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Added 5 mins ago
R
Deployed Engineer
Randox
Toronto, ON
- $80,000 to $130,000 CAD / year
- Full-time
Work on the building of manufacturing execution systems, LIMS/LIS platforms, digital quality tools, scientific data platforms, robotics-driven lab automation and internal tools that help…
Added 19 mins ago
VA
Emergency Veterinarian, London Regional Veterinary Emergency and Referral Hospital
VCA Animal Hospitals
London, ON
- Volunteer
London Regional Veterinary Emergency & Referral Hospital is welcoming experienced Veterinarians (DVMs) to join our growing Emergency team in London, Ontario.
Added 20 mins ago
GH
Product Sales Specialist - Ultrasound
GE HEALTHCARE
Remote, Canada
- Other
- Remote
GE HealthCare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into…
Added 34 mins ago
AU
Manager, Learning Resource Services (Term)
Athabasca University
Athabasca, AB
- $105,373 to $138,814 CAD / year
- Temporary
AU seeks to be an agile and inclusive workplace in which all team members can grow, make their highest contribution, and each make a difference to our academic vision and mission.
Added 35 mins ago
P
District Financial Manager
Penske
Delta, BC
- Full-time
Initiates corporate process offerings for improving customer experience and execution – central PM scheduling, digital vehicle files, preferred parts, etc.
Added 35 mins ago
EM
Mechanical Design Engineer
Evertz Microsystems Limited
Burlington, ON
- Full-time
As a member of the R & D team, your projects will include the design and development of precision mechanical devices for film transport high frequency digital and analog electronic…
Added 1 hour ago
FS
Cinematographer CAM A & B for Original reality series | Pilot material | Paid project engagement
FUTURA SOUND
Toronto, ON
- Internship
Futura Sound is building the creative team behind a new original reality television project. We are seeking a Camera A / Director of Photography and a Camera B Operator who can capture real…
Added 1 hour ago
OG
Senior Creative Director
Onni Group of Companies
Vancouver, BC
- Full-time
…business needs. We take pride in our office culture, and our team members enjoy ONNI’s open-floor environment, complete with a fantastic kitchen and lunch area with espresso and coffee…
Added 2 hours ago
HM
Diagnostic Radiology
Health Match BC
Penticton, BC
- Full-time
The Medical Imaging Department at Penticton Regional Hospital is seeking a full-time Diagnostic Radiologist to join our team consisting of 8 other radiologists in a hospital-based practice.…
Added 2 hours ago
HM
Diagnostic Radiology
Health Match BC
Kamloops, BC
- Full-time
The Medical Imaging department at Royal Inland Hospital is a collaborative team of 9 radiologists and 1 nuclear medicine physician, providing comprehensive services in x-ray, fluoroscopy,…
Added 2 hours ago
HM
Diagnostic Radiology
Health Match BC
Kamloops, BC
- Full-time
The Medical Imaging department at Royal Inland Hospital is a collaborative team of 9 radiologists and 1 nuclear medicine physician, providing comprehensive services in x-ray, fluoroscopy,…
Added 2 hours ago
OT
Lead UX Developer (React)
Open Text Corporation
Waterloo, ON
- Other
…key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and…
Added 3 hours ago
A
Business Lead (Senior Account Director / Group Account Director) Vancouver - Toronto - LA
Akcelo
Vancouver, BC
- Full-time
…Director/Group Account Director) to join our growing Vancouver…
Added 3 hours ago
SQ
Senior Consultant, Strategy, Sunlife Health
Sunlife Québec
Montreal, QC
- Full-time
Sunlife Health brings together the scale of a mature group benefits business with the pace and innovation of digital health. The Sunlife Health Strategy team focuses on the questions that…
Added 3 hours ago
CO
Temporary Technical Lead (Housing Accelerator Fund) Up to 18 Months
City of Saint John
Saint John, NB
- Temporary
Under the general supervision of the HAF Project Manager, you will be part of a high-caliber cross functional team leading the E-Permitting Initiative under the City of Saint John Housing…
Added 3 hours ago
TC
Senior Distribution Services Operations Trainer
TJX Canada – Winners, Marshalls, HomeSense
Mississauga, ON
- $76,620 to $107,268 CAD / year
- Full-time
Experience coaching and developing others, providing guidance, feedback, and support to enhance individual and team performance.
Added 3 hours ago
TM
Assistant Manager, Innovation & Brand Experience
The Magnum Ice Cream Company
Toronto, ON
- Full-time
We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance,…
Added 3 hours ago
AI
Mechanic (PWU)
Alectra Inc.
Brampton, ON
- Full-time
We invest in your career development. At Alectra, we care about our team’s future through offering ongoing training, mentorship, and learning opportunities.
Added 3 hours ago
CC
Student, Asset Info Management
Cameco Corporation
Saskatoon, SK
- Full-time
The successful candidate will be working with the asset information management team at the corporate office in Saskatoon, Saskatchewan.
Added 3 hours ago
CG
Director of Strategic Partnerships
CDC Global Solutions
Toronto, ON
- $180,000 to $210,000 CAD / year
- Full-time
Manage and support a team of approximately 3-4 experimentalists and/or robotics operators.
Added 3 hours ago
AW
Application Development Manager
Agilus Work Solutions
Mississauga, ON
- $140,000 to $155,000 CAD / year
- Full-time
We're seeking a Web Application Development Manager to lead a growing software development team responsible for client-facing web applications, APIs, integration services, and enterprise…
Added 3 hours ago
A
Sales Coordinator
Apotex
Toronto, ON · North York, ON
- $63,482 to $105,804 CAD / year
· Coordinate sales meetings and support team priorities.
Added 3 hours ago
'
Forward Deployment Engineer Lead - Manufacturing
''
Toronto, ON
- Full-time
- Other
At least 3 years of experience leading a practice or team of senior individual contributors.
Added 3 hours ago
A
Business Lead (Senior Account Director / Group Account Director)
Akcelo
Vancouver, BC
- Temporary
…Director/Group Account Director) to join our growing Vancouver…
Added 3 hours ago
C
Senior Consultant, Content & Editorial, Advice & Education
CIBC
Toronto, ON
- Full-time
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are…

