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Added 1 hour ago
R
Mortgage Specialist
RBC
Nanaimo, BC · Parksville, BC
- Full-time
…personalized service, while your proven motivation and entrepreneurial sales style allows you to drive the business results you…
Added 1 hour ago
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Banking Advisor
RBC
Temiskaming Shores, ON
- Full-time
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Specialist, Business Operations
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Mississauga, ON
- Full-time
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Added 2 hours ago
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Seasonal Retail Sales Consultant - Part Time - Laval, QC
Swarovski
Laval, QC
- Part-time
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Added 3 hours ago
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Work From Home
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Remote, Canada
- Full-time
- Remote
Cutting-Edge Resources: Leverage industry-leading tools and technology to excel in your role.
Added 3 hours ago
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Work From Home
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Remote, Canada
- Full-time
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Work From Home
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Added 5 hours ago
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Chromebook Sales Specialist
Acosta
Edmonton, AB
- Part-time
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Platform and Security Growth Business Account Executive
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Toronto, ON
- Full-time
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Mississauga, ON
- Full-time
The Employee Services & Relations Specialist delivers exceptional HR support and program execution to employees and managers while fostering a positive and compliant workplace environment.…
Added 6 hours ago
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Chromebook Sales Specialist
Acosta
Toronto, ON
- Part-time
As a Chromebook Sales Specialist, you’ll excite customers and help spark sales for Chromebook by engaging store personnel and making products stand out on shelves.
Added 6 hours ago
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- Part-time
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Chromebook Sales Specialist
Acosta
Ottawa, ON
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Chromebook Sales Specialist
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Network & Systems Support Specialist Trainee CANADA
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Added 8 hours ago
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Sales Technology Excellence and Enablement Specialist
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Mississauga, ON · CAN Mississauga - Derry Road West
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Added 9 hours ago
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technical sales specialist
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Advertise and/or promote products, sales or services
Added 9 hours ago
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Power Systems Specialist I
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Bolton, ON
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Added 9 hours ago
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Platform and Security Growth Business Account Executive
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Toronto, ON · Canada - Toronto
- Full-time
Our Specialist Sales team thrives on a collaborative, value-driven selling approach. If you enjoy the excitement of closing deals while contributing to a supportive team environment, you'll…
Added 10 hours ago
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Event Specialist
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Voltera

Demand Generation Specialist

Waterloo, ON, N2L 0C7, Canada

The expected base salary range for this role is CAD $58,000–$70,000. · Full-time

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Job details

Pay: The expected base salary range for this role is CAD $58,000–$70,000.
Job type: Full-time
Experience: Post-secondary education in marketing and 5+ years of relevant work experience
Posting language: English
Posted: Oct 2, 2026

Original job description

About Voltera

Voltera is a rapidly scaling and profitable Canadian tech company that has been driving change in the additive electronics industry since 2013. Our customers span 92 countries and use our products to improve quality of life and push the boundaries of what electronics can do. From developing electronics skin to exploring space, our products support some of the world’s most exciting engineering endeavors.

Our first product, the V-One PCB printer, integrates drilling through-holes, printing conductive materials, dispensing solder paste, and reflowing circuits to enable fast iteration of circuit board designs. Our second product, the NOVA materials dispensing system, offers precision dispensing of functional materials on both flexible and rigid substrates for flexible hybrid electronics prototyping and materials research.

As we continue to tackle new challenges, we are looking for ambitious, talented individuals to join the adventure. We are a tight-knit, mission-driven team. You will be supported by people who care, challenged to grow, and trusted to make a real impact.

