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Added 53 mins ago
WO
Registered Practical Nurse - Acute Care For Elderly
William Osler Health System
Brampton, ON
- Contract
Inspire and lead others to effectively implement the Butterfly model through role modelling, coaching and through communication
Added 53 mins ago
L
Product Operations Lead | Carrefour Laval
lululemon
Laval, QC
- Full-time
…la responsable des activités-produits supervise et offre une expérience-invité (c.-à-d. expérience-client) de classe mondiale quand il ou elle doit travailler sur le…
Added 1 hour ago
Associate, Direct Activation
WPP Media
Toronto, ON
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Added 1 hour ago
Associate, Direct Activation
WPP Media
Toronto, ON
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Added 1 hour ago
SM
RQ11743 – Systems Testing/QA Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
Client: Ministry of Public and Business Service Delivery and Procurement – RQ11743
Added 1 hour ago
SM
RQ11618 – UX Designer – Junior
S M Software Solutions Inc
Toronto, ON
- Internship
Experience conceiving and conducting user research, interviews, and surveys, and translating findings into sitemaps, user flows, user journey maps, wireframes, mock-ups, and prototypes that…
Added 1 hour ago
SM
RQ11737 – Software Developer – Full Stack – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
We are seeking a Senior Software Developer – Full Stack with extensive experience designing and developing large-scale, multi-client web applications, Java-based enterprise solutions, REST…
Added 1 hour ago
SM
RQ00833 – Program Manager – Senior
S M Software Solutions Inc
Toronto, ON
- Full-time
We are seeking a Senior Program Manager with extensive experience in program and portfolio management, strategic planning, governance, stakeholder engagement, risk management, and the…
Added 1 hour ago
SM
RQ11742 – Systems Testing/QA Specialist – Senior
S M Software Solutions Inc
Toronto, ON
- Internship
Client: Ministry of Public and Business Service Delivery and Procurement – RQ11742
Added 1 hour ago
SM
29954-RFR-DTS-071 – Project Manager
S M Software Solutions Inc
Winnipeg, MB
- Full-time
We are seeking an experienced Project Manager with a minimum of 10 years of experience managing Information Technology projects, along with a valid PMP or PRINCE2 Practitioner…
Added 2 hours ago
BT
Audit & Accounting Manager
Baker Tilly Canada
Vancouver, BC
- Full-time
Lead Audit Engagements - Manage and supervise all aspects of audit engagements for private company clients, from planning through completion, including clients operating in evolving,…
Added 3 hours ago
AP
Account Manager, Fulfillment and Logistics
AMZ Prep®
Mississauga, ON
- Full-time
…service programs run without friction. You will report to our Client Success Lead and work closely with Operations, Finance, Sales and…
Added 3 hours ago
AI
Junior Structural Engineer
Acuren Inspection, Inc.
Dartmouth, NS
- Full-time
Travel to client sites to lead and oversee structural inspection programs for industrial structures, buildings, platforms, and civil infrastructure
Added 3 hours ago
S
Account Executive
Shipday
Canada
- Full-time
…outbound sales. The role must be able to determine how the lead can benefit from leveraging shipday's delivery automation solutions, demonstrate how the product works, and ultimately show…
Added 3 hours ago
M
Business System Analyst
Microserve
Port Coquitlam, BC
- Full-time
Helping lead, plan, and coordinate the integration and implementation of enhancements across various software applications.
Added 3 hours ago
R
VP, Business Development - Canada
ReVisionz
Calgary, AB
- Full-time
Discovery & Business Cases: Lead discovery conversations that uncover each client's business problems and corporate initiatives, and build executive-level business cases tied to corporate…
Added 3 hours ago
R
Director, Business Development - Canada
ReVisionz
Remote, Canada
- Full-time
- Remote
Discovery & Business Cases: Lead discovery conversations that uncover each client’s business problems and corporate initiatives, and build business cases with client stakeholders that…
Added 3 hours ago
R
VP, Business Development - Canada
ReVisionz
Remote, Canada
- Full-time
- Remote
Discovery & Business Cases: Lead discovery conversations that uncover each client’s business problems and corporate initiatives, and build executive-level business cases tied to corporate…
Added 4 hours ago
Associate, Direct Activation
WPP Media
Toronto, ON
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Added 4 hours ago
R
Director, Business Development - Canada
ReVisionz
Calgary, AB
- Full-time
Discovery & Business Cases: Lead discovery conversations that uncover each client's business problems and corporate initiatives, and build business cases with client stakeholders that…
Added 4 hours ago
H
Designer
HRVST
Remote, Canada
- $60,000 to $75,000 CAD / year
- Full-time
- Remote
You might think we’re just another creative agency driven by client deadlines, profitability and corporate culture. Think again – when it comes to collaborating with new clients, one of the…
Added 4 hours ago
H
Account Director
HRVST
Remote, Canada
- $90,000 to $105,000 CAD / year
- Full-time
- Remote
…Managers, designers and developers: supporting them through client challenges, keeping delivery on track across pods, and making sure the team has what it needs to do its best work. You’ll…
Added 4 hours ago
FH
Director, Clinical Operations (Community & Hospital)
Fraser Health
Surrey, BC
- Full-time
Lead one of the province’s most dynamic clinical portfolios, overseeing Adult Emergency, Pediatric Emergency, and the Forensic Nursing Program at Surrey Memorial Hospital while shaping the…
Added 4 hours ago
K
Manager - Copilot and AI Productivity
KPMG
Montreal, QC
- Full-time
Participate in thought leadership activities, conferences, publications, and client events.
Added 4 hours ago
Z&
Managing Director, Capital Advisory
Zastre & Co.
Vancouver, BC
- Full-time
Zastre & Co. is seeking a Managing Director, Capital Advisory, to personally win advisory mandates, lead senior client relationships and take M&A and private capital transactions through…

