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Added 7 hours ago
E
Bilingual - Sr Talent Acquisition Specialist (French + English)
Epiroc
Mississauga, ON
- $95,912 to $126,870 CAD / year
- Full-time
…world-class service and other aftermarket support as well as solutions for automation, digitalization and electrification. Our global headquarters is based in Stockholm, Sweden and we have…
Added 10 hours ago
MD
Dynamics 365/ Power Platform Developer - ITS4
Minnesota Direct Care and Treatment
Saint-Paul, NB · St.-Paul, NB
- Full-time
Job Class: Information Technology Specialist 4
Added 11 hours ago
SM
RQ00242 – Senior Data Analytical Specialist/Scientist
S M Software Solutions Inc
Toronto, ON
- Full-time
We are seeking a highly skilled Senior Data Analytical Specialist/Scientist with strong expertise in data science, advanced analytics, statistical analysis, predictive modelling, and…
Added 11 hours ago
SM
RQ11858 – Oracle Cloud Integration Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
We are seeking a highly skilled Senior Oracle Cloud Integration Specialist with extensive experience in Oracle Fusion Cloud applications, Oracle Integration Cloud (OIC), Oracle Recruiting…
Added 11 hours ago
SM
RQ11857 – Systems Administrator/Operations Support Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
We are seeking a highly experienced Senior Systems Administrator / Operations Support Specialist with strong expertise in Oracle Fusion Recruiting Cloud (ORC), Oracle HCM Cloud…
Added 13 hours ago
WH
Lead, WELLTrust Consent & Patient Experience Program
WELL Health Technologies Corp. (TSX: WELL)
Vancouver, BC
- $115,000 to $135,000 CAD / year
- Full-time
…patient engagement, billing and Revenue Cycle Management (RCM), data protection solutions and more. For more information, visit www.well.company and…
Added 19 hours ago
Senior Project Manager
Konrad
Toronto, ON
…implementation, our 750+ global experts deliver intelligent solutions trusted by 500 million…
Added 19 hours ago
Data Analyst
Konrad
Toronto, ON
As a Specialist, Digital focused on Data Analytics, you are an early-to-mid career data professional with a strong foundation in analysis and a desire to grow both your technical and…
Added 19 hours ago
CL
Warehouse Systems & Process Improvement Specialist
Charger Logistics Inc
Brampton, ON
- Full-time
…With over 20 years of experience providing the best logistics solutions, Charger logistics has transformed into a world-class transport provider and continue to…
Added 21 hours ago
M
Advisor, Rapid Transit Analysis
Metrolinx
Canada
- Full-time
Provides input and advice to business unit staff, management, and stakeholders on quantitative data analysis and modelling that examines transportation, land use, population and employment…
Added 23 hours ago
SM
RQ11858 – Oracle Cloud Integration Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
We are seeking a highly skilled Senior Oracle Cloud Integration Specialist with extensive experience in Oracle Fusion Cloud applications, Oracle Integration Cloud (OIC), Oracle Recruiting…
Added 23 hours ago
SM
RQ11857 – Systems Administrator/Operations Support Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
We are seeking a highly experienced Senior Systems Administrator / Operations Support Specialist with strong expertise in Oracle Fusion Recruiting Cloud (ORC), Oracle HCM Cloud…
Added 23 hours ago
SM
RQ00242 – Senior Data Analytical Specialist/Scientist
S M Software Solutions Inc
Toronto, ON
- Full-time
We are seeking a highly skilled Senior Data Analytical Specialist/Scientist with strong expertise in data science, advanced analytics, statistical analysis, predictive modelling, and…
Added 1 day ago
WH
Lead, WELLTrust Consent & Patient Experience Program
WELL Health Technologies Corp. (TSX: WELL)
Vancouver, BC
- $115,000 to $135,000 CAD / year
- Full-time
…patient engagement, billing and Revenue Cycle Management (RCM), data protection solutions and more. For more information, visit www.well.company and…
Added 1 day ago
B
Senior Technical Specialist
BMO
Toronto, ON · SCC
- Full-time
The Senior Technical Specialist will provide technical leadership and subject-matter expertise for Commercial Credit Risk applications, with a primary focus Commercial lending. The role…
Added 1 day ago
AC
Full-time Enterprise CRM Integration Specialist
Algonquin College of Applied Arts and Technology
Ottawa, ON
- Full-time
Reporting to the Manager, Enterprise Solutions – Salesforce, the Enterprise CRM Integration Specialist’s primary responsibility is to design, develop, implement, support, and improve…
Added 1 day ago
FC
Senior Workday Functional Specialist
Fanshawe College
London, ON
- Full-time
The Senior Functional Specialist leans on their deep Workday expertise and is responsible for analyzing business requirements, configuring and testing system solutions, supporting Workday…
Added 1 day ago
VS
Systems Administrator
vTech Solution Canada
Toronto, ON
- Contract
Title: Systems Administrator/Operations Support Specialist
Added 1 day ago
B
Senior Manager, Business Transformation
BMO
Toronto, ON · FCP
- Full-time
Defines business requirements for analytics & reporting to ensure data insights inform business decision making.
Added 1 day ago
HI
Client Service Specialist, Employee Benefits
HUB International
Vancouver, BC
- Full-time
The Client Service Specialist supports a team of Employee Benefits Consultants in servicing group benefit client accounts. You are dependable and service-oriented, with a track record of…
Added 1 day ago
SR
Marketing Data Analyst
Saskatchewan Roughriders
Regina, SK
- Full-time
We’re looking for a data-driven thinker to join our team as a Marketing Data Analyst. In this role, you’ll turn fan, revenue, and marketing campaign data into actionable insights that…
Added 1 day ago
TH
Community Enablement Specialist, Video (Askuity division)
The Home Depot Canada
Toronto, ON
- Full-time
Askuity is a Toronto-based retail analytics software company operating as an innovative division within The Home Depot (THD). Askuity’s mission is to enable suppliers and merchants at The…
Added 1 day ago
SR
Marketing Data Analyst
Saskatchewan Roughrider Football Club Inc.
Regina, SK
- Full-time
We're looking for a data-driven thinker to join our team as a Marketing Data Analyst. In this role, you'll turn fan, revenue, and marketing campaign data into actionable insights that…
Added 1 day ago
FG
Site Reliability Engineer | Release Management & Automation Specialist
FDM Group
Toronto, ON
- Contract
FDM is a global business and technology consultancy delivering client and industry driven solutions through our 5 core specialist Practices; Software Engineering, Data & Analytics, IT…
Added 1 day ago
D
Specialist, Resource Management
Deloitte
Calgary, AB
- Full-time
Identify gaps and conflicts that will arise in the professionals' schedule and find pro- active solutions to address them while liaising with the National team

