Campaign Manager
- Toronto, ON, Canada
Full-time
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Job details
- Job type
- Full-time
- Apply by
- Experience
- 3 to 5 years of experience managing digital and branded content campaigns in a digital publisher, agency, or media environment
- Posting language
- English
- Posted
Original job description
Role: Campaign Manager
Department: CMG Labs
Location: Toronto preferred, Calgary and Vancouver-based candidates will also be considered
Comp Range: $60,000+ depending on experience
About Curiocity Media Group (CMG)
Curiocity Media Group, the digital division of ZoomerMedia, is home to some of Canada's best-known media brands, including Daily Hive, blogTO, Curiocity, Dished, Offside, MobileSyrup, and CULTR. Together, these brands reach millions of readers each month with hyper-local content, breaking news, and branded storytelling that blends editorial credibility with a distinctly engaging voice. CMG combines strong journalism with data-driven marketing solutions to deliver results for both audiences and brand partners.
About the Role
The Campaign Manager is the operational backbone of a branded campaign at CMG Labs, owning it end-to-end from contract confirmation through post-campaign reporting. This role suits someone with a strong track record managing complex, multi-market digital and branded content campaigns, ready to take on direct ownership, dynamic client requirements, and a broader view of how campaigns are resourced and measured across CMG Labs. You’ll work closely with the Campaign Management Team Lead and CMG Labs leadership to keep campaigns on time, on budget, and on strategy.
What You’ll Do
- Act as the main point of client contact for the campaign management process, from campaign confirmation through conclusion
- Facilitate professional client meetings including calls, project updates, and review sessions, balancing urgency with reassurance
- Manage day-to-day campaign activities, including coordinating photography/videography and article production requests, creative delivery, and client/internal communications
- Devise achievable, comprehensive workback schedules for booked campaigns and hold internal teams to them
- Maintain a full understanding of campaign goals, deliverables, timelines, and budgets, and make the calls needed to keep them on track
- Track and monitor campaign progress on a weekly basis, flagging risks early and recommending scope changes where needed
- Provide post-campaign analysis, including final reports and recommendations for future campaigns, with support from the Campaign Strategist
- Communicate with internal stakeholder groups throughout each campaign phase on resourcing, scope, and status
- Be a product expert across the CMG portfolio of sites and social accounts
- Work closely with sales reps toward client retention and growth
- Step into problem-solving on escalated accounts, including joining client meetings and developing action plans to resolve issues
- Act as a go-to resource for other Campaign Managers working through complex campaign challenges
- Collaborate with the CM Team Lead and CMG Labs leadership to refine processes and reporting for campaign delivery
- Participate in strategic planning and conceptual ideation sessions, internally and with clients, as required
What You Bring
- 3 to 5 years of experience managing digital and branded content campaigns in a digital publisher, agency, or media environment
- Proven track record managing multiple complex, multi-product campaigns simultaneously, from confirmation through post-campaign reporting
- Strong understanding of branded and sponsored content, social media platforms, paid and organic traffic, and digital analytics (Google Analytics, Google Ad Manager, Comscore, social insights)
- Understanding of digital production and performance marketing
- Excellent client-facing communication skills, with the confidence to manage senior stakeholders through complex or sensitive conversations
- Demonstrated ability to build and hold teams to workback schedules, and to manage campaigns to budget and deadline
- Comfortable acting as an informal resource or mentor for less experienced Campaign Managers, without formal management responsibility
- Experience with project management tools such as Notion, Jira, or similar
- Effective time management, multitasking, problem-solving, and organizational skills, with the ability to stay composed under pressure
- Proficiency with Google Suite (Slides, Sheets, Docs); experience with CRM or OMS platforms and Google Ad Manager considered an asset
- Based in, or willing to relocate to, Calgary or Vancouver
What We Offer
- Flexible paid time off policy to ensure you're able to get the break you need and work at an optimized level.
- Opportunity for both professional and personal growth.
- Hybrid work environment.
- Benefits package including dental, vision, and extended health starting after 3 months.
***Please submit your resume in PDF format only. ***
We are committed to a fair and transparent recruitment process. ZoomerMedia does not use artificial intelligence to screen, assess, or make decisions regarding candidates - all applications are reviewed by our Human Resources team.
This is an existing position within the organization.
ZoomerMedia Limited is an organization that values creativity, innovative thinking, inclusion and diversity. We offer a great opportunity to work alongside passionate and intelligent individuals, and are proud to be an Equal Opportunity Employer. If you require accommodations during the selection process, please contact us at hr@zoomer.ca.
More about this job
Responsibilities
Manage branded campaigns end-to-end, serving as the primary client contact and coordinating schedules, budgets, creative production, and internal teams. Monitor campaign performance, address risks and escalations, deliver post-campaign reporting, and help improve campaign processes and client retention.
Requirements
Requires 3–5 years of experience managing complex digital and branded content campaigns, with knowledge of sponsored content, social platforms, digital production, performance marketing, and analytics. Candidates should be confident with senior clients, able to manage multiple campaigns to schedule and budget, and proficient with Google Workspace and project management tools.
Skills
- Campaign Management
- Branded Content
- Project Management
- Workback Scheduling
- Budget Management
- Digital Production
- Performance Marketing
- Social Media
- Digital Analytics
- Google Analytics
- Google Ad Manager
- Comscore
- Stakeholder Communication
- Problem-Solving
- Google Workspace
Benefits
- Flexible Paid Time Off
- Professional and Personal Growth Opportunities
- Hybrid Work Environment
- Dental Insurance
- Vision Insurance
- Extended Health Benefits
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Management & Leadership
- Data & Analytics
Keywords
- Campaign Management
- Branded Content
- Sponsored Content
- Digital Publishing
- Digital Marketing
- Performance Marketing
- Social Media
- Paid Traffic
- Organic Traffic
- Digital Analytics
- Google Analytics
- Google Ad Manager
- Comscore
- Social Insights
- Digital Production
- Project Management
- Notion
- Jira
- Google Workspace
- CRM
- Order Management Systems
- Client Retention
- Campaign Reporting
- Workback Schedules
- Budget Management
- Multi-Market Campaigns
- Photography
- Videography
- Content Production
- Stakeholder Management