About the Job

Manage and maintain Voltera’s martech stack, including HubSpot for contact management, sequences, emails, newsletters, forms, and analytics
Identify opportunities to improve workflows, automate repetitive tasks, and increase operational efficiency
Develop and maintain audience segments, lists, lifecycle stages, and other crucial campaign attribution structures
Maintain documentation for marketing systems, processes, workflows, and integrations
Contribute to marketing campaigns across email, web, digital advertising, and other channels, ensuring they are executed correctly, optimized, and delivered on schedule
Coordinate with content, creative, product marketing, sales, and other stakeholders to ensure campaign readiness
Investigate sales funnel leaks and collaborate with the marketing and sales teams on methods to improve lead engagement and conversion
Build and maintain marketing dashboards and generate recurring performance reports
Track marketing metrics, such as campaign performance, lead generation, conversion rates, pipelines, acquisition costs, and ROI and translate the data into clear, actionable recommendations for improvements
Work with the Content Marketer and Front-End Developer to support day-to-day marketing website operations, including content updates, forms, tracking, and SEO implementation
Oversee campaign budgets and conduct regular AB testing and reporting
Research, track, and analyze end-to-end customer behaviors using tools like Microsoft Clarity and implement findings into marketing initiatives
Collaborate with internal teams to understand the customer experience and optimize conversion

Working conditions

Working from the office in Waterloo at least three days per week.

About You

Post-secondary education in marketing and 5+ years of relevant work experience
Strong analytical skills and data-driven thinking
A solid understanding of trends and best practices in online marketing
Demonstrable experience:
- Leading paid advertising and email marketing campaigns
- Using HubSpot, Google Ads, Google Search Console, Google Analytics, Google Tag Manager, Semrush, and other tools in our martech stack
- Running A/B and multivariate experiments
- Contributing to inbound and outbound marketing programs
- Evaluating the customer journey and optimizing for conversion

Nice to haves

Experience with web accessibility standards and guidelines
Working knowledge of HTML, CSS, or JavaScript

Why We’re Awesome

We’re a scaling company - you’re hired to have a voice, not to be a cog.
Three weeks' vacation to start, plus a paid end-of-year company shutdown.
Flexible work hours.
Family-friendly work culture.
Collaborative work environment.
Located in the growing tech hub of Waterloo, Ontario, close to restaurants and easily accessible by public transit.

If this sounds like a good fit, reach out! We’d love to hear from you.

Compensation

The expected base salary range for this role is CAD $58,000–$70,000. Final compensation will be based on job-related skills, experience, and qualifications. This range reflects base pay only and does not include bonus eligibility or benefits.

Posting and application details

This posting is for an existing vacancy. Applications are reviewed by a member of our team; we do not use artificial intelligence (AI) to screen, assess, or select candidates. Selected applicants will be contacted regarding next steps.

Voltera is an equal opportunity employer, and we are committed to inclusion and diversity. Voltera does not discriminate based on race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offenses, marital status, family status, disability, or any other basis forbidden under federal, provincial, or local law.

Accommodations are available upon request for candidates participating in all aspects of the recruitment process. If you require accommodation or require recruitment documents in a different format, please contact us at accessibility@voltera.io.

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More about this job

Responsibilities

Manage and optimize the marketing technology stack, including HubSpot, to improve operational efficiency and lead conversion. Coordinate cross-functional marketing campaigns and analyze performance data to provide actionable insights for growth.

Requirements

Requires post-secondary education in marketing and at least 5 years of relevant professional experience. Candidates must demonstrate strong analytical skills and proficiency in managing paid advertising, email marketing, and various marketing analytics tools.

Skills

HubSpot
Marketing automation
Data analysis
Paid advertising
Email marketing
Google Ads
Google Analytics
Google Tag Manager
Semrush
A/B testing
Lead generation
Conversion rate optimization
SEO
Marketing dashboards
Campaign management

Benefits

Three weeks' vacation
Paid end-of-year company shutdown
Flexible work hours
Family-friendly work culture
Collaborative work environment

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Martech stack
HubSpot
Lead generation
Campaign attribution
Sales funnel
Marketing analytics
Google Ads
Google Search Console
Google Analytics
Google Tag Manager
Semrush
A/B testing
SEO
Microsoft Clarity
Conversion rate optimization
Customer journey
Paid advertising
Email marketing
Inbound marketing
Outbound marketing
HTML
CSS
JavaScript
Additive electronics
PCB printer
Materials dispensing
Data-driven
Marketing operations

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