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Added 5 days ago
Senior Buyer, Programmatic
dentsu
Toronto, ON
Full-time
Dentsu programmatic is shaping the future of programmatic and is looking for the next rising star to join the team. We are looking for someone who is proactive, works well in a team…
Added 4 days ago
Senior Buyer, Programmatic
dentsu
Toronto, ON
Full-time
Dentsu programmatic is shaping the future of programmatic and is looking for the next rising star to join the team. We are looking for someone who is proactive, works well in a team…
Added 9 days ago
Senior Buyer, Digital Investment & Activation
Horizon Media
Toronto, ON
Full-time
We are currently seeking a highly motivated Senior Buyer, Digital Investment & Activation, to join our growing team. This person will be fluent in paid Search marketing (SEM) and have a…
Added 3 months ago
Growth Marketer, Programmatic \ Spécialiste, marketing de croissance des revenus – programmatique
Klever Programmatic Inc.
Brossard, Quebec · Montreal, Quebec
Full-time
Klever is a North-American based programmatic adtech company on a mission to craft digital media solutions that drive results, foster sustainability, and inspire change. As "The Human…
Added 9 days ago
Manager, Growth: Active Traders
Wealthsimple Technologies
Remote, Canada
$116,000 to $145,000 CAD / year
Full-time · Remote
…campaigns across platforms like Google, Meta, X, YouTube, or programmatic, negotiated with vendors, and optimized for downstream value rather than cost per…
Added 2 months ago
Senior Meta Media Buyer
Pilothouse Digital
Remote, Canada
Full-time · Remote
Alongside our team of 180+ members spanning Media Buyers, Copywriters, Content Managers, Landing Page Developers, Content Creators, Email & SMS Coordinators, CGC & Influencer Managers, we…
Added 1 month ago
Sr. Media Buyer (Paid Social)
Viral Nation
Canada
Full-time
Launch, monitor, optimize, and report on media campaigns across paid social channels, with the potential to manage paid search and programmatic campaigns where clients require.
Added 1 month ago
Sr. Media Buyer (Paid Social)
Viral Nation Inc.
Canada
Launch, monitor, optimize, and report on media campaigns across paid social channels, with the potential to manage paid search and programmatic campaigns where clients require.
Added 1 month ago
Buyer, Search
dentsu
Toronto, ON
Full-time
The Search Buyer supports clients in delivering best in class digital strategies and performance driven media solutions to answer client briefs and objectives. Under the guidance of the…
Added 10 days ago
Media Buyer
WPP Media
Montreal, QC
Experience: 1 to 2 years of hands-on experience activating digital direct, or programmatic campaigns.
Added 10 days ago
Buyer, Digital
dentsu
Toronto, ON
Full-time
The Digital Buyer supports clients in delivering best in class digital strategies and performance-driven media solutions to answer client briefs and objectives. Under the guidance of the…
Added 3 months ago
Buyer, Digital
dentsu
Toronto, Ontario
Full-time
The Digital Buyer supports clients in delivering best in class digital strategies and performance-driven media solutions to answer client briefs and objectives. Under the guidance of the…
Added 5 months ago
Search Buyer
dentsu
Toronto, Ontario
Full-time
The Search Buyer supports clients in delivering best in class digital strategies and performance driven media solutions to answer client briefs and objectives. Under the guidance of the…
Added 1 month ago
Senior Buyer, Search
dentsu
Toronto, ON
Full-time
The Senior Search Buyer is responsible for developing and executing performance-driven paid search strategies that support client business objectives. Working closely with the Digital Media…
Added 3 days ago
Senior Director of Paid Media
Okta
Toronto, ON
…leader will define how we use paid investment across the full buyer journey - from audience development and demand capture through pipeline creation and progression - while building the…
Added 2 days ago
Senior Media Buyer (iGaming)
Blazesoft
Concord, ON
Full-time
Plan, launch, and optimize campaigns with Meta, TikTok, Snapchat, Google, and programmatic.
Added 2 months ago
SDR Team Lead
Quantcast
Toronto, ON
$81,130 to $99,750 CAD / year
Full-time
Serve as the day-to-day leader across Field and Corporate SDRs, providing tailored coaching that accounts for the distinct playbooks, deal complexity, and buyer profiles of each segment.
Added 3 months ago
Senior Digital Marketing Specialist
RBGlobal
Burnaby, BC
Full-time
…programming, and emerging channels - to generate high-quality buyer and seller leads. A core expectation of this role is staying ahead of the industry: fluency in the latest ad tech…
Added 2 months ago
Spécialiste en marketing de croissance
EXFO
Remote, Canada
Full-time · Remote
…specific regions (Americas, APAC, EMEA), market segments, and buyer personas to ensure a steady flow of high-quality, marketing-qualified leads…

No more jobs.

WPP Media

Media Buyer

Montreal, QC, Canada

Experience: Experience: 1 to 2 years of hands-on experience activating digital direct, or programmatic campaigns.
Posting language: English
Posted: Sep 9, 2026

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Original job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Key Responsibilities

Campaign Activation: Lead the setup, execution, and day-to-day management of digital direct campaigns.

Media Support: Oversee media buys activation, while collaborating with various external vendors.

Cross-Functional Collaboration: Partner with planning and account teams to support multiple lines of business across various portfolios.

Performance Analysis: Monitor, analyze, and optimize campaigns to ensure key performance indicators (KPIs) and client objectives are met, demonstrating a strong analytical mindset.

Management of digital partners: Serve as a point of contact for key external partners while actively managing day-to-day relationships, coordinate reporting and proactively resolve campaign execution issues to ensure successful delivery.

Data Integrity: Maintain an exceptional level of attention to detail to ensure accurate tracking, budget pacing, and flawless execution.

What We’re Looking For

Experience: 1 to 2 years of hands-on experience activating digital direct, or programmatic campaigns.

High Attention to Detail: A meticulous approach to campaign setup, numbers, and tracking.

Curious & Eager to Learn: An open mind with a passion for digital marketing and a desire to be trained on new platforms and strategies.

Adaptability: The ability to easily pivot and support different campaign types and brands as clients need shift.

Communication Skills: Strong verbal and written communication skills to effectively collaborate with internal teams and vendor partners.

Certifications: Certifications in Google Ads, DV360, or other major programmatic platforms are a strong bonus.

LIFE AT WPP MEDIA & BENEFITS

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.  

Please read our Privacy Notice for more information on how we process the information you provide.

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More about this job

Responsibilities

Lead the media activation strategy and oversee the day-to-day execution and health of assigned client accounts. Manage the activation team and collaborate with planning, analytics, and external partners to optimize integrated campaigns.

Requirements

Requires over 5 years of experience in media activation or digital marketing, including at least 3 years in an agency or platform environment. Must have previous people management experience and deep knowledge of various paid activation channels and performance metrics.

Skills

Media Activation
Paid Search
Paid Social
Programmatic Advertising
Display Advertising
Video Advertising
Commerce Media
People Management
Campaign Optimization
Performance Metrics
Attribution Models
Digital Marketing Strategy
Account Management
Stakeholder Collaboration
Media Planning
Digital Advertising Ecosystem

Benefits

Global WPP Network Access
Professional Development
Networking Opportunities
Employee Resource Groups
Medical Coverage
Vision Coverage
Dental Coverage
Group Retirement Savings Plan
Paid Time Off
Partner Discount Programs
Mental Health Awareness Days
Wellness Days

Visa sponsorship

Not detected in the job text

Keywords

WPP Open
Open Intelligence
Paid Search
Paid Social
Programmatic
Display
Video
Commerce Media
Digital Marketing
Media Activation
Performance Metrics
Attribution Models
Campaign Management
Agency Experience
Media Investment
Digital Advertising Ecosystem

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