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Added 5 mins ago
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Assistant Front Office Manager
Marriott
Quebec, QC
- Full-time
Utilizes interpersonal and communication skills to lead, influence, and encourage others; advocates sound financial/business decision making; demonstrates honesty/integrity; leads by…
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Food Manager Trainee
Co-op
Brandon, MB
- Full-time
Leadership, supervisory, team lead, or management experience is considered an asset.
Added 5 mins ago
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Meat Manager - Melita
Co-op
Melita, MB
- Full-time
Provide leadership and direction to the Department team in all areas of People, Financial, Market Growth, Sustainability and Operational Excellence.
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CF
Bilingual Inside Sales/Customer Service Representative
Columbia Forest Products
Kitchener, ON
- Full-time
…operations. This individual will work closely with the field sales team to service an existing base of…
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Manager, Assurance and Accounting
MNP
Orangeville, ON
- Full-time
Make an impact with our Assurance & Accounting team as a Manager. This diverse team of professionals are dedicated to exceeding clients’ unique needs within a rapidly evolving business and…
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Investment Associate, Private Wealth
BMO
Markham, ON · UPMA
- Full-time
Partners with lead advisor(s) to build and nurture relationships with COI’s and business partners; working collaboratively within the team and with internal partners to identify…
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Regulatory Affairs Associate (Contract)
GSK
Mississauga, ON
- Full-time
This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following:
Added 5 mins ago
IF
Sales Team Support Specialist
iA Financial Group
Toronto, ON · Montreal, QC · Quebec, QC
- Full-time
…simple, efficient, and personalized experience? As a Sales Team Support Specialist, you will play a key role as a specialized resource for internal sales teams and our various distribution…
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Data Solution Architecture Advisor
iA Financial Group
Montreal, QC · Quebec, QC
- Full-time
Apply now and take the lead in your career, where your talent truly matters!
Added 5 mins ago
Warehouse Associate Lead I (Trade Shows & Events)
Jack Morton Worldwide
Oakville, ON
…inspire, and endure. Behind every immersive environment is a team of skilled makers and problem-solvers who bring ideas to life. We’re looking for a Warehouse Associate Lead I (Trade Shows…
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Team leader, Management support and expertise support
Desjardins
Levis, QC · Montreal, QC · Complexe Desjardins Montréal
- Full-time
As team leader, you support team management. You coordinate your unit’s activities, action plans and initiatives. You coach and guide a team composed primarily of highly experienced…
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Lead Track Engineer and Team Leader
GHD Group Pty Ltd
Vancouver, BC
We’re looking for a Senior Track Designer – Team Leader to join our growing Canadian Operations. This position will be based in our Vancouver, Edmonton, or Calgary office. This role…
Added 5 mins ago
SH
Clinical Coordinator, Acute@Home - Temporary Full Time
Southlake Health Community
Newmarket, ON · Southlake Health
- Full-time
Southlake Health is fully committed to a culture of belonging and an inclusive environment that encourages every team member to lead within their role, generate innovative ideas that…
Added 5 mins ago
SH
Registered Nurse (Acute@Home Command Centre), Time Limited Temporary Part Time
Southlake Health Community
Newmarket, ON · Southlake Health
- Part-time
Southlake Health is fully committed to a culture of belonging and an inclusive environment that encourages every team member to lead within their role, generate innovative ideas that…
Added 5 mins ago
SH
Registered Nurse (Acute@Home Command Centre), Time Limited Temporary Full Time (4)
Southlake Health Community
Newmarket, ON · Southlake Health
- Full-time
Southlake Health is fully committed to a culture of belonging and an inclusive environment that encourages every team member to lead within their role, generate innovative ideas that…
Added 5 mins ago
Site Supervisor
Fortrex
Woodbridge, ON
The Site Supervisor is responsible for the daily supervision of the hourly Food Safety Sanitors and Lead Persons in the designated departments and areas of our customer’s plants to ensure…
Added 5 mins ago
Test and Design Specialist
National Research Council Canada
Montreal, QC
…learn more about these options, please contact the NRC Hiring team using the contact information…
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SH
Registered Practical Nurse - Paediatrics
Southlake Health Community
Newmarket, ON · Southlake Health
- Part-time
Southlake Health is fully committed to a culture of belonging and an inclusive environment that encourages every team member to lead within their role, generate innovative ideas that…
Added 5 mins ago
CW
B2B Sales Executive
City Wide Facility Solutions
Burnaby, BC
- From $50,000 CAD / year
- Full-time
City Wide Facility Solutions is looking for a motivated and confident B2B Sales Executive to join our Vancouver sales team.
Added 5 mins ago
CW
B2B Sales Executive
City Wide Facility Solutions
Vancouver, BC
- From $50,000 CAD / year
- Full-time
City Wide Facility Solutions is looking for a motivated and confident B2B Sales Executive to join our Vancouver sales team.
Added 5 mins ago
BT
Senior Software Developer
Botpress Technologies Inc.
Remote, Canada
- Full-time
- Remote
…of conversational AI. As a senior member of the engineering team, you’ll own features end to end, from design to production, and help set the technical direction of our AI agent platform.…
Added 5 mins ago
CW
B2B Sales Executive
City Wide Facility Solutions
Coquitlam, BC
- From $50,000 CAD / year
- Full-time
City Wide Facility Solutions is looking for a motivated and confident B2B Sales Executive to join our Vancouver sales team.
Added 5 mins ago
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Senior Software Engineer (AI & Full Stack)
Fable
Remote, Canada
- $130,000 to $150,000 CAD / year
- Full-time
- Remote
We’re a remote-first company, but this role requires periodic in-person team collaboration at our Toronto office. Preference will be given to candidates based in the Greater Toronto Area…
Added 5 mins ago
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Director, Global Services Operations & Excellence
Prosci
Remote, Canada
- Full-time
- Remote
In this role, you will build and lead Prosci's new Global Services Operations & Excellence team: the operational engine behind our training and advisory delivery worldwide and the owner of…
Added 5 mins ago
E
Utility Services Representative
Enbridge
Timmins, ON
- Full-time
As a USR, you will receive top-level technical training to maximize your career path, skills and expertise that can lead to future career opportunities across the company.

