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Added 12 mins ago
SI
Lead Product Manager, User Acquisition (scribd.com)
Scribd, Inc.
Vancouver, BC
- Full-time
We are seeking a Lead Product Manager to join our Growth product team owning how we acquire new users. While Performance Marketing, SEO, Partnerships, and Brand run our acquisition channels…
Added 26 mins ago
CO
Director, Health, Safety, & Organizational Resilience
City of Saint John
Saint John, NB
- Full-time
Lead the development and execution of the City’s Corporate Safety Strategy, establishing strategic priorities, objectives, performance measures, and accountabilities that align occupational…
Added 26 mins ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
Under the direction of the designated IT Manager, the Application and Integration Technical Analyst is a technical lead responsible for system architecture, data strategy, and integration…
Added 1 hour ago
BC
Registered Practical Nurse - Critical Care
Brant Community Healthcare System
Brantford, ON
- Full-time
At BCHS, we are driven by a bold vision: To Lead Beyond Care. As a two-site community hospital system in Brantford and Paris, Ontario, we serve with purpose, passion, and a deep commitment…
Added 1 hour ago
BC
Quality and Patient Safety Consultant
Brant Community Healthcare System
Brantford, ON
- Full-time
At BCHS, we are driven by a bold vision: To Lead Beyond Care. As a two-site community hospital system in Brantford and Paris, Ontario, we serve with purpose, passion, and a deep commitment…
Added 1 hour ago
LS
SD35- Vice Principal Pool
Langley School District #35
Langley (District), BC · Langley, BC
- Full-time
…holistic approach to education, valuing both academic achievement and personal growth. Our dedicated team of educators, support staff, and administrators work collaboratively to create…
Added 1 hour ago
LS
SD35- Principal Pool
Langley School District #35
Langley (District), BC · Langley, BC
- Full-time
…holistic approach to education, valuing both academic achievement and personal growth. Our dedicated team of educators, support staff, and administrators work collaboratively to create…
Added 1 hour ago
BC
Occupational Therapist
Brant Community Healthcare System
Brantford, ON
- Full-time
At BCHS, we are driven by a bold vision: To Lead Beyond Care. As a two-site community hospital system in Brantford and Paris, Ontario, we serve with purpose, passion, and a deep commitment…
Added 2 hours ago
Produce - Manager Produce
Sobeys Capital Incorporated or a Franchise/Affiliate / ou une franchise/société affiliée
Toronto, ON
We offer a Total Rewards package designed to support teammates at work and in life. Depending on role and eligibility, teammates may receive health and dental benefits, retirement and…
Added 2 hours ago
UO
Research Team Lead
University of Victoria
Victoria, BC
- Full-time
A member of the Dean’s office staff team, the Research Support Team Lead is responsible for strengthening the Faculty’s research enterprise by providing strategic coordination, expert…
Added 2 hours ago
P
Full Time Sales Lead
Pandora
Kitchener, ON
- Full-time
We Dream! Pandora is fostering growth and crafting opportunities to support the business needs with learning and development programs, continuous feedback, LinkedIn learning, tuition…
Added 3 hours ago
C
Maintenance Supervisor
Corbec
ON · Hannon, ON
- Full-time
Access to learning platforms and professional development programs.
Added 4 hours ago
IE
Manager, Supply Chain & Innovation
IMAX Enhanced | Streaming & Consumer Technology
Mississauga, ON
- Full-time
The Manager will assess existing processes and ways of working, identify opportunities to simplify and standardize operations and lead the development and implementation of improved…
Added 4 hours ago
IE
Analyst, Business
IMAX Enhanced | Streaming & Consumer Technology
Mississauga, ON
- Full-time
Our people make everything we do possible. We’re curious, creative, and driven by the belief that great work happens when people are trusted, heard, and supported. At IMAX, you’ll…
Added 4 hours ago
B
In-Store Sales Assistant
Boomerang
Toronto, ON
- Full-time
If you enjoy interacting with people, building conversations, and learning how strong communication can lead to successful sales outcomes, this could be a great opportunity to gain hands-on…
Added 4 hours ago
SD
Pharmacist, Hourly Full Time Day Greenlight Requisition
Shoppers Drug Mart
Oshawa, ON
- Full-time
Proven ability to drive and build the business, lead by example and support enterprise programs
Added 4 hours ago
C-
Technical Sales and Field Service Engineer
Captiveaire - Region 114 Western PA
Ottawa, ON
- Full-time
Position will involve extensive formalized training plus work under a mentor, developing skills and gaining an understanding of CaptiveAire products, how we go to market, application…
Added 5 hours ago
S
Vice President, Quality & Chief Nursing and Allied Health Officer
Sanya’k̓ula
Vancouver, BC
- Full-time
…broad-scale provincial initiatives with focused outcomes on best and leading practice, exceptional patient care, innovation in research, patient and family experience/engagement, and…
Added 5 hours ago
P
Inbound Business Development Representative
PheedLoop
Toronto, ON
- Full-time
As an Inbound Sales Development Representative at PheedLoop, you’ll play a key role in driving our growth. Working in a high-paced, dynamic environment, you’ll take ownership of our sales…
Added 6 hours ago
KC
Senior Consultant SAP - IT Risk Services
KPMG Canada
Toronto, ON
- Full-time
Lead and deliver end-to-end SAP Security design and build activities for ECC, S/4HANA, and related SAP applications (Fiori, BTP, Ariba, SuccessFactors, etc.).
Added 6 hours ago
CB
Sales Assistant- Part-Time- White Oaks Mall
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London, ON
- Part-time
Through development programs that provide you with opportunities to lead teams, and take charge when it comes to production, marketing, and sales, we're invested in offering you the…
Added 6 hours ago
K
Associate Vice President, Corporate Finance
KPMG
Calgary, AB · AB · Winnipeg, MB · Edmonton, Alberta
- Full-time
Lead proactive business development and deal initiation activities.
Added 6 hours ago
K
Manager, People & Change
KPMG
Ottawa, ON
- Full-time
KPMG’s People & Change Advisory Practice transforms organizations by changing the way people lead, manage and develop. In an age of constant disruption, game-changing trends, and perpetual…
Added 6 hours ago
VH
Occupational Therapist - Pediatric
VHA Home HealthCare
Toronto, ON · North York, ON
- Part-time
Supports safe client care through the development of knowledge and skills in accordance with our principles of continuous quality improvement.
Added 6 hours ago
SD
Pharmacist, Hourly Full Time Flexible Shifts
Shoppers Drug Mart
Calgary, AB
- Full-time
Proven ability to drive and build the business, lead by example and support enterprise programs