WPP Media

Director, OOH Direct Activation

Toronto, ON, Canada

$110,000 - $160,000 CAD

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Job details

Pay: $110,000 - $160,000 CAD
Posting language: English
Posted: Nov 4, 2026

Original job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

POSITION SUMMARY:

We are looking for an experienced Director, Direct Activation (OOH/Print), to lead the Toronto OOH/Print Activation team. This role requires significant hands-on experience in OOH and Print activation, combined with proven people leadership, client stewardship, and commercial acumen. The Director will work with the VP to set the team’s direction, develop its capabilities, and be accountable for the quality and effectiveness of activation across the assigned client portfolio. As a senior point of contact for clients and media partners, the Director will translate client business objectives into effective OOH/Print activation strategies and oversee delivery from tactical recommendations and negotiation through execution, reporting, and financial reconciliation.

PRIMARY RESPONSIBILITIES:

Partner with the Activation VP to set priorities for the OOH/Print Activation team and translate them into clear team objectives and delivery plans.
Lead and develop the OOH/Print Activation team, including Managers, Account Executives and Coordinators; set clear expectations, allocate workloads, provide coaching, and build technical and leadership capabilities.
Own senior-level client relationships for the assigned portfolio, acting as a trusted advisor on OOH/Print activation and providing leadership on complex client needs and escalations.
Be accountable for end-to-end OOH/Print activation, including tactical recommendations, negotiation, execution, optimization, reporting, and reconciliation; establish quality standards and ensure delivery against client objectives, budgets, and timelines.
Champion innovation across OOH and Print activation, identifying relevant opportunities across traditional, digital, and programmatic OOH and print formats to strengthen client recommendations.
Lead the development and presentation of major OOH/Print client deliverables, including annual plans and recommendations ensuring clear rationale and actionable insights.
Contribute and monitor vendor and commercial forecasting, commercial partnership deals, and guide the team’s negotiations to deliver client value.
Review end-of-month revenue variances, identify underlying drivers, and recommend corrective actions where required.
Co-lead OOH/Print activation contributions to new business pitches and support global requests from the network.
Ensure financial accountability for assigned client accounts including budget oversight, reconciliation, and profitability.
Build and strengthen relationships with key OOH/Print media partners and internal agency teams, ensuring aligned recommendations, clear responsibilities, and effective campaign delivery.

