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YuJa

Sales Development Representative (SDR) - Outbound B2B

Toronto, ON, Canada
North York, ON, Canada

$60,000 to $70,000 CAD / year · Full-time

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Job details

Pay: $60,000 to $70,000 CAD / year
Job type: Full-time
Apply by: Nov 25, 2026
Posting language: English
Posted: Oct 26, 2026

Original job description

About Us

YuJa, Inc. is a leading provider of cloud-based digital compliance and accessibility solutions for regulated sectors worldwide. Serving clients in higher education, K-12, government, and healthcare, YuJa enables organizations to meet evolving regulatory demands while delivering engaging, secure, and accessible digital experiences. Our platforms such as Lumina (video), Panorama (LMS accessibility), EqualGround (governance), and Verity (proctoring) are rigorously tested for compliance, audited, and secured.

For over a decade, YuJa has been dedicated to building not only innovative digital compliance and accessibility solutions, but also a workplace where our people can thrive. We invest in our employees by fostering career growth, continuous learning, and opportunities for advancement. Our culture is rooted in collaboration, inclusivity, and belonging, where every team member’s contributions are valued and their voices are heard. Just as we help institutions and organizations worldwide achieve their goals, we are equally committed to supporting the success of our people and making a positive impact in the communities we serve. Meet the YuJa family here and see what makes YuJa special!

About the Role

This is an expansion role designed to support the continued growth and scaling of our Sales Development team. Our Sales Development team members are at the forefront of our growth, responsible for building lasting relationships with clients, identifying and creating value, and helping to drive revenue by prospecting new clients.

Prospect and develop a pipeline of qualified leads via outbound calls, emails, and LinkedIn messages to relevant individuals and organizations
Schedule qualified, online product demonstrations on a consistent basis, with monthly bonuses awarded for exceeding goals
Partner with Account Executives to support sales cycle success and drive urgency
Use Salesforce CRM to maintain accurate account details and contact information
Opportunities to participate in company projects that support efficient company growth
Regular training on Sales, CRM, Target Markets, Product Knowledge, and more
For strong performers, there is a potential opportunity to advance career and learn the necessary skills to move into a closing-role

About You

Bachelor’s degree or equivalent experience in Sales, Sales Development, or a related field, preferably in SaaS or technology solutions.
A deep interest in performance-based roles
Proven track record of meeting or exceeding sales targets and KPIs.
Excellent communication, interpersonal, and presentation skills.
Strong organizational skills and attention to detail, with the ability to manage multiple priorities.
Proficiency with CRM tools (e.g., Salesforce, HubSpot) and sales engagement platforms.
Self-motivated, goal-oriented, and eager to grow within a dynamic, fast-paced environment.

Educational Requirements

College Graduate

Why you'll love working here

YuJa is a multiple-time honoree on Forbes’ list of Best Start-Up Employers in America. We offer a competitive compensation package that include a base salary starting at $60,000 per year + UNCAPPED performance-based incentives with comprehensive benefits and engagement opportunities.

Comprehensive Benefits:

Health, vision, and dental benefits, 100% employer-paid
Additional benefits include RRSP, gym subsidies, and more
Work-life balance including flexible work hours to create an ideal work-life balance
Paid sick days and flex days

Team Engagement:

Fun activities and celebrations, including Canada Day Trip, Saint Patrick's Day Party, Halloween Costume Contests, Holiday Dinner Party, and more
Office perks including company-provided snacks, drinks and events
Employee recognition programs, such as gift cards and “Employee of the Week” rewards
Professional growth including continuous learning opportunities and reimbursements to support personal and professional development
Hands-on experience working with senior-level business leaders

Schedule

This is an office-based role with standard hours from Monday to Friday.

How to Apply

This job is exclusively directed towards candidates already in Canada. You may apply directly online via this site by submitting your resume and academic transcripts. If any questions, please send an email to careers@yuja.com

YuJa is an equal opportunity employer and values diversity at our company. We are committed to fostering an inclusive and accessible recruitment process and work environment. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law.

If you require reasonable accommodation at any stage of the recruitment process, please let us know. You may indicate your accommodation needs by contacting us directly at careers@yuja.com. We will work with you to provide appropriate accommodations to support your participation in the hiring process. All accommodation requests will be handled confidentially.

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More about this job

Responsibilities

Prospect for new clients through outbound calls, emails, and LinkedIn messages, and build a pipeline of qualified leads. Schedule online product demonstrations, collaborate with Account Executives to support sales success, and maintain accurate account and contact records in Salesforce.

Requirements

A college graduate with a bachelor’s degree or equivalent experience in sales, sales development, or a related field is sought; SaaS or technology experience is preferred. Candidates should have a record of meeting or exceeding sales targets and KPIs, strong communication and organizational skills, CRM and sales engagement platform proficiency, and a self-motivated, goal-oriented approach.

Skills

Outbound Prospecting
Lead Generation
Pipeline Development
Sales Development
Sales Target Achievement
KPI Management
Communication
Interpersonal Skills
Presentation Skills
Organization
Attention To Detail
Salesforce
HubSpot
Sales Engagement Platforms
Product Demonstrations

Benefits

Health Benefits
Vision Benefits
Dental Benefits
RRSP
Gym Subsidies
Flexible Work Hours
Paid Sick Days
Flex Days
Company Events
Employee Recognition Programs
Professional Development Opportunities
Professional Development Reimbursements
Base Salary Starting At $60,000 Per Year
Uncapped Performance-Based Incentives

Visa sponsorship

Not detected in the job text

Keywords

Outbound B2B Sales
Sales Development
Lead Generation
Outbound Calls
Email Prospecting
LinkedIn
Qualified Leads
Sales Pipeline
Product Demonstrations
Salesforce
HubSpot
CRM
Sales Engagement Platforms
Account Executives
Sales Targets
KPIs
SaaS
Technology Solutions
Digital Compliance
Accessibility Solutions
Higher Education
K-12
Government
Healthcare
Lumina
Panorama
EqualGround
Verity

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