WPP Media

Associate, Direct Activation

Toronto, ON, Canada

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Job details

Posting language: English
Posted: Oct 24, 2026

Original job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Position: Associate (Assistant), Direct Activation

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role OVERVIEW:

WPP Media is looking for a curious, detail-oriented and collaborative media professional to join our Direct Activation team.

As an Associate (Assistant), Direct Activation, you will play an important role in bringing our clients’ media strategies to life and you will gain hands-on experience across the full media investment lifecycle - from marketplace intelligence and negotiations through campaign activation, optimization, measurement and financial reconciliation.

This is a cross-functional media investment role, providing exposure across both offline and online channels, including Broadcast, Digital Display/Video, CTV/OLV, OOH/Print and other emerging media platforms. You will work directly with some of the world's largest media companies and technology platforms while developing the skills, knowledge and relationships needed to build a successful career in media investment.

We are looking for someone who is comfortable working with numbers, naturally curious about how media works, highly organized and eager to take ownership. You don't need to know everything - but you should be someone who wants to learn quickly, asks thoughtful questions and takes pride in getting the details right.

HOW YOU WILL MAKE AN IMPACT

Support the development and execution of media investment recommendations by gathering marketplace intelligence, requesting proposals and evaluating opportunities.
Work with media partners to understand their offerings, audiences, pricing, capabilities and value propositions.
Participate in vendor meetings and industry discussions to build your understanding of the evolving media landscape.
Translate approved media strategies into accurate and effective media buys.

Own campaign activation and stewardship

Maintain media investments, including buy entry, insertion orders and trafficking coordination.
Work closely with Planning and Ad Operations teams to ensure campaigns launch accurately and on time.
Monitor campaign delivery and proactively identify opportunities, discrepancies or issues that may impact performance by maintaining accurate documentation of buy changes
Support ongoing campaign optimization to ensure investments are aligned with client objectives.

Use data to make better decisions

Conduct pre-campaign checks and validations to ensure media is set up correctly and can be measured accurately.
Contribute to post-campaign analysis and identify insights that can improve future investments.
Maintain accurate client budgets and investment trackers

WHAT SUCCESS LOOKS LIKE

In this role, success means becoming someone the team can rely on to:

Manage campaigns accurately, efficiently and on time.
Take ownership of assigned investments and follow through from activation to reconciliation.
Build strong relationships with vendors and internal partners.
Continuously expand your knowledge across traditional, digital and emerging media.
Motivated by continuous learning, professional development and growth.

WHAT YOU BRING

A keen interest in developing expertise across both off-line and digital direct media
Comfortable working with budgets, numbers and data, with strong mathematical and analytical skills
College or University education is an asset
Exceptional organizational skills and strong attention to detail.

Excellent time-management skills with the ability to prioritize multiple projects and deadlines.
Naturally curious with a desire to understand how things work and why decisions are made.
Comfortable working in a fast-paced environment where priorities can change.
Comfortable with ambiguity and willing to jump in wherever the team needs support.
Collaborative, inclusive and respectful of different perspectives.
Confident communicating with both internal stakeholders and external media partners.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.

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More about this job

Responsibilities

The Associate will support the development and execution of media investment strategies across various online and offline channels. They are responsible for campaign activation, stewardship, financial reconciliation, and maintaining accurate client budgets.

Requirements

The role requires strong mathematical and analytical skills, exceptional organizational abilities, and a keen interest in media investment. Candidates should be comfortable working with data, managing multiple deadlines, and collaborating effectively within a fast-paced environment.

Skills

Media investment
Marketplace intelligence
Campaign activation
Data analysis
Budget management
Media strategy
Communication
Time management
Attention to detail
Collaboration
Media planning
Financial reconciliation
Vendor relations
Digital media
Offline media

Benefits

Medical insurance
Group retirement plans
Vision insurance
Dental insurance
Paid time off
Preferential partner discounts
Employee mental health awareness days

Visa sponsorship

Not detected in the job text

Keywords

Media investment
Direct activation
WPP Open
Marketplace intelligence
Campaign optimization
Media strategy
Broadcast
Digital display
CTV
OLV
OOH
Print
Financial reconciliation
Ad operations
Data-driven decision making
Media buying
Insertion orders
Trafficking
Budget tracking
Media landscape
Vendor management
Analytical skills
Marketing
Advertising
Media collective

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