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Added 21 days ago
Paid Search Strategist, DTC eCommerce (Remote)
Sweat Pants Agency
Remote, Canada
Remote
Everyone can run a search campaign. Almost nobody can tell you whether it worked.
Added 2 months ago
Senior Search Strategist
Critical Mass
Toronto, ON
Full-time
As Senior Search Strategist, you'll be at the forefront of optimizing exceptional site experiences, driving results, and crafting effective content strategies. Your passion for SEO and data…
Added 2 months ago
Senior Search Strategist
Adelphi Group
Toronto, ON
Full-time
As Senior Search Strategist, you'll be at the forefront of optimizing exceptional site experiences, driving results, and crafting effective content strategies. Your passion for SEO and data…
Added 2 days ago
Content Strategist (Remote Canada) - Future Opening
Directive
Remote, Canada
Full-time · Remote
…professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to…
Added 21 days ago
Google Ads Media Buyer / Growth Strategist (Remote)
Sweat Pants Agency
Remote, Canada
Remote
Everyone can run a search campaign. Almost nobody can tell you whether it worked.
Added 23 days ago
GEO Strategist
Foundation
Remote, Canada
Remote
The mission of the GEO Strategist is to design and lead AI Visibility strategies that drive measurable business growth through the investment into GEO channels such as on-site content,…
Added 1 month ago
SEO Strategist
Blacksmith Agency
Remote, Canada
Full-time · Remote
We are looking for an SEO Strategist who can own the organic search strategy for a portfolio of clients and personally execute against it. This is not a role for a strategist who hands off…
Added 3 months ago
eCommerce / DTC Growth Strategist - US/Canada (Remote)
Right Hook Digital
Remote, Canada
Full-time · Remote
With a specialized pod team structure, each Lead Strategist here is backed by a tight-knit team and equipped with the tools needed to drive real results. We don’t believe in bloated client…
Added 1 day ago
Communications Specialist
Distress Centre Calgary
Calgary, AB
Full-time
The Communications & Marketing Strategist provides communications planning, content strategy, storytelling, stakeholder communications, and channel coordination to strengthen Distress…
Added 2 days ago
SEO Strategist (Remote Canada) - Future Opening
Directive
Remote, Canada
Full-time · Remote
…professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to…
Added 2 days ago
AI Content Strategist
Bullpen Capital
Heart's Content, NL
Full-time
…velocity, and create content that performs across both traditional search engines and emerging AI-powered discovery…
Added 2 days ago
ServiceNow Developer
LeverageTek Staffing Solutions
Ottawa, ON
Contract
Ensure alignment with architecture standards set by HoC and the Strategist
Added 2 days ago
Stratège en contenu et référencement (Bilingue)
EBlock
Canada
Full-time
The primary duty of this role is to support a Senior SEO & Content Strategist in executing a variety of content writing & SEO strategy tasks offered through add-on SEO packages that our…
Added 3 days ago
Demand Generation Manager
Gorgias
Remote, Canada
$99,892 to $110,407 USD / year
Full-time · Remote
…on top for efficiency. You will be the first true campaign strategist on the team, and you'll help define the playbook rather than inherit…
Added 3 days ago
Content Creator
Superior Glove
Acton, ON
$50,000 to $65,000 CAD / year
Contract · Temporary
Reporting to the Content Strategist, Team Lead, the Content Creator develops clear, engaging content across a wide range of marketing channels and formats. You’ll create everything from…
Added 4 days ago
Digital Strategist, National Sales
Corus Entertainment
Toronto, ON
…role that supports all digital sales. As the National Digital Strategist, you are responsible for developing and executing strategic digital and integrated campaigns that align with client…
Added 4 days ago
Solutions Strategist
Vaan - Shopify Platinum Agency
Canada
Full-time
The Solutions Strategist sits between client understanding and technical execution. This is not a developer role and does not require one. It requires someone who can walk into a complex…
Added 5 days ago
Communications Business Partner, Water Quality (Hybrid in Glen Allen, VA OR London, ON)
Veralto Global
London, ON
Full-time
…companies in the Water Quality (WQ) segment. They will be a primary strategist and partner to these operating companies, advising the company presidents and their leadership teams on how to…
Added 5 days ago
Stakeholder Communications Strategist (Term)
University of Toronto
Toronto, ON
Technical fluency in Office365 applications, WordPress, Adobe Creative Cloud products, Google Analytics and Search Engine Optimization (SEO).
Added 6 days ago
Senior Performance Marketing Strategist
Powered by search
Remote, Canada
Full-time · Remote
We're looking for a Paid Media Strategist who can lead senior client conversations, turn campaign complexity into clear business recommendations, and confidently explain what matters, why…
Added 6 days ago
Senior SEO & Organic Growth Strategist
Powered by search
Remote, Canada
Full-time · Remote
We're looking for an SEO Strategist who can lead client conversations, turn SEO complexity into clear business recommendations, and confidently explain what matters, why it matters, and…
Added 5 days ago
Junior Strategist
Confidential Careers
Toronto, ON
$65,000 to $80,000 CAD / year
Full-time
A North American marketing organization is seeking a Strategist to join its Toronto-based Strategy team.
Added 5 days ago
Growth Strategist, Healthcare
Consultus Digital
Toronto, ON
Full-time
…and healthcare ecommerce brands, and it now needs a Growth Strategist to own new…
Added 15 days ago
Content Strategist
RB Global Inc.
Burnaby, BC
$75,000 to $85,000 CAD / year
Full-time
Apply SEO and Generative Engine Optimization (GEO) best practices so content stays discoverable across traditional search and AI-powered platforms.
Added 16 days ago
Paid Leave Public Engagement Strategist - Planner Principal Community Specialist
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Saint-Paul, NB · St.-Paul, NB
Full-time
Working Title: Paid Leave Public Engagement Strategist

