Company Description
Alert Labs is a Canadian technology company specializing in smart building monitoring solutions that help property managers, condo boards, and building owners prevent costly damage, reduce risk, and operate more efficiently. Our hardware and software platform provides realâtime insights into water usage, leaks, environmental conditions, and equipment performance empowering customers to make dataâdriven decisions that protect their assets and reduce operational costs.
We partner with organizations across North America in property management, construction, insurance, and building operations. With strong market demand and a reputation for reliability and innovation, Alert Labs is expanding its sales team to support rapid growth.
Job Description
We are seeking a Senior Territory Sales Representative who thrives in a hunter‑driven environment. This role is focused on new business acquisition, high‑volume outbound activity, and solution‑based selling. You will be responsible for identifying prospects, generating opportunities, and closing deals across North America.
This is not an account management role itâs a proactive, highâimpact sales position ideal for someone who excels at cold outreach, pipeline management, and valueâdriven conversations.
Position Overview
The Senior Territory Sales Manager responsible for driving new business across North America through proactive outreach, cold calling, and solution‑based selling. This role requires a true hunter mindset someone who thrives on finding, developing, and closing new opportunities while managing a high‑volume pipeline.
Key Responsibilities
New Business Development
¡ Conduct highâvolume cold outreach to generate new opportunities
¡ Build and manage a pipeline of 40+ active opportunities per month
¡ Drive netânew revenue with an average deal size of +$15K
¡ Identify and pursue prospects across North America
¡ Apply solutionâselling and valueâselling techniques for both hardware and software offerings
¡ Create outbound campaigns targeting Ideal Client Profiles (ICPs) in partnership with Marketing and Business Enablement
¡ Use creative strategies to reach decisionâmakers and book highâquality sales appointments
Lead Qualification and Pipeline Growth
¡ Qualify inbound leads and convert them into salesâready opportunities
¡ Segment and prioritize leads from marketing campaigns to support Account Executives
¡ Validate tradeâshow leads and ensure proper postâevent followâup
¡ Develop leads from marketing initiatives and consistently meet outreach quotas (calls, emails, sequences)
Client Engagement
¡ Sell into property management companies, condo boards, construction groups, and insuranceârelated sectors
¡ Understand client challenges and present tailored, ROIâdriven solutions
¡ Deliver product demos, proposals, and valueâbased presentations
¡ Build longâterm relationships with new and existing customers
Process Improvement and Sales Operations
¡ Analyze CRM and marketing data to identify whatâs working and what needs improvement
¡ Contribute to the enhancement of email templates, call scripts, and outreach sequences
¡ Support complementary sales operations tasks such as quotes, order processing, and coordination between Sales Development, Sales, and Customer Success
¡ Act as a subject matter expert and evangelist for Alert Labsâ products and solutions
Qualifications
¡ 2+ years of previous BDR (Business Development Representative), SDR (Sales Development Representative), or outbound sales experience
¡ Proven success in outbound sales or business development
¡ Experience selling into property management, condo/strata management, construction, or insurance
¡ Previous experience developing leads from marketing campaigns and meeting sales quotas through cold calling, emailing, and other outbound strategies
Experience selling into:
- Construction or building services
- Insurance (risk mitigation, asset protection)
- Previous experience developing leads from marketing campaigns and meeting sales quotas through cold calling, emailing, and other outbound strategies
Backgrounds that have performed well include:
- Security system installers
- Construction professionals
Sales and Technical Skills
¡ Strong coldâcalling ability and comfort establishing rapport via phone, email, or video
¡ Highly organized with the ability to manage 40+ active deals simultaneously
¡ Strong time management and prioritization skills
¡ Exceptional written, verbal, and listening skills
¡ Proficient with ZoomInfo, LinkedIn Sales Navigator, Salesforce, Pardot, or other marketing automation tools
¡ Ability to apply solutionâselling and valueâselling techniques for both hardware and software
¡ Creative strategies for targeting decisionâmakers and booking highâquality sales appointments
Education
- Postâsecondary education in Business, Marketing, Communications, or a related field is considered an asset but not required
Why Join Alert Labs
Youâll be joining a fastâgrowing company with strong market momentum and genuine opportunities for career advancement. Youâll work with an innovative hardwareâplusâsoftware product suite that is in high demand across North America. Youâll collaborate with a supportive, teamâoriented group spanning Sales and Customer Success. The role offers competitive compensation with significant earning potential, along with full health and wellness benefits from day one, including a Health Spending Account. Youâll thrive in an inclusive, engaging culture that values teamwork, curiosity, and continuous improvement. The company also provides RRSP matching to help you build longâterm financial security.
Total Rewards Package
At Alert Labs, we believe in investing in the wellâbeing and longâterm success of our employees. Our Total Rewards package includes a competitive base salary (range of $85,000 - $110,000), performanceâbased incentives, comprehensive health and wellness benefits, and retirement program options. We also offer paid time off, opportunities for professional development, and recognition programs that celebrate individual and team achievements.
Send resume to [email protected]
Our Commitment to Inclusion
Alert Labs is committed to fostering an inclusive, accessible, and equitable workplace where every individual feels valued and supported. We welcome applicants from all backgrounds and experiences, and we believe that diverse perspectives strengthen our team and our impact. If you require accommodation during any stage of the application or employment process due to a disability (visible or invisible, temporary or permanent), please let us know we are committed to providing the support you need.
