creative Director - AntiSocial
Thinkingbox
Toronto, ON
Full-time
We are looking for an Executive Creative Director (ECD) to lead the creative vision of AntiSocial. As Executive Creative Director, you’ll be the senior creative leader for AntiSocial,…
Added 18 days ago
Creative Director, Design
McCANN Canada
Toronto, ON
Full-time
As a Creative Director, Design, you are a design-led creative leader responsible for shaping how brands show up in the world, translating strategy into compelling, effective, and…
Added 24 days ago
Associate Creative Director (Art)
McCANN Canada
Toronto, ON
Full-time
In partnership with the ACD Copywriter, this ACD Art Director works closely with the creative team to produce high-quality work for the agency’s clients. Alongside account service…
Added 19 days ago
Associate Creative Director
Ensemble
Toronto, ON
Ensemble is looking for an Associate Creative Director to help shape, elevate, and evolve our creative expression across an increasingly digital-first landscape.
Added 19 days ago
Associate Creative Director
Range Group - Job Postings
Toronto, ON
Ensemble is looking for an Associate Creative Director to help shape, elevate, and evolve our creative expression across an increasingly digital-first landscape.
Added 20 days ago
Associate Creative Director (Copy)
VML Canada (English)
Toronto, ON
We are seeking an Associate Creative Director (Copy) (+ACD Art partner) who’s looking to do the best work of their career to join our growing team. Ideal candidates will have a strong…
Added 23 days ago
Associate Creative Director, Copy - Pharma
Accenture
Toronto, ON · Ottawa, ON · Vancouver, BC · Calgary, AB
Full-time
As an Associate Creative Director, Copy, you will lead the development of branded, promotional copy and content for healthcare audiences, including healthcare professionals, patients, and…
Added 22 days ago
Performance Creative Director
KittySpout
Remote, Canada
Contract · Remote
KittySpout / DoggySpout is looking for a Performance Creative Strategist to join our team! As our creative strategist, you will be responsible for the ideation, scripting, planning, and…
Added 28 days ago
Creative Director, Portfolio
The Kitchen North America
Toronto, ON
Full-time
As the Creative Director, Portfolio you will lead multidisciplinary creative teams across a portfolio of iconic Kraft Heinz brands, partnering with Sr. Creatives, Designers, Accounts and…
Added 1 month ago
Associate Creative Director (Team)
Leo Toronto
Toronto, ON
$135,000 to $155,000 CAD / year
Full-time
We are looking for an Associate Creative Director team (Art Director & Copywriter) to join us at Leo Toronto! In this role, you will be responsible for conceptualizing and executing…
Added 20 days ago
AI Art Director / Creative Specialist
VML
Toronto, ON
We are looking for an AI Art Director / Creative Specialist to create high-quality static visuals, campaign imagery, and video clips for our clients. Reporting directly to the Creative…
Added 20 days ago
AI Art Director / Creative Specialist
VML Canada (English)
Toronto, ON
We are looking for an AI Art Director / Creative Specialist to create high-quality static visuals, campaign imagery, and video clips for our clients. Reporting directly to the Creative…
Added 20 days ago
Associate Creative Director (Copy)
VML
Toronto, ON
We are seeking an Associate Creative Director (Copy) (+ACD Art partner) who’s looking to do the best work of their career to join our growing team. Ideal candidates will have a strong…
Added 20 days ago
Associate Creative Director (Art)
VML
Toronto, ON
VML is seeking an Associate Creative Director of Art (+ ACD, Copy partner) who is ready to do the best work of their career and drive meaningful impact. In this role, you will shape the…
Added 20 days ago
Associate Creative Director (Art)
VML Canada (English)
Toronto, ON
VML is seeking an Associate Creative Director of Art (+ ACD, Copy partner) who is ready to do the best work of their career and drive meaningful impact. In this role, you will shape the…
Added 1 month ago
Senior Creative Director – DTC eCommerce (Whisky Library)
Whiskey Library
Remote, Canada
Full-time · Remote
We’re looking for a Senior Creative Director to own and drive the creative strategy for Whisky Library across paid and organic channels. This is a hands-on, high-ownership role focused on…
Added 1 month ago
Associate Creative Director (Team)
Publicis Groupe Holdings B.V
Toronto, ON
Full-time
We are looking for an Associate Creative Director team (Art Director & Copywriter) to join us at Leo Toronto! In this role, you will be responsible for conceptualizing and executing…

VML

AI Art Director / Creative Specialist

Toronto, ON, Canada

Pay: $45,000 - $95,000 CAD
Posting language: English
Posted: Aug 31, 2026

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Original job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

AI Art Director / Creative Specialist

Reports to: Creative Director, AI
Department: Creative / Agency Studio

Role Overview

We are looking for an AI Art Director / Creative Specialist to create high-quality static visuals, campaign imagery, and video clips for our clients. Reporting directly to the Creative Director (AI), you will collaborate with Art Directors, Copywriters, Studio, Production, and Account teams to handle hands-on AI asset generation.