WPP Media

Associate, Direct Activation

Toronto, ON, Canada

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Job details

Experience: 1–2 years of relevant experience in media buying, investment or activation, with hands-on responsibility for campaign execution and stewardship.
Posting language: English
Posted: Nov 3, 2026

Original job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Position: Associate (Buyer), Direct Activation
About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role OVERVIEW:

WPP Media is looking for a detail-oriented, analytical and collaborative media professional with 1–2 years of relevant media buying or activation experience to join our Direct Activation team.

As an Associate (Buyer), Direct Activation, you will translate clients’ media strategies into effective investments and take day-to-day ownership of assigned buys. Building on your existing experience, you will contribute across the full media investment lifecycle - from marketplace analysis and negotiations through campaign activation, optimization, measurement and financial reconciliation - with guidance from senior team members on complex decisions and approvals.

This is a cross-functional media investment role spanning offline and online channels, including Broadcast, Digital Display/Video, CTV/OLV, OOH/Print and other emerging media platforms. You will work directly with some of the world's largest media companies and technology platforms, manage day-to-day partner communications and apply your channel knowledge to evaluate opportunities and deliver against client objectives.

We are looking for someone who brings a solid foundation in campaign execution, confidence working with budgets and performance data, and the judgement to resolve routine issues independently while escalating risks promptly. You should be ready to manage competing priorities, make informed recommendations and take accountability for the accuracy and delivery of your assigned investments while continuing to deepen your buying expertise.

HOW YOU WILL MAKE AN IMPACT

Develop media buying recommendations for assigned campaigns by analyzing marketplace intelligence, requesting proposals and comparing opportunities against audience, pricing and performance objectives.
Evaluate media partners’ offerings, audiences, pricing and capabilities, and negotiate rates, added value and terms for assigned buys within approved parameters, with senior support as needed.
Contribute actively to vendor meetings and industry discussions, sharing relevant marketplace updates and identifying opportunities for client campaigns.
Translate approved media strategies into accurate, effective media buys, ensuring schedules, budgets, rates and deliverables align with agreed objectives and approvals.