Walmart Canada

Manager, Yield Analytics & Insights – Walmart Connect

Mississauga, ON, Canada

Pay: The pay range for this position is $91 900,00 - $126 390,00.
Job type: Full-time
Experience: OR 4 years of experience in data analytics, digital advertising, or retail media without a degree.
Posting language: English
Posted: Aug 7, 2026

Apply About employer

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Original job description

Position Summary...Walmart Connect is Walmart's retail media network, connecting brands and suppliers to Walmart's 140M+ weekly shoppers across Search, Onsite Display, Offsite Display, Social Amplification, and In-Store Media. The Yield team sits at the intersection of revenue strategy, inventory management, and data

science -- responsible for maximizing the value of every ad impression across all Walmart Connect channels.

As Manager, Yield Analytics & Business Insights, you will own the analytical engine that powers our yield strategy. You will build forecasting models, analyze auction dynamics, optimize floor pricing, and translate complex inventory and revenue data into clear recommendations for Sales, Finance, Product,

and executive leadership. This is a high-visibility, high-impact role for someone who thinks like a data scientist, communicates like a business strategist, and wants to shape how Walmart monetizes one of the largest retail audiences in the country.

What You'll Do...

Yield Performance Analysis & Optimization

Analyzes ad inventory yield across all Walmart Connect channels (Sponsored Search, Onsite Display, Offsite Display, Social Amplification, and In-Store Media) by tracking fill rates, auction win rates, revenue per thousand impressions (RPM), and effective CPM trends to identify revenue leakage and optimization opportunities.
Monitors auction health and competitive bid dynamics to recommend floor price adjustments, reserve price strategies, and packaging changes that maximize revenue while maintaining strong advertiser ROAS and OMNI ROAS outcomes.
Identifies underperforming inventory segments -- by placement, audience, channel, or daypart -- and develops actionable recommendations to improve monetization efficiency and overall yield.
Evaluates demand-supply imbalances across channels and works with Sales and Account Management to surface high-value inventory opportunities and prevent over- or under-delivery against advertiser commitments.