Wajax

Digital Marketing Specialist

Toronto, ON, M8W 2T8, Canada

Salary $70,000 per annum. · Full-time

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Job details

Pay: Salary $70,000 per annum.
Job type: Full-time
Experience: Work Experience: 5+ years in digital media planning/buying- corp or agency experience
Posting language: English
Posted: Nov 3, 2026

Original job description

The Opportunity

The Digital Media Specialist will support the development, execution, optimization, and reporting of digital media campaigns across multiple channels. This role will support the Sr. Marketing Manager and will be responsible for translating marketing objectives into effective media strategies, managing campaign activation, optimizing performance, and ensuring media investments deliver impactful results.

The Role

Develop integrated digital media plans aligned with business, marketing, and campaign objectives.
Research target audiences, media consumption habits, competitive activity, and market trends to inform planning.
Recommend appropriate channels, platforms, audience segmentation, formats, budgets, and flighting strategies.
Translate campaign objectives and KPIs into measurable media strategies.
Plan, negotiate, purchase, and manage digital media across channels such as paid social, search, video, and display.
Build and launch campaigns within relevant ad platforms.
Manage budgets, pacing, bids, targeting, placements, creative rotations, and campaign timelines.
Ensure campaigns are set up accurately, including tracking, pixels, conversion, and measurement requirements.
Coordinate with platforms, vendors, creative team, and internal stakeholders to ensure timely campaign delivery.
Monitor delivery and proactively address under delivery, overspend, inventory, or performance issues.
Monitor campaign performance against KPIs such as impressions, reach, frequency, CTR, CPC, CPM, CPA, conversions, and video completion rates.
Identify opportunities to improve campaign performance through audience, creative, placement, bidding, budget, and channel optimization.
Conduct ongoing analysis and data-driven recommendations to maximize media efficiency and effectiveness.
Prepare regular campaign performance reports and dashboards.
Conduct post-campaign analysis and document learnings to improve future media plans.

