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Added 55 mins ago
L
Director of Operations
Ladders
ON · Ontario, Canada
- $300,000 to $375,000 CAD / year
- Full-time
…executive stakeholders to align operational priorities with broader business goals and a customer-first…
Added 2 hours ago
VA
Senior Buyer (Goods and Services)
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- Full-time
Lead commercial negotiations and shape contract terms to achieve appropriate risk allocation and intended business outcomes.
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VA
Senior Buyer (Engineering & Construction)
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Vancouver, BC
- Full-time
Lead commercial negotiations and shape contract terms to achieve appropriate risk allocation and intended business outcomes.
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A
Senior Retail Business Process & Transformation Lead [AQ-26499]
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Toronto, ON
- $65 to $95 CAD / hour
- Contract
…visible role, you will have a direct, lasting impact on the business by bridging the gap between complex future-state process designs and real-world operations. You will play a pivotal role…
Added 2 hours ago
CB
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Added 9 hours ago
Business & Financial Lead
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ON · Sudbury, ON
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TP
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Vans: Assistant Gérant - Premium Outlets Montreal
Vans
Mirabel, QC
- $23.6 to $31.2 CAD / hour
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CC
Assistant Store Manager
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- $19.5 to $21.5 CAD / hour
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Added 15 hours ago
FN
We are hiring an Associate Analyst, Commercial Funding!
First National Financial LP
Toronto, ON · East York, ON
- Full-time
Contribute to special projects and operational initiatives as assigned by the Associate Director & Team Lead, Commercial Funding
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Bilingual Portfolio Analyst, Commercial Asset Management
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Toronto, ON · East York, ON
- Full-time
Bachelor’s Degree in Business Administration, Commerce or related required
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Gérant(e) de magasin – GEOX – Rockland Centre
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Added 16 hours ago
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Senior Manager, Commerce
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CC
Retail Shift Leader
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- $17.95 to $19.5 CAD / hour
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Added 16 hours ago
CC
Retail Shift Leader
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Key Account Manager
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Our client is an established and growing importing and distribution business specializing in high-demand, retail-packaged goods. They are seeking a dynamic, results-driven Key Account…
Added 17 hours ago
VP, Performance Marketing (Paid Media)
Viral Nation Inc.
Canada
…flawlessly execute the strategy built to meet client goals. You will lead the strategy, performance and growth of Viral Nation’s paid and performance marketing business, driving measurable…
Added 17 hours ago
VC
Vans: Assistant Gérant - Premium Outlets Montreal
VF Corporation
Mirabel, QC
- $23.6 to $31.2 CAD / hour
- Full-time
Minimum de 2 ans d’expérience en commerce de détail ou en gestion d’équipe dans un environnement dynamique axé sur la clientèle
Added 17 hours ago
V
Vans: Assistant Gérant - Premium Outlets Montreal
Vans
Mirabel, QC
- $23.6 to $31.2 CAD / hour
- Full-time
Minimum de 2 ans d’expérience en commerce de détail ou en gestion d’équipe dans un environnement dynamique axé sur la clientèle
Added 18 hours ago
Z
Senior Media Planner
Zenith
Toronto, ON
- Full-time
…offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business…
Added 18 hours ago
H
Gestionnaire de l'ingénierie, Grand livre auxiliaire// Engineering Manager, Subledger
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Remote, Canada
- $200,000 to $250,000 CAD / year
- Full-time
- Remote
Added 18 hours ago
CC
Retail Shift Leader
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St. Thomas, ON
- $17.95 to $19.5 CAD / hour
- Part-time
Must have valid CannSell to work in a retail cannabis store · Must have or be able to successfully complete a Police Background Check

Zenith

Senior Media Planner

Toronto, ON, Canada

The salary range for this position is $55,000-$60,000 per year. · Full-time

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Job details

Pay: The salary range for this position is $55,000-$60,000 per year.
Job type: Full-time
Apply by: Dec 11, 2026
Posting language: English
Posted: Nov 11, 2026

Original job description

Zenith: Senior Planner, Media Planning

Address: 111 Queen St E, Toronto, ON M5C 1S2, Canada

Full-time (Hybrid)

Company Description

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences and research practice under one house, we’ve been shaping Publicis Media to be the media network of tomorrow. One that both you and I want to work at.

Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

The Role

As a Senior Media Planner at Zenith you are an important member of a broader Strategy team, which pursues and activates against meaningful human insights with the goal of driving measurable business outcomes. The Senior Media Planner’s key skill set includes deep analytical skills, math proficiency, and significant creativity, a solid understanding of consumer behavior, strong negotiation skills and great attention to detail.

Responsibilities

Gather and analyze marketing, industry, and consumer insights data to determine the client’s advertising and media needs.
Analyze media alternatives and make recommendations as to how to best allocate the advertising budget. Plans typically include analysis and recommendations on targeting, geography, scheduling, support level and budget.
Develop a firm understanding of marketing objectives and strategies, the human–product relationship and human–media relationship.
Develop understanding of client’s business and competitive landscape.
Assist in developing budget allocations across media resulting in strategic and effective media plans.
Present plans to the client brand group, with assistance where necessary of more senior media team.
Clearly communicate media objectives, strategies and executional guidelines to execution teams.
Work closely with agency partners.
Maintain strong relationships with media suppliers and stay abreast of market conditions.
Campaign maintenance ensuring quality control and adherence to overall media plan objectives. Develop campaign performance documents, including online campaigns.
Utilization and knowledge of syndicated media, research, and other data resources.
Take an active role in client education of the evolution of the media landscape.
Active participation in internal and external status meetings.
Develop/assist with development of POVs.
Active participant in the overall financial process, responsible for collecting and inputting data and ensuring monthly billing is accurate and delivered on deadline.
Be proficient in effectively understanding and interpreting data and insights to lead development of strategy: Vividata, Comscore, competitive reporting, Data/Analytics, vendor post reports & campaign results.

Qualifications

Bachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferred.
3+ years in Media.
Experience building blocking charts to support media planning and execution.
Experience working with planning tools such as Prisma, Mediatool (or similar platforms for campaign planning and budget tracking).
Challenges traditional boundaries and demonstrates consistent creative approaches to business problems.
Detail-oriented and able to produce accurate work product.
A keen sense of curiosity.
Strong written and verbal communication and presentation skills.
Demonstrated experience in negotiating.
Able to work successfully within a team, handling high volume workload, and meeting tight deadlines under pressure.
Demonstrates critical thinking and problem-solving abilities.
Strong analytical abilities & proficiency in math.
Ability to effectively utilize media research and reporting resources.
Technical proficiency, particularly with media systems and MS Excel, Word and PowerPoint.

Additional Information

Salary

Transparency matters to us. The salary range for this position is $55,000-$60,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Zenith is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom however, only those candidates selected for an interview will be contacted.

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More about this job

Responsibilities

Analyze marketing, industry, and consumer data to develop strategic media plans, recommend budget allocations, and present recommendations to clients. Coordinate campaign execution and quality control, collaborate with agency and media partners, monitor performance, support client education, and help ensure accurate monthly billing.

Requirements

A bachelor's degree is preferred, particularly in advertising, marketing, business administration, or communications, along with at least three years of media experience. Candidates should have experience with blocking charts and planning tools such as Prisma or Mediatool, strong analytical and negotiation abilities, excellent communication skills, and proficiency with media research resources and Microsoft Office.

Skills

Media Planning
Data Analysis
Media Budget Allocation
Consumer Insights
Strategic Planning
Negotiation
Campaign Management
Media Research
Client Presentations
Communication
Critical Thinking
Problem-Solving
Attention to Detail
Microsoft Excel
Microsoft Word
Microsoft PowerPoint

Benefits

Three Weeks Minimum Vacation
Additional Long Weekend Publicis Days
Holiday Closures
Birthday Off
Free Headspace Membership
Wellness Credits
Technology Credits
Savings Plan

Visa sponsorship

Not detected in the job text

Keywords

Media Planning
Advertising
Marketing
Consumer Insights
Media Strategy
Media Budget Allocation
Targeting
Geographic Planning
Media Scheduling
Blocking Charts
Campaign Planning
Campaign Budget Tracking
Prisma
Mediatool
Vividata
Comscore
Competitive Reporting
Data Analytics
Vendor Post Reports
Campaign Performance
Media Research
Media Negotiation
Client Presentations
Financial Processes
Monthly Billing
Microsoft Excel
Microsoft Word
Microsoft PowerPoint

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Work requirements

Jobs in Canada