Own campaign activation and stewardship

Own day-to-day execution of assigned media investments, including accurate buy entry, insertion orders, trafficking coordination and documentation of approved changes.
Coordinate with Planning, Ad Operations and media partners to confirm requirements, track launch readiness and resolve routine setup issues so campaigns launch accurately and on time.
Monitor campaign pacing and delivery against commitments, investigate discrepancies and coordinate corrective action with partners, escalating material performance or budget risks promptly.
Recommend campaign optimizations based on delivery and performance data and implement approved changes to keep investments aligned with client objectives.

Use data to make better decisions

Validate campaign setup, budgets and measurement requirements before launch, identifying and resolving discrepancies with the appropriate teams.
Prepare post-campaign analyses for assigned buys, assessing delivery and performance against objectives and translating findings into actionable recommendations for future investments.
Maintain and reconcile client budgets and investment trackers, investigate invoice discrepancies with Finance and media partners, and follow through on outstanding items to support timely financial reconciliation.

WHAT SUCCESS LOOKS LIKE

In this role, success means taking dependable day-to-day ownership of assigned buys, with appropriate senior oversight, and consistently delivering on the following:

Manage assigned campaigns accurately, efficiently and on time, meeting approved budgets and delivery commitments.
Follow through from buying and activation to reporting and reconciliation, resolving routine issues independently and escalating material risks with proposed solutions.

Build strong relationships with vendors and internal partners.
Apply knowledge across traditional, digital and emerging media to strengthen buying recommendations and campaign outcomes.
Demonstrate increasing independence, seek feedback and identify practical improvements to campaign workflows and reporting.

WHAT YOU BRING

1–2 years of relevant experience in media buying, investment or activation, with hands-on responsibility for campaign execution and stewardship.
Working knowledge of offline and digital direct media, including familiarity with broadcast, digital video and CTV/OLV buying principles and a desire to deepen cross-channel expertise.
Strong numerical and analytical skills, with experience managing budgets, interpreting campaign data and using Excel to maintain trackers, analyze delivery and support reconciliation.
Hands-on familiarity with media buying and reporting systems, buy-entry, insertion orders and trafficking workflows, plus experience evaluating proposals and supporting vendor negotiations.

College or University education is an asset
Exceptional organizational skills and strong attention to detail.

Excellent time-management skills with the ability to prioritize multiple projects and deadlines.

A proactive, solutions-oriented approach, with the ability to investigate issues, interpret findings and make clear, evidence-based recommendations.

Comfortable working in a fast-paced environment where priorities can change.

Sound judgement to manage routine buying and campaign decisions within approved parameters, recognize when guidance is needed and escalate issues early.

Collaborative, inclusive and respectful of different perspectives.
Confident communicating with both internal stakeholders and external media partners.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.

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More about this job

Responsibilities

The Associate will translate media strategies into effective investments by managing day-to-day campaign activation, marketplace analysis, and negotiations. They are responsible for monitoring campaign performance, ensuring accurate financial reconciliation, and coordinating with internal teams and media partners.

Requirements

Candidates must have 1–2 years of relevant experience in media buying or activation with strong analytical and organizational skills. Proficiency in managing budgets, interpreting campaign data, and familiarity with media buying systems is required.

Skills

Media buying
Campaign activation
Marketplace analysis
Negotiation
Budget management
Performance data analysis
Excel
Financial reconciliation
Digital display
Video advertising
CTV
OLV
OOH
Print media
Campaign stewardship
Trafficking

Benefits

Medical insurance
Group retirement plans
Vision insurance
Dental insurance
Paid time off
Partner discounts
Employee mental health awareness days

Visa sponsorship

Not detected in the job text

Keywords

Media buying
Direct activation
WPP Open
Campaign execution
Media investment
Marketplace intelligence
Insertion orders
Trafficking
Performance data
Budget tracking
Financial reconciliation
Broadcast
Digital display
CTV
OLV
OOH
Print
Vendor management
Analytical skills
Media strategy
Post-campaign analysis
Media operating unit
Advertising
Marketing platform
Data intelligence

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