The Candidate

Education: Bachelors Degree in Marketing, Business Administration, or related field

Work Experience: 5+ years in digital media planning/buying- corp or agency experience

Hands-on experience with digital advertising platforms such as Google Ads, Meta Ads Manager, programmatic platforms, or other major media platforms.

Strong understanding of digital media buying principles, audience targeting, campaign measurement, and optimization.

Experience managing media budgets and multiple campaigns simultaneously.

Familiarity with Google Analytics/GA4, Google Campaign Manager, Looker Studio, or other measurement and reporting platforms.

Experience with media planning and forecasting tools.

The Company

Since 1858, Wajax has been a leading industrial products and solutions provider continually innovating to serve Canadian industry coast-to-coast. We work in an extensive range of industries and core sectors of the Canadian economy including energy and renewables, food and beverage, construction, industrial/commercial, transportation, forestry, mining, metal processing, and oil and gas – to name a few. Everything we do is powered by people passionate about making a difference and who are dedicated to driving Canadian industry forward. People who provide the experience and expertise that support the industries that build our cities, power our businesses, put a roof over our heads and food on our tables.

Wajax offers a total compensation package that includes competitive pay, comprehensive benefits, learning and development, as well as some unique additional “perks.”

Highlights include:

Competitive health and dental benefits with no waiting period for eligibility (100% employer paid premiums), plus health spending account.
Wajax led e-learning, and product training through industry leading manufacturers.
Exclusive discounts with a variety of manufacturers and service providers such as Ford, GM, Chrysler, Dell, TELUS, a group mortgage, home & auto insurance program, pet insurance, footwear & workwear, fitness membership, perkopolis, and more.
Recognition program where points are earned for merchandise or gift certificates, plus cash awards.
Company matched pension plan
Award-Winning Health and Wellness Program.

By working with Wajax, you become part of an inclusive and diverse team that is dedicated to innovation and teamwork. We are committed to employing a workforce that is representative of the diverse communities across Canada in which we do business. As an equal opportunity employer, please inform us if any accommodation is required if contacted for an interview.

Compensation

Salary $70,000 per annum. Pay may vary based on skills, expertise, and performance, and is a component of the total rewards package.

This is a current replacement vacancy.

Wajax does not use AI powered recruitment processes.

As a condition of employment, final candidates will be subject to pre-screening.

\\ Together we get more done.

Apply About employer

More about this job

Responsibilities

The Digital Media Specialist will develop, execute, and optimize digital media campaigns across multiple channels to meet marketing objectives. This role involves managing budgets, coordinating with stakeholders, and conducting data-driven analysis to maximize campaign performance and efficiency.

Requirements

Candidates must have a bachelor's degree in marketing or a related field and at least 5 years of experience in digital media planning and buying. Proficiency in major advertising platforms like Google Ads and Meta Ads Manager, along with strong analytical skills, is required.

Skills

Digital media planning
Digital media buying
Google Ads
Meta Ads Manager
Programmatic advertising
Campaign management
Budget management
Audience targeting
Google Analytics
GA4
Google Campaign Manager
Looker Studio
Media forecasting
Performance reporting
Data analysis

Benefits

Health benefits
Dental benefits
Health spending account
E-learning
Product training
Discounts with manufacturers and service providers
Recognition program
Company matched pension plan
Health and wellness program

Visa sponsorship

Not detected in the job text

Keywords

Digital Marketing
Media Planning
Media Buying
Google Ads
Meta Ads Manager
Programmatic Platforms
Google Analytics
GA4
Google Campaign Manager
Looker Studio
KPIs
CTR
CPC
CPM
CPA
Audience Segmentation
Campaign Activation
Performance Reporting
Data-driven
Marketing Strategy
Paid Social
Search Advertising
Display Advertising
Video Advertising
Budget Pacing
Conversion Tracking
Post-campaign Analysis
Media Forecasting
Industrial Solutions
Marketing

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