Revenue Forecasting & Inventory Planning

Builds and maintains revenue forecasting models that project ad revenue, impression volume, and fill rates across weekly, monthly, quarterly, and annual horizons -- accounting for seasonality, advertiser demand cycles, and new product launches.
Partners with Finance leadership to align yield projections with revenue targets; reconciles forecast vs. actuals and provides clear variance explanations to support business planning and budget decisions.
Models the revenue impact of pricing changes, new inventory packages, and product launches to support go-to-market decisions and commercial negotiations.
Maintains inventory availability forecasts that enable Sales to make informed commitments to advertisers without risking over-sold or under-delivered campaigns.

Data Infrastructure, Reporting & BI

Designs, builds, and maintains automated dashboards and reporting pipelines using SQL, BigQuery, and visualization tools (Tableau, Looker, or equivalent) that provide real-time visibility into yield KPIs, auction performance, and revenue pacing for internal stakeholders.
Ensures data accuracy and consistency by validating yield metrics against source systems, reconciling discrepancies with Engineering and Data Engineering teams, and maintaining clear documentation of methodologies and metric definitions.
Develops self-serve reporting tools that empower Sales, Account Management, and Finance teams to independently access yield data without requiring ad-hoc analyst support for routine questions.
Establishes and governs the canonical set of yield metrics and KPI definitions used across Walmart Connect, ensuring consistency in how performance is measured and communicated internally and to advertisers.

Pricing Strategy & Monetization Insights

Leads analytical support for pricing strategy decisions including floor price setting, auction reserve price optimization, and tiered pricing models across Walmart Connect's channel and placement portfolio.
Conducts competitive analysis of retail media network pricing and yield benchmarks to ensure Walmart Connect remains competitively positioned while maximizing total revenue.
Partners with Product and Engineering teams to design and analyze A/B tests and pricing experiments; synthesizes results into clear recommendations for scaling or reverting tested strategies.
Provides analytical support for advertiser-facing conversations about inventory availability, pricing rationale, and expected delivery -- helping Sales and Account Management build trust through data transparency.

Stakeholder Communication & Executive Reporting

Translates complex yield and inventory analysis into clear, concise narratives for senior leadership including VP-level and above; presents findings with confidence and a clear point of view on recommended actions.
Prepares weekly and monthly yield performance reviews for Walmart Connect leadership, highlighting risks, opportunities, and actions required to hit revenue targets.
Collaborates cross-functionally with Sales, Finance, Product, Engineering, and Merchant teams to ensure yield strategy is aligned with broader business objectives and that data insights are incorporated into planning cycles.
Represents the Yield team in cross-functional planning meetings, bringing a data-first perspective to discussions about new product investments, channel prioritization, and advertiser partnership strategy.

Compliance & Standards

Ensures all analytical work adheres to Walmart's data governance, privacy, and compliance policies; maintains documentation of data sources, methodologies, and assumptions to support audit readiness and institutional knowledge retention.
Supports Walmart's mission, values, and standards of ethics and integrity by modeling transparent and accountable behavior in all analytical work and team interactions.

Minimum Qualifications

Bachelor's degree in Business, Analytics, Statistics, Computer Science, Economics, or related field and 2 years of experience in data analytics, digital advertising, retail media, or a related area; OR 4 years of experience in data analytics, digital advertising, or retail media without a degree.
Demonstrated proficiency in SQL for querying large-scale datasets; experience with cloud data platforms such as Google BigQuery, Snowflake, or equivalent.
Experience building and maintaining analytical dashboards or reporting pipelines for business stakeholders.
Demonstrated ability to communicate data insights clearly to non-technical audiences, including senior leadership.

Preferred Qualifications

Master's degree in Business, Analytics, Statistics, Computer Science, or related field.
2 or more years of experience in retail media, programmatic advertising, or digital ad operations - with direct exposure to auction-based buying systems (RTB, header bidding, or equivalent).
Experience with yield management, ad inventory forecasting, or revenue optimization in a media or advertising technology context.
Proficiency in Python or R for statistical modeling, forecasting, or data pipeline automation.
Experience designing or interpreting A/B tests and randomized controlled experiments in an advertising or e-commerce context.
Familiarity with Walmart Connect products and the Walmart advertising platform, or equivalent experience with a major retail media network (Loblaw Media, Sobeys/Empire Retail Media, Metro Retail Media, Canadian Tire CT Media, etc.).
Experience with Tableau, Looker, or comparable BI tool for building self-serve reporting environments.
Project Management or Six Sigma certification is a plus.