Represent the agency at industry functions and client-facing events.

Stay current on OOH/Print industry developments and share knowledge, best practices, and learning opportunities with the team.

REQUIREMENTS:

College or University degree in a related field (Business Administration, Marketing, or Communications).

6-8+ years of substantial hands-on expertise in both OOH and Print and a demonstrated track record of leading complex client portfolios.
Proven experience leading and developing a media activation team, including coaching, delegation, workload management, and establishing clear standards for delivery.
Deep knowledge of the OOH and Print media landscape, including traditional, digital, and programmatic OOH, print formats, media partner capabilities, buying practices, and campaign delivery requirements.
Demonstrated ability to set team direction, make sound decisions, and proactively resolve complex activation and client challenges.
Exceptional attention to detail and strong financial acumen, with experience overseeing budgets, forecasting, reconciliation, and account profitability.
Strong senior-level communication, presentation, and negotiation skills, with the ability to clearly articulate OOH/Print recommendations and secure effective media agreements.
Superior organizational skills, with the ability to lead a team, prioritize resources, and oversee multiple complex OOH/Print campaigns in a fast-paced environment.

Proven ability to build strong senior-level client and internal relationships that foster collaboration, strategic growth, and conflict resolution.

Advanced strategic and analytical capabilities, with the ability to translate business objectives into actionable OOH/Print activation solutions and use campaign results to inform future recommendations.

Travel may be required as dictated by the needs of clients and the business.
Advanced PC skills, including all Microsoft Office products & AI technology.

LIFE AT WPP MEDIA AND BENEFITS:

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

$110,000 - $160,000 CAD

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More about this job

Responsibilities

Lead and develop the Toronto OOH/Print Activation team while setting priorities, delivery standards, and team capabilities. Own activation across the client portfolio, including strategy, negotiation, execution, optimization, reporting, financial oversight, and senior client and media partner relationships.

Requirements

Requires a related college or university degree and 6–8+ years of hands-on OOH and Print experience, including leadership of complex client portfolios and activation teams. Candidates should bring deep knowledge of traditional, digital, and programmatic OOH and print, along with strong client communication, negotiation, strategic, organizational, and financial skills.

Skills

OOH Activation
Print Activation
Team Leadership
Media Planning
Media Negotiation
Campaign Execution
Campaign Optimization
Budget Management
Financial Forecasting
Financial Reconciliation
Account Profitability
Strategic Planning
Presentation Skills
Analytical Skills
Microsoft Office

Benefits

Medical Insurance
Group Retirement Plans
Vision Insurance
Dental Insurance
Paid Time Off
Partner Discounts
Employee Mental Health Awareness Days

Visa sponsorship

Not detected in the job text

Keywords

OOH Activation
Print Activation
Traditional OOH
Digital OOH
Programmatic OOH
Media Buying
Media Partnerships
Campaign Delivery
Client Portfolio Management
Team Development
Workload Management
Tactical Recommendations
Media Negotiation
Campaign Optimization
Annual Media Plans
Vendor Forecasting
Commercial Partnerships
Revenue Variance Analysis
New Business Pitches
Budget Oversight
Financial Reconciliation
Account Profitability
Microsoft Office
AI Technology
WPP Open
Open Intelligence

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