Above all, this role requires excellent aesthetic taste, a strong eye for design, and a structured approach to model execution. You don't just rely on "lucky prompts" - you understand how AI models interpret inputs, how to control them through refined iteration processes, and how to consistently pull the highest-quality outputs out of generative tools.

You will work primarily inside WPP Open, our enterprise AI hub, while staying active with external AI tools and models to keep our work at the forefront of the industry.

Key Responsibilities

Campaign & Pitch Visuals: Work with Art Directors, Copywriters, and Creative Directors to generate on-brand static visuals, storyboards, and presentation assets for pitches and campaigns.
Model Execution & Optimization: Apply disciplined generation techniques (iterative prompting, image-to-image, parameter tuning, multi-step generation) to reliably achieve commercial-grade results.
Visual & Character Consistency: Maintain consistency in lighting, style, color, characters, and objects across multi-asset campaigns and video clips.
Studio & Video Production: Partner with studio designers, video editors, and directors to concept, generate, and refine AI image and video assets for final campaign production.
Account & Presentation Support: Assist Creative and Account teams by creating visual assets that elevate client decks and presentations.
Model Exploration: Master WPP Open’s model stack while experimenting with new external tools, models, and execution methods to improve output quality.

Requirements

Aesthetic Taste & Design Eye: A strong eye for photography, composition, lighting, and color. You know how to make AI generations look realistic, premium, and authentic - avoiding obvious AI artifacts.
Execution & Process Knowledge: Deep understanding of the generation process - knowing how to troubleshoot bad outputs, refine prompts, manipulate parameters, and use image-to-image or video-to-video techniques to get precise results.
Brand Understanding: Ability to review a brand brief or style guide and generate assets that fit the brand's aesthetic identity.
Visual Continuity: Proven ability to achieve visual continuity (keeping the same character, object, or visual style consistent across multiple frames/generations).
Multi-Model Experience: Hands-on experience with core image and video generation tools:
Image Models: Google (Nano Banana/Imagen), OpenAI (GPT Image), Adobe Firefly, Stable Diffusion, ByteDance (Seedream), Midjourney.
Video Models: Google Veo, OpenAI Sora, ByteDance Seedance, Runway, Luma.
Prompting/Text: Anthropic Claude, Google Gemini, OpenAI GPT.
Basic Post-Production Skills: Ability to use Adobe Creative Suite (Photoshop, Premiere) to clean up, crop, composite, or color-correct AI outputs when needed.
Ethical AI Practices: A clean, ethical approach to AI generation, respecting copyright and brand safety.

Portfolio Requirement

To be considered, candidates must submit a portfolio demonstrating:

AI Image & Video Generation:High-quality examples of both static images and AI video clips.
Visual & Character Continuity:Examples showing character, product/object, or style consistency maintained across multiple images or video frames.
Execution & Process:Examples showing how you guided, iterated, or engineered prompts/inputs to move from an initial raw generation to a refined, commercial-ready output

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

$45,000 - $95,000 CAD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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More about this job

Responsibilities

The AI Art Director will generate high-quality static visuals, campaign imagery, and video clips using generative AI tools. They will collaborate with creative and production teams to ensure brand consistency and technical excellence across all AI-driven assets.

Requirements

Candidates must possess a strong aesthetic eye and deep technical knowledge of AI generation processes, including iterative prompting and parameter tuning. A portfolio demonstrating visual continuity and commercial-ready AI outputs is required for consideration.

Skills

AI Art Direction
Generative AI
Prompt Engineering
Visual Consistency
Adobe Creative Suite
Photoshop
Premiere
Stable Diffusion
Midjourney
Adobe Firefly
Video Production
Storyboarding
Graphic Design
Brand Identity
Iterative Design

Visa sponsorship

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Keywords

AI Art Director
Creative Specialist
Generative AI
WPP Open
Imagen
Stable Diffusion
Midjourney
Adobe Firefly
Google Veo
OpenAI Sora
Runway
Luma
Prompt Engineering
Visual Continuity
Adobe Creative Suite
Photoshop
Premiere
Campaign Imagery
Storyboarding
Brand Strategy
Digital Production
AI Ethics
Commercial Design
Image-to-Image
Video-to-Video

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