Leadership Expectations

Respect the Individual:

Demonstrates and encourages respect for others; drives a positive associate and customer experience for all; embraces differences in people, cultures, ideas, and experiences; supports workplaces where associated feel seen and connected through a culture of belonging, so all associates thrive and perform; contributes to an environment allowing everyone to bring their best selves to work.

Demonstrates engagement and commitment to the team, developing others through feedback, coaching, mentoring, and developmental opportunities; and recognizes others’ contributions and accomplishments.

Builds strong and trusting relationships with team members and business partners; works collaboratively to achieve objectives; communicates with impact and listens attentively to a range of audiences; and demonstrates energy and positivity for own work.

Acts With Integrity

Maintains and promotes the highest standards of integrity, ethics and compliance; models the Walmart values and leads by example to foster our culture; supports Walmart’s goal of becoming a regenerative company by making a positive impact for associates, customers, and the world around us (e.g., creating a sense of belonging, eliminating waste, participating in local giving).

Follows the law, our code of conduct and company policies, and encourages others to do the same; supports an environment where associates feel comfortable sharing concerns; reinforces our culture of non-retaliation; listens to concerns raised by associates and takes action; acts with accountability for achieving results in a way that is consistent with our values.

Is consistently humble, self-aware, honest, and transparent.

Serve Our Customers

Delivers results while putting the customer first and applying an omni-merchant mindset and acts with an Every Day Low Cost mindset to drive value and Every Day Low Prices for customers.

Adopts a broad perspective that considers data, analytics, customer insights, and different parts of the business when making plans.

Strive For Excellence

Consistently raises the bar and seeks to improve; demonstrates curiosity and a growth mindset; seeks feedback, asks thoughtful questions; supports innovation and intelligent risk-taking; and exhibits resilience in the face of setbacks.

Implements and supports continuous improvements and willingly embraces new digital tools and ways of working.

The pay range for this position is $91 900,00 - $126 390,00. Pay will be determined based on relevant experience.

‎

L’échelle salariale pour ce poste est de 91 900,00 à 126 390,00. La rémunération sera déterminée en fonction de l’expérience pertinente.

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Age – 16 or older

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada

Are you currently a Walmart associate?

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Important Note: To support resume screening, interviews and other candidate evaluations, we may use artificial intelligence-powered tools, including internal or third-party developed automated decision-making tools. For more information, please see Walmart Canada Job Applicant Privacy Notice.

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More about this job

Responsibilities

Lead the analytical engine for Walmart Connect's yield strategy by building forecasting models and optimizing ad inventory monetization. Translate complex data into actionable recommendations for executive leadership to maximize revenue across all retail media channels.

Requirements

Requires a bachelor's degree and 2 years of experience in data analytics or digital advertising, or 4 years of experience without a degree. Proficiency in SQL and cloud data platforms like BigQuery is essential.

Skills

SQL
BigQuery
Revenue Forecasting
Yield Management
Data Visualization
Tableau
Looker
Python
R
A/B Testing
Digital Advertising
Retail Media
Inventory Planning
Pricing Strategy
Statistical Modeling
Business Intelligence

Visa sponsorship

Not detected in the job text

Keywords

Retail Media Network
Yield Analytics
RPM
CPM
Fill Rates
Auction Dynamics
Floor Pricing
Google BigQuery
Snowflake
Tableau
Looker
Python
R
RTB
Header Bidding
Programmatic Advertising
A/B Testing
Revenue Optimization
Inventory Forecasting
Six Sigma
Omni-channel
ROAS
Data Governance
Business Intelligence
Digital Ad Operations

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