WPP Media

Associate, Direct Activation

Toronto, ON, Canada

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Job details

Posting language: English
Posted: Oct 24, 2026

Original job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Position: Associate (Assistant), Direct Activation

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role OVERVIEW:

WPP Media is looking for a curious, detail-oriented and collaborative media professional to join our Direct Activation team.

As an Associate (Assistant), Direct Activation, you will play an important role in bringing our clients’ media strategies to life and you will gain hands-on experience across the full media investment lifecycle - from marketplace intelligence and negotiations through campaign activation, optimization, measurement and financial reconciliation.

This is a cross-functional media investment role, providing exposure across both offline and online channels, including Broadcast, Digital Display/Video, CTV/OLV, OOH/Print and other emerging media platforms. You will work directly with some of the world's largest media companies and technology platforms while developing the skills, knowledge and relationships needed to build a successful career in media investment.

We are looking for someone who is comfortable working with numbers, naturally curious about how media works, highly organized and eager to take ownership. You don't need to know everything - but you should be someone who wants to learn quickly, asks thoughtful questions and takes pride in getting the details right.

HOW YOU WILL MAKE AN IMPACT

Support the development and execution of media investment recommendations by gathering marketplace intelligence, requesting proposals and evaluating opportunities.
Work with media partners to understand their offerings, audiences, pricing, capabilities and value propositions.
Participate in vendor meetings and industry discussions to build your understanding of the evolving media landscape.
Translate approved media strategies into accurate and effective media buys.

Own campaign activation and stewardship

Maintain media investments, including buy entry, insertion orders and trafficking coordination.
Work closely with Planning and Ad Operations teams to ensure campaigns launch accurately and on time.
Monitor campaign delivery and proactively identify opportunities, discrepancies or issues that may impact performance by maintaining accurate documentation of buy changes
Support ongoing campaign optimization to ensure investments are aligned with client objectives.

Use data to make better decisions

Conduct pre-campaign checks and validations to ensure media is set up correctly and can be measured accurately.
Contribute to post-campaign analysis and identify insights that can improve future investments.
Maintain accurate client budgets and investment trackers

WHAT SUCCESS LOOKS LIKE

In this role, success means becoming someone the team can rely on to:

Manage campaigns accurately, efficiently and on time.
Take ownership of assigned investments and follow through from activation to reconciliation.
Build strong relationships with vendors and internal partners.
Continuously expand your knowledge across traditional, digital and emerging media.
Motivated by continuous learning, professional development and growth.

WHAT YOU BRING

A keen interest in developing expertise across both off-line and digital direct media
Comfortable working with budgets, numbers and data, with strong mathematical and analytical skills
College or University education is an asset
Exceptional organizational skills and strong attention to detail.

Excellent time-management skills with the ability to prioritize multiple projects and deadlines.
Naturally curious with a desire to understand how things work and why decisions are made.
Comfortable working in a fast-paced environment where priorities can change.
Comfortable with ambiguity and willing to jump in wherever the team needs support.
Collaborative, inclusive and respectful of different perspectives.
Confident communicating with both internal stakeholders and external media partners.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.

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More about this job

Responsibilities

The Associate will support the development and execution of media investment strategies across various online and offline channels. They are responsible for campaign activation, stewardship, financial reconciliation, and maintaining accurate client budgets.

Requirements

The role requires strong mathematical and analytical skills, exceptional organizational abilities, and a keen interest in media investment. Candidates should be comfortable working with data, managing multiple deadlines, and collaborating effectively within a fast-paced environment.

Skills

Media investment
Marketplace intelligence
Campaign activation
Data analysis
Budget management
Media strategy
Communication
Time management
Attention to detail
Collaboration
Media planning
Financial reconciliation
Vendor relations
Digital media
Offline media

Benefits

Medical insurance
Group retirement plans
Vision insurance
Dental insurance
Paid time off
Preferential partner discounts
Employee mental health awareness days

Visa sponsorship

Not detected in the job text

Keywords

Media investment
Direct activation
WPP Open
Marketplace intelligence
Campaign optimization
Media strategy
Broadcast
Digital display
CTV
OLV
OOH
Print
Financial reconciliation
Ad operations
Data-driven decision making
Media buying
Insertion orders
Trafficking
Budget tracking
Media landscape
Vendor management
Analytical skills
Marketing
Advertising
Media collective

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