Senior PPC Manager

Company Description Xcellence Staffing Solutions helps busy founders, consultants, and small teams reclaim their time by placing proactive, pre-vetted Filipino Virtual Assistants directly into their workflows. The company focuses on tailored VA matching aligned with clients’ tools, goals, and pace, ensuring smooth integration and sustained support. Clients receive full onboarding assistance, weekly check-ins, and a flexible engagement model with no long-term lock-ins. Beyond staffing, Xcellence Staffing Solutions provides structured systems and reliable behind-the-scenes support that enable sustainable growth without burnout.

Role Description The Senior PPC Manager is a full-time, on-site role based in Amb, responsible for planning, executing, and optimizing performance marketing campaigns across search, social, and other digital platforms. This role oversees end-to-end PPC strategy, including keyword research, ad copy creation, bid management, audience targeting, and landing page coordination to drive high-quality leads and measurable ROI. The Senior PPC Manager will analyze campaign performance using web analytics tools, prepare regular reports and insights, and recommend data-driven improvements. The role also involves collaborating with marketing and sales teams to align PPC initiatives with broader digital marketing, lead generation, and brand objectives, while mentoring junior team members on best practices and testing methodologies.

Qualifications

• Strong Digital Marketing and Marketing skills, with proven experience managing multi-channel PPC campaigns.
• Expertise in Social Media Marketing for paid campaigns, including audience targeting and creative optimization.
• Demonstrated Lead Generation skills focused on driving qualified traffic and conversions.
• Proficiency in Web Analytics tools (e.g., Google Analytics, ad platform dashboards) to track, interpret, and report performance data.
• Experience with major ad platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads) and A/B testing methodologies.
• Strong analytical, problem-solving, and budgeting skills, with attention to detail and ability to manage multiple campaigns simultaneously.
• Effective communication and collaboration skills, with experience working cross-functionally and mentoring team members.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Experience in agency or high-growth environments and familiarity with CRM or marketing automation